What Is Ahrefs?

Ahrefs is trusted by SEOs and marketing professionals worldwide as the ultimate toolset for SEO, powered by industry-leading data. Ahrefs crawls the web, stores tons of data and makes it easily accessible via a simple user interface. The data can be used to aid keyword research, link building, content marketing, competitive research, website audits and rank tracking. Ultimately, the tool helps to accelerate the growth of organic search traffic to a website.

Who Uses Ahrefs?

Website owners, SEOs, marketers, agencies, in-house marketing teams, enterprises

Where can Ahrefs be deployed?

Cloud, SaaS, Web-based

About the vendor

  • by Ahrefs
  • Founded in 2010
  • Phone Support
  • Chat

Countries available

Australia, Brazil, Canada, China, Germany and 6 others

Languages

Chinese, English, Japanese, Russian

About the vendor

  • by Ahrefs
  • Founded in 2010
  • Phone Support
  • Chat

Countries available

Australia, Brazil, Canada, China, Germany and 6 others

Languages

Chinese, English, Japanese, Russian

Ahrefs videos and images

Ahrefs video
Ahrefs Software - Organic traffic dashboard in Ahrefs' Site Explorer - thumbnail

Compare Ahrefs pricing with similar products

Starting price

US$99.00/month
US$119.95/month
US$99.00/month
N/A

Free Version

Free Version Yes
Free Version Yes
Free Version Yes
Free Version Yes

Free Trial

Free Trial No
Free Trial Yes
Free Trial Yes
Free Trial No

Features of Ahrefs

  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Competitive Analysis
  • Customer Profiles
  • Customer Segmentation
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Engagement Tracking
  • Forecasting
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Performance Metrics
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Reporting/Analytics
  • SEO Management
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Web Tracking
  • Web Traffic Reporting
  • Website Monitoring

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  • AB Testing
  • API
  • Activity Dashboard
  • Advertising Management
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Audit Management
  • Backlink Monitoring
  • Campaign Analytics
  • Campaign Management
  • Click Tracking
  • Competitive Analysis
  • Content Management
  • Conversion Rate Optimisation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Data Visualisation
  • Email Marketing
  • Google Analytics Integration
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Management
  • Localisation Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Campaign
  • Multi-Language
  • Multi-Location
  • Performance Management
  • Performance Metrics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • SEO Management
  • Scheduled / Automated Reports
  • Social Media Integration
  • Third Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • Workflow Management

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  • Activity Dashboard
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  • Commenting/Notes
  • Contact Management
  • Content Library
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  • Image Library
  • Keyword Filtering
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Advertising
  • Social Media Integration
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  • Access Controls/Permissions
  • Activity Dashboard
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  • Campaign Management
  • Charting
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  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Engagement Tracking
  • Funnel Analysis
  • Goal Setting / Tracking
  • Heatmaps
  • Keyword Tracking
  • Monitoring
  • Multiple Site Management
  • Pageview Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Sales Trend Analysis
  • Screen Activity Recording
  • Search/Filter
  • Site Search Tracking
  • Social Media Integration
  • Surveys & Feedback
  • Tagging
  • Third Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • User Interaction Tracking
  • Visitor Tracking
  • Visual Analytics
  • Visualisation
  • Web Traffic Reporting
  • Website Analytics
  • Widgets

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  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts/Notifications
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  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Content Management
  • Content Personalization
  • Conversion Rate Optimisation
  • Customer Segmentation
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
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  • Real Time Reporting
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  • Widgets

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Reviews of Ahrefs

Read all 320 reviews

Average score

Overall
4.7
Ease of Use
4.4
Customer Service
4.5
Features
4.7
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Tayyab S.
Tayyab S.
Administrator in Pakistan
Verified LinkedIn User
Writing & Editing, 2-10 Employees
Used the Software for: 6-12 months
Reviewer Source

All Resources to Grow Search Traffic

5 2 years ago

Comments: I found it useful and beneficial in Keyword Research and Analyze Competitor Details.

Pros:

Ahrefs is a complete SEO tool that holds multiple tools like Link building Keyword research Competitor analysis Rank tracking Site audits I usually use Ahref for keyword Research which is important to grab the traffic to your site as well as analyze the top rank keywords.

Cons:

Little bit Complex Interface Many filters on referring domains Not 100% accurate Stats less Internal link opportunities

Verified Reviewer
CMO in Singapore
Verified LinkedIn User
Marketing & Advertising, 2-10 Employees
Used the Software for: 1-5 months
Reviewer Source

This may be the only tool you would need for SEO

5 9 months ago

Comments: I really enjoyed using the tool, it has all the features one can ever ask for.

Pros:

This platform is so feature-rich, offers the top of line features and functionality in the field of SEO. This is the go-to tool for most of seasoned SEO experts. They have definitely been improving over the years. They do also offer FREE online courses for SEO and to get you started with the platform which is great.

Cons:

Their pricing is on the higher end of the spectrum which is not bad always but if you are looking for an affordable option to get started, this might not be for you.

Bed prakash B.
Engineer in Nepal
Electrical/Electronic Manufacturing, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Best Tools to Grow Fast on Digital Fields

5 last month New

Comments: Initially, while I am starting my blogs, I have no money to pay for SEO tools. At that time I use free SEO tools but after some time I manage my funds and buy the Ahrefs Lite plan at $99. After using Ahrefs I get the unbelievable result and continue using it.

Pros:

There are various things that I like about Ahrefs. I usually use Ahrefs to track my websites and blogs ranks. Analyze ranked keywords and current position. I do a competitor analysis and check the link profiles of my websites and competitors' websites. Which gives clear knowledge of the content gap between me and my competitor.

Cons:

Though it is the best tool for publishers I found it is a little bit expensive for the new publishers but it deserves it according to its services. Site explorer data is not in real-time and needs time to update and at the same time, Keyword explorer data is also not up to the mark, sometime we need to update to get current data.

Kenny H.
Kenny H.
Victim in US
Verified LinkedIn User
Computer Hardware, Self Employed
Used the Software for: 2+ years
Reviewer Source

Are these reviews for real??

1 3 years ago

Comments: The hits all come from 54.x.x.x and apparently have a fetish for using the bible in repetitive succession that just swamps our logs. Sometimes we just use iptables to get rid of the rogue site but aside from being a pest I see no other damage. The hits look like this: 54.x.x.x "Get /bible/18_028.HTM http/1.1" 404
However our associate that also gets hit by the rogue ahrefs site is being hit with non-biblical hits (go figure).
Don't bother getting messed up with ahrefs, it's just another bad affiliation that will come back to bite you sooner or later in my opinion.

Pros:

I like how ahrefs disregards a cease and desist notice.

Cons:

This is just another hacker site. They've been hitting our server for over 2 years now (and not just us).

Paul O.
Paul O.
Technical Director in South Africa
Verified LinkedIn User
Information Technology & Services, 2-10 Employees
Used the Software for: 6-12 months
Reviewer Source

Ahrefs cannot be beaten.

5 2 months ago

Comments: We have tried most of the big players and none of them come close to the ease of use and functionality of Ahrefs.

Pros:

The amount of power and functionality you need without charging ridiculous prices.

Cons:

To have an increased crawl rate you need to increase the paid plan. This gets really expensive.