15 years helping British businesses
choose better software

What is Kartra?

Kartra is an all-in-one sales and marketing platform for all your online business needs!

With Kartra, you can streamline your business, save time, and boost your profits all in one convenient place. No more dealing with plugins or experiencing headaches.

Our powerful automation and analytics features will help you earn more with less effort. Imagine working once and earning on repeat - it's really that simple!

Start maximizing your online profits today with Kartra.

Who Uses Kartra?

Creators, coaches, and experts looking to monetize their audience online.

Where can Kartra be deployed?

Cloud-based
On-premise

About the vendor

  • Genesis Digital
  • Located in La Jolla, US
  • Founded in 2013

Kartra support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Brazil, Canada, Colombia, France and 15 others

Languages

English

Kartra pricing

Starting Price:

US$119.00/month
  • Yes, has free trial
  • No free version

Kartra does not have a free version but does offer a free trial. Kartra paid version starts at US$119.00/month.

Pricing plans get a free trial

About the vendor

  • Genesis Digital
  • Located in La Jolla, US
  • Founded in 2013

Kartra support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Australia, Brazil, Canada, Colombia, France and 15 others

Languages

English

Kartra videos and images

Kartra Software - Create stunning pages with Kartra's page templates.
Kartra Software - Customize your pages with ease using our intuitive drag-and-drop builder
Kartra Software - Capture your leads and grow your business with Kartra Forms. Choose from 50+ professional and high converting designs, all perfectly mobile responsive!
Kartra Software - Build email broadcasts and sequences with ease! To take things to the next level, you can add tags and other automations to your emails.
Kartra Software - Know exactly how much you're earning, and which campaigns are performing best using Kartra's Analytics dashboard.
View 6 more
Kartra video
Kartra Software - Create stunning pages with Kartra's page templates.
Kartra Software - Customize your pages with ease using our intuitive drag-and-drop builder
Kartra Software - Capture your leads and grow your business with Kartra Forms. Choose from 50+ professional and high converting designs, all perfectly mobile responsive!
Kartra Software - Build email broadcasts and sequences with ease! To take things to the next level, you can add tags and other automations to your emails.
Kartra Software - Know exactly how much you're earning, and which campaigns are performing best using Kartra's Analytics dashboard.

Features of Kartra

  • A/B Testing
  • Abandoned Cart Saver
  • Affiliate Management
  • Alerts/Notifications
  • Autoresponders
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Cataloguing/Categorisation
  • Commission Management
  • Contact Management
  • Customer Segmentation
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Data Security
  • Discount Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Electronic Payments
  • Email Marketing
  • Email Tracking
  • Event Triggered Actions
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Marketing Automation
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Marketing
  • Order Management
  • Performance Metrics
  • Personalisation
  • Predictive Analytics
  • Promotions Management
  • ROI Tracking
  • Real Time Editing
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • Sales Reports
  • Segmentation
  • Shopping Cart
  • Social Marketing
  • Subscriber Management
  • Tax Management
  • Template Management
  • Third-Party Integrations
  • WYSIWYG Editor
  • Website Management
  • Website Visitor Tracking
  • eCommerce Management

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Automate your client bookings, cancellations, reminders & payments using the worlds friendliest online scheduling software.
HubSpot CRM has everything you need to organize, track, and build better relationships with leads and customers. Learn more about HubSpot CRM
Instapage empowers you to build, customize, deploy, and optimize personalized landing pages for every audience (no developer required).
Empower your teaching with Thinkific, the leading platform for creating and selling engaging online courses.
Engage your audience and increase your earnings with WebinarJam’s HD streaming—made for experts, influencers, and educators like you! Learn more about WebinarJam
Squarespace is the all-in-one platform to build a beautiful website, online store, or portfolio.

Reviews of Kartra

Average score

Overall
4.5
Ease of Use
4.0
Customer Service
4.1
Features
4.4
Value for Money
4.4

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
luz mary
luz mary
teacher in Colombia
Verified LinkedIn User
Marketing & Advertising, Self Employed
Used the Software for: Free Trial
Reviewer Source

The Definitive Solution for your Online Business

5.0 last month New

Comments: This platform has made my life much easier. It's like someone read my mind and created an all-in-one marketing solution that covers all my needs. The 360-degree analytics are detailed and insightful, and the affiliate management and integrated payment method are super convenient.

Pros:

I love how it allows me to build and manage my entire online business without needing to hire a team of developers or designers. The professionally designed templates are impressive, and the expertly pre-written text saves a lot of time and effort. It's like having an entire marketing team working for me!

Cons:

The only thing I could say that's less favorable is that, with so many features included, it can take some time to learn how to use everything.

Genesis Digital Response

last month

We're thrilled to hear about your positive experience with Kartra! It's fantastic to know that our platform has helped streamline your online business operations and provided you with a comprehensive marketing solution. We understand that mastering all the features may take some time, but we're here to support you every step of the way. Thank you for your valuable feedback, and we're committed to continuously improving our platform to better serve your needs.

Benedict
Benedict
Chief Psychologist in Singapore
Verified LinkedIn User
Professional Training & Coaching, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

All-in-One Marketing Solution and more

5.0 last year

Pros:

As I am running boutique consultancy, we are a very lean team. Having Kartra allows us solve areas like Landing pages, Creating lead magnets and freebies to capture new leads, nurture our database regularly, filter according to engagement and interest in our leads, allowing us to run very targeted campaigns to drive conversions. We have also used Kartra to build a new product, through acychronous elearning via membership sites. We also built an employee wellness solution just using Kartra's existing features. We are very happy users of Kartra and advocates of it. The templates and constant improvement to the software inspires confidence that it is not a "dead" product. So well done to the team

Cons:

The pricing is not the cheapest. When you want to move to Kartra, you will ideally want to eliminate existing subscriptions to solutions such as website builders, email automation, form capture, membership sites, etc etc. All works well, except Calendar feature. I am still subscribed to Calendly because it is stable and works very well for us. We wish the calendar feature in kartra can be reliable and stable, without missed appointments. Having said that, considering all the other software solutions that I can drop because of Kartra, I have gotten my value from it.

Alternatives Considered: ClickFunnels

Reasons for Choosing Kartra: Kartra offers what Instapage does and much much more, like email automations, membership sites, just to name a few

Switched From: Instapage

Reasons for Switching to Kartra: creators of Click funnels seem to not have any product innovations, and seem to be markerters instead of engineers. The features in Kartra are much more reliable and stable compared to Clickfunnels.

Genesis Digital Response

5 months ago

Thank you for sharing your experience with Kartra! We appreciate your positive feedback on its versatility and impact on your boutique consultancy. We understand your concern about pricing and the Calendar feature, and we'll continue working to enhance and improve our offerings. We're thrilled to have you as a happy user and advocate.

Breann
Coach in US
Health, Wellness & Fitness, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Kartra has it all, but it is a bit clunky.

3.0 2 years ago

Comments: Overall, it helped me a ton! I am impressed with the number of features, but I do believe pricing tiers are a bit overzealous. Support was always very helpful. There are a few funnel builders listed in their marketplace I wouldn't recommend, and if you pay through Kartra and need a refund, they may not help you get it back.

Pros:

I love that it has freaking everything! Calendar, surveys, checkout, emails, pages, websites, and more! Full marketing system for sure! They had great lead tracking/triggers/automations. Behavior-focused scoring was cool! Tracking every point of engagement with leads is great, too. Very detailed as a CRM. Very lead-focused.

Cons:

It is a bit clunky and old-fashioned looking. I don't know how else to word this, but it could use a brand upgrade for sure. Not that that really matters, I am just highly visual. They were constantly blacklisting people and i had to send frequent requests to remove people from the list. Triggers didn't always perform. For example, I created an email funnel for a quiz and wanted to send different emails for different quiz results, this was nearly impossible to do. It was easy for me to set up and use, but many friends i referred had a hard time understanding the platform.

Alternatives Considered: ClickFunnels and Kajabi

Reasons for Switching to Kartra: Price, all-in-one.

Genesis Digital Response

3 months ago

Thank you for sharing your experience with Kartra! We've taken your input seriously and have undergone significant renovations and user experience improvements since your review. We invite you to revisit Kartra again and experience the new look and ease-of-use firsthand.

Patricia
Patricia
Director in Mexico
Verified LinkedIn User
E-Learning, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

All in one

5.0 2 years ago

Comments: I started without knowing anything and confused with so many offers on the market, because you can have an app to automate, another for crm, another to store your videos, another for web pages, here you have it all and without knowing anything, it is very intuitive and the tutorials get you out of problems or doubts.
I liked it a lot especially not having to open several apps and do everything from here, and the price seems very fair. I started paying the basic membership and now I have a higher one because I have had results.
Translated with www.DeepL.com/Translator (free version)

Pros:

As the advertisement says, Kartra is a platform that has everything you need, landig page, sales letter templates, blog, webinar, etc. You can manage your leads, do email marketing, capture leads, automate and you only pay for one platform and everything is concentrated there.

Cons:

The email marketing has areas of opportunity, it is efficient but the data import sometimes takes more time than you would like, the configuration screen is not so practical, although after a while you get used to it and it works very well.

Alternatives Considered: ClickFunnels, GrooveFunnels and Leadpages

Reasons for Choosing Kartra: The price was somewhat similar and kartra offered more features, it turned out to be a very good decision.

Switched From: Leadpages

Reasons for Switching to Kartra: I did the free period with a campaign and it went very well, I saw that it was functional, that you could effectively do everything on that platform and although there were some things that I thought could be improved, I was able to eliminate my vimeo subscription, mailchimp, calendly and leadpages.

Genesis Digital Response

3 months ago

Thank you for sharing your experience with Kartra! It's great to hear that you find our all-in-one platform intuitive and effective for managing your business needs. We appreciate your feedback. We truly listen to every customer as we continually make improvements. Your satisfaction is our top priority! Thank you for being a loyal customer.

Andrés J
Andrés J
Director in Colombia
Verified LinkedIn User
E-Learning, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

OK software, awful support and you're locked in for life!

4.0 3 years ago

Comments: I was an early user of Kartra and had great expectations. They have added some nice features through time, but they changed their support policies about 2 years ago, and now I'm stuck with them. They used to be quite friendly, now they response as a typical call center, they are never wrong, and they are never ever loose. Software is OK, but has several design flaws, most which have not been fixed. I love when companies where I am a client win and make profit, as this makes sure they will grow and become better. This is not the case for Kartra, and I'm so deep in now, that looking for another provider is almost impossible. I really miss the Kartra from their first year or so!

Pros:

The idea behind Kartra is amazing: a one stop for all your marketing and lead generation needs. In this sense, it has many features, so you won't need to be paying many providers, just one, for most of your needs.

Cons:

Support is just awful! As an early user, I used to love their support, as I'm a proactive user with a tech background, and they were quite open to new ideas and had a very "let's see what's the issue". However, about 2 years ago, this changed. Every time you contact them, it's the typical big tech call center answer "it's not on our end, it has to be an issue on your side". They never take responsibility, and they always win. for example, in the basic plan at $100, they offer 50 GB of "bandwidth" each month. However, every new cycle your bandwidth starts automatically starts at whatever hard drive space you're using. For example, if you have 30 GB of files, at the beginning of the month, the bandwidth meter doesn't reset to 0 GB, but to 30 GB. This makes no sense, and in fact, this is not "bandwidth". I decided to give up on trying to reach support, as they are perfect, they don't admit this issue, and they also tend to give condescending responses.

Alternatives Considered: ClickFunnels

Reasons for Switching to Kartra: It looked like a better solution, with more characteristics and better support.

Genesis Digital Response

3 months ago

Thank you for sharing your experience with Kartra. We apologize for any frustrations you encountered with our support and service in the past. Since your review, we've made significant improvements, including implementing world-class 24/7 support to assist our customers every step of the way. Additionally, we've addressed issues such as limits, ensuring all users have unlimited bandwidth now. We value your feedback and would love the opportunity to show you the improvements we've made. Please feel free to reach out to our team at any time. We're confident that you'll be delighted with the improvements!