17 years helping British businesses
choose better software

What is PlaybookUX?

PlaybookUX is an all-in-one user research software.

With PlaybookUX, you can:
- Conduct research including unmoderated testing, moderated interviews, card sorting, tree testing and surveys
- Analyze results with an expansive data suite.
- View transcripts and take notes.
- Share clips, highlight reels and reports.
- Invite your team to conduct research with unlimited seats.
- Track patterns and themes with tags and universal search

Who Uses PlaybookUX?

We serve everyone - from SMBs to large enterprises. Our tool is democratizing user feedback since everyone deserves to know what their audience thinks.

PlaybookUX Software - Testing Methodologies
PlaybookUX Software - Analyze tags
PlaybookUX Software - Clip, take notes, and view transcripts
PlaybookUX Software - Participants
PlaybookUX Software - Demographic Charts

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Reviews of PlaybookUX

Average score

Overall
5.0
Ease of Use
5.0
Customer Service
5.0
Features
5.0
Value for Money
5.0

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
100%
Mayur
Mayur
QA Engineer in India
Verified LinkedIn User
Information Technology & Services, 51–200 Employees
Used the Software for: 1+ year
Reviewer Source

The greatest tool for people to validate designs and products

5.0 5 years ago

Comments: It’s overall been excellent. Whenever I have a question, I send them a chatbot message and have a real person troubleshooting within minutes. I liken it to basecamp’s stellar support.

Pros:

I’ve used a lot of these tools, and I mean a LOT. This one is uniquely simple and has everything I need to get my research studies up and running. Their templates are so helpful especially for unbiased questions. Videos start coming in within hours.

Cons:

There’s really nothing to complain about, especially after using all of the other software out there. I’m glad I found this tool since it’s hard to get my team to adopt research software and they were all happily using this!

Despina
Despina
Founder in Greece
Verified LinkedIn User
Information Technology & Services, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

The must adopt UX solution

5.0 5 years ago

Comments: Due to the nature of my work I handle many onboarding and UX audits for customers. PlaybookUX helps me deliver better and accurate results in less time.

Pros:

Intuitive features, value for money choice, awesome customer support. Participants give clear insights and the analytics feature is just awesome.

Cons:

Simply nothing. The product delivers on its promise

Hatherly
Hatherly
Business Development Associate in US
Verified LinkedIn User
Financial Services, 201–500 Employees
Used the Software for: 6-12 months
Reviewer Source

Affordable way to get usability feedback

5.0 5 years ago

Comments: Overall PlaybookUX is an excellent platform for ux and product people to get feedback. We have the entire team onboard (unlimited seats) and their collaboration is unbeatable. Awesome way to get the whole team involved and hear from your customers.

Pros:

The quality and targeted demographic filtering is unbeatable. Solid international and domestic pool of participants. Great customer support and intuitive UI. We can bring our own customers as well.

Cons:

Would love highlight reels, but that's on their roadmap for Nov 2019 so looking forward to using that feature to show management clips.

tonja
Coordinator in US
Financial Services, 1,001–5,000 Employees
Used the Software for: 1+ year
Reviewer Source

Understand how your customers feel and think!

5.0 5 years ago

Comments: I’ve had a wonderful experience! I use it to test future enhancements, designs and my up and running product. It gets our organization in the “continuous testing” mindset.

Pros:

It’s a top tier tool for gathering feedback about how my customers feel about my products. They have mobile, web, prototype testing so it’s easy to do it all in one spot. It’s powerful and simple – which is the best combination

Cons:

They just rolled out mobile – which was one of my requests so it has everything I need to conduct ux tests.

Verified Reviewer
Verified LinkedIn User
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Simple and easy!

5.0 5 years ago

Comments: Customer support was amazing. They responded right away to any issues I had and I was able to get results back faster than I thought!

Pros:

Powerful but simple tool. Get feedback from hard to reach demographics at a fraction of the price of other tools.

Cons:

Wasn't able to do in person sessions only video/ remote studies.

Francis
Director of Marketing and Communications in US
Nonprofit Organization Management, 11–50 Employees
Used the Software for: 1-5 months
Reviewer Source

Amazing insight from valuable users

5.0 5 years ago

Comments: As a marketing director, you are constantly wondering about perception and how people think about your brand and message. Getting real-world insight from the very users I'm trying to engage was extremely valuable to me and provided insight beyond our site UX questions.

Pros:

The insight you gain from this software is worth it alone, but the fact that it's easy to use is an added bonus.

Cons:

At the time, there was no way to pop-out the videos as I searched through the feedback. I'm splitting hairs here, but that's what I thought.

Chris
Founder in US
Internet, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

Great for founders

5.0 5 years ago

Comments: Really got to see the power and benefits of UX testing. I would highly recommend this to any founder who wants to understand their customers and test markets.

Pros:

Accurate and precise demographics for testers Easy of use Newer technology for deeper insights Customer support

Cons:

Don't have the option to do in-person interviews