---
description: Discover the benefits and disadvantages of Keap.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Keap Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/6/marketing-automation/software) > [Keap](/software/76390/infusionsoft)

# Keap

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> The smarter way for small businesses to do great work. Keap helps businesses organize client information and daily work in one place.
> 
> Verdict: Rated **4.1/5** by 1298 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Keap?

Designed for freelancers, self-employed, micro-enterprise, small businesses, and medium-sized companies.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.1/5** | 1298 Reviews |
| Ease of Use | 3.6/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 3.8/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Keap
- **Location**: Chandler, US
- **Founded**: 2001

## Commercial Context

- **Starting Price**: US$299.00
- **Pricing model**: Usage Based (Free Trial)
- **Pricing Details**: Starting at $299/month (Billed monthly) for 2 users and 1500 contacts. Pricing varies based on the requirements.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Dutch, English, French, German, Hebrew, Italian, Japanese, Portuguese, Spanish, Swedish
- **Available Countries**: Australia, Canada, New Zealand, United Kingdom, United States

## Features

- Appointment Management
- Availability Management
- Billing & Invoicing
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Client Database
- Commenting/Notes
- Communication Management
- Contact Database
- Contact Management
- Conversion Tracking
- Customer Database
- Customer Segmentation
- Data Security
- Drag & Drop
- Drip Campaigns
- Electronic Payments
- Email Tracking
- Event Triggered Actions
- For Financial Institutions
- For Insurance Industry
- Interaction Tracking
- Landing Pages/Web Forms
- Marketing Automation
- Mobile Access
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Online Forms
- Order Management
- Predictive Analytics
- Prioritisation
- Real Time Editing
- Recurring Appointments
- Responsive Web Design
- Sales Activity Management
- Sales Pipeline Management
- Search/Filter
- Shared Contacts
- Shopping Cart
- Subscriber Management
- Task Management
- Website Integration
- Website Management
- Workflow Management
- eCommerce Management

... and 57 more features

## Integrations (75 total)

- 40Nuggets
- AdEspresso
- Adobe Commerce
- AppointmentCore
- Arborgold
- Bedrock Data
- BigCommerce
- Birdeye
- Bonjoro
- Booker
- Call Loop
- ClicData
- Cyfe
- Deadline Funnel
- Dropbox Business

... and 60 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software)
- [CRM Software](https://www.capterra.co.uk/directory/2/customer-relationship-management/software)
- [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software)
- [Estate Agency Software](https://www.capterra.co.uk/directory/20049/real-estate-agency/software)
- [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software)

## Alternatives

1. [Brevo](https://www.capterra.co.uk/software/132996/brevo) — 4.6/5 (3408 reviews)
2. [Mailchimp](https://www.capterra.co.uk/software/110228/mailchimp) — 4.5/5 (17572 reviews)
3. [ActiveCampaign](https://www.capterra.co.uk/software/79367/activecampaign) — 4.6/5 (2561 reviews)
4. [MailerLite](https://www.capterra.co.uk/software/136603/mailerlite) — 4.7/5 (2256 reviews)
5. [Constant Contact](https://www.capterra.co.uk/software/31898/constant-contact) — 4.3/5 (2912 reviews)

## Reviews

### "Works well if you stay focused" — 4.0/5

> **Luke** | *16 May 2025* | Banking | Recommendation rating: 9.0/10
> 
> **Pros**: I like most the way I can tag contacts and use those tags to trigger actions. For example, when I mark someone as “check-in due,” it automatically adds a task and a reminder for the week after
> 
> **Cons**: But some things feel too hidden or not direct. It takes too many steps to create a basic automation.

-----

### "Automations that facilitate processes" — 5.0/5

> **Dylan** | *18 October 2024* | Food & Beverages | Recommendation rating: 9.0/10
> 
> **Pros**: Keap has been a guaranteed ally to automate activities that make potential clients have a perfect follow-up and value them more without leaving other clients behind, it helps to market products in a more professional way with marketing management that increases income and decreases workflows
> 
> **Cons**: The free trial they gave me did not have all the functions activated, they should enable everything to be able to manage all their tools from the beginning
> 
> The scheduling of appointments with clients makes it possible to have the follow-up of each client from the beginning, giving a good service and building good sales

-----

### "You need patience until you have really programmed everything to your company's need." — 5.0/5

> **Gert** | *16 June 2025* | Fund-Raising | Recommendation rating: 9.0/10
> 
> **Pros**: There are extensive customization options and even larger data sets can be easily edited. A good overview is also provided.
> 
> **Cons**: The design is a bit outdated. Connectivity to other programs is difficult to achieve. Mobile apps are only possible to a limited extent.
> 
> Customer activities are processed and mapped. Processing and the interface to the backend are optimized. A faithful companion in everyday life.

-----

### "Keap? Not worth keeping anymore \!\!\!" — 2.0/5

> **Verified Reviewer** | *21 August 2025* | Marketing & Advertising | Recommendation rating: 1.0/10
> 
> **Pros**: It has a nice looking interface, if that is a pro at this point, as there are way too many cons to be able to consider the UI/UX appearance as an advantage here.
> 
> **Cons**: Limited customization, and unreliable, the software is clearly very old hobbled together code that is not really able to keep up with its competitors
> 
> Way too much time on the support line for hit or miss solutions, and the ever increasing price for a product that is not keeping up feature wise for the price they are asking.

-----

### "My Review Keap" — 4.0/5

> **Ruth** | *25 December 2025* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: Keap is where I get the most value when managing leads and keeping follow-ups consistent. The automation flows save me from missing important touchpoints, and having CRM + email in one place keeps our marketing and sales aligned. When everything is set up properly, it feels like the tool works for you.
> 
> **Cons**: However, onboarding isn’t instant—you need time to arrange pipelines and tags so they match your workflow. Once past that step, it becomes much easier to maintain.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/76390/infusionsoft)

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