--- description: Discover the benefits and disadvantages of Wix. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Wix Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [eCommerce Software](/directory/3/ecommerce/software) > [Wix](/software/169007/wix) # Wix Canonical: https://www.capterra.co.uk/software/169007/wix Page: 1 / 432\ Next: [Next page](https://www.capterra.co.uk/software/169007/wix?page=2) > Wix is a leading AI website platform for SMBs and individuals to build and manage websites without coding. > > Verdict: Rated **4.4/5** by 10756 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Wix? Wix is used by SMBs, individuals, and businesses such as eCommerce stores, creators, restaurants, non-profits, retailers, and event organizers to build and manage their online presence. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 10756 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Wix - **Location**: Tel Aviv-Yafo, Israel - **Founded**: 2006 ## Commercial Context - **Starting Price**: US$17.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) - **Supported Languages**: Chinese, Czech, Danish, Dutch, English, French, German, Hindi, Indonesian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 209 more ## Features - Activity Dashboard - Alerts/Notifications - Appointment Management - Availability Management - Booking Management - Calendar Management - Calendar Sync - Calendar/Reminder System - Catalog Management - Catalogue Creation - Collaboration Tools - Communication Management - Confirmations/Reminders - Content Management - Content Publishing Options - Custom Domains - Customer Support - Dashboard - Data Discovery - Data Security - Data Visualisation - Document Management - Drag & Drop - Event Management - Event Scheduling - For Small Businesses - Full Text Search - Graphical User Interface - Integrated Development Environment - Keyword Tracking - Knowledge Base Management - Landing Pages/Web Forms - Mobile Access - Multi-Channel Campaigns - Online Booking - Order Management - Payment Processing - Performance Metrics - Pre-built Templates - Real Time Editing - Real-time Scheduling - Recurring Appointments - Registration Management - Reminders - Reporting/Analytics - SEO Management - Scheduling - Shopping Cart - Ticketing - Website Integration ... and 44 more features ## Integrations (74 total) - 123FormBuilder - ActiveCampaign - AdScale - Bablic - Bling - CakeMail - Cloudinary - ConveyThis - Crowdin - Dropbox - Elfsight - Envia.com - Eventbrite - Formilla.com - GitHub ... and 59 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software) ## Related Categories - [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software) - [Landing Page Software](https://www.capterra.co.uk/directory/30844/landing-page/software) - [SEO Software](https://www.capterra.co.uk/directory/30931/seo/software) - [Blog Software](https://www.capterra.co.uk/directory/30898/blog/software) - [Website Builder Software](https://www.capterra.co.uk/directory/30935/website-builder/software) ## Alternatives 1. 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[Elementor](https://www.capterra.co.uk/software/169468/elementor) — 4.6/5 (906 reviews) ## Reviews ### "Easy to create, good customer service and value for money" — 5.0/5 > **June** | *4 July 2026* | Alternative Medicine | Recommendation rating: 10.0/10 > > **Pros**: I use it for various clients and find it easy to use and has great customer support if I need it which has only been once or twice over the years. > > **Cons**: There is not really anything I do not like about wix, may it could offer more designs but I am really happy with them. > > It is the only platform I use for building websites because I trust it. I know what I am doing with it and I am not a tech geek. ----- ### "Website building made super easy" — 4.0/5 > **Verified Reviewer** | *3 December 2025* | Information Technology & Services | Recommendation rating: 7.0/10 > > **Pros**: One thing I really like about Wix is how simple the website builder is to use. You don’t need to know any code—you just drag things around until the page looks the way you want, which makes updating my sites way less of a headache. I used to publish most sites with Wordpress but the time it takes to fix an issue with that isn't worth it when you can use Wix and have it sorted in no time\! Another big plus is all the built-in apps you can drop onto a page. The forms, for example, are super handy because they send the info straight to whatever email you set, so you don’t have to go hunting for submissions. For managing a couple of personal sites, it’s been quick, convenient, and honestly pretty fun to work with. > > **Cons**: Sometimes, the formatting can be a bit strange when shifting between desktop and mobile view. I've found that I'll finish the site on desktop mode, which looks great, but then the mobile view can so a bit odd and throw things in the wrong place or cut things out of view. It's fixable, but a bit annoying when you're expecting it to work from the get go. It's definitely not enough to put me off using Wix entirely. > > Wix has been pretty straightforward for managing my sites, and I like that most things are easy to figure out without digging through guides. The builder lets you tweak pages quickly, and adding things like forms or extra features is basically plug-and-play. The only thing that gets a bit annoying is the difference between desktop and mobile layouts—sometimes you fix one and the other ends up looking slightly off. Aside from that, it’s been a reliable and easy platform to work with. ----- ### "Love the design flexibility and the new Wix Studio, hate the endless clicking for images" — 5.0/5 > **Mark** | *11 June 2026* | Museums & Institutions | Recommendation rating: 8.0/10 > > **Pros**: What I value most about Wix is its sheer adaptability depending on the project I’m tackling. I’ve been using two very different sides of the platform lately, and both deliver exactly what I need. For an Aviation Museum website I run, I used the classic Standard editor to solve a tricky audience problem. Our desktop visitors tend to be an older generation who want clean, highly structured layouts, whereas our mobile traffic is dominated by 30-somethings looking for quick tour information. Wix allowed me to easily build two distinct user experiences tailored to those exact age groups without overcomplicating things. It has paid off massively—our web traffic is up 20% this year, and we’ve quadrupled our visitor numbers over the last three years to become the largest heritage event attraction in our region. At the same time, I’ve been beta-building a new project for a music soundtrack website using their new generation WIX STUDIO Fully-Responsive system. Moving from the simple desktop/mobile setup of the standard editor to a fully fluid, multi-resolution layout that scales perfectly up to HD has been brilliant. It bridges the gap perfectly between creative control and hard business results, whether you’re managing a community museum or a sleek commercial build. > > **Cons**: While the frontend results are excellent, the backend file management system is deeply frustrating to work with, particularly when managing a large media library for an aviation museum. To keep the project organised, I’ve set up a highly structured folder system—separating image assets by individual aircraft pages, events, partner logos, and common graphics. The nightmare begins when you actually try to place these elements on a page. The UI/UX forces you to navigate down three levels into your folder structure every single time you open the Media Manager. Worse still, Wix completely fails to remember where you were a few seconds ago. If you are placing multiple images from the same folder onto a page, you have to manually drill down through those exact same three levels of folders time and time again. It doesn’t anchor your last location. When you’re dealing with dozens of technical image placements, this lack of basic continuity turns a simple task into a tedious, time-wasting chore. Once the assets are finally on the canvas, the system is great—but getting them there is a painful, click-heavy experience that desperately needs a workflow overhaul. > > My overall experience with Wix has been highly successful in terms of end results, even if the daily workflow can occasionally test my patience. On one side, it has been a brilliant tool for driving genuine growth. By using the classic editor to build a dual-optimised layout for a local aviation museum, I’ve been able to cater to two completely different generations seamlessly. Our older desktop users get a clean, structured interface, while younger mobile users get a fast, intuitive tour layout. Seeing our web traffic climb by 20% this year and our physical event attendance quadruple over three years proves that the platform delivers real-world commercial value. On the development side, beta-building a new project on Wix Studio has shown me that Wix is serious about scaling up. It handles fluid layouts and high-definition breakpoints incredibly well. However, it isn't perfect. The clunky, click-heavy media storage system—which forces you to repeatedly dig through multiple folder layers without remembering your previous location—is a glaring UX oversight that slows down heavy design work. Please please please WIX, put development time into sorting this after all these years. It's from another century. Ultimately, if you can look past the occasional backend frustration, Wix is an incredibly versatile powerhouse. It successfully bridges the gap between simple, layout-driven design and high-end, responsive web development. ----- ### "review on wix" — 5.0/5 > **Gary A** | *12 August 2026* | Apparel & Fashion | Recommendation rating: 8.0/10 > > **Pros**: Complete Design Freedom: The drag-and-drop editor gives absolute control over the page layout. Unlike structured grid builders, you can place text, images, and buttons anywhere on the screen without touching a line of code. Forbes + 1 No Technical Setup Required: Web hosting, domain registration, SSL certificates, and site security are all managed automatically, making launch stress-free. Enzuzo Massive Template Selection: Access to over 800 modern, industry-specific templates provides a strong foundation for any project without having to build from a blank page. Built-In Business Tools: All essential features—from email marketing and SEO setup guides to online bookings and payment processing—are integrated right into the native dashboard. > > **Cons**: Permanent Template Choice: Once a template is selected and the site is built, switching to a new template isn't possible without manually transferring content to a new design. Mobile Layout Adjustments: While the desktop editor allows total freedom, the automatic mobile conversion often requires manual tweaking and reordering to look right on smartphones. Slower Site Speeds: The absolute drag-and-drop flexibility creates heavier page code, which can result in slower loading times compared to cleaner, performance-focused platforms. Platform Lock-In: Exporting a website or its underlying code off Wix is not supported, making it difficult to migrate to another host or platform down the road. > > Wix is one of the most flexible visual website builders available, offering complete drag-and-drop freedom that makes it exceptionally user-friendly for non-technical creators. However, that total visual control comes with compromises in mobile optimization, template flexibility, and performance. ----- ### "Wix review" — 4.0/5 > **Sheniga** | *28 May 2026* | Education Management | Recommendation rating: 8.0/10 > > **Pros**: Wix is easy to use and makes it simple to create professional‑looking websites without needing technical expertise. The drag‑and‑drop editor, pre‑built templates, and built‑in tools allow users to quickly design and publish content. It also offers a wide range of features such as hosting, integrations, and basic marketing tools, all within one platform. > > **Cons**: Wix can feel restrictive when more advanced customisation or scalability is required. Once a template is selected, making structural changes can be limiting. Performance and flexibility may also not match more developer‑oriented platforms, particularly for complex or high‑traffic sites. > > Overall, Wix provides a smooth and accessible website‑building experience, especially for users who want to get started quickly without technical complexity. It is well suited for small to medium‑sized use cases, but may require alternative solutions as needs become more advanced. ----- Page: 1 / 432\ Next: [Next page](https://www.capterra.co.uk/software/169007/wix?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/169007/wix) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | ko | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data