--- description: Discover the benefits and disadvantages of PR Underground. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: PR Underground Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Public Relations Software](/directory/10033/public-relations/software) > [PR Underground](/software/188002/prunderground-com) # PR Underground Canonical: https://www.capterra.co.uk/software/188002/prunderground-com Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/188002/prunderground-com?page=2) > Affordable online press release distribution solution for small to mid-sized businesses. > > Verdict: Rated **4.8/5** by 30 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses PR Underground? 1: Small to medium sized businesses: a: Technology companies b: Authors \& book publishers c: SEO companies d: Event marketers PR \& Marketing firms Press release writers ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 30 Reviews | | Ease of Use | 4.9/5 | Based on overall reviews | | Customer Support | 4.9/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.8/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: CMRZ INVESTMENTS - **Founded**: 2009 ## Commercial Context - **Starting Price**: US$309.00 - **Pricing model**: Per User - **Pricing Details**: Starter: $49.99/release PRuMax: $309/release Monthly plans discounted - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500 - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: United States ## Features - Campaign Management - Clippings Management - Press Release Builder ## Support Options - Chat ## Category - [Public Relations Software](https://www.capterra.co.uk/directory/10033/public-relations/software) ## Related Categories - [Public Relations Software](https://www.capterra.co.uk/directory/10033/public-relations/software) - [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software) ## Alternatives 1. [Brand24](https://www.capterra.co.uk/software/149054/brand24) — 4.7/5 (254 reviews) 2. [Agility PR Solutions](https://www.capterra.co.uk/software/93547/agility-pr-solutions) — 3.3/5 (10 reviews) 3. [Roxhill Media](https://www.capterra.co.uk/software/1022646/roxhill-media) — 4.4/5 (14 reviews) 4. [Cision](https://www.capterra.co.uk/software/129611/cision) — 3.8/5 (89 reviews) 5. [MediaHQ](https://www.capterra.co.uk/software/196943/mediahq) — 4.6/5 (75 reviews) ## Reviews ### "Teriffic\!" — 5.0/5 > **Tammi** | *31 October 2019* | Writing & Editing | Recommendation rating: 10.0/10 > > **Pros**: PRUnderground allows me to provide my clients with an impressive option they might not normally have easy access to. Put it this way, it ups the impressiveness of my service to have PRUnderground for press release distribution thanks to their ability to tap Google for coverage. As a bonus, the site is easy to navigate and customer service is always on board to help. > > **Cons**: Topic restrictions are a bit stringent which can lessen incoming revenue. That said, I tend to agree with their topic restrictions and think it helps keeps the site clean overall. > > PRUnderground has been more than helpful as I've used their service over the last few years. I'm grateful that they are accommodating and mindful that I'm a small business owner. ----- ### "If you know what you're doing, it's the best tool out there to distribute your clients' news\!" — 5.0/5 > **Rafe** | *5 November 2019* | Public Relations & Communications | Recommendation rating: 10.0/10 > > **Pros**: Fast. Easy. Intuitive. Inexpensive. Superb customer service. > > **Cons**: It would be great if the media outlets that are among the automatic pickups could be regionally selectable, depending upon the location of the client whose news is being distributed. Also, some bigger name national outlets would be nice to be included in the automatic pickups. > > My overall experience w/PRU has been sensational. ----- ### "Great to get the word out" — 5.0/5 > **Jen** | *11 November 2019* | Construction | Recommendation rating: 6.0/10 > > **Pros**: It's an easy format to share press releases and ensure that several media organizations pick-up and share the story. > > **Cons**: Unsure if the media outlets are respected and if they are relevant to our industry. We've not seen much come from post-announcement. ----- ### "Great product, great price" — 5.0/5 > **Brianna** | *29 November 2022* | Marketing & Advertising | Recommendation rating: 8.0/10 > > **Pros**: Very easy to use with great customer service. Plus, the price is better than most other distribution tools on the market. > > **Cons**: There seem to be slightly more topic restrictions for releases which can be frustrating for clients. > > Customer service is always super quick to respond when I've had issues or questions which I really appreciate. Overall, it is a great service for a great price point. ----- ### "Terrific PR Tool At An Even Better Price" — 5.0/5 > **Max** | *31 October 2019* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: We are a full-service digital marketing agency that has had issues with other press release distribution companies in the past. We switched over to PR underground a couple of years ago and have never looked back. The fair and straightforward pricing is incredibly hard to pass up, and their customer service is terrific. Also there, reporting is also beneficial to an agency like us as we can easily send that report to our clients and show them where their press releases being published. > > **Cons**: The backend of PR Underground can be a little bit confusing at times but it is way better than some of the other alternatives we have used in the past. > > Overall I would have to give PR Underground a near-perfect score. Their pricing is fair, their interface is manageable and their customer service is terrific. ----- Page: 1 / 2\ Next: [Next page](https://www.capterra.co.uk/software/188002/prunderground-com?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/188002/prunderground-com) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data