---
description: Discover the benefits and disadvantages of Meta for Business.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Meta for Business Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Meta for Business](/software/213257/facebook)

# Meta for Business

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> Social media marketing solution that helps businesses create personalized marketing plans based on targeted audience and budget.
> 
> Verdict: Rated **4.4/5** by 2374 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 2374 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 3.7/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Meta Platforms, Inc
- **Location**: Menlo Park, Cape Verde
- **Founded**: 2008

## Commercial Context

- **Pricing model**: Per Feature
- **Pricing Details**: Please contact Facebook for pricing details.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Android (Mobile)
- **Supported Languages**: Arabic, Chinese, English, German, Hindi, Italian, Japanese, Korean, Polish, Russian, Spanish, Ukrainian
- **Available Countries**: United States

## Features

- Automated Publishing
- Campaign Management
- Content Management
- Media Library
- Multi-Account Management
- Multi-Campaign
- Post Scheduling
- Real-Time Chat
- Reporting/Analytics
- Social Media Monitoring
- Social Promotion
- Tagging

## Integrations (4 total)

- Instagram
- WhatsApp
- WordPress
- Zapier

## Support Options

- FAQs/Forum
- Knowledge Base

## Category

- [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software)

## Related Categories

- [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software)
- [Social Networking Tools](https://www.capterra.co.uk/directory/10043/social-networking/software)
- [Social Media Management Tools](https://www.capterra.co.uk/directory/30939/social-media-management/software)

## Alternatives

1. [Instagram](https://www.capterra.co.uk/software/210721/instagram) — 4.7/5 (5224 reviews)
2. [Snapchat for Business](https://www.capterra.co.uk/software/210733/snapchat) — 4.6/5 (1141 reviews)
3. [Zoho Social](https://www.capterra.co.uk/software/159351/zoho-social) — 4.7/5 (3480 reviews)
4. [Twitter/X](https://www.capterra.co.uk/software/214056/twitter) — 4.5/5 (1812 reviews)
5. [Buffer](https://www.capterra.co.uk/software/143492/buffer) — 4.5/5 (1492 reviews)

## Reviews

### "Good tool for online presence" — 5.0/5

> **Paulina** | *11 April 2025* | Consumer Services | Recommendation rating: 3.0/10
> 
> **Pros**: I used this to capitalise on my social media presence
> 
> **Cons**: The payouts are quite small at the moment
> 
> Good but at the moment it’s expensive for me

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### "Great Social Media Management Platform" — 5.0/5

> **James** | *1 October 2025* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Great social media management platform with an ease of use UI and strong capabilities over a range of features
> 
> **Cons**: The weak points would be the customer support, which can often be limited, and the integrations with other products

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### "Great tool for campaign planning and scheduling" — 4.0/5

> **WENDY** | *23 June 2025* | Nonprofit Organization Management | Recommendation rating: 8.0/10
> 
> **Pros**: Great dashboard for seeing all activity on FB and IG in one place. Useful free scheduling function - planner - and great top level insights.
> 
> **Cons**: The platform seems to need a lot of device power\! If I’m running multiple tabs and platforms it significantly slows me down.
> 
> Overall I enjoy Meta Business Suite. It’s easy to use and gives me a good snapshot of my activity in one place.

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### "Not for media amateurs -" — 3.0/5

> **Hannah** | *29 January 2025* | Retail | Recommendation rating: 4.0/10
> 
> **Pros**: The preview options and niche audience targeting options
> 
> **Cons**: It’s very in intuitive- even setting up with an expert had problems
> 
> You really need to be quite an expert to make money from meta these days

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### "Promote your social media channels directly on your website" — 5.0/5

> **Peter** | *12 September 2019* | Higher Education | Recommendation rating: 8.0/10
> 
> **Pros**: We use the Facebook developer tools to advertise Facebook pages and groups on the University website.&#10;The ability to define tags within the HTML of your page is great, you can define what titles, pictures and descriptions are used within your widget.&#10;Using the Facebook developer application you can easily test your widgets and tags, seeing if anything isn't working right before you put it live.
> 
> **Cons**: The user interface of the Facebook developer application is pretty rubbish, there are so many options that a new user of the system can easily get overwhelmed.&#10;The exact HTML code required for these tags to work correctly isn't clear, we had to get the solution ourselves from other developers on the forums.
> 
> Once we got our head around the user interface and Facebook's HTML tags it has been incredibly valuable.&#10;We can now advertise to specific audiences on the University website a particular Facebook group, such as a student accommodation committee, much more accurately.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/213257/facebook)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/213257/facebook> |
| de-AT | <https://www.capterra.at/software/213257/facebook> |
| de-CH | <https://www.capterra.ch/software/213257/facebook> |
| en | <https://www.capterra.com/p/213257/Facebook/> |
| en-AE | <https://www.capterra.ae/software/213257/facebook> |
| en-AU | <https://www.capterra.com.au/software/213257/facebook> |
| en-CA | <https://www.capterra.ca/software/213257/facebook> |
| en-GB | <https://www.capterra.co.uk/software/213257/facebook> |
| en-IE | <https://www.capterra.ie/software/213257/facebook> |
| en-IL | <https://www.capterra.co.il/software/213257/facebook> |
| en-IN | <https://www.capterra.in/software/213257/facebook> |
| en-NZ | <https://www.capterra.co.nz/software/213257/facebook> |
| en-SG | <https://www.capterra.com.sg/software/213257/facebook> |
| en-ZA | <https://www.capterra.co.za/software/213257/facebook> |
| es | <https://www.capterra.es/software/213257/facebook> |
| es-AR | <https://www.capterra.com.ar/software/213257/facebook> |
| es-CL | <https://www.capterra.cl/software/213257/facebook> |
| es-CO | <https://www.capterra.co/software/213257/facebook> |
| es-CR | <https://www.capterra.co.cr/software/213257/facebook> |
| es-DO | <https://www.capterra.do/software/213257/facebook> |
| es-EC | <https://www.capterra.ec/software/213257/facebook> |
| es-MX | <https://www.capterra.mx/software/213257/facebook> |
| es-PA | <https://www.capterra.com.pa/software/213257/facebook> |
| es-PE | <https://www.capterra.pe/software/213257/facebook> |
| fr | <https://www.capterra.fr/software/213257/facebook> |
| fr-BE | <https://fr.capterra.be/software/213257/facebook> |
| fr-CA | <https://fr.capterra.ca/software/213257/facebook> |
| fr-LU | <https://www.capterra.lu/software/213257/facebook> |
| ja | <https://www.capterra.jp/software/213257/facebook> |

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