15 years helping British businesses
choose better software

What is Keap?

The smarter way for small businesses to do great work
Keap organizes your client information & daily work in one place, freeing you up from repetitive tasks.

Who Uses Keap?

Freelancers/self-employed, micro-enterprise, Small businesses, medium-sized companies, Large companies

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Reviews of Keap

Average score

Overall
4.1
Ease of Use
3.5
Customer Service
4.1
Features
4.1
Value for Money
3.8

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Mohan Lal
Mohan Lal
Freelancer Marketing Consultant in India
Verified LinkedIn User
Marketing & Advertising, Self Employed
Used the Software for: 2+ years
Reviewer Source

Best marketing automation software for small businesses

5.0 2 years ago

Comments: Keap is a beast in itself in which you can do things effectively provided that you use it effectively, and know your way around it. We used Keap for managing our Contacts, sending promotional emails, marketing automation, and e-comm. Keap became much easier to use as we got to know the right ways of doing things starting from tag naming conventions, right ways of using Goals, Campaign links etc. And, now it is one of my favorite software when it comes to Marketing Automation.

Pros:

I like various things about Keap including: 1. Being able to use tags. This helps in organizing contacts in the proper way (when used effectively, you can easily see things from Macro to Micro levels in your list) 2. Marketing automation capabilities of Keap are best. This includes things like billing automation for e-commerce as well. 3. Being able to use third-party tools like Deadline Funnel, PlusThis helps in making things more personalized and improving conversions for promotional campaigns. 4. Dynamic Content, this helps in making automation campaigns better & simpler

Cons:

Nothing apart from, it is a bit on the expensive end.

Keap Response

2 years ago

Thank you for taking the time to leave us a review. We love your valuable feedback and are thrilled that Keap has been able to help you grow your small business.

Jennifer
Jennifer
Human Resources Generalist in US
Verified LinkedIn User
Hospital & Health Care, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

The best CRM for email marketing in all sectors

4.0 9 months ago

Comments: Built-in support for email marketing was a big assist. The automation released me from the mental burden of keeping track of where people were in the pipeline and what they needed to do next based on the results of customer-facing tasks.

Pros:

The level of automation is unparalleled. A common feature of CRMS is the lack of a "if/then" configuration option. If I tell Keap yes or no to a task, the program reacts differently depending on my answer. If you require robust automation that can do a wide variety of actions based on results, look no further. It's yours, Keap.

Cons:

There was a lack of functionality in the mobile app. So that I could access Keap from my mobile device, I bookmarked the website. This method was effective, although it lacked caller ID.

Keap Response

9 months ago

Hello Jennifer, We appreciate you for taking the time to leave us a review. We're happy to hear that you find our level of automation unparalleled and that Keap makes it simple to automation processes. Thank you for your feedback regarding the mobile app.

Nzole
Junior researcher in US
Education Management, 201–500 Employees
Used the Software for: 1+ year
Reviewer Source

Scalable marketing solution

5.0 last month New

Pros:

I like the scalability that comes with the tool which makes it possible to automate marketing campaigns.

Cons:

The tool is a bit costly compared to other tools with the same capability

Keap Response

last month

Hello Nzole, Thank you for taking the time to leave a review. We love to hear that you find Keap to be scaleable and are using it to automate marketing campaigns. We appreciate your feedback on cost. Our team is always working to add more value to the software.

Todd
Owner in US
Transportation/Trucking/Railroad, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Keap Falls Well Short of Expectations

1.0 5 months ago

Pros:

I had high hopes for Keap, considering its promising concept, but my experience with the software has been far from satisfactory. The numerous bugs plaguing the system make it a frustrating and unreliable tool for managing contacts and communication. The most glaring issue lies in the phone and text features, which seem to have a mind of their own. More often than not, they simply don't work at all, leaving me in the dark when it comes to crucial communications. This inconsistency is not only inconvenient but also undermines the very purpose of the software. To add insult to injury, the mobile app performance is even worse than the desktop version, making on-the-go management a nightmare. It's disheartening to see such a lack of attention to the mobile user experience, especially in an era where mobile functionality is essential.

Cons:

Customer service is another major letdown. My attempts to seek help have been met with abysmal response times, and when I do finally hear back, the quality of support leaves much to be desired. I've resorted to contacting my assigned representative, [sensitive content hidden], and his manager, [sensitive content hidden], but their responsiveness has been shockingly slow. Waiting weeks for a reply is simply unacceptable, and when I do get a response, it's clear that the customer service team is still grappling with the basics. In conclusion, while Keap may have a promising concept, the execution falls flat due to persistent bugs, unreliable communication features, a poorly designed mobile app, and a customer service experience that can only be described as abysmal. I would strongly caution anyone considering this software to explore alternative options with a more reliable track record and a commitment to customer satisfaction.

Keap Response

5 months ago

Hello Todd, Your feedback is immensely appreciated. We sincerely apologize for the challenges you've faced with Keap. Your experience does not reflect the standards we strive to maintain. Your input is invaluable in our journey toward providing a seamless and satisfying experience for all our users. Please accept our apologies for the inconvenience caused. If you are open to it, please reach out to [email protected] so that we can look into your concerns further. Thank you.

Heather
CEO in US
Marketing & Advertising, Self Employed
Used the Software for: 2+ years
Reviewer Source

Keap Is Vital to My Business!

5.0 4 months ago

Comments: Overall my experience with Keap has been great. The company has a great vision and purpose and the entire community associated with Keap from users to partners has always been encouraging, supportive and inspirational. As a software, it has been instrumental to my business' continued growth.

Pros:

Keap has become a vital part of my business. As a small business owner I did not have the money to hire a full time assistant to help me and Keap has helped fill that space. Being able to set up automations that not only help collect new leads for my business, but also help get those potential clients scheduled in my calendar without me needing to do a thing saves me so much time and energy. I have been able to create marketing campaigns that run like clockwork generating new leads and sales. I honestly could not run my business without it.

Cons:

Keap can have a bit of a learning curve to it. As with any software it can take some time to get things set up and running the way you need them to.

Keap Response

3 months ago

Hello Heather, We're happy to hear that Keap was able to fill the space of an assistant to help you and your business. We love hearing that you find the Keap ecosystem of partners and users to be encouraging, supportive, and inspirational. Thank you for leaving us a review, we wish you the best!