---
description: Discover the benefits and disadvantages of YouScan.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: YouScan Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Social Listening Tools](/directory/33397/social-listening-tools/software) > [YouScan](/software/173036/youscan)

# YouScan

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> Highly accurate and smart, YouScan helps brands to listen to social media and get visual insights to make data-backed decisions.
> 
> Verdict: Rated **4.9/5** by 108 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses YouScan?

Brands, agencies, SMBs and startups

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 108 Reviews |
| Ease of Use | 4.8/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: YouScan
- **Location**: Egkomi, Cyprus
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$499.00
- **Pricing model**: Other (Free Trial)
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, English, Spanish, Ukrainian
- **Available Countries**: Albania, Andorra, Anguilla, Antigua & Barbuda, Argentina, Aruba, Australia, Austria, Bahamas, Bahrain, Barbados, Belarus, Belgium, Belize, Bermuda, Bolivia, Bosnia & Herzegovina, Brazil, British Virgin Islands, Bulgaria and 91 more

## Features

- Audience Analytics
- Audience Targeting
- Brand Tracking
- Campaign Analytics
- Competitive Analysis
- Competitor Monitoring
- Content Management
- Customer Engagement
- Customisable Reports
- Dashboard
- Data Visualisation
- Engagement Tracking
- Keyword Filtering
- Multi-Channel Data Collection
- Negative Feedback Management
- Performance Metrics
- Real-Time Notifications
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Trend Analysis
- Visual Analytics

## Integrations (8 total)

- Freshdesk
- HubSpot CRM
- Instagram
- Meta for Business
- Microsoft Teams
- Slack
- Twitter/X
- Zendesk Suite

## Support Options

- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Social Listening Tools](https://www.capterra.co.uk/directory/33397/social-listening-tools/software)

## Related Categories

- [Social Media Monitoring Software](https://www.capterra.co.uk/directory/31028/social-media-monitoring/software)
- [Social Media Analytics Tools](https://www.capterra.co.uk/directory/31655/social-media-analytics-tools/software)
- [Social Listening Tools](https://www.capterra.co.uk/directory/33397/social-listening-tools/software)

## Alternatives

1. [Infegy Atlas](https://www.capterra.co.uk/software/124219/infegy-atlas) — 4.6/5 (83 reviews)
2. [Sprout Social](https://www.capterra.co.uk/software/121447/sprout-social) — 4.4/5 (606 reviews)
3. [Blabla](https://www.capterra.co.uk/software/1079603/Blabla) — 5.0/5 (9 reviews)
4. [facelift](https://www.capterra.co.uk/software/150410/facelift) — 4.4/5 (131 reviews)
5. [Mention](https://www.capterra.co.uk/software/149705/mention) — 4.7/5 (288 reviews)

## Reviews

### "Excellent social listening platform" — 4.0/5

> **Sarah** | *19 September 2025* | Consumer Goods | Recommendation rating: 8.0/10
> 
> **Pros**: We use this tool to do our social media listening, and it's been a game-changer. We've been able to find and participate in conversations that we would have otherwise missed. The starter plan is a great value\!  The visual and audio insights are something we couldn't find with other social listening platforms.
> 
> **Cons**: Compared to other social listening platforms, the UX isn't the best, and it can be a little clunky. I would not recommend it for team members who have a hard time learning new technology. I also wish there were a mobile app. The website doesn't work well on a mobile device, and being able to access insights on the go is paramount for social media teams.
> 
> Overall, we are very happy with YouScan and look forward to unlocking more insights for our brand. They have already added several new features since we started our plan with them, and we can't wait to see what's next.

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### "Effective AI‑Driven Social Listening" — 5.0/5

> **Lubica** | *18 March 2026* | Consumer Goods | Recommendation rating: 10.0/10
> 
> **Pros**: AI features increase speed \&amp; quality --\&gt; Insights Copilot helps team to get to insights faster and improves the overall quality of outputs.&#10;Query Assistant is a great helper when creating queries: The Query Assistant is highly appreciated, especially when building or refining more complex queries. It helps users structure logic correctly and speeds up the setup phase.&#10;Targeting consumer‑generated content is easier: Filters—especially Word of Mouth—are valued for focusing on authentic consumer conversations and reducing noise.&#10;Out‑of‑the‑box outputs help: The Digest and a more comprehensive word cloud are appreciated, reducing the need to build everything from scratch.&#10;Strong, responsive support: Fast, high‑quality responses from YouScan’s team
> 
> **Cons**: Insights Copilot examples: Provide more examples, avoid duplicates, ensure examples fit the insight summary and draw from broader sources. In some cases, too few examples are shown compared to the available mention base. &#10;&#10;Visual insights often are too sensitive when reading the OCR and with that we usually get a lot of noise. Would be great to have option how to show only what we want to show and eliminate irrelevant visual content.
> 
> YouScan has proven to be a strong upgrade to our previous social media listening approach, primarily due to its user‑friendliness and AI‑driven insight generation, which contributed to its selection as the new SML provider after pilot testing and RFP evaluation.&#10;&#10;The tool significantly reduces manual effort compared to traditional keyword‑based social listening and enables us to ask more open, business‑oriented questions, supported by AI‑generated summaries and examples of real consumer mentions&#10;&#10;YouScan supports multilingual analysis through built‑in translation, enabling cross‑market analysis in English and reducing dependency on local‑language expertise for initial insight generation.

-----

### "quick and useful social listening source" — 4.0/5

> **Giancarlo** | *20 February 2026* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: It's very intuitive. Not that difficult to understand and a quick source for recollecting and analyzing data.
> 
> **Cons**: There is some problems with no recollecting specific data. For example, I am searching for cars data, and gives some bikes data too.

-----

### "A monitoring tool designed to support professionals in their work" — 4.0/5

> **Alessandra** | *20 March 2026* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: Among the main strengths are certainly its ease of use, combined with the ability to carry out different types of analysis thanks to access to an extensive database. The application of filters is particularly valuable, as it allows users to select the desired level of analytical detail and offers a high degree of customization. In addition, the Insight Co-pilot feature helps quickly retrieve information and supports high-quality qualitative analysis.
> 
> **Cons**: One weakness I noticed lies in the limitations of Instagram monitoring, which depends on the presence of hashtags in posts and therefore narrows the overall monitoring scope.
> 
> I use YouScan for work on a daily basis and, overall, I am very satisfied with it. Having also tried other monitoring tools, I would recommend YouScan to anyone who needs to carry out social listening analyses, whether simple or complex. The interface works well and its monitoring capabilities are strong. The platform offers a high degree of customization, meeting virtually any analyst’s needs. On the few occasions when my team and I needed support, we received it quickly. For all of these reasons, I can say that my overall experience has been excellent.

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### "Powerful Social Listening that won't Break the Bank" — 5.0/5

> **Shea** | *21 August 2025* | Market Research | Recommendation rating: 10.0/10
> 
> **Pros**: YouScan is the best "bang for your buck" tool on the social listening market right now. Unlike other platforms, it will not break the bank, and still comes with an extremely wide breadth of sources including TikTok, Facebook, and Instagram, which can be difficult to access on other social listening tools. The geographic range of sources was the top selling point for my team, as we required deep reseach capabilities in Central Asia, a region that is not well covered under other social listening tools. YouScan is on the leading edge of innovation, with tools like visual recognition and Copilot integration that are unmatched on the current market. I've found YouScan to be easy to use, though I had a background in social listening beforehand. But with the level of detailed attention and eager support provided by YouScan's customer service, I think anyone can take advantage of their services and quickly learn to use YouScan to its best capability. My team has used Youscan for nearly a year, to great success, monitoring two large infrastructure projects in an extremely complex information environment with a multitude of stakeholders and many mininformation campaigns. It helps us stay ahead of the noise and keep our clients informed on risks and opportunities related to their projects.
> 
> **Cons**: My only complaint about YouScan is the user interface for writing queries, which could be improved. It would be nice if the topics included subtopics, so writers do not have to manage such large queries. It's not impossible, but could be easier. It was also hard to wrap my head around YouScan's version of wildcarding, which is automatically applied to any keyword that's not in quotations. YouScan's documentation on the variants was not super helpful, in the end I put most of my keywords in quotes to avoid false positives.
> 
> My overall experience with YouScan has been really nice. I was able to implement it quickly, scale it across two projects, and utilize it to quickly research other project opportunities. The price is very manageable for the tight budgets I work with. It was also relatively easy to train contractors on using the tool, thanks to YouScan's academy which can be done individually and at your own pace.

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## Links

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