What Is StoryTap?

StoryTap is a patented, award-winning platform that automates the production of videos from real customers and employees – product reviews, FAQ answers, demos, testimonials, and more. It's an easy-to-integrate tool for producing authentic, cost-effective video content that can triple engagement, increase conversions up to 30% and reduce support call-ins by 20%. Fortune 500 enterprise brands already use StoryTap to build brand trust, connect with their customers and boost bottom-line results.

Who Uses StoryTap?

Discover StoryTap’s video automation platform and start producing volumes of authentic video content that resonates with your customers and boosts SEO rankings.

StoryTap Details

StoryTap

Founded in 2014

StoryTap Details

StoryTap

Founded in 2014

StoryTap videos and images

StoryTap video
StoryTap Software - StoryTap Backend Web App - thumbnail
StoryTap Software - StoryTap Landing Page - thumbnail
StoryTap Software - StoryTap Customer Experience - thumbnail
StoryTap Software - StoryTap Customer Video Sharing - thumbnail

Compare StoryTap pricing with similar products

Starting price

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US$49.00/month
US$25.00
US$10.00/month

Free Version

Free Version No
Free Version Yes
Free Version Yes
Free Version Yes

Free Trial

Free Trial No
Free Trial Yes
Free Trial Yes
Free Trial Yes

StoryTap deployment and support

Support

  • Email/Help Desk
  • Phone Support

Deployment

  • Cloud, SaaS, Web-based
  • Mac (Desktop)
  • Windows (Desktop)
  • Linux (Desktop)
  • Chromebook (Desktop)
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

Features of StoryTap

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Categorisation/Grouping
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Distribution Management
  • Drag & Drop
  • Editorial Calendar
  • Email Marketing
  • Engagement Tracking
  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • SEO Management
  • Social Advertising
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Video Management
  • Visual Analytics
  • Website Analytics
  • Workflow Management

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  • Chat/Messaging
  • Churn Management
  • Communication Management
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  • Customer Database
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  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Drag & Drop
  • Email Management
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  • Event Triggered Actions
  • Feedback Management
  • Gamification
  • Live Chat
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Real Time Analytics
  • Real Time Data
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  • Reporting & Statistics
  • Reporting/Analytics
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Reviews of StoryTap

Read all 10 reviews

Average score

Overall
5
Ease of Use
5
Customer Service
5
Features
4.6
Value for Money
4.7

Reviews by score

5
10

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Elijah V.
NetSquared Community Manager in Canada
Verified LinkedIn User
Nonprofit Organization Management, 201-500 Employees
Used the Software for: 1-5 months
Reviewer Source

Give your community a voice

5 last year

Comments: I LOVED using storytap — it solved my "no events during COVID-19" problem. It provided me with weeks of unique community-driven content that allowed me to grow my community and keep my volunteers engaged.

Pros:

I used Storytap for a campaign with my #Tech4Good meetup volunteers. Each member recorded a 2 minute clip with tips to our membership for working from home during COVID-19. The process was very simple for the end users — the storyguide ensured I received videos in a usable format and the full access to the video clips gave me flexibility for using the clips anywhere.

Cons:

Some video clips had low audio levels because of user error — if the software was able to give warnings based on low audio recording levels or bad lighting that would improve the quality of the video clips collected.

Craig L.
Marketing & Communications Coordinator in Canada
Education Management, 2-10 Employees
Used the Software for: 6-12 months
Reviewer Source

Video reviews made easy!

5 last year

Comments: It's great! Not only is the platform powerful and effective but the level of customer service provided by Bernadette and team is exactly the reason we love working with StoryTap.

Pros:

StoryTap is a turnkey solution that has given us the ability to easily and quickly integrate video reviews/testimonials/Q&As into our marketing strategy. What we really like about using StoryTap is the authenticity of the people submitting the videos. These aren't overly produced, highly polished videos - we get real people speaking truthfully about our services, and for us, no amount of marketing dollars can achieve the same, honest result.

Cons:

Customizing the video player to match our web properties was a bit tricky. Fortunately, the folks at StoryTap connected us with technical support who guided us through setup and embedding without issue.

Andrew M.
Social Content Manager in US
Higher Education, 1,001-5,000 Employees
Used the Software for: 1+ year
Reviewer Source

Easy to use for a social media manager on the periphery of the project

5 last month New

Comments: Overall this is a great tool to not only create video content but to store it. The premise is easy enough, but as someone who comes in and out of the process/ not involved in the recording of it, it's so easy to search and download videos. Your interface is so nice and smooth and it's really helped me share more stories with our digital audiences.

Pros:

I think the ease of the platform combined with the support of our rep. has made using StoryTap so great, and uniquely different from other platforms. I'm able to come in as a I need at any time of the user journey and pull videos (full or in segments) to upload to social. On the few moments I need assistance, I'm able to get immediate help from our rep and she's been so great, before, during, and after we launched.

Cons:

My only complaint is something that I recently learned the trick to, so it's not really a complaint as a user error and that is the storyline feature on the video information pop out. It starts the story prompt, and as someone who comes in looking for specific moments / clips I can share, I was hoping to see what's said without having to listen to each of them. I've since learned I can see that on the transcript tab. I guess it'd be nice to see them both, vs. separate, but otherwise I don't have critical feedback.

Kaare F.
Business Analyst II in Canada
Telecommunications, 10,000+ Employees
Used the Software for: 6-12 months
Reviewer Source

Critical Platform For Success

5 4 weeks ago New

Comments: StoryTap solved a fundamental challenge for our online content strategy and was easily able to slot into ecosystem and culture. StoryTap has been providing an innovative solution for our business and driven positive outcomes for our customers & business through its expertise in online content and brand management. The staff has a wonderful attitude and has gone above and beyond in helping us make the most out of the platform. In particular, Andrea, Louise, and Daniel have provided service above and beyond expectations and have kept us on track to meet business targets

Pros:

-The external platform itself is sleek and aesthetically pleasing -The concierge services are invaluable in keeping our goals on track -The internal platform is simple and intuitive - it is very easy for us to get new technicians to leverage the program -Reporting provided through the platform is extremely helpful especially when cross referencing it

Cons:

I would be very keen to see a product roadmap n future enhancements & development work. This type of strategic collaboration helps us work make the most out of the product & help us plan future projects.

Samantha H.
Consultant in US
Education Management, 501-1,000 Employees
Used the Software for: 1+ year
Reviewer Source

No Substitute for Creating Content at Scale

5 last month New

Comments: Really great experience. I have since moved on from Anderson, but would love to work with them again if the opportunity arises.

Pros:

I don't know of any other software that can generate this much content so quickly. I think that's the most valuable feature of StoryTap. Secondly, the data reports that synthesize all the data points makes decision-making so easy and saves so much time internally. And of course, the Support team they provide to help guide you through template creation, website placement, etc. is incredibly knowledgable and dedicated to helping your team achieve its goals.

Cons:

There was nothing that really was a deal breaker. If StoryTap is looking to develop new features, I would recommend an editor/trimmer and continuing to focus on the sweet spot between mass production and customization. Maybe more self-serve?