---
description: Discover the benefits and disadvantages of Optinly.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Optinly Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Lead Capture Software](/directory/31017/lead-capture/software) > [Optinly](/software/218021/optinly)

# Optinly

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> Optinly is a powerful goal-based lead capturing tool that helps businesses \& eCommerce stores to capture, engage website audience.
> 
> Verdict: Rated **4.4/5** by 11 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Optinly?

Any business that wants to capture leads and engage audience should find Optinly as an ideal tool.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 11 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.1/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Optinly

## Commercial Context

- **Starting Price**: ₹25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: 75+ Premium Templates
Spin the Wheel Popups
Priority Support
- **Target Audience**: 2–10
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Available Countries**: India

## Features

- Online Forms

## Category

- [Lead Capture Software](https://www.capterra.co.uk/directory/31017/lead-capture/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.capterra.co.uk/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews)
2. [MailerFind](https://www.capterra.co.uk/software/1038455/mailerfind) — 4.7/5 (498 reviews)
3. [LinkedIn Sales Navigator](https://www.capterra.co.uk/software/1011474/linkedin-sales-navigator) — 4.5/5 (175 reviews)
4. [Kylas Sales CRM](https://www.capterra.co.uk/software/210630/kylas) — 4.8/5 (573 reviews)
5. [Opensend](https://www.capterra.co.uk/software/1060123/opensend) — 4.9/5 (63 reviews)

## Reviews

### "Optinly FTW" — 5.0/5

> **Joseph** | *30 June 2024* | Nonprofit Organization Management | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to set up and distribute to sites. Decent template options also. Works as advertised on my WordPress sites.
> 
> **Cons**: Font style and button options are limited.
> 
> I purchased Optinly using a LTD on Appsumo so for me I got a great deal. Because I’ve use the service for so many years and my clients all generally appreciate the way displayed on their sites. I would definitely keep using it if I had to pay full retail.

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### "Easy solution to collect leads on your websites" — 4.0/5

> **Eric** | *30 June 2022* | Consumer Goods | Recommendation rating: 9.0/10
> 
> **Pros**: This is the very good pop-up tool I've found so far. It's the perfect tool for marketers because it is so easy to use and it is loaded with a ton of features for the price. I love that I can add text, images, and links to my pop-ups and that I can create my own designs for my opt-ins. I love that I can track my conversions with the analytics dashboard and I don't need to worry about my website going down or my pop-ups not being loaded on my website.
> 
> **Cons**: I tried to add some contacts received in some forms but i had to submit them twice for them to be added to my campain. I still don't understand why and hope i didn't lose some prospective clients.
> 
> I like the way you can easily create forms, popup and link them to other services.

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### "Shady Business" — 1.0/5

> **Kemar** | *29 May 2023* | Online Media | Recommendation rating: 0.0/10
> 
> **Pros**: I invested into their plan to get a lifetime deal with set terms and then all of a sudden after getting my money they decided to change the deal terms and of course won't refund you the money you put into it. Don't trust companies like this who are so desperate for customers they'd stab there current customers in the back to try to get more customers.
> 
> **Cons**: Them changing there deal terms and there lack of integrations.
> 
> Had them for awhile now and made everything work despite the lack of integrations but the moment they decided to change there terms, for lifetime users, meaning your deal is set and not to be changed as per the agreement for which I paid them they changed it anyway to solicit my customers\! DO NOT TRUST THEM\!

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### "Simple and powerful at the same time" — 5.0/5

> **Milan** | *31 January 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Many integrations, Pabbly connect / Zapier, good targeting options
> 
> **Cons**: Some fine tuning could be better in order to display some forms
> 
> I discovered Optinly two yrs ago and it has quickly become my go-to tool for collecting emails from visitors for me and my clients. This lead generation assistant is simple to use yet incredibly effective. The user interface is intuitive, making it easy to set up and customize opt-in forms that match my brand's aesthetics. I appreciate the various targeting options available, allowing me to display the right message to the right audience at the right time. Optinly has significantly increased my email subscriber list, and I'm impressed with the results it has delivered. If you're looking for a reliable and user-friendly solution to boost your lead generation efforts, I highly recommend giving Optinly a try.

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### "No frills lead generation software" — 5.0/5

> **Ivan** | *7 June 2022* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Optinly is easy to use and has lots of lead generation templates and widgets that make engaging forms that increase the chances of generating leads. The dashboard is decent and provides all the necessary analytics on the performance of the widgets.
> 
> **Cons**: Not too much to complain about - the software does what it says.
> 
> Good - the customer service is decent and I haven't had any bugs or errors to report.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/218021/optinly)

## This page is available in the following languages

| Locale | URL |
| en | <https://www.capterra.com/p/218021/Optinly/> |
| en-AE | <https://www.capterra.ae/software/218021/optinly> |
| en-AU | <https://www.capterra.com.au/software/218021/optinly> |
| en-CA | <https://www.capterra.ca/software/218021/optinly> |
| en-GB | <https://www.capterra.co.uk/software/218021/optinly> |
| en-IE | <https://www.capterra.ie/software/218021/optinly> |
| en-IL | <https://www.capterra.co.il/software/218021/optinly> |
| en-IN | <https://www.capterra.in/software/218021/optinly> |
| en-NZ | <https://www.capterra.co.nz/software/218021/optinly> |
| en-SG | <https://www.capterra.com.sg/software/218021/optinly> |
| en-ZA | <https://www.capterra.co.za/software/218021/optinly> |

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