Constant Contact

Constant Contact

by Constant Contact

Who Uses This Software?

Constant Contact helps small businesses reach new audiences and drive more business in less time with easy-to-use email marketing automation tools, event management tools, surveys, & social campaigns.

Average Ratings

1,563 reviews
  • Overall 4.3/5
  • Ease of Use 4.3/5
  • Customer Service 4.2/5
  • Features 4.1/5
  • Value for Money 4.1/5

Product Details

  • Starting Price US$20.00/month
  • Pricing Details Discounts available if prepaying for 6- or 12-month or for nonprofits.
  • Free Version No
  • Free Trial Yes
  • Deployment Cloud, SaaS, Web
    Mobile - iOS Native
    Mobile - Android Native
  • Training Live Online
    Webinars
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Constant Contact
  • http://www.constantcontact.com
  • Founded 1998

About Constant Contact

Whether you're looking to reach more customers, sell more products, or simply share your passion with the world, Constant Contact has all the tools, features and expert guidance you need to get online, and grow online, all in one place.

You've got this. You've got us.

Sign up now for a free 60-day trial of Constant Contact's online marketing platform.

Constant Contact Features

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimised Emails
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
  • WYSIWYG Email Editor
  • A/B Testing
  • Audience Segmentation
  • Campaign Management
  • Event-Based Notifications
  • Location Tracking
  • Team Management
  • Audience Segmentation
  • Campaign Management
  • Email Marketing
  • Event Calendar
  • Landing Pages / Web Forms
  • Location-Based Marketing
  • Reporting/Analytics
  • Social Media Promotion
  • Surveys & Feedback
  • Website Management
  • A/B Testing
  • Analytics/ROI Tracking
  • Customisable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking
  • Analytics
  • Automated Publishing
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customer Targeting
  • Keyword Filtering
  • Multi-Account Management
  • Post Scheduling
  • Custom Survey URLs
  • Data Analysis Tools
  • Email Marketing
  • Mobile Survey
  • Offline Response Collection
  • Question Branching
  • Question Library
  • Site Intercept Survey
  • Skip Logic
  • Supports Audio / Images / Video
  • A/B Testing
  • Contact Database
  • Dynamic Content
  • Email Monitoring
  • Mailing List Management
  • Reporting/Analytics
  • Spam Check
  • Template Management

Constant Contact Most Helpful Reviews

Robust Email Marketing

Reviewed on 03/09/2018
Nathan R.
Director, Management Information Systems
Public Policy, 13-50 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
4/5
Features & Functionality
Customer Support
3/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Converting web site visitors to email marketing recipients has never been easier, as site visitors simply select which programs they are interested in and they are automatically added to the appropriate contact lists in Constant Contact. Constant Contact has made it painless to conduct email marketing campaigns that circumvent spam filters, something that Emma and MailChimp struggled with.

Pros: Constant Contact makes it really easy to make attractive, functional emails and to conduct email campaigns with sequencing. Building emails is done via a drag-and-drop interface (WYSIWYG), so you don't have to have any coding experience with html or css. It's really easy to schedule your campaigns, too. If you can use Outlook and Word, you should be able to get comfortable with Constant Contact pretty quickly. It's also really easy to build and manage contact lists, including importing from csv files. And Constant Contact does a good job of tracking bad email addresses and removing them from your lists, which is important because you are charged by the number of contacts you have. I also like that you can send yourself previews so you can try the messages out on different mail programs and tweak them to your liking. Once you've sent out the messages, Constant Contact offers reporting to let you know how successful your campaign was, including the click-through rate. It also sends you reports about who is being added to and removed from your contact lists. Its integration with several WordPress form plugins means it's easy to convert web traffic to email marketing recipients.

Cons: Permissions. There are basically two levels of permissions besides the account owner: campaign creator and account manager. It would be nice to have more granular control over what users can do, because account manager gives users a lot of freedom, but is necessary to work with contacts, schedule a send, etc. The other thing I don't like is how quickly the cost ramps up. Having used Emma and MailChimp, I feel like Constant Contact is the most robust platform. But it is expensive.

Easy to use, great for contact management, but terrible customer service

Reviewed on 25/11/2017
Curt L.
President
Used the Software for: 2+ years
Reviewer Source 
4/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
3/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: The email analytics and reports are great.

Pros: I use CC to to manage our large contact database and to send out email updates. It is great for segmenting our list -- from general interest to communications to fundraising. The automated features are great, especially that it will not allow the same email to appear in the same inbox twice. It also merges duplicate contacts. We use it across the entire organization. Constant contact is great for merging duplicate contacts, updating your address book, giving a reliable open rate and thorough reports, and allowing you to segment large email lists.

Cons: When uploading additional contacts, CC wants to see how they actively subscribed. This can be problematic when uploading an older email list (i.e. you may just have a spreadsheet of The List and they want to see more evidence). Additionally, it is a little pricey compared to competitors such as MailChimp. It would be great to be able to export email campaigns as HTML.Be extremely careful when importing contacts. Constant Contact wants to see how they actively subscribed. Sometimes it is hard to prove this when you have entered information for people you have an established relationship with, or if they verbally requested to be added. Constant Contact wants to actually see the (paper) sign-up sheet. This is unachievable for businesses/groups that have been around long enough to have established an email list based on personal relationships or when importing business cards. As for the design, sizing images can be difficult when you are using a self-designed template. As for the contact management services, representatives have very little technical knowledge and don't seem to understand marketing techniques used within certain industries.

A nimble framework with solid variety

Reviewed on 17/01/2020
Jeff J.
Business Manager
Broadcast Media, 501-1,000 Employees
Used the Software for: 1+ year
Reviewer Source 
4/5
Overall
4/5
Ease of Use
3/5
Features & Functionality
3/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Over all, it satisfies with tons of options and features. It's been around for quite a while so it has maturity. I like that, because it's less likely to drop off the grid and force me to learn a different application. With the savings of a few home-made cappuccinos instead spending at the coffee stand, you can easily afford this!

Pros: Constant Contact has a smooth feel and almost always gives back more than I put into it. It's simple, solid, and scores big with me in mass management of details, as well as private and public listings. From crafting a simple update, to publishing an intricate periodical, it does the trick. The better your skills in composition and design, the better this suite will engage your craft. If you're not really into complex "back end" matters, like analytics, CTA, efficiency, and delivery success, that's ok. You'll still be able to feel the "pulse"; and like many things, the rest will come with time. The best part is that it grows on you over time, instead of impressing you upfront, and then disappointing. This "work-on-it-anywhere" app is chock full of tools for social marketing, surveys and campaigns, monitoring, scheduling, automation and similar workflows, to design, custom templates, storage, libraries, and hosting, etc. However, don't ease up on your final proof, because that's where I make the "best" mistakes! The more polished it is, the more embarrassing that typo will be! Constant Contact is a multi-level mobile tool, with plans that meet well.

Cons: While I don't always anticipate maintenance down-times, a more diverse notification system of maintenance times would be nice. I also believe a "pay-per-use" option for a reasonable time-frame would be great for businesses with less predictable budgets, trying to get off the ground. Also, sometimes design tools aren't as pliable as I'd like sometimes (I'm a so-so perfectionist). But for the price, that's ok!

Helps me reach my clients easily

Reviewed on 17/12/2019
Grace W.
therapist
Alternative Medicine, Self Employed
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
4/5
Customer Support
4/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Constant Contact has helped me reach a larger group of clients, by helping me to create attractive emails that represent my business well.

Pros: I love the templates and the ease of creating great looking emails. It's easy to update the contact list. And I like that I can see a preview of the email as it will appear on computers and on mobile devices. I also really like the feedback that the data tracking component gives me.

Cons: There are a couple spots in the templates that can be glitchy. Sometimes blocks of text will get gaps or random changes in font size -- I have to do several test-emails to check that it will appear in good order on both computers and on mobile devices. That can be time-consuming. Also, some clients report having an issue finding the emails that come from Constant Contact, because the emails end up in spam folders or with warning messages attached.

Great For Large Contact Base

Reviewed on 30/08/2016
Aaron S.
Owner
Used the Software for: 2+ years
Reviewer Source 
Source: SoftwareAdvice
4/5
Overall
3.5/5
Ease of Use
4/5
Features & Functionality
3.5/5
Customer Support
3.5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: Constant Contact does a great job of managing multiple groups/list and lots of contacts. I've worked with clients who have a large customer base and Constant Contact allows managing large amounts of group/lists and allows you to manual remove unsubscribers and errors. They are rolling out a new version of their email builder, but the older version does allow custom css coding per block which really allows customizing their templates.

Cons: There are a lot of quirks within Constant Contact that I haven't seen in Mailchimp, specifically with using external links for photos and links. The actual editing of text and links within the email builder is quirky and has some issues. Also, the new search feature for previous emails is really slow and takes a long time to find previous emails unless you create folders for all your emails.

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