Waymark

Who Uses Waymark?

Waymark serves businesses of all sizes, with a focus on enterprise businesses that sell advertising.

What Is Waymark?

Waymark gives your team the power to make premium, custom commercials for every client. Win new customers and thrill existing ones with our high-performance video templates and easy-to-use editing tools. With video for TV, OTT, and digital, Waymark is the only platform with video certified for every channel.

Waymark Details

Waymark

https://waymark.com

Founded 2011

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Starting price

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US$19.00/month
US$550.00/month
N/A

Free Version

Free Version No
Free Version Yes
Free Version No
Free Version No

Free Trial

Free Trial Yes
Free Trial Yes
Free Trial No
Free Trial No

Waymark deployment and support

Deployment

  • Cloud, SaaS, Web-based

Training

  • Not Offered
  • Webinars
  • Documentation

Waymark Features

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Animation
  • Categorisation/Grouping
  • Collaboration Tools
  • Communication Management
  • Content Library
  • Content Management
  • Custom Development
  • Customisable Branding
  • Customisable Templates
  • Data Import/Export
  • Drag & Drop
  • Engagement Tracking
  • File Transfer
  • Filtering
  • Image Editing
  • Image Library
  • Labeling
  • Media Library
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Multi-Language
  • Multimedia Support
  • Multiple Format Support
  • Presentation Streaming
  • Preview Functionality
  • Privacy Options
  • Reporting & Statistics
  • Single Sign On
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Template Management
  • Templates
  • Text Editing
  • Text Overlay
  • Text to Video
  • Third Party Integrations
  • Video Capture
  • Video Creation
  • Video Editing
  • Video Management
  • Video Streaming
  • Video Support
  • Voice-Over / Audio
  • Watermarking
  • Website Analytics
  • Workflow Management

View full list of Video Making Software

Waymark Alternatives

More Waymark alternatives

Waymark Reviews for UK Users

Read all reviews

Overall rating

4.7/5

Average score

Ease of Use 4.8
Customer Service 4.7
Features 4.3
Value for Money 4.4

Review software

Share your experiences with other software buyers.

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Tyler M.
Head of Marketing
Hospital & Health Care, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    3 /5
  • Customer Support
    4 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 03/10/2019

"Great Marketing Tool for the Money"

Comments: We wanted to build top of funnel brand equity using engaging videos on both our social channels as well as advertising efforts. Waymark offers extremely affordable solutions that are agency quality.

Pros: Waymark is fantastic for building high-quality videos without breaking the bank. As a marketer that needs to adhere to a budget it's not always feasible to hire an agency. Waymark allows me to create amazing videos to educate our customers, engage prospects, and accelerate qualified lead velocity.

Cons: There are too many videos that only offer a desktop ratio when the vast majority of traffic is on mobile. I would love the ability to change the aspect ratio so it's an appropriate size on both desktop and mobile. I also wish we could extend time as well as the character count during the videos. Although best practices show that 15-30 ads do best, sometimes the content requires 31 seconds or a minute.

  • Reviewer Source 
  • Reviewed on 03/10/2019
Jeff C.
Marketing Manager
Marketing & Advertising, 11-50 Employees
Used the Software for: 1+ year
  • Overall Rating
    4 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    4 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 03/10/2019

"Great Tool For The Money, Some Limited Features"

Comments: We used Waymark to create about 4-5 videos for different restaurants we work with and the overall experience was very good. There are some quality templates, and the overall editing functionality is about as easy as it gets. Would love a few more bells and whistles, and the idea to add in video, but overall a quality product.

Pros: If you don't know how to use video editing software like Adobe, iMovie, etc and are looking to create marketing videos...this is essentially a turnkey solution that will allow you to easily create high quality videos that can be used for any number of marketing purposes.

Cons: There are some limiting features. For example, some of the templates only allow you to insert a certain number of characters when it comes to text. I imagine you may be able also be to edit this using different video editing software once you've exported the video, however this is an extra step and if you're not familiar with how to use this software, that creates a bit more friction. Also, when trying to cancel your account or obtain your billing history, I had to contact the support team and wait to hear back from them as opposed to just being able to view it in my profile/account area like pretty much every other SaaS product on the market.

  • Reviewer Source 
  • Reviewed on 03/10/2019
Shawn S.
Ceo
Entertainment, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    3 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    1 /5
  • Customer Support
    1 /5
  • Value for Money
    1 /5
  • Likelihood to Recommend
    0/10
  • Reviewer Source 
  • Reviewed on 13/12/2019

"Look elsewhere"

Comments: If I can write this a zero for experience I will. I’ll move on to a better platform.

Pros: The easy of creating simple videos I guess is the one positive thing about this company other than that I would stay away with the new changes they implemented.

Cons: The recent change they implemented is no good basically they give you a seven day period where you can edit your videos previously you can go back to your content and edit without this restriction. Upon contacting the company It was clear the manager did not care about how this was not something I signed up for when I signed on to a annual plan. After discussing this with the manager their response was they will just cancel the Re-subscription. I don’t even want to use the shitty service anymore.

Vendor Response

by Waymark on 16/12/2019

Hi Shawn thank you for your review. We're sorry you're upset about the changes in our editing after purchase policy. As we stated in our email exchange, you will still receive all of your credits for the year which you can use to make new videos at anytime.

  • Reviewer Source 
  • Reviewed on 13/12/2019
Raymond T.
CEO
Transportation/Trucking/Railroad, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 03/10/2019

"It's a great tool for what we need!"

Comments: I am impressed with the layout and most of all, the customer service! I have had a few technical issues before and they helped me resolve them faster than I was ready or expecting! Very friendly people and I look forward to continuing doing business with them.

Pros: It was easy to add text. The production quality is very good. Well written, filmed, and directed for commercial use.

Cons: Not able to adjust text placements in videos or add pictures or replace video clips in certain cuts. Need more templates guided towards ground transportation area would be very helpful for us. Like Limo services, taxi services and rideshare services like.

  • Reviewer Source 
  • Reviewed on 03/10/2019
Josh C.
Director of Marketing
Consumer Services, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 17/12/2019

"Fantastic product"

Comments: Fantastic experience. Customer service has always been quick to answer any questions I've had.

Pros: The quality of videos was astonishing. We are a small, local HVAC company and are producing videos like a large corporation in a fraction of the time it would take a videographer to do!

Cons: I'd like the software to be a bit less expensive.

  • Reviewer Source 
  • Reviewed on 17/12/2019