--- description: Discover the benefits and disadvantages of Formidable Forms. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Formidable Forms Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Forms Automation Software](/directory/10023/forms-automation/software) > [Formidable Forms](/software/175482/formidable-forms) # Formidable Forms Canonical: https://www.capterra.co.uk/software/175482/formidable-forms Page: 1 / 6\ Next: [Next page](https://www.capterra.co.uk/software/175482/formidable-forms?page=2) > Take on bigger projects, earn more clients and grow your business with an application and form builder that makes you look like a hero > > Verdict: Rated **4.8/5** by 115 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Formidable Forms? Are you a freelancer that builds client sites? Get applications built faster and with far fewer limitations. No PHP required. Take on bigger projects, earn more clients and grow your business. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 115 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.7/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Strategy11 - **Founded**: 2009 ## Commercial Context - **Starting Price**: US$79.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Basic: $39.50/year Plus: $99.50/year Business: $199.50/year Elite: $299.50/year - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Danish, English, French, German, Spanish, Swedish, Traditional Chinese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Conditional Logic - Customisable Branding - Customisable Forms - Customisable Questions - Customisable Templates - Data Analysis Tools - Data Import/Export - Drag & Drop - Electronic Signature - Email Marketing - Feedback Management - Forms Creation & Design - Forms Management - Live Results Sharing - Multiple Question Types - Online Polling - Process/Workflow Automation - Question Branching - Skip Logic - Survey/Poll Management - Template Management - Third-Party Integrations - URL Customisation ## Support Options - Email/Help Desk - Knowledge Base ## Category - [Forms Automation Software](https://www.capterra.co.uk/directory/10023/forms-automation/software) ## Related Categories - [Forms Automation Software](https://www.capterra.co.uk/directory/10023/forms-automation/software) - [Survey Software](https://www.capterra.co.uk/directory/30092/survey/software) - [Polling Software](https://www.capterra.co.uk/directory/31220/polling/software) - [Form Builder Software](https://www.capterra.co.uk/directory/33235/form-builder/software) ## Alternatives 1. [Jotform](https://www.capterra.co.uk/software/158456/jotform-4-0) — 4.7/5 (2795 reviews) 2. [Typeform](https://www.capterra.co.uk/software/137289/typeform) — 4.7/5 (945 reviews) 3. [Google Workspace](https://www.capterra.co.uk/software/168389/google-workspace) — 4.7/5 (17484 reviews) 4. [Microsoft Forms](https://www.capterra.co.uk/software/1025299/microsoft-forms) — 4.6/5 (321 reviews) 5. [Gravity Forms](https://www.capterra.co.uk/software/206381/gravity-forms) — 4.6/5 (90 reviews) ## Reviews ### "Fabulous Forms" — 5.0/5 > **Paul** | *12 November 2025* | Retail | Recommendation rating: 8.0/10 > > **Pros**: The forms a very adaptable and when it doesn't work the support is second to none. I would recommend using them. > > **Cons**: Some functionality missing but there is always a workaround. Using AI doesn't really help - but it is getting there. > > Formidable Forms offers exceptional flexibility, allowing us to tailor forms precisely to our customer needs. And when we do encounter a hiccup, their support team responds swiftly and thoroughly—truly one of the best I’ve experienced. ----- ### "Amazing form plugin" — 5.0/5 > **Gavin** | *20 November 2024* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: Great form plugin with an amazing amount of functionality that continues to grow and innovate. Excellent customer support and a wealth of very good FAQ's and howtos. > > **Cons**: Nothing really. The UI has improved considerably over the 3 years I've been using the plugin, which was my only original issue. > > Been using Formidable Forms for just over 3 years now. We use it daily for our customers and internally. It's got a ton of great features and addons that really make it standout. The UI is very user friendly and there's an ever growing library of articles and videos on the Formidable Forms website to push the plugin beyond being a simple form plugin. ----- ### "An absolutely fantastic form design plugin for Wordpress" — 5.0/5 > **Verified Reviewer** | *3 November 2025* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: The thing I like most about Formidable (apart from the support), is that I no longer need to create a Stripe payment link, or WooCommerce variable product for every software license (tiered pricing) that we sell. Using Formidable to dynamically create products with a Stripe payment from is that we can legally implement UK Disability VAT Exemption it's eligibility questions, and the possible removal of VAT, depending upon the radio buttons selection. I have used conditional logic to ensure that these questions only appear when either England, Northern Ireland, Scotland, or Wales is selected from the "Country" menu. Compared to another form plugin, the design area has accessible scroll bars, not skinny wafer thin lines with no clickable arrows. Some of us web designers have disabilities, so an accessible design environment is essential. > > **Cons**: The ability to globally change the red asterisk to "red \* (required) would be extremely helpful, as would physical resizing of fields using the mouse pointer. A "search and replace" facility for text (product names and prices) would be very useful for after duplicating and existing form. > > Fantastic - could not be better\! The support has been amazing and I now have three different Stripe payment forms that I can keep on duplicating and changing the name of the product. ----- ### "Formidable Forms is designed well and has awesome support" — 5.0/5 > **Bill** | *16 February 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Formidable Forms is my go-to app because it's easy to use, and support is quick, thorough and patient in the rare occasion I need help. I've used it for years. I have tried others, but Formidable Forms simply makes launching form-based functions highly intuitive... especially for non-techies like me. > > **Cons**: Flowing data into Constant Contact can be a little tricky for non-techie people such as myself. But that's not unusual when trying to get two apps to talk to each other. > > Been using Formidable Forms for years. It's my default forms app used in dozens of websites I support. ----- ### "Solid form product for basic and advanced WordPress needs" — 5.0/5 > **Brandon** | *22 October 2025* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Have used for years, as well as Gravity Forms. Both are good, but Formidable is more feature-complete, with many native extensions instead of paying for and managing multiple third-party addons. We always use Formidable unless a client specifically insists on Gravity. > > **Cons**: I don't like how Formidable does a "full screen" takeover, I wish the rest of the WP Admin was still usable when you're in forms. > > Great product and team. I recently found a very edge case bug, alerted the team, and they had a beta fix within a day. ----- Page: 1 / 6\ Next: [Next page](https://www.capterra.co.uk/software/175482/formidable-forms?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/175482/formidable-forms) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | ----- ## Structured Data