---
description: Discover the benefits and disadvantages of Topic.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Topic Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/30931/seo/software) > [Topic](/software/195438/topic)

# Topic

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> Create Great SEO Content in Less Time&#10;&#10;Topic is a content research and optimization tool for content teams and editors.
> 
> Verdict: Rated **5.0/5** by 20 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Topic?

Content teams looking for an easy way to increase the comprehensiveness of their content and better answer their audience's questions.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **5.0/5** | 20 Reviews |
| Ease of Use | 5.0/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.9/5 | Based on overall reviews |
| Features | 5.0/5 | Based on overall reviews |
| Recommendation percentage | 100% | (10/10 Likelihood to recommend) |

## About the vendor

- **Company**: Chia Labs
- **Founded**: 2019

## Commercial Context

- **Starting Price**: US$99.00
- **Pricing model**: Flat Rate
- **Pricing Details**: Topic is available across 4 pricing plans, outlined below. &#10;5 content briefs: $50/month&#10;12 content briefs:  $100/month&#10;25 content briefs: $200/month&#10;50 content briefs: $300/month&#10;100 content briefs: $500/month&#10;Please contact Topic directly for 100+ briefs.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Canada, United States

## Features

- Competitive Analysis
- Content Management
- Dashboard
- Keyword Research Tools
- Keyword Tracking
- Performance Metrics
- Reporting & Statistics
- SEO Management

## Integrations (1 total)

- Google Docs

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- Chat

## Category

- [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software)

## Related Categories

- [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software)
- [Content Marketing Software](https://www.capterra.co.uk/directory/30796/content-marketing/software)

## Alternatives

1. [Jasper](https://www.capterra.co.uk/software/217242/jasper) — 4.8/5 (1854 reviews)
2. [Interacty](https://www.capterra.co.uk/software/209461/interacty) — 4.7/5 (151 reviews)
3. [Levitate](https://www.capterra.co.uk/software/211147/levitate) — 4.8/5 (333 reviews)
4. [Writesonic](https://www.capterra.co.uk/software/219972/writesonic) — 4.8/5 (2102 reviews)
5. [Writecream](https://www.capterra.co.uk/software/1015392/writecream) — 4.8/5 (346 reviews)

## Reviews

### "Excellent SEO Tool - would recommend to any content team" — 5.0/5

> **Bimal Kartheek** | *28 March 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: There are a lot of useful things about Topic, but the biggest that comes to mind is the the quality of the secondary keywords that it gives me. There are a lot of content optimization tools out there, and I've tried many of them. For me, Topic has been the one that gives me keyword suggestions that actually make an impact on our content's ranking.&#10;&#10;In addition, the founders are very open to sharing their SEO knowledge. They have been a valuable resource for us as we've integrated the tool with our entire team.
> 
> **Cons**: The only issue I've faced is the length of time it takes to create a content brief. I'm often creating so many of them that I have to wait for a bit. But otherwise my experience has been excellent.
> 
> Being in charge of a content marketing program at growing startup, it was a huge challenge to for me to scalably create SEO-friendly outlines for our writers. Using Topic helped us bring our research time down from hours to minutes, and in doing so we've been able to not only improve the ranking of our content, but also create more of it. We've also been able to take our existing content library and optimize it using Topic, which has definitively shown us that using the product drives more clicks to our posts. It's been a real lifesaver, and it's the first tool I recommend to content teams producing SEO-focused content.

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### "My favorite content tool" — 5.0/5

> **Verified Reviewer** | *7 July 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Topic is how much time it saves us. Spending less time doing research for content allows us to scale up our content creation without having to hire. We’ve saved the cost of half a full-time employee and it’s allowed us to scale our productivity as a team. Previously our team could do 5 to 6 briefs a week, but now we can do 50 to 60. That’s a ten-fold increase in productivity.&#10;&#10;It's even helped us close a deal. We recently pitched content optimization services in a meeting with a potential client. This company had written 250 blog posts but none of them were ranking. During our sales process, we created a Topic content brief and used it to show them how they can improve the article and rank higher. Seeing the brief helped them trust that we knew what we were talking about and helped close the deal.
> 
> **Cons**: Nothing much. The UI is occasionally buggy, but refreshing fixes it.
> 
> Our agency was looking for a solution to help scale content creation for our clients and we chose Topic because it looked like the right tool for the job.&#10;&#10;I found that unlike other SEO tools, Topic actually helps scale our productivity. Most SEO tools do the same thing. They let you look up the keywords, see what you are ranking for, show you pages that are broken, but none of them actually help you in doing the work. With Topic all I have to do is plug in our focus keywords, and it shows me everything I need to know to move ahead in the writing process.&#10;&#10;It's been one of the better SEO tools that I've used in a long time.

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### "UseTopic.com to help create better content" — 5.0/5

> **Lisa** | *29 June 2020* | E-Learning | Recommendation rating: 9.0/10
> 
> **Pros**: Before, I would look at the top pages in Google for a given keyword and go through each one individually to do my SEO research. I used to spend about an hour to create a quality outline. With Topic, it takes me just 30 minutes. What I like best is that it cuts the time in half and the outlines come out better. It is a really useful tool for anyone who is regularly creating content.&#10;&#10;I spent some time looking into software like Topic and it's competitors. The competitors just didn't fit what I was looking for. Topic is very easy to use and just gets the job done. With other products, I felt like I was going to need to spend hours reviewing tutorials to understand how to use them. So far I've been able to optimize about 40 pieces of content this month using Topic. I could never do this much without the tool.
> 
> **Cons**: There really is nothing not to like, it's a great time-saving tool and I've enjoyed using it. I will have to wait to see how my search engine results perform, but I've been able to create a lot of highly valuable content using outsourcers with this tool which I'm sure will increase my traffic.
> 
> Topic has been awesome to use. It helps me create detailed outlines that cover everything my audience cares about. The end result is that I can create a better outline in less time. The content grader has been helpful as well in ensuring the freelance writers that I work with meet a standard bar of quality.  Being able to share the grader via a sharable link makes it easy for me to delegate the task of grading to the writer.

-----

### "Topic is our go-to tool for creating SEO content." — 5.0/5

> **Verified Reviewer** | *24 March 2020* | Real Estate | Recommendation rating: 10.0/10
> 
> **Pros**: My favorite thing about the software is that it works. When comparing posts where we've used it and haven't used it, we've seen noticeable positive differences in organic search traffic. And because it's so easy to use, we've been able to seamlessly integrate it into how we create content. Before, we had to do time-consuming research to make sure we were identifying search intent and the right subtopics to cover, but now it's as easy as going into the platform and creating a content report. In addition, their founders have been helpful and easy to reach when I've had questions.
> 
> **Cons**: For the most part, there hasn't been anything that we don't like about the platform. We make sure every post we publish is optimized with Topic. Looking forward to seeing how the product develops from here\!
> 
> We've had a great experience working with Topic both in the results we've seen and the time its saved our writers. Creating content is a time consuming and expensive endeavor with inconsistent results, especially when you are in a competitive industry like ours. Topic has helped us make the most of our team's resources by making sure each piece of content we produce is SEO-friendly and matches what our audience is looking for.

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### "Every top SEO's secret weapon" — 5.0/5

> **Danny** | *20 May 2020* | Retail | Recommendation rating: 10.0/10
> 
> **Pros**: I love how it saves me time in creating SEO-optimized outlines and content, especially for longer-form articles. I probably save about 3 hours on average with each Topic report versus if I pulled the insights manually. My team works through dozens of articles each week too, so we save hundreds of hours each month.
> 
> **Cons**: The tool is can be slow at times or unresponsive when I load new content to grade. But that doesn't happen very often so it's a minor issue.
> 
> I'm able to create content that'll be able to compete on the first page of the SERPs. Previously, I used to write content blind using what I thought were SEO best practices. Topic takes a data-driven approach to helping me actually achieve that (without the guesswork). That way, my team can spend more time writing quality prose.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/195438/topic)

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| en-AE | <https://www.capterra.ae/software/195438/topic> |
| en-AU | <https://www.capterra.com.au/software/195438/topic> |
| en-CA | <https://www.capterra.ca/software/195438/topic> |
| en-GB | <https://www.capterra.co.uk/software/195438/topic> |
| en-IE | <https://www.capterra.ie/software/195438/topic> |
| en-IL | <https://www.capterra.co.il/software/195438/topic> |
| en-IN | <https://www.capterra.in/software/195438/topic> |
| en-NZ | <https://www.capterra.co.nz/software/195438/topic> |
| en-SG | <https://www.capterra.com.sg/software/195438/topic> |
| en-ZA | <https://www.capterra.co.za/software/195438/topic> |
| fr | <https://www.capterra.fr/software/195438/topic> |
| fr-BE | <https://fr.capterra.be/software/195438/topic> |
| fr-CA | <https://fr.capterra.ca/software/195438/topic> |
| fr-LU | <https://www.capterra.lu/software/195438/topic> |

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