Kartra

"KARTRA Saved My Online Business!"

Comments: I struggled for over a decade Kartra changed that!

Pros: What I love most is how all the different aspects of my online business all work together in Kartra.

Cons: Honestly, not much! I started as a Beta user, and I've seen how quickly the software has improved! They make amazing changes to the software, for all users, almost weekly!

"So, So Good But Lacks In The User-Friendly Department"

Comments: I no longer use Kartra but when I did, the best thing I found was the fact that it was all-in-one. I really liked being able to login to one platform and it was all there, even analytics and in-depth reports based on product, emails, link tracking, etc. It truly was full-service.

Pros: There are a lot of things to like about Kartra, specifically the absolute all-in-one platform they have. It goes far beyond just designing a website/landing page or sending an email. They cover all the bases - from websites, landing pages, email marketing/automation with sequences and tagging, funnels, simple e-commerce, digital downloads, membership sites, help desk, scheduling, forms, affiliates and now an agency solution. If you'd like to consolidate the many platforms you use, Kartra can handle 95% of everything you throw at it. Their support group on Facebook is second to none. They truly care about their people and it shows; it's like a family.

Cons: Learning the platform was a long, complicated process. They have people lined up that will help "onboard" you and while that's extremely helpful and effective, I think it's always beneficial to know your platform inside and out so you can make necessary changes as needed and not have to depend on the support team, or others. Because of the complexity, there's a time-consuming process you'll have to undertake before you can "go live". I mean, it makes sense due to the fullness and depth of their platform, just be sure to go into it knowing: (1), the trial is not nearly long enough to know if it's a right fit for your business, and (2), it'll take time to setup your workflows and make sense of how everything is integrated, and (3), host your videos elsewhere or you'll get eaten alive in bandwith overcharges. Kartra has what they call Kartraverse, which is like a step-by-step training course on how to use their platform. It's superb and very informative; however, it's still in its infancy and you have to wait until they create the next lesson before you can do in-depth with whatever topic they decide, and that was often frustrating. With that said, however, they also do a lot of webinars that are in-depth and full of insight, but sitting through a webinar to find one answer is a bit defeating when you're in a hurry or just not really sure what exactly you're even looking for. Their documentation leaves a little to be needed, however.

"We've outgrown Kartra and discovered frustrating features"

Comments: As above really, it was good to get started on but we now find it very frustrating and has limited features, particularly in the membership. We are now moving to Wordpress and Active Campaign.

Pros: We can hold our membership on here and our funnel steps
A good starter package for companies who are starting out with funnels/membership etc

Cons: Limited analytics for membership and sales stats, would like to see much more detail so we can work out cancellation, retention rates much easier and churn rate.
Having to contact kartra to whitelist emails instead of been able to make a simple change
Customer service can take days to get back to you in which time we generally loose the new customers that have just signed up, I'd expect a few hours turn around for the amount we are paying.
The membership feature is extremely basic, for example, we need to be able to restrict content based on someones join date as we release new products every month which can be downloaded instantly
Integrations with other systems are limited
The email templates and builder is poor aesthetically
Membership customers can delete their own account, meaning their payments stay active, also if they raise a chargeback we have no history to dispute it - this should be an admin feature
We should have access to log in IP address for members
Page load speed is very slow
The forms can be integrated on wordpress sites but we cannot customise the look of the form
We need more of a CRM system and this doesn't have the features
We can't see email threads in the contacts which is frustrating, Active campaign have this feature which we like

"One-stop tool for almost everything"

Pros: the sequence-builder for automation is clear and easy to use. I love the web page templates and the page builder is pretty fast and easy to learn. email delivery seems pretty good. Kartra keeps up with all my creative ideas for my business, it's my entrepreneurial wings!

Cons: too many clicks, especially in product setup. can't navigate to a specific part of product to edit, have to go thru all the pages. the screen re-building everytime you move something on the sequence builder. better usability would be so wonderful. a shopping cart would come in handy to make more functional funnels. I'm using ClickFunnels for that, and fulfillment via Kartra

"I'm falling in love!"

Pros: I love the simplicity and the way Kartra holds your hand through every-step of the funnel build and membership set up. The onboard analytics are great. The functionality for running our automated webinar is awesome. Building fab looking pages is effortless. Cant wait to move our support desk over and start using some of the advanced functionality. For example, we are looking at implementing the SMS feature to improve our webinar show up rate.

Cons: I haven't found major issues any yet....