--- description: Discover the benefits and disadvantages of Dreamdata. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Dreamdata Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Marketing Analytics Software](/directory/31018/marketing-analytics/software) > [Dreamdata](/software/197705/dreamdata-io) # Dreamdata Canonical: https://www.capterra.co.uk/software/197705/dreamdata-io Page: 1 / 3\ Next: [Next page](https://www.capterra.co.uk/software/197705/dreamdata-io?page=2) > Dreamdata is a B2B Attribution Platform. Prove marketing's revenue impact with numbers you'd stake your reputation on. > > Verdict: Rated **4.8/5** by 55 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Dreamdata? Dreamdata is a B2B Attribution platform for B2B companies with long sales cycles, multiple stakeholders involved in deals, and traction from digital channels. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 55 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.8/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: Dreamdata - **Location**: Copenhagen, Denmark - **Founded**: 2018 ## Commercial Context - **Starting Price**: US$0.00 - **Pricing model**: (Free version available) (Free Trial) - **Pricing Details**: Dreamdata is available across four pricing tiers: Free, Attribution Advanced, and Attribution Advanced + Activation Pro. You can find our full pricing details here: - **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Activity Planning - Activity Tracking - Advertising Management - Attribution Modeling - Audience Targeting - Behavioural Analytics - Budgeting/Forecasting - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Tracking - Channel Management - Contact Database - Conversion Tracking - Cross Channel Attribution - Customer Profiles - Customer Segmentation - Customisable Templates - Dashboard - Data Connectors - Data Discovery - Data Import/Export - Data Visualisation - Engagement Tracking - Forecasting - Funnel Analysis - Goal Setting/Tracking - KPI Monitoring - Lead Capture - Media Planning - Modeling & Simulation - Multi-Campaign - Multi-Channel Attribution - Multi-Touch Attribution - Multiple Data Sources - Performance Metrics - Personalisation - Predictive Analytics - ROI Tracking - Reporting & Statistics - Reporting/Analytics - Search/Filter - Spend Management - Strategic Planning - Target Account Identification - Time on Site Tracking - User Interaction Tracking - Visual Analytics - Web Traffic Reporting - Website Analytics ... and 2 more features ## Integrations (18 total) - 6sense - Amazon Redshift - Breeze - Facebook Business Suite - G2 Buyer Intent - Google Ads - Google Cloud BigQuery - HubSpot CRM - LinkedIn Marketing Solutions - Marketo Engage - Oracle Eloqua Marketing Automation - Pipedrive - Salesforce Marketing Cloud - Salesforce Marketing Cloud Account Engagement - Salesforce Platform ... and 3 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [Marketing Analytics Software](https://www.capterra.co.uk/directory/31018/marketing-analytics/software) ## Related Categories - [Marketing Analytics Software](https://www.capterra.co.uk/directory/31018/marketing-analytics/software) - [Predictive Analytics Software](https://www.capterra.co.uk/directory/30945/predictive-analytics/software) - [Marketing Planning Software](https://www.capterra.co.uk/directory/30964/marketing-planning/software) - [MRM Software](https://www.capterra.co.uk/directory/31020/mrm/software) - [Marketing Attribution Software](https://www.capterra.co.uk/directory/31081/marketing-attribution/software) ## Alternatives 1. [Adobe Analytics](https://www.capterra.co.uk/software/169942/adobe-analytics) — 4.5/5 (237 reviews) 2. [AppsFlyer](https://www.capterra.co.uk/software/156811/appsflyer) — 4.5/5 (138 reviews) 3. [Looker](https://www.capterra.co.uk/software/169053/looker) — 4.5/5 (282 reviews) 4. [Marketo Engage](https://www.capterra.co.uk/software/75130/marketo-lead-management) — 4.3/5 (711 reviews) 5. [monday.com](https://www.capterra.co.uk/software/147657/monday-com) — 4.6/5 (6046 reviews) ## Reviews ### "An ultimate marketing analytics product that can be used as a single source of truth." — 5.0/5 > **Anonymous User** | *6 May 2025* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: The ability to unite and model all the marketing channels and costs into one dashboard is what we all wanted for a very long time. But it doesn't stop there. Then it is quite straightforward to act on those insights, not just report them. Finally, the customer experience is first-class. > > **Cons**: If your CRM health is poor, then no magic will happen, but Dreamdata is very helpful at revealing the problems. The only thing I didn't quite like was the industry data from the Dreamdata sources. I often see that the information isn't quite accurate. > > With Dreamdata, your team, other colleagues, and agencies get an unprecedented level of marketing and RevOps insights. On top of that, the set up, onboarding process and customer support are superb. ----- ### "Good product, very helpful." — 5.0/5 > **Ian** | *10 April 2025* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: Aggregates data from multiple sources, and then lets you view that data from multiple different angles. Helps you identify what's working in marketing. > > **Cons**: Learning curve is rather steep in the first 1-2 months. > > Overall positive experience. Helps me understand what works for us in marketing. I wish the reports could be more customisable. ----- ### "Dreamdata is golden\!" — 5.0/5 > **Emelie** | *22 October 2024* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: My team and I use Dreamdata weekly to track our performance and report to the Leadership team. We can track the Marketing ROI and better understand the prospect journey from first touch to a closed deal. The journey report has also helped us a lot in understanding what channels influence the prospect journey, which has helped us set better media budgets for top-funnel/mid-funnel/bottom-funnel activities. > > **Cons**: The UI can be tricky to understand at first glance, especially for users who use it less often. Explaining the different metrics in all reports could help "non-marketing" users better understand the data and graphs. But overall, it's easy to work with the tool once you understand the use cases for each report. > > Easy integrations, self-service settings you can modify to fit the company's needs, easy-to-set-up custom reports, attribution modeling, and journey reports are amazing if you want to deep-dive into specific accounts, a great tool to share with the sales team. ----- ### "The way to go for B2B" — 5.0/5 > **Gabriel** | *3 December 2024* | Business Supplies & Equipment | Recommendation rating: 10.0/10 > > **Pros**: It gives B2B marketeers data clarity and the power to easily report results and make the right decision regarding budget. > > **Cons**: Still a relatively young product, can improve its UA. ----- ### "The ultimate tool to report on the revenue generation of marketing campaigns and channels" — 5.0/5 > **Francesco** | *18 February 2022* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Dreamdata is a powerful multi-touch attribution tool that tracks both paid and unpaid channels via UTMs and native connectors to CRMs, ads platforms and other tools. Data is then processed to provide information on how much revenue is attributable to each marketing channel and campaign, how long is the sales cycle, which were the marketing and sales touchpoints of a certain account, how much did they contribute to the resulting revenue, and many more. It provides very interesting data views and full-funnel revenue attribution models that would be extremely resource-intensive to capture and analyze via a custom in-house solution. The Customer Success team is the best I've ever seen in any of my vendors and really assists customers end-to-end, not only with technical help with setting up the software, but also in terms of attribution modeling; they partner with clients to fine-tune and customize attribution to suit each business' unique reporting needs. It's a feature-rich product with clear and detailed native dashboards, but it can also push data to external dashboards built in i.e. Tableau or Google Data Studio, giving even more reporting flexibility. Last but not least, it is extremely good value for what it does, how well it does it and for the amazing customer support that the company provides. > > **Cons**: Dreamdata is a very solid product with only a few minor weaknesses that do not hinder its usability in any way. It would be nice if it could push data to SFDC, rather than just pulling it, and if there were mouse hover tooltips that would help understand some technical terminology here and there. What's great is that they consistently seek feedback and follow up by putting new developments all on their product roadmap, resulting in new features being developed and launched regularly. > > With Dreamdata, I can now demonstrate the effectiveness of marketing channels and campaigns to my company's leadership. I can also allocate budget to online channels in a data-driven and result-oriented way, not limited to the usual CPL metrics, but focusing on real full-funnel CAC. ----- Page: 1 / 3\ Next: [Next page](https://www.capterra.co.uk/software/197705/dreamdata-io?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/197705/dreamdata-io) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data