---
description: Discover the benefits and disadvantages of Madtrix.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Madtrix Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Dashboard Software](/directory/30839/dashboard/software) > [Madtrix](/software/172398/avarea-analytics-for-marketing)

# Madtrix

Canonical: https://www.capterra.co.uk/software/172398/avarea-analytics-for-marketing

> Madtrix helps marketing, sales and growth teams go from gut feeling to data-driven growth with artificial intelligence driven analytics
> 
> Verdict: Rated **4.5/5** by 2 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Madtrix?

CEO's, marketing and sales leaders who are looking to reach their revenue growth targets with modern data driven methods 

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 2 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 5.0/5 | Based on overall reviews |
| Value for Money | 5.0/5 | Based on overall reviews |
| Features | 3.0/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Madtrix Oy
- **Location**: Helsinki, Finland
- **Founded**: 2018

## Commercial Context

- **Starting Price**: €8,900.00
- **Pricing model**: Other (Free Trial)
- **Pricing Details**: Our plans are billed annually.
- **Target Audience**: 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: Australia, Brazil, Denmark, Finland, France, Germany, Iceland, Italy, Mexico, Norway, Sweden, United Kingdom, United States

## Features

- Ad hoc Analysis
- Alerts/Notifications
- Campaign Analytics
- Campaign Tracking
- Conversion Tracking
- Dashboard
- Data Capture and Transfer
- Data Connectors
- Data Extraction
- Data Import/Export
- Data Integration
- Data Migration
- Data Synchronisation
- Data Visualisation
- ETL - Extract Transfer Load
- Functions/Calculations
- In-Memory Processing
- KPI Monitoring
- Match & Merge
- Multi-Channel Attribution
- Multiple Data Sources
- Performance Metrics
- ROI Tracking
- Reporting/Analytics
- Search/Filter
- Website Analytics

## Support Options

- Email/Help Desk
- Phone Support
- Chat

## Category

- [Dashboard Software](https://www.capterra.co.uk/directory/30839/dashboard/software)

## Related Categories

- [Dashboard Software](https://www.capterra.co.uk/directory/30839/dashboard/software)
- [Business Performance Management Software](https://www.capterra.co.uk/directory/30051/business-performance-management-software/software)
- [Marketing Analytics Software](https://www.capterra.co.uk/directory/31018/marketing-analytics/software)
- [Data Warehouse Software](https://www.capterra.co.uk/directory/31116/data-warehouse/software)

## Alternatives

1. [ClicData](https://www.capterra.co.uk/software/145730/clicdata) — 4.6/5 (145 reviews)
2. [Klips](https://www.capterra.co.uk/software/130237/klipfolio-dashboard) — 4.7/5 (192 reviews)
3. [Wrike](https://www.capterra.co.uk/software/76113/wrike) — 4.4/5 (2936 reviews)
4. [Looker](https://www.capterra.co.uk/software/169053/looker) — 4.5/5 (282 reviews)
5. [Trevor.io](https://www.capterra.co.uk/software/155488/trevormydata) — 4.7/5 (19 reviews)

## Reviews

### "Customer Service Exceptional\!" — 5.0/5

> **Sophie** | *16 March 2020* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: The customer service is exceptional\! They are highly engaged and willing to help and improve their platform whenever we come up with ideas.
> 
> **Cons**: It's a relatively new company, and therefore a lot of features were not built yet when I asked about them. However they take on all critiques to improve the platform and everything is always possible\!

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### "Good, but not perfect" — 4.0/5

> **Tolga** | *11 March 2020* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: Customer support and communication with the Madtrix team is really good.
> 
> **Cons**: We still don't have the full features we want. Also the UI can be improved as well.

## Links

- [View on Capterra](https://www.capterra.co.uk/software/172398/avarea-analytics-for-marketing)

## This page is available in the following languages

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| en | <https://www.capterra.com/p/172398/Avarea-Analytics-for-Marketing/> |
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