Loomly

The best social media calendar for organization out there!

Comments: My overall experience with Loomly has been positive. It's helped us save a TON of time when it comes to organizing social media posts. We wouldn't be able to keep up with the constant social media posting if it wasn't for Loomly!

Pros:

Loomly helps us create and organize all of our social media posts in one easy-to-use calendar. We can schedule Twitter, Facebook, Instagram, Linkedin, and more social posts in the Loomly platform. I love the calendar view, where we can easily see all of our social posts in one section. I also love that you can drag-and-drop to quickly reschedule certain posts, making it very easy to organize and plan out our calendar. The auto-posting function is great, where it automatically publishes your posts to your social media accounts, saving us time and energy. There is also a great approval system where you can submit your posts for review if another coworker in your company would like to review them first before publishing.

Cons:

I don't love that Loomly doesn't integrate with Instagram. Loomly can automatically publish your social posts to Facebook, Twitter, and Linkedin, but it doesn't connect to Instagram. You have to go through another 3rd party website called Zapier which costs money and is a little complicated to set up (it's also very glitchy in our experience). So we still have to manually publish our Instagram posts each day.

Great option for SMM's

Comments: My overall experience with Loomly has been amazing. I switched from Buffer and haven't looked back!

Pros:

I have used almost every social media management platform under the sun and Loomly is by far my favorite. When I started my own business I had a robust checklist of items I needed in a platform and Loomly fit 95% of those. Some of the features I love include: A schedule of upcoming holidays and important dates Advanced scheduling features like being able to move a post from one date to the next using the calendar feature. You would be surprised how many platforms don't offer this. The ability to schedule one post across platforms and edit the content for that specific platform. This to me is HUGE. The support - the support is amazing, I always receive relevant, friendly responses in a timely manner. The collaborators feature. My client love being able to log in and approve posts. It's simple and easy for them. The Library- I love being able to store ideas for later, saves a lot of time! These are just a few of the amazing tools Loomly offers.

Cons:

Loomly doesn't offer direct posting to Instagram although I know it's in the works.

Alternatives Considered: AgoraPulse, PromoRepublic and Hootsuite

Reasons for Choosing Loomly: They didn't offer the functionalities I was looking for.

Switched From: Buffer

Reasons for Switching to Loomly: The client functionalities, the white-labeling options, the customer support, the post ideas, the library, the posting experience, etc.

I like this product

Comments: Overall, it's a good product and my favourite scheduling app to use, and I've used them all.

Pros:

The approval workflow is probably the main reason why I suggested Loomly as a scheduling platform. Having post set up and approvals within the same platform not only streamlines, but also makes sure approvals aren't missed.

Cons:

The interface can be a bit clunky sometimes, and occasionally it doesn't load very well for me. Cropping photos in Loomly compresses them a ton, and we lose a lot of the quality of the image. I think this would be the only 'complaint' I have, as I have to crop everything in Photoshop before uploading to Loomly.

Alternatives Considered: PLANOLY, Facebook Business Suite and Hootsuite

You pay what you get for

Comments: Their customer service is great. The view of the posts is great. But not having Instagram is a huge missed opportunity. I know they are working on it- but taking away a functionality that was once there is really frustrating.

Pros:

It is super nice to see the calendar view and the ease of use is pretty great. I also love the recommendations they provide based on if your post is posting at the right time, right length, or even just some ideas on what to post as far as holidays that day etc.

Cons:

You can no longer post directly to instagram! As an agency we made this platform as a recommendation to clients and now it really stinks that it no longer does what we said it could do because they took away the instagram publishing. This is huge.

Alternatives Considered: Sprout Social

Reasons for Switching to Loomly: Pricing honestly.

Great for Agencies

Comments: Loomly is a fabulous tool for managing multiple content calendars with multiple teams. The client approval process is smooth, and the analytics reporting is so valuable for our clients. Their customer service is quick to respond & super helpful.

Pros:

Super easy to customize for different brands & teams. Love the workflow options, auto-publishing, analytics reporting. Customer service is exemplary. Product updates are valuable & responsive. Easy to use, quick to learn.

Cons:

Wish we could archive calendars for inactive clients so they don't appear on the dashboard.

Alternatives Considered: Sprout Social

Reasons for Choosing Loomly: outgrew that product and needed something cost-effective and dependable.

Switched From: Hootsuite

Reasons for Switching to Loomly: Price and features