Who Uses This Software?

Drip is the world's first Ecommerce CRM. Thousands of online stores big and small are out-loving and outselling the other guys with our features.

Average Ratings

139 reviews
  • Overall 4.5 / 5
  • Ease of Use 4 / 5
  • Customer Service 4.5 / 5
  • Features 4.5 / 5
  • Value for Money 4 / 5

Product Details

  • Starting Price US$41.00/month
    See pricing details
  • Pricing Details 14-day trial. Price based on number of subscribers.
  • Free Version Yes
  • Free Trial Yes, get a free trial
  • Deployment Cloud, SaaS, Web
  • Training Live Online
    Webinars
    Documentation
  • Support Business Hours
    Online

Vendor Details

  • Drip
  • https://www.drip.com/
  • Founded 2013

About Drip Ecommerce CRM

Drip is the world's first Ecommerce CRM. Thousands of marketers are getting to know their customers better using our features. They're graduating from typical email platforms or overhyped marketing automation tools and selling more with Drip.

Game-changing features include email personalization, purchase intent scoring, Automated Workflows, social ads with Drip's Facebook Custom Audiences integration, and more. Try it free for 14 days.

Drip Ecommerce CRM Features

  • Calendar/Reminder System
  • Document Storage
  • Email Marketing
  • Internal Chat Integration
  • Lead Scoring
  • Marketing Automation Integration
  • Mobile Access
  • Quotes/Proposals
  • Segmentation
  • Social Media Integration
  • Task Management
  • Territory Management
  • Contact Database
  • Contact Import/Export
  • Interaction Tracking
  • Lead Management
  • Prospecting Tools
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Shared Contacts
  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • Mailing List Management
  • Mobile Optimised Emails
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
  • WYSIWYG Email Editor
  • Activity Tracking
  • Campaign Management
  • Lead Capture
  • Lead Distribution
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Pipeline Management
  • Prospecting Tools
  • Source Tracking
  • A/B Testing
  • Analytics/ROI Tracking
  • Customisable CTAs
  • Drip Campaigns
  • Dynamic Content
  • Landing Pages/Web Forms
  • Lead Scoring
  • Sales Intelligence
  • Search Marketing
  • Segmentation
  • Social Marketing
  • Website Visitor Tracking

Drip Ecommerce CRM Most Helpful Reviews

So many possibilities with Shopify

Reviewed on 29/07/2019
Verified Reviewer
Director of Marketing
Retail, 13-50 Employees
Used the Software for: 1-5 months
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Drip solved problems we didn't even know we had. For example, we are able to automate a lot of our social and email marketing through Drip before a team member takes leave of absence so things aren't going to hurt as bad for the team as a result. We could not do that previously and would have had to leave money on the table while they were gone (we are a small company.) Currently we have really just focused on our brick and mortar business with Drip but I anticipate when we ramp it up for our ecomm store we will see some really interesting results there too. Our overall experience has been very positive.

Pros: If you sell a lot of different types of products and customers, Drip's ability to help you segment people automatically is amazing. We switched from MailChimp to Drip when Shopify broke and MC broke up but we also needed something more robust for our click and brick as our ecomm started to take off. I love that you can trigger events based on actions like when a subscriber clicks on a certain page on your website and the Facebook custom audience integration is very useful and has upped our targeting strategy on social too. Looking back on what we were doing with MailChimp vs. Drip, I kind of just laugh. They're hard to even compare. This is a full blown marketing and CRM suite and Mailchimp just sends emails. I still feel like I have more I can learn and do with Drip which is exciting. Support is very helpful and quick.

Cons: The email builder is improving but needs work still-you need to really inbox test because it will not save you from yourself. Images are skewed in some email clients if you check the "constrain image" box for example, so don't check that box! There are some other weird bugs in it but they just came out with a new version which is for sure an improvement. You can now select your products from your Shopify store which is HUGE but I would love more flexibility on integrating products and collections dynamically. The alt text doesn't work in the builder which seems weird to me and I don't have a big enough team to hand code the amount of eblasts we send. I want to add I don't think this is for the casual marketer. In other words, you could get overwhelmed very easily by the bells and whistles so while this is awesome for marketing automation geeks, I would make sure it isn't too complicated for your business goals.

Best email marketing automation software I've used...and I've used A LOT!

Reviewed on 04/04/2018
Steve P.
Founder
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
5 / 5
Customer Support
4 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Pros: I've seriously tried it all over the past 5 years. From Campaign Monitor, to Get Response. Infusionsoft to Mailchimp. Convertkit, Active Campaign, and that's just the well-known ones. Some for small stints (think 1 - 3 months) others for longer stints (6 - 12). Drip is the only one that I've been using for well over 12 months and am feeling very comfortable with. Down to why this software is great - simply put, most of it's core functionalities are well thought out and easy to use. But then advanced things can still be done even if you're a novice to marketing automation. Sending drip campaigns, setting up subscribe forms and linking with other software to create automatons, all super easily done. Overall is a really well thought out piece of software, and the easiest to use considering its power.

Cons: Some things are quite tricky to do. For example, you would expect to be able to set a simple trigger link in an email, except that requires setting up a completely separate automation. You can't set triggers to happen at certain times, and it can be a pain to get your email template looking good (plain templates are awesome but sometimes you just want to be able to adjust things to make it more personal). Adding call-to-action buttons to emails is also insanely difficult, simply getting the colors to match your own brand is impossible. But all these are minor gripes in the grand scheme of things!

Vendor Response

by Leadpages on 22/08/2018

Hi Steve,

Everyone here at Drip appreciates the time you took to write us a review!

Since your review just a couple of months ago, we have actually launched the Visual Builder for all of your emailing needs! No more trouble adding call-to-action buttons or getting the colors to match your brand. The new Visual Builder allows you to easily build big, beautiful emails outfitted with images and brand styling for when you need to do more showing instead of telling¿ All the formatting. Zero coding.

Thanks again,
Sam from Drip

Drip is a lean email marketing automation platform laser-focused on workflows that's great for B2Bs.

Reviewed on 19/01/2018
Verified Reviewer
Web Content Manager
Furniture, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
4 / 5
Ease of Use
4 / 5
Features & Functionality
2 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We were able to significantly cut costs from our previous ESP by switching to Drip while retaining most of our functionality (only losing landing pages, but Leadpages offers a good alternative that is still affordable at a fraction of the price). We are in the process of moving to a marketing automation suite only because one problem we encountered with Drip was that it was difficult to synchronize data between our legacy platforms.

Pros: Drip has the powerful automation features that you often have to pay thousands of dollars more a year for with marketing suite platforms. If you only need the automated email portion and not all the other features, Drip delivers a streamlined experienced that's designed to cater to B2B users that want to utilize nurture campaigns to cultivate and convert leads. Because of this, creating workflows is incredibly simple and intuitive. The platform also has some interesting features you don't find in many other ESPs, such as being able to check a box to re-send emails using a different subject line to contacts who don't open the first one. It also does not deal with contacts in lists, but rather contacts live in only one instance in the platform and rather than using lists to segment your contacts, you use tags. Some may dislike this approach, but I personally find being able to get away from endless lists to be liberating.

Cons: The platform lacks a WYSIWG editor, and only works with html or plain text. While this may be fine for many users, it might be off-putting for those less tech-savvy users who are used to creating and editing emails inside of their ESP. Also, the platform, in my opinion, is deceptively counter-intuitive despite its simple appearances. As someone who has used several of the popular ESPs on the market (Mail Chimp, Constant Contact, Stampready, etc...) I found the process to create and send emails confusing and had to contact support several times initially. This was rather frustrating because at the time they only offered support via email. I understand that they are trying to expand support to other methods however. I like to call someone if I'm having a problem, so the lack of phone support was a miss for me.

Vendor Response

by Leadpages on 22/08/2018

Hi there,

Thank you so much for taking the time to write us a review.

I wanted to let you know of the changes to our email editor since your review. We now offer a Visual Builder which is a really awesome way to showcase what you¿re offering through the power of pictures without messing with any code. Simply point and click to add images, buttons, columns, and more. It¿s a whole new way to brand your emails, showcase your products, and sell more stuff!

Thanks again,
Sam from Drip

Drip is the best email/marketing automation software on the planet! I know as I have tested them all

Reviewed on 05/12/2017
Mark S.
Owner | Sales | Project Manager
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
5 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Drip integrates with just about everything and it is pretty easy to use. The future of marketing from your website is "website personalization" which will create a unique experience for each and every person. Your business also needs to track prospect/customer activity across multiple channels and deliver a customized experience. Nothing makes me leave a website faster than when a website asks me to download something i have already downloaded. The days of one size fits all marketing have come and gone. With Drip, and a few 3rd party apps, I believe you can deliver an online experience like no other that will surely get you noticed and help you stand above your competition.

Pros: Drip is the dream marketing software I was dreaming of back in 2012 when I first started with another expensive email/marketing automation platform. Out of the box, Drip doesn't need 3rd party apps to format data like making sure names are capitalized. I am a marketing automation geek, and Drip allows you to add just about any other type of marketing software layer like surveys, onsite retargeting, send text messages, and even integrate Facebook messenger and Facebook ads just to name a few. (Some 3rd party apps required) Using Drip and a few items I mentioned above, you can passively profile and lead score all of your prospects to see: - which ones are hot (Drip can send an email to your sales team so they make contact),
- which ones are still in research mode (send these leads more content to help them make a decision via email, SMS or a Facebook message),
- and which ones are just tire kickers.
No sense running paid ads to tire kickers, right? You can even personalize your website so that people who downloaded your freebie, don't get asked to download it again. That is powerful! (3rd party app needed) I have moved all of my clients over to Drip from 3 other platforms and we are seeing much better results. If you are considering email & marketing automation automation software for your business, take a good look at Drip. They have a certification program, so you might want to check out graduates to lend you a hand if needed.

Automates ALL THE THINGS in my e-commerce business

Reviewed on 23/10/2018
Joshua K.
Director
Internet, 2-10 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5 / 5
Ease of Use
5 / 5
Features & Functionality
4 / 5
Customer Support
5 / 5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Overall, it has been a game changer for our digital products e-commerce business. Instead of just sending out bi-monthly email blasts to all of our audience, we're now able to put people through specific sequences of emails with relative ease. We can then separate people based on their activities and run specific promotions to those groups only. We have a long way to go and are only scratching the surface of what we can do in Drip, but already it has been a huge improvement in the way we handle our email marketing.

Pros: It's very simple create workflows for automating email flow. This has allowed us to completely transform the way we do our email marketing in our digital product e-commerce business. I also like how simple it is to setup a new campaign. Most other tools put you through complicated settings to setup new sequences. In Drip you just see a list of the emails on the campaign and you can quickly and easily adjust the days/timing of when people receive those emails after subscribing to the campaign. There is no over the top process for editing the actual emails and you have a choice between a simple editor (which I like as it gets great engagement) or for more visual promotions you can use the graphical editor which is really just as simple to use.

Cons: I found it better to utilise a third party software like Optinmonster to handle the actual signup forms because I get more flexibility surrounding the design of the popup. That is one area in which I think Drip could improve by offering more control surrounding that popup editing experience.

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