--- description: Discover the benefits and disadvantages of Wix. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Wix Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [eCommerce Software](/directory/3/ecommerce/software) > [Wix](/software/169007/wix) # Wix Canonical: https://www.capterra.co.uk/software/169007/wix Page: 1 / 430\ Next: [Next page](https://www.capterra.co.uk/software/169007/wix?page=2) > Wix is a leading AI website platform for SMBs and individuals to build and manage websites without coding. > > Verdict: Rated **4.4/5** by 10707 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Wix? Wix is used by SMBs, individuals, and businesses such as eCommerce stores, creators, restaurants, non-profits, retailers, and event organizers to build and manage their online presence. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 10707 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Wix - **Location**: Tel Aviv-Yafo, Israel - **Founded**: 2006 ## Commercial Context - **Starting Price**: US$17.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) - **Supported Languages**: Chinese, Czech, Danish, Dutch, English, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more ## Features - Activity Dashboard - Alerts/Notifications - Attendance Tracking - Availability Management - Booking Management - Calendar Management - Calendar Sync - Catalog Management - Catalogue Creation - Class Management - Collaboration Tools - Communication Management - Confirmations/Reminders - Content Management - Content Publishing Options - Customer Support - Dashboard - Data Discovery - Data Security - Data Visualisation - Document Management - Event Calendar - Event Management - Event Scheduling - For Small Businesses - Full Text Search - Graphical User Interface - Integrated Development Environment - Keyword Research Tools - Keyword Tracking - Knowledge Base Management - Mobile Access - Multi-Channel Campaigns - Online Booking - Online Payments - Order Management - Payment Options - Payment Processing - Performance Metrics - Pre-built Templates - Real-time Scheduling - Registration Management - Reminders - Reporting/Analytics - SEO Management - Scheduling - Shopping Cart - Social Media Integration - Surveys & Feedback - Ticketing ... and 44 more features ## Integrations (74 total) - 123FormBuilder - ActiveCampaign - AdScale - Bablic - Bling - CakeMail - Cloudinary - ConveyThis - Crowdin - Dropbox Business - Elfsight - Envia.com - Eventbrite - Formilla.com - GitHub ... and 59 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software) ## Related Categories - [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software) - [Landing Page Software](https://www.capterra.co.uk/directory/30844/landing-page/software) - [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software) - [Blog Software](https://www.capterra.co.uk/directory/30898/blog/software) - [Website Builder Software](https://www.capterra.co.uk/directory/30935/website-builder/software) ## Alternatives 1. 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Our desktop visitors tend to be an older generation who want clean, highly structured layouts, whereas our mobile traffic is dominated by 30-somethings looking for quick tour information. Wix allowed me to easily build two distinct user experiences tailored to those exact age groups without overcomplicating things. It has paid off massively—our web traffic is up 20% this year, and we’ve quadrupled our visitor numbers over the last three years to become the largest heritage event attraction in our region. At the same time, I’ve been beta-building a new project for a music soundtrack website using their new generation WIX STUDIO Fully-Responsive system. Moving from the simple desktop/mobile setup of the standard editor to a fully fluid, multi-resolution layout that scales perfectly up to HD has been brilliant. It bridges the gap perfectly between creative control and hard business results, whether you’re managing a community museum or a sleek commercial build. > > **Cons**: While the frontend results are excellent, the backend file management system is deeply frustrating to work with, particularly when managing a large media library for an aviation museum. To keep the project organised, I’ve set up a highly structured folder system—separating image assets by individual aircraft pages, events, partner logos, and common graphics. The nightmare begins when you actually try to place these elements on a page. The UI/UX forces you to navigate down three levels into your folder structure every single time you open the Media Manager. Worse still, Wix completely fails to remember where you were a few seconds ago. If you are placing multiple images from the same folder onto a page, you have to manually drill down through those exact same three levels of folders time and time again. It doesn’t anchor your last location. When you’re dealing with dozens of technical image placements, this lack of basic continuity turns a simple task into a tedious, time-wasting chore. Once the assets are finally on the canvas, the system is great—but getting them there is a painful, click-heavy experience that desperately needs a workflow overhaul. > > My overall experience with Wix has been highly successful in terms of end results, even if the daily workflow can occasionally test my patience. On one side, it has been a brilliant tool for driving genuine growth. By using the classic editor to build a dual-optimised layout for a local aviation museum, I’ve been able to cater to two completely different generations seamlessly. Our older desktop users get a clean, structured interface, while younger mobile users get a fast, intuitive tour layout. Seeing our web traffic climb by 20% this year and our physical event attendance quadruple over three years proves that the platform delivers real-world commercial value. On the development side, beta-building a new project on Wix Studio has shown me that Wix is serious about scaling up. It handles fluid layouts and high-definition breakpoints incredibly well. However, it isn't perfect. The clunky, click-heavy media storage system—which forces you to repeatedly dig through multiple folder layers without remembering your previous location—is a glaring UX oversight that slows down heavy design work. Please please please WIX, put development time into sorting this after all these years. It's from another century. Ultimately, if you can look past the occasional backend frustration, Wix is an incredibly versatile powerhouse. It successfully bridges the gap between simple, layout-driven design and high-end, responsive web development. ----- ### "Website building made super easy" — 4.0/5 > **Verified Reviewer** | *3 December 2025* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: One thing I really like about Wix is how simple the website builder is to use. You don’t need to know any code—you just drag things around until the page looks the way you want, which makes updating my sites way less of a headache. I used to publish most sites with Wordpress but the time it takes to fix an issue with that isn't worth it when you can use Wix and have it sorted in no time\! Another big plus is all the built-in apps you can drop onto a page. The forms, for example, are super handy because they send the info straight to whatever email you set, so you don’t have to go hunting for submissions. For managing a couple of personal sites, it’s been quick, convenient, and honestly pretty fun to work with. > > **Cons**: Sometimes, the formatting can be a bit strange when shifting between desktop and mobile view. I've found that I'll finish the site on desktop mode, which looks great, but then the mobile view can so a bit odd and throw things in the wrong place or cut things out of view. It's fixable, but a bit annoying when you're expecting it to work from the get go. It's definitely not enough to put me off using Wix entirely. > > Wix has been pretty straightforward for managing my sites, and I like that most things are easy to figure out without digging through guides. The builder lets you tweak pages quickly, and adding things like forms or extra features is basically plug-and-play. The only thing that gets a bit annoying is the difference between desktop and mobile layouts—sometimes you fix one and the other ends up looking slightly off. Aside from that, it’s been a reliable and easy platform to work with. ----- ### "Technical Form Issue reolved quickly and great human support" — 5.0/5 > **Gordon** | *10 December 2025* | Entertainment | Recommendation rating: 10.0/10 > > **Pros**: The website creation is simple and easy to follow. I had a technical Issue with sending automated form information which was sorted very quickly by the agent. Took me through it step by step and successful outcome > > **Cons**: Not Applicable, everything went perfectly well. I have no issues to raise on this topic. The Wix agent was expert > > My experience is that the agent who helped me was Perfect. She was professional, and it's a real person ----- ### "Digital Experience Tool for Anyone Even with No IT Skills" — 4.0/5 > **Dohee** | *19 September 2025* | Government Administration | Recommendation rating: 10.0/10 > > **Pros**: Wix not only act as a web builder but also boost sales and marketing through search engine optimization for our brand. > > **Cons**: Some products are free while others are premium such as hosting and domain registration and the only issue is how they are overpriced. > > My overall has been great with Wix across my current two organizations through which it allows me to create landing pages and websites without coding. ----- ### "Impeccable platform. 10/10 for quick projects" — 5.0/5 > **Marko** | *31 August 2025* | Consumer Electronics | Recommendation rating: 10.0/10 > > **Pros**: The exceptional interface makes Wix one step above the competitors. I have been using other platforms and discovered Wix packs all my plugins and coding into an effective system. It works FOR you, no wasted time. > > **Cons**: Some aspects of the marketplace, some plugins are difficult to modify and I had to contact assistance for new functions to be implemented. Not a big issue as I was served amazingly well. > > From the first login, Wix is the most easily adaptable platform. I have managed to save (A LOT) of time, just by using the AI features and the standard templates. Definitely an excellent choice for anyone with low tech skills and the best for launching websites under 1 week. ----- Page: 1 / 430\ Next: [Next page](https://www.capterra.co.uk/software/169007/wix?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/169007/wix) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data