What is SOCi?

SOCi is the marketing platform for multi-location brands. We empower businesses like Ace Hardware, Sport Clips, & Anytime Fitness to scale marketing efforts across all digital channels in a way that's brand directed, locally perfected, & data connected. As one central place to scale marketing, SOCi makes the impossible possible by enabling top brands & their locations to strengthen and scale their digital presence across limitless local search and social pages while protecting their reputation.

Who Uses SOCi?

We empower multi-location marketers to reach and engage their local customers, across 100s or 1000s of local search, social, and review pages.

Where can SOCi be deployed?

Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)

About the vendor

  • SOCi
  • Located in San Diego, US
  • Founded in 2012
  • Phone Support

Countries available

Canada, United States

Languages

English

SOCi pricing

Starting Price:

Not provided by vendor
  • No free version

SOCi does not have a free version.

About the vendor

  • SOCi
  • Located in San Diego, US
  • Founded in 2012
  • Phone Support

Countries available

Canada, United States

Languages

English

SOCi videos and images

SOCi Software - Scheduler
SOCi Software - Content Discovery
SOCi Software - Reputation Management
SOCi Software - Competitive Insights
SOCi Software - Insights
View 5 more
SOCi Software - Scheduler
SOCi Software - Content Discovery
SOCi Software - Reputation Management
SOCi Software - Competitive Insights
SOCi Software - Insights

Compare SOCi pricing with similar products

N/A
Free Version
Free Trial
US$49.00/month
Free Version
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US$108.00/year
Free Version
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Free Trial

Features of SOCi

  • Automated Publishing
  • Brand Guidelines
  • Brand Tracking
  • Campaign Management
  • Collaboration Tools
  • Content Management
  • Conversion Tracking
  • Customer Engagement
  • Customer Segmentation
  • Dashboard
  • Digital Asset Management
  • Dynamic Content
  • Engagement Tracking
  • For Small Businesses
  • Landing Pages/Web Forms
  • Multi-Account Management
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Negative Feedback Management
  • Performance Metrics
  • Post Scheduling
  • ROI Tracking
  • Real Time Notifications
  • Reporting/Analytics
  • Response Management
  • Review Generation
  • Review Monitoring
  • Review Request
  • Sentiment Analysis
  • Social Listening
  • Social Marketing
  • Social Media Monitoring
  • Social Sharing
  • Workflow Management

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Reviews of SOCi

Average score

Overall
4.5
Ease of Use
4.3
Customer Service
4.5
Features
4.3
Value for Money
4.3

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Danielle J.
Danielle J.
Marketing and Training Director in US
Verified LinkedIn User
Real Estate, 501-1,000 Employees
Used the Software for: 2+ years
Reviewer Source

EASY! It's my one-stop shop for social and reputation!

5 4 years ago

Pros:

Everything I can see in one stop. The Reputation Dashboard is AMAZING!! I love being able to search quickly to see how we are doing on the review platforms. Being able to easily filter by date, platform or key words. LOVE IT!!

Cons:

Honestly....nothing to do with the software. I least like it when our team members don't get on and take advantage of it...I love it that much!!

Mary ann P.
Brand Management Specialist in US
Verified LinkedIn User
Real Estate, 501-1,000 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

I LOVE Soci

5 3 years ago

Comments: Their customer service is spectacular. I love working with them! Getting all of our teams online was a breeze.

Pros:

I can give my property managers one login to access all of their social media platforms where they can create custom content to post. The best part is that I can review and approve their content before it goes live online.

Cons:

Responding to private messages and comments is a little confusing. Each back and forth message is listed as its own "task" so if someone sends two sentences separately in FB messenger, we have two tasks about the same thing that we have to enter and close.

Verified Reviewer
Social Media Manager in US
Verified LinkedIn User
Retail, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source

Not ready for prime time

3 10 months ago

Comments: If you are competent with social media management it can be a useful tool, but as opposed to how they market the product this is not for beginners. It's clear that Soci wasn't initially designed for the retail industry and that it was absolutely not designed for companies that do not already employ trained marketers.

Pros:

It does allow for easy posting to Twitter/Insta/ and Facebook since it will convert imaging for you.

Cons:

It is glitchy and feels like a beta product even two years in.

SOCi Response

7 months ago

Thank you for taking the time to write this review. We certainly always hope to be helpful so I'm sorry to hear that hasn't been your experience thus far. We're always looking to grow and improve. If you have any ideas on how we could be more effective for you we would love your input. If there are any specific issues or workarounds you'd like assistance with, we would also welcome that opportunity. You can contact your CSM or our support at [email protected] Thank you again for your review.

Michaela M.
Social Media & Marketing Coordinator in US
Retail, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source

Soci

4 2 years ago

Comments: I've only really had issues with the Mobile App Soci Go; (besides the minor problems on the App) I thoroughly enjoyed using the program. Sometimes it seems a little to complex with the conversation, reputation, and creative features. I like that App is always accessible even if I have some minor issues. Overall, I enjoy Soci.

Pros:

I like the Scheduling Feature. I specifically like the ability to schedule all Social Networks at the same time.

Cons:

The Mobile App Soci Go is a little too difficult to use everyday. It's set up just like the website so navigation is easy but there seems to have a lot of glitches. I also do not like when a post is scheduled, to adjust the time you have to adjust the time for all the social medias individually vs together.

SOCi Response

2 years ago

Hi Michaela, Thank you for your honest review. We're delighted to hear that our scheduling tool has been a huge help and look forward to continually improving.

Jessica R.
Director of Marketing Technology in US
Verified LinkedIn User
Hospital & Health Care, 1,001-5,000 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

SOCi Solves Social

5 3 years ago

Pros:

The ease of use for our franchisees! We wanted to be able to scale our social strategy but also give franchisees a feeling of local control and SOCi solves for both! Plus there's so many unique features that I didn't find in other platforms like dynamic text insertion, peak time posting, content scoring, etc.

Cons:

I'd like to be able to post videos to Instagram but that's part of their product improvements for later this year anyways.