---
description: Discover the benefits and disadvantages of Twitter/X.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Twitter/X Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Twitter/X](/software/214056/twitter)

# Twitter/X

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> Social media marketing solution that helps businesses target specific audiences to organize different marketing campaigns.
> 
> Verdict: Rated **4.5/5** by 1793 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 1793 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support | 4.1/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Twitter

## Commercial Context

- **Pricing model**:  (Free version available)
- **Pricing Details**: Free
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Activity Dashboard
- Content Management
- Tagging

## Integrations (3 total)

- Instagram
- Meta for Business
- WordPress

## Support Options

- FAQs/Forum
- Knowledge Base

## Category

- [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software)

## Related Categories

- [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software)
- [Social Networking Tools](https://www.capterra.co.uk/directory/10043/social-networking/software)

## Alternatives

1. [monday.com](https://www.capterra.co.uk/software/147657/monday-com) — 4.6/5 (5726 reviews)
2. [Instagram](https://www.capterra.co.uk/software/210721/instagram) — 4.7/5 (5144 reviews)
3. [Meta for Business](https://www.capterra.co.uk/software/213257/facebook) — 4.4/5 (2372 reviews)
4. [Hootsuite](https://www.capterra.co.uk/software/121701/hootsuite) — 4.4/5 (3795 reviews)
5. [Post Planner](https://www.capterra.co.uk/software/155854/post-planner) — 4.2/5 (191 reviews)

## Reviews

### "X review for business use." — 5.0/5

> **Barry** | *4 July 2024* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: Looks to be constantly improving and changing. There were a few problems in the beginning but it feels like the platform is growing and improving.
> 
> **Cons**: Still find alot of fake engagement and bots
> 
> It has been positive. We have seen in improvement in engagement and growth.

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### "Social media" — 5.0/5

> **Michaela** | *8 May 2025* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: I love how engaging it is and how easy it is to make conversation and share funny things with friends
> 
> **Cons**: The only thing I can think of is the ads that are on there but other then that there’s nothing and the ads that do pop up are like 2 times a day so it’s not a big problem
> 
> I love this platform I love it for many reasons but sharing funny posts and talking to friends is my favourite

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### "Twitter/X is a great platform for building personal brand and growing your audience" — 5.0/5

> **Emily** | *2 February 2025* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: I like that Twitter/X helps build my personal brand through its post feature.
> 
> **Cons**: I don't like that Twitter/X is hard when it comes to building audience as a beginner
> 
> In all, Twitter is a great platform to be.

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### "Twitter or X?" — 5.0/5

> **Adam** | *29 July 2024* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: simple to use, clear to post and find people or businesses
> 
> **Cons**: from the home option it doesnt take you to your profile home its more general

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### "Twitter/X is the best social media platform" — 5.0/5

> **Betty** | *30 July 2024* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: I love the "related posts" feature, It gives you several ideas and increases post reach
> 
> **Cons**: The Gronk part that is only eligible for premium holders

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/214056/twitter)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/214056/twitter> |
| de-AT | <https://www.capterra.at/software/214056/twitter> |
| de-CH | <https://www.capterra.ch/software/214056/twitter> |
| en | <https://www.capterra.com/p/214056/Twitter/> |
| en-AE | <https://www.capterra.ae/software/214056/twitter> |
| en-AU | <https://www.capterra.com.au/software/214056/twitter> |
| en-CA | <https://www.capterra.ca/software/214056/twitter> |
| en-GB | <https://www.capterra.co.uk/software/214056/twitter> |
| en-IE | <https://www.capterra.ie/software/214056/twitter> |
| en-IL | <https://www.capterra.co.il/software/214056/twitter> |
| en-IN | <https://www.capterra.in/software/214056/twitter> |
| en-NZ | <https://www.capterra.co.nz/software/214056/twitter> |
| en-SG | <https://www.capterra.com.sg/software/214056/twitter> |
| en-ZA | <https://www.capterra.co.za/software/214056/twitter> |
| es | <https://www.capterra.es/software/214056/twitter> |
| es-AR | <https://www.capterra.com.ar/software/214056/twitter> |
| es-CL | <https://www.capterra.cl/software/214056/twitter> |
| es-CO | <https://www.capterra.co/software/214056/twitter> |
| es-CR | <https://www.capterra.co.cr/software/214056/twitter> |
| es-DO | <https://www.capterra.do/software/214056/twitter> |
| es-EC | <https://www.capterra.ec/software/214056/twitter> |
| es-MX | <https://www.capterra.mx/software/214056/twitter> |
| es-PA | <https://www.capterra.com.pa/software/214056/twitter> |
| es-PE | <https://www.capterra.pe/software/214056/twitter> |
| fr | <https://www.capterra.fr/software/214056/twitter> |
| fr-BE | <https://fr.capterra.be/software/214056/twitter> |
| fr-CA | <https://fr.capterra.ca/software/214056/twitter> |
| fr-LU | <https://www.capterra.lu/software/214056/twitter> |
| it | <https://www.capterra.it/software/214056/twitter> |
| ja | <https://www.capterra.jp/software/214056/twitter> |

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