Who Uses HubSpot Marketing Hub?

Over 100,000 customers in more than 120 countries use HubSpot's software to attract, engage, and delight their customers.

What Is HubSpot Marketing Hub?

HubSpot Marketing Hub helps B2B and B2C companies attract visitors, convert online traffic into leads, turn leads into customers, and analyze marketing ROI. With integrated blogging and content tools, you can create exciting content that gets found online with built-in SEO optimization. Convert more leads with landing pages that take minutes to build, and add a form, CTA, or live chat with ease. Delight leads with world-class marketing automation and email marketing. Get started for free.

HubSpot Marketing Hub Details

HubSpot

http://www.hubspot.com

Founded 2012

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HubSpot Marketing Hub pricing overview

HubSpot Marketing Hub has a free version and offers a free trial. HubSpot Marketing Hub paid version starts at US$50.00/month.


Starting Price

US$50.00/month

Pricing Details

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $50 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3,200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

Free Version

Yes

Free Trial

Yes

HubSpot Marketing Hub deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

HubSpot Marketing Hub Features

  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Analytics/ROI Tracking
  • Automated Scheduling
  • Behavior Analytics
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Marketing
  • Email Templates
  • Engagement Analytics
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • List Management
  • Live Chat
  • Marketing Automation
  • Mass Texting
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Third Party Integrations
  • Website Analytics
  • Workflow Management

View full list of All-in-One Marketing Platform Software

  • API
  • Activity Dashboard
  • Calendar Management
  • Campaign Management
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customization
  • Design Management
  • Drag & Drop
  • Electronic Payments
  • Email Management
  • Email Marketing
  • File Sharing
  • Forms Management
  • Group Posting
  • Image Library
  • Landing Pages/Web Forms
  • Moderation
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multimedia Support
  • Order Management
  • Post Management
  • Preview Functionality
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • SSL Security
  • Search/Filter
  • Shipping Management
  • Shopping Cart
  • Social Advertising
  • Social Media Integration
  • Template Management
  • Third Party Integrations
  • Video Management
  • Visitor Tracking
  • WYSIWYG Editor
  • Web Traffic Reporting
  • Website Analytics
  • Website Management
  • eCommerce Management

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  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
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  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Analytics
  • Event Triggered Actions
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • Web Forms
  • Workflow Management

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  • Customer Surveys
  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mailing List Management
  • Mobile Optimised Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms

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  • Activity Dashboard
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  • Alerts/Notifications
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  • Contact Management
  • Content Management
  • Conversion Rate Optimisation
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  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Customization
  • Design Management
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Form Builder
  • Forms Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Multi-Channel Marketing
  • Publishing Options
  • Real Time Analytics
  • Real Time Editing
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive
  • SEO Management
  • Social Media Integration
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms
  • Website Management
  • Widgets

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  • Campaign Segmentation
  • Chat/Messaging
  • Contact Database
  • Contact Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Templates
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Event Triggered Actions
  • Forms Management
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Database Integration
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • Lead Verification/Validation
  • Multi-Campaign
  • Multi-Channel Marketing
  • Pipeline Management
  • Prospecting Tools
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  • Reporting & Statistics
  • Search/Filter
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  • Template Management
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  • Web Forms

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  • Charting
  • Content Management
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  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Engagement Analytics
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Predictive Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
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  • Social Media Monitoring
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  • API
  • Activity Dashboard
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  • Conversion Tracking
  • Customer Database
  • Customisable Branding
  • Customisable CTAs
  • Customisable Forms
  • Customization
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Distribution
  • Email Marketing
  • Email Tracking
  • Engagement Analytics
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  • Landing Pages/Web Forms
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  • Lead Generation
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  • Lead Qualification
  • Marketing Automation
  • Marketing Calendar
  • Mobile Access
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multivariate Testing
  • Real Time Data
  • SMS Marketing Management
  • Sales Analytics
  • Search Marketing
  • Segmentation
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  • Social Promotion
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  • Website Analytics
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  • Campaign Management
  • Click Tracking
  • Competitive Analysis
  • Content Management
  • Conversion Rate Optimisation
  • Customisable Branding
  • Customisable Reports
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  • Dashboard
  • Data Visualisation
  • Email Marketing
  • Google Analytics Integration
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Management
  • Localisation Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Campaign
  • Multi-Language
  • Multi-Location
  • Performance Management
  • Performance Metrics
  • Real Time Data
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • SEO Management
  • Scheduled / Automated Reports
  • Social Media Integration
  • Third Party Integrations
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  • Workflow Management

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  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Commenting/Notes
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Engagement Analytics
  • Image Library
  • Keyword Filtering
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
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HubSpot Marketing Hub Alternatives

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HubSpot Marketing Hub Reviews for UK Users

Read all reviews

Overall rating

4.5/5

Average score

Ease of Use 4.3
Customer Service 4.4
Features 4.4
Value for Money 4.2

Review software

Share your experiences with other software buyers.

Write a Review!
Sean D.
Marketing Manager
Computer Software, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    4 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 02/08/2019

"A platform with a soul— HubSpot keeps marketing human with products built on best practices"

Comments: HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Pros: HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient. What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Cons: Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products. Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

  • Reviewer Source 
  • Reviewed on 02/08/2019
Angelina G.
Marketing Automation Specialist
Financial Services, 10,000+ Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 17/03/2021

"Digital platform for getting useful insights and subscriber behavior"

Comments: The amount and management of leads have improved, tracking of contact and the possibility of automation.
We get to send emails, make quick and useful landing pages.

Pros: Hubspot makes it easy to create, publish and track blogs across multiple platforms.
The platform is intuitive and very impactful in content management and I can't imagine a work day without it.

Cons: Using Hubspot efficiently requires having some knowledge of HTML and CSS because some issues are rigid and requires inserting code into the settings to fix them.

  • Reviewer Source 
  • Reviewed on 17/03/2021
Verified Reviewer
Marketing Communications Specialist
Publishing, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
    3 /5
  • Ease of Use
    3 /5
  • Features & Functionality
    2 /5
  • Customer Support
    5 /5
  • Value for Money
    3 /5
  • Likelihood to Recommend
    3/10
  • Reviewer Source 
  • Reviewed on 21/06/2018

"A decent tool for marketing automation with a few key issues"

Comments: Hubspot is a good tool to start learning about marketing automation or if you are a small company with few leads to store. It is a visually appealing platform with some interesting functionality. The social media advanced scheduling option is one of the best features as is the ability to make easy landing pages. For basic marketing needs, this is a decent option. For larger companies with more complex needs, Hubspot has many issues that will impact speed and productivity.

Pros: The customer service team is excellent and there is a handy chat function so you don't have to wait on an email response. For social media, you can schedule posts months in advance and view your marketing activities as a monthly calendar. Landing pages are also easy and quick to set up. This is a great tool for smaller organizations with limited contacts or leads to store who need basic marketing support.

Cons: The company continues to make unnecessary updates with little notice that often seems to decrease the functionality of the tool until the changes are reversed. Email is very difficult to use as the template you set up views very differently across multiple popular email platforms (to be fair, this is likely an issue with any email automation software). You also have to change your template in a different view pane from your actual email so you're constantly switch back and forth between views for very minor changes. The simplest spacing adjustment takes forever. However, the contact database portion of Hubspot is where we have the most trouble as it's hard to sort and group leads with any way other than by making smart lists or using personas. Your database will get messy fast and there's very little way to clean it if you are a large company which means over time you will be paying for useless leads in your system you cannot find and eliminate.

  • Reviewer Source 
  • Reviewed on 21/06/2018
Cecilia H.
CEO
Computer Software, 11-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 10/02/2021

"Scalable, easy to deploy, faster ROI"

Comments: Excellent. Couldn't be better compared to other software vendors. Solving problems, getting things done is intuitive, fast, excellent customer support.

Pros: Compared to other automation platforms, deployment is easier and takes only weeks to start. Inmediately after is in production, we've started to improve processes to make them more effective meaning, getting more inquiries, request for proposals and quotations.
Integrating Hubspot to other enterprise software is SO smooth and easy, no need to spend months to get data from different softwares to integrate front-end and back-end.

Cons: Dashboard could be more flexible or include more default pre-set dashboards by category. It is getting better compared to a year ago but still needs some extra effort, specially the dashboards related to content (blogs).

  • Reviewer Source 
  • Reviewed on 10/02/2021
Fatsani K.
Country Representative
Entertainment, 51-200 Employees
Used the Software for: 1+ year
  • Overall Rating
    5 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 22/01/2021

"Hubspot Marketing Automation: top of the range marketing wizard"

Comments: HubStop is revolutionary in the marketing arena. For any business that wants to make the most out of emailing campaigns and get higher leads, HubSpot should be a priority. With HubSpot Marketing Automation I've seen an incredible growth in my business with almost zero effort. Managing my lists has never been easier. I intend to continue on this journey with this software and see how far it takes me.

Pros: - Designed entirely for marketers like myself
- It has a big amount of features that make my work easier
- Its CRM integration is just amazing
- Marketing automation is unbeatable
- Great support system and user community
- Easy to use and there is no-coding-required
- Makes process of building emails fun and effortless

Cons: - Requires time and effort learning the system to get full value
- The landing page editor can be tricky for first-time users
- Understanding HubSpot's terminologies can take a bit of time

  • Reviewer Source 
  • Reviewed on 22/01/2021