--- description: Discover the benefits and disadvantages of airfocus. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: airfocus Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Product Roadmap Software](/directory/30864/product-roadmap/software) > [airfocus](/software/172674/airfocus) # airfocus Canonical: https://www.capterra.co.uk/software/172674/airfocus Page: 1 / 6\ Next: [Next page](https://www.capterra.co.uk/software/172674/airfocus?page=2) > A platform built for the new way of doing product management. > > Verdict: Rated **4.5/5** by 124 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses airfocus? For product managers and product teams who need to work on their strategy, airfocus is the home that helps them build the right products. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 124 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.8/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Lucid Software - **Location**: South Jordan, US - **Founded**: 2010 ## Commercial Context - **Starting Price**: US$59.00 - **Pricing model**: Per User (Free Trial) - **Pricing Details**: Core: $59/user/month (billed monthly). Scale: contact airfocus for a custom quote. Enterprise: contact airfocus for a custom quote. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Argentina, Australia, Austria, Belgium, Bosnia & Herzegovina, Canada, Chile, Croatia, Cyprus, Czechia, Denmark, Estonia, Faroe Islands, Finland, France, Germany, Gibraltar, Greece, Greenland, Hong Kong SAR China and 37 more ## Features - API - Budgeting/Forecasting - Calendar Management - Change Management - Collaboration Tools - Dashboard - Data Analysis Tools - Data Visualisation - Deadline Management - Dependency Tracking - Drag & Drop - Feedback Management - Gantt/Timeline View - Goal Setting/Tracking - Guest Access - Idea Management - Issue Management - KPI Monitoring - Milestone Tracking - Multiple Projects - Performance Metrics - Prioritisation - Product Roadmapping - Progress Tracking - Project Planning - Project Tracking - Reporting/Analytics - Requirements Management - Resource Management - Roadmapping - Scenario Planning - Status Tracking - Task Management - Task Progress Tracking - Task Scheduling - Templates - Time Tracking - Visualisation - Workflow Management ## Integrations (16 total) - Asana - Azure DevOps - Basecamp - GitHub - Google Chrome - Intercom - Jira - Microsoft Planner - Salesforce Sales Cloud - Salesforce Service Cloud - Shortcut - Slack - Trello - Wrike - Zapier ... and 1 more integrations ## Support Options - Email/Help Desk - Knowledge Base - Phone Support - Chat ## Category - [Product Roadmap Software](https://www.capterra.co.uk/directory/30864/product-roadmap/software) ## Related Categories - [Decision Support Systems](https://www.capterra.co.uk/directory/30544/decision-support/software) - [Project Portfolio Management Software](https://www.capterra.co.uk/directory/30862/project-portfolio-management/software) - [Product Roadmap Software](https://www.capterra.co.uk/directory/30864/product-roadmap/software) - [Product Management Software](https://www.capterra.co.uk/directory/30865/product-management/software) - [IT Project Management Software](https://www.capterra.co.uk/directory/30952/it-project-management/software) ## Alternatives 1. [Jira](https://www.capterra.co.uk/software/19319/jira) — 4.4/5 (15322 reviews) 2. [Confluence](https://www.capterra.co.uk/software/136446/confluence) — 4.5/5 (3664 reviews) 3. [Wrike](https://www.capterra.co.uk/software/76113/wrike) — 4.4/5 (2888 reviews) 4. [Notion](https://www.capterra.co.uk/software/186596/notion) — 4.7/5 (2710 reviews) 5. [Trello](https://www.capterra.co.uk/software/1010321/trello) — 4.5/5 (23493 reviews) ## Reviews ### "Great product\!" — 5.0/5 > **Julian** | *26 September 2024* | Pharmaceuticals | Recommendation rating: 10.0/10 > > **Pros**: Visually stunning way of presenting data > > **Cons**: Some improvements required but roadmap requires us to wait a while > > Easy to use connected visual boards create a seamless way for us to present our work and connect to higher boards ----- ### "The most flexible roadmapping tool on the market" — 5.0/5 > **Yin** | *31 October 2024* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: The best thing about Airfocus is its modularity, which enables an extremely high level of flexibility. Literally everything can be customised within each workspace: roadmap views, fields within each view, swimlane groupings... even if something I need isn't immediately obvious, there is a way to make it happen\! > > **Cons**: The user interface is quite overwhelming at first glance. There are many ways to configure every aspect of the product, so proper training and onboarding are critical. Some of my product colleagues have been hesitant to use Airfocus for this reason. > > Airfocus has been absolutely instrumental for our product team, both as a tool and as a framework for product management best practises. On a high level, there is nothing it cannot do - it is the most modular and customisable solution on the product management software market. What's more, customer support is exceptional. The customer success team is highly responsive and proactive, and all of the sessions we have had with them have been bespoke to our needs. We're far from reaching the full potential of what Airfocus can offer us, but we know we can definitely get there—and we have high levels of motivation to do so. ----- ### "Airfocus has been an essential tool for managing our lean portfolio\!" — 5.0/5 > **Andrea** | *7 October 2024* | Telecommunications | Recommendation rating: 9.0/10 > > **Pros**: What I like best about Airfocus is its ability to help us visualize and communicate our strategic initiatives, especially in the context of lean portfolio management. The tool allows us to create compelling, well-structured roadmaps that make it easy to align various stakeholders within our organization. > > **Cons**: We’d love to see even more dynamic and user-customizable views, to tailor roadmaps and reports to different stakeholder needs. > > Our overall experience with Airfocus has been positive, particularly in how it supports our Lean Portfolio Management process. It has helped us visualizing and communicating our initiatives effectively across the organization. Its prioritization features and ability to align stakeholders around a clear roadmap have made it a valuable asset in our strategic planning process. ----- ### "Great tool for keeping the roadmap clean and up to date" — 5.0/5 > **Dima** | *21 November 2024* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: - Flexibility in creating custom views and fields - Ability to push stories to different Jira projects easily - Convinient flow for working with insights and feedback - Great customer support - Good and intuitive UI > > **Cons**: - Some things you still need to do in Jira, like setting parent links and updating ranks between issues ----- ### "Great product, needs more collaboration features" — 4.0/5 > **Janessa** | *25 June 2025* | Telecommunications | Recommendation rating: 10.0/10 > > **Pros**: Color-coded project trackers with customizable views using the Display feature with search functionality. > > **Cons**: Platform-wide search doesn't allow for searching within specific columns, no indication of collaborators present on platform, and limited collaboration features like comments. > > Overall a good experience. Perfect for product launches. Excellent UI with high readability and organization. ----- Page: 1 / 6\ Next: [Next page](https://www.capterra.co.uk/software/172674/airfocus?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/172674/airfocus) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | ----- ## Structured Data