--- description: Discover the benefits and disadvantages of Listrak. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Listrak Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/30013/email-marketing/software) > [Listrak](/software/64230/listrak) # Listrak Canonical: https://www.capterra.co.uk/software/64230/listrak Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/64230/listrak?page=2) > Listrak is the person-first, cross-channel marketing automation platform for retailers. > > Verdict: Rated **4.0/5** by 22 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Listrak? For leading retailers and brands. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.0/5** | 22 Reviews | | Ease of Use | 3.7/5 | Based on overall reviews | | Customer Support | 4.1/5 | Based on overall reviews | | Value for Money | 3.7/5 | Based on overall reviews | | Features | 4.0/5 | Based on overall reviews | | Recommendation percentage | 70% | (7/10 Likelihood to recommend) | ## About the vendor - **Company**: Listrak - **Founded**: 2000 ## Commercial Context - **Pricing model**: (Free Trial) - **Pricing Details**: Contact Listrak for pricing details - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop) - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - 2-Way Messaging - Activity Dashboard - Alerts/Notifications - Automated Responses - CAN-SPAM Compliance - CRM - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Communication Management - Contact Management - Conversion Tracking - Customer Experience Management - Customer History - Customer Segmentation - Customisable Templates - Customizable Fields - Data Import/Export - Email Management - Email Marketing - Email Tracking - Engagement Tracking - Event Triggered Actions - Feedback Management - Interaction Tracking - Landing Pages/Web Forms - Lead Management - Lead Qualification - Marketing Automation - Mass Texting - Message Personalisation - Mobile Access - Mobile Coupons - Mobile Optimization - Multi-Channel Communication - Multi-Language - Push Notifications - ROI Tracking - Reporting/Analytics - SMS Marketing - Scheduled Messaging - Segmentation - Social Marketing - Subscriber Management - Template Management - Third-Party Integrations - Visual Analytics - WYSIWYG Editor - Website Visitor Tracking ... and 4 more features ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat ## Category - [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software) ## Related Categories - [Email Marketing Software](https://www.capterra.co.uk/directory/30013/email-marketing/software) - [CRM Software](https://www.capterra.co.uk/directory/2/customer-relationship-management/software) - [Marketing Automation Software](https://www.capterra.co.uk/directory/6/marketing-automation/software) - [SMS Marketing Software](https://www.capterra.co.uk/directory/30842/sms-marketing/software) - [Mobile Marketing Software](https://www.capterra.co.uk/directory/31308/mobile-marketing/software) ## Alternatives 1. [Xtremepush](https://www.capterra.co.uk/software/151231/xtremepush) — 4.5/5 (55 reviews) 2. [AppsFlyer](https://www.capterra.co.uk/software/156811/appsflyer) — 4.5/5 (138 reviews) 3. [Braze](https://www.capterra.co.uk/software/155423/appboy) — 4.7/5 (168 reviews) 4. [SlickText](https://www.capterra.co.uk/software/155430/slicktext-com) — 4.8/5 (268 reviews) 5. [Emma by Marigold](https://www.capterra.co.uk/software/75428/emma) — 4.2/5 (156 reviews) ## Reviews ### "Good for email marketing but better options out there" — 3.0/5 > **Jose** | *15 August 2024* | Retail | Recommendation rating: 2.0/10 > > **Pros**: Listrak has a lot of standard functionality found in other email marketing apps. The support and client care team are great. > > **Cons**: Listrak needs to sharpen presentation and implementation of its features. If choosing an email marketing app, it doesn't make sense to use vs going with other better known apps that are industry standard bearers. ----- ### "Very valuable tool" — 5.0/5 > **Shari** | *5 December 2019* | Apparel & Fashion | Recommendation rating: 10.0/10 > > **Pros**: The Conductor tool to deploy emails is very user friendly. They continue to build out new functionality to add value to the email channel. > > **Cons**: Their analytics dashboard could use a revamp. Need to visit multiple places to find similar data. Not intuitive. > > Really appreciate the Listrak team. The \[SENSITIVE CONTENT HIDDEN\] is personable , my account managers are responsive, and support is always helpful and speedy. ----- ### "GHF & Listrak" — 5.0/5 > **Mike** | *11 December 2023* | Furniture | Recommendation rating: 10.0/10 > > **Pros**: I tried to leave detailed comments in each of the previous categories, but I couldn't move forward until I wiped them out. So here, I'll say that the platform has been great to use. We have our advertising agency actually deploy our of the platform while my team provides the content. We have lead capture set up off our website. We are in the process of integrating a direct weekly feed of customer transactions for both analytics and a "thank you for your purchase" email with a video embedded from our owners. Thew reporting is great, our Listrak rep is very attentive to both the agency and us as the direct client. We've found the platform very expandable. I wish I'd known the SMS capability before I pulled the trigger with another platform ( which I'm happy with, but would rather keep all the communications under one roof). Our agency like the platform as well ( we brought it to them). > > **Cons**: Can't think of any. In the future I hope to roll in SMS. > > The "Pro's" commentary sums it up. Both the agency and the client like the platform and will continue to use it, hopefully in a more robust way. ----- ### "Enjoyed using Listrak" — 5.0/5 > **Manny** | *14 June 2021* | Consumer Services | Recommendation rating: 9.0/10 > > **Pros**: This was the first ESP with my current company that I have used. While it was already selected and in place, there were some improvements we wanted to do. The live chat customer service people were pretty good, I still remember \[SENSITIVE CONTENT HIDDEN\] and he was my go-to guy whenever I could chat him directly. He was awesome and saved a lot of headache and aggravation when our account manager was \[SENSITIVE CONTENT HIDDEN\]. > > **Cons**: I enjoyed working with the ESP. As I wasn't part of the onboarding process, learning/using their automated flow series was difficult. They didn't include marketing automated emails in their initial package and were quite expensive on a monthly and set-up fee price. Ultimately it's what caused us to move away from them. We also had several account managers and one was pretty terrible so that didn't help. > > Overall, really liked Listrak. Their analytics dashboard and what we were looking at was easy to get to, clean and readily available without having to dig. ----- ### "Have been using them for years" — 5.0/5 > **Verified Reviewer** | *12 September 2018* | Retail | Recommendation rating: 10.0/10 > > **Pros**: I love Listrak's dedication to my company and team. They are always looking for better ways to improve the account and support my team. > > **Cons**: Sometimes their technology is not exactly what we need. I mean that we tend to have a complicated way/process that sometimes does not jive with their system. So really its not their fault, we just have a complicated business. > > Overall I would recommend Listrak. I have been using them as my ESP for 5 years now and have had great success building my program and campaigns. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/64230/listrak?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/64230/listrak) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | ----- ## Structured Data