---
description: Discover the benefits and disadvantages of Referral Factory.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Referral Factory Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Influencer Marketing Software](/directory/31337/influencer-marketing/software) > [Referral Factory](/software/218230/referral-factory)

# Referral Factory

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> Businesses of all sizes can launch a whitelabelled customer referral program and automatically track referrals and issue rewards.
> 
> Verdict: Rated **4.8/5** by 151 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Referral Factory?

No-code referral software for mid-size and large companies to launch a white-labeled customer referral program, ask for referrals, track results, and automate rewards for successful referrals.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 151 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Referral Factory

## Commercial Context

- **Starting Price**: US$95.00
- **Pricing model**: Flat Rate (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Linux (On-Premise)
- **Supported Languages**: Arabic, Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, European Portuguese, Finnish, French, German, Greek, Hindi, Irish, Italian, Japanese, Malay, Norwegian, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian
- **Available Countries**: Argentina, Australia, Austria, Bahamas, Belgium, Brazil, British Virgin Islands, Canada, Cayman Islands, China, Denmark, Egypt, El Salvador, Finland, France, Germany, Greece, Guadeloupe, Hong Kong SAR China, Hungary and 33 more

## Features

- Affiliate Management
- CRM
- Campaign Analytics
- Campaign Management
- Commission Management
- Contact Management
- Conversion Tracking
- Customer Segmentation
- Data Import/Export
- Email Marketing
- Fraud Detection
- Gamification
- Incentive Management
- Influencer Tracking
- Lead Engagement
- Lead Generation
- Lead Management
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Tracking
- Reporting & Statistics
- Third-Party Integrations

## Integrations (19 total)

- BHN Rewards
- CRMS
- Google Analytics 360
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Intercom
- Make
- Pipedrive
- Redtail CRM
- Salesforce Platform
- Stripe
- Tremendous
- Webhook Relay
- Zapier

... and 4 more integrations

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Influencer Marketing Software](https://www.capterra.co.uk/directory/31337/influencer-marketing/software)

## Related Categories

- [Influencer Marketing Software](https://www.capterra.co.uk/directory/31337/influencer-marketing/software)
- [Affiliate Software](https://www.capterra.co.uk/directory/30836/affiliate/software)
- [Lead Generation Software](https://www.capterra.co.uk/directory/30963/lead-generation/software)
- [Customer Advocacy Software](https://www.capterra.co.uk/directory/31435/customer-advocacy/software)
- [Referral Software](https://www.capterra.co.uk/directory/30681/referral/software)

## Alternatives

1. [Viral Loops](https://www.capterra.co.uk/software/150927/viral-loops) — 4.6/5 (136 reviews)
2. [Buyapowa](https://www.capterra.co.uk/software/153180/buyapowa) — 4.6/5 (80 reviews)
3. [UpViral](https://www.capterra.co.uk/software/1013010/upviral) — 4.7/5 (107 reviews)
4. [ReferralCandy](https://www.capterra.co.uk/software/119331/referralcandy) — 4.5/5 (386 reviews)
5. [Referral Rock](https://www.capterra.co.uk/software/139089/referral-rock-software) — 4.6/5 (98 reviews)

## Reviews

### "Helped us grow our referrlas" — 5.0/5

> **Nathan** | *21 July 2025* | Legal Services | Recommendation rating: 8.0/10
> 
> **Pros**: It was really easy to set up and worked perfectly with our HubSpot CRM, which saved us a lot of manual work. The templates were handy, customising everything was simple, and the reporting made it easy to track results. Their support team were quick and helpful whenever we had questions.
> 
> **Cons**: Some of the customisation options felt a bit limited, especially when trying to tweak the design beyond the basics. It also took a bit of trial and error to get the HubSpot sync working exactly how we wanted. Nothing major, but a few things could be a bit more flexible.
> 
> It’s been a great experience. We saw a big increase in referral business after launching our campaign, and the HubSpot integration made managing leads and follow-ups really straightforward. It’s been so effective we’re now looking at scaling it for business referrals too. The platform is simple to use, looks professional, and the support team have been brilliant throughout.

-----

### "User Friendly Software" — 5.0/5

> **Samantha Jade** | *3 May 2024* | Individual & Family Services | Recommendation rating: 10.0/10
> 
> **Pros**: The dashboard of Referral Factory is clear and concise, you can easily access parts of the program you require. I found the software easy to use, the software was responsive and I appreciated features such as automatic email reminders and being able to promote on other platforms such as websites and/or blogs. The graphics were excellent, giving me a clear picture of how my referrals would be performing. The analytics feature was the feature I appreciated the most; it is clear to see how customers are responding to referrals allowing you to make changes to enhance the performance of your referrals. It is easy to link other accounts to Referrals Factory to optimize your experience and have everything you need in the same place. It is very easy to create a new campaign and is a quick experience. It would be easy to gain help or supporting using the platform due to the help option in the top right, and the chat function in the bottom right.
> 
> **Cons**: It is difficult to answer this question as I was generally very satisfied with my experience. Potentially my feedback would be for some of the font/text to be larger in places/clearer colours.

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### "I'm really happy we are using Referral Factory..." — 4.0/5

> **Katie** | *6 March 2025* | Real Estate | Recommendation rating: 9.0/10
> 
> **Pros**: It enables us to manage our lead tracking and rewards scheme quickly and easily.
> 
> **Cons**: Occasionally the integration between Referral Factory and our CRM experiences a bit of a lag.
> 
> I'm really happy we are using Referral Factory - it means I can track leads and conversions quickly and easily, and also enables me to pay any rewards which are due in an equally quick and easy way via the integration we have with Tremendous.

-----

### "Referral factory review - tabs" — 4.0/5

> **Louis** | *8 April 2026* | Computer Software | Recommendation rating: 8.0/10
> 
> **Pros**: The dashboard where all the information lives and the way it’s presented. I liked the funnel it gives a clear and visual method of understanding how well a campaign is going.
> 
> **Cons**: Some of tabs are hidden that I don’t think should be. Failed rewards for example was a hidden tab that I didn’t see until after the campaign was over meaning quite a few referrals didn’t get the reward they deserved.
> 
> It was overall positive I hope that upon signing up you’re prompted to select all the tabs you want to see.

-----

### "Fantastic product and wonderful support team" — 5.0/5

> **Tom** | *3 October 2024* | E-Learning | Recommendation rating: 8.0/10
> 
> **Pros**: The support team are absolutely fantastic, I get responses within the hour and they are always happy to help with anything. &#10;&#10;The integrations are what drove me to Referral Factory and so far, they have been working brilliantly.
> 
> **Cons**: Some of the UI for building campaigns is a bit strange to get used to. For example, I wasn't prompted to build the 'track your referrals' page as part of the campaign building process, and had to contact support to find out how to do it. &#10;&#10;It would be nice to have a bit more flexibility in downloading data on filtered groups of users.
> 
> Very positive, and I would recommend it to anyone looking for a referral solution.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/218230/referral-factory)

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