---
description: Discover the benefits and disadvantages of Vanillasoft.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Vanillasoft Pricing, Cost & Reviews - Capterra UK 2026
---

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# Vanillasoft

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> Close more deals with the industry’s only sales engagement platform with built-in lead management and auto dialler software.
> 
> Verdict: Rated **4.6/5** by 233 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Vanillasoft?

Fast-moving revenue teams. Organizations with SDRs and BDRs or organizations that generate leads. Fundraising organizations with engagement centers and DXOs.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 233 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: VanillaSoft
- **Location**: Plano, US
- **Founded**: 2003

## Commercial Context

- **Pricing model**: Per Feature
- **Pricing Details**: Vanillasoft offers 3 bundles of features: Core. Advantage and Enterprise. These bundles offer increasing levels of functionality and are tailored to offer the maximum value for our customers.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop)
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Activity Dashboard
- CRM
- Calendar Management
- Calendar/Reminder System
- Call List Management
- Call Transcription
- Campaign Management
- Collaboration Tools
- Communication Management
- Contact Management
- Customer Database
- Customisable Reports
- Customizable Fields
- Customizable Scoring
- Data Import/Export
- Email Management
- Engagement Tracking
- For Insurance Industry
- Interaction Tracking
- Lead Capture
- Lead Distribution
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- Meeting Management
- Multi-Channel Communication
- Opportunity Management
- Performance Management
- Performance Metrics
- Pipeline Management
- Predictive Analytics
- Prioritisation
- Process/Workflow Automation
- Prospecting Tools
- Recording
- Reporting/Analytics
- Sales Activity Management
- Sales Reports
- Task Management
- Third-Party Integrations
- Workflow Management

## Integrations (11 total)

- Chorus
- Comm-unity
- Docusign
- Gong.io
- Salesforce Platform
- Salesforce Sales Cloud
- VerticalResponse
- Vidyard
- Vonage Business Communications
- Zapier
- authorize.net

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Inside Sales Software](https://www.capterra.co.uk/directory/30680/inside-sales/software)

## Related Categories

- [Inside Sales Software](https://www.capterra.co.uk/directory/30680/inside-sales/software)
- [Sales Force Automation Software](https://www.capterra.co.uk/directory/12/sales-force-automation/software)
- [Sales Enablement Software](https://www.capterra.co.uk/directory/30798/sales-enablement/software)
- [Lead Management Software](https://www.capterra.co.uk/directory/30017/lead-management/software)
- [Sales Forecasting Software](https://www.capterra.co.uk/directory/30930/sales-forecasting/software)

## Alternatives

1. [HubSpot CRM](https://www.capterra.co.uk/software/152373/hubspot-crm) — 4.5/5 (4458 reviews)
2. [Zoho CRM](https://www.capterra.co.uk/software/155928/zoho-crm) — 4.3/5 (6974 reviews)
3. [Bigin by Zoho CRM](https://www.capterra.co.uk/software/204998/bigin-by-zoho-crm) — 4.7/5 (730 reviews)
4. [Salesforce Sales Cloud](https://www.capterra.co.uk/software/61368/salesforce) — 4.4/5 (18783 reviews)
5. [Dynamics 365](https://www.capterra.co.uk/software/157279/dynamics-365) — 4.4/5 (5823 reviews)

## Reviews

### "Great calling software" — 4.0/5

> **Anna** | *15 May 2025* | Higher Education | Recommendation rating: 8.0/10
> 
> **Pros**: VanillaSoft allows us to increase the ROI of our campaigns and takes away a lot of manual tasks. The caller interface is functional and the automation really improves our processes.
> 
> **Cons**: As a UK-based institution, it is frustrating that the calling function is set up for North American locations.

-----

### "VSoft Is Very Reliable" — 5.0/5

> **JOIA** | *29 July 2025* | Insurance | Recommendation rating: 8.0/10
> 
> **Pros**: The ease of access is very sufficient. Communication tools are up to date and functions well with the tailored options
> 
> **Cons**: The preset combined options that I can not opt out of before purchase. I would like the opt out option added
> 
> I have used it for many years and it has always been streamlined. Learning curves are very minimal and they have resources available to help resolve any issues

-----

### "Excellent Platform for Managing a University Phonathon" — 5.0/5

> **Qudsia** | *16 March 2026* | Higher Education | Recommendation rating: 8.0/10
> 
> **Pros**: As someone who manages a university phonathon, VanillaSoft has been incredibly effective for running a high-volume calling program. The queue-based dialing system keeps callers moving efficiently between prospects and eliminates downtime, which helps maintain strong dial rates throughout shifts. The scripting tools are also very helpful for training student callers and ensuring consistent messaging across the team. I particularly appreciate the reporting and analytics features, which allow me to track key metrics like dials per hour, contact rates, and pledges. This makes coaching callers and managing performance much easier. Overall, it’s a reliable system for organizing donor outreach and keeping a student call center running smoothly.
> 
> **Cons**: While the functionality is strong, the interface can feel somewhat dated and takes a little time for new callers to learn. Some administrative features, like list management and workflow customization, could be more intuitive. That said, once the system is set up, it works very well for structured calling programs.
> 
> Overall, my experience with VanillaSoft has been very positive. Managing a phonathon requires balancing efficiency, caller training, and donor engagement, and VanillaSoft supports all three well. The platform allows our team to maintain consistent outreach, track donor interactions effectively, and monitor caller performance in real time. It has been a dependable tool for managing our call center operations and helping our team stay organized and productive during calling shifts.

-----

### "Rudimentary At Best." — 1.0/5

> **Gabby** | *25 August 2025* | Fund-Raising | Recommendation rating: 0.0/10
> 
> **Pros**: If I'm being honest, I don't really like anything about Vanilla Soft. Every single aspect of it is rudimentary at best.
> 
> **Cons**: If I have multiple people texting me, when a new message comes in, the other message fully disappears and if I'm not paying attention, my message is now being sent to someone that it has NOTHING to do with. We cannot receive photos. The phones and they're ability to call and it go through is a mess 9 times out of 10. If you email someone with another person cc'ed and one of the emails is wrong/bounces... NOW YOU CAN'T EMAIL EITHER OF THEM without getting Vanilla Soft involved. All of the improvements that have been rolled out have actually made pretty much EVERYTHING significantly WORSE.
> 
> The learning curve of to this program is that you need to memorize the ways that its bad so that you can work around the issue before it even presents itself. I should have to copy every email before I send it, in fear that the whole system is going to crash out the second I hit send. I'm honestly not the hugest fan of the program. It's very much not a user friendly platform in a lot of ways including the fact that literally everything HAS to be resulted to be moved/we cannot just drag and drop it. It's also incredibly inconvenient that your text platform is basically useless in most ways.

-----

### "Streamlined Lead Management with Powerful Automation" — 5.0/5

> **Kathia** | *22 October 2025* | Consumer Services | Recommendation rating: 8.0/10
> 
> **Pros**: Vanillasoft makes it easy to manage leads and automate follow-up tasks. The workflow automation saves a lot of time, and the interface is straightforward once you get used to it. I especially liked the call queue feature, it ensures reps never miss a lead and keeps outreach consistent. Their security features, including user permissions and data access controls, also inspire confidence.
> 
> **Cons**: The reporting tools could be more customizable. Some analytics are locked behind higher tiers, and integrating with other CRMs or marketing tools sometimes requires manual setup or third-party connectors. The learning curve for new team members can also be a bit steep. also Clarity is dope.
> 
> Overall, Vanillasoft is a solid sales engagement platform that delivers great value for money, especially for teams focused on outbound calling and lead follow-up. Customer support is responsive and knowledgeable, and onboarding resources are helpful. Once configured, it really boosts productivity and lead conversion rates.

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## Links

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