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What is OneSignal?

OneSignal is the most widely used customer engagement platform, enabling you to increase retention and revenue through lightning-fast, personalized messaging, no matter the size of your company. OneSignal supports push notifications, email, in-app messaging, SMS, Apple's Live Activities, and other channels via Webhooks, allowing you to engage your customers via their preferred channels. OneSignal push notifications reach users in near real time, for when speed matters. The platform has a quick setup time that requires minimal developer time, and empowers marketers and product teams to send messages with developer support. In addition to offering integrations, OneSignal also features an open API to allow greater flexibility.

Who Uses OneSignal?

OneSignal empowers over 2M users at mobile-first companies of all sizes to drive retention and revenue growth through a modern omnichannel customer engagement platform.

Where can OneSignal be deployed?

Cloud-based
On-premise

About the vendor

  • OneSignal
  • Located in Mountain View, US
  • Founded in 2015

OneSignal support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Afghanistan, Albania, Andorra, Armenia, Austria and 98 others

Languages

English

OneSignal pricing

Starting Price:

US$9.00/month
  • No free trial
  • Yes, has free version

OneSignal has a free version and does not offer a free trial. OneSignal paid version starts at US$9.00/month.

Pricing plans get a free trial

About the vendor

  • OneSignal
  • Located in Mountain View, US
  • Founded in 2015

OneSignal support

  • Phone Support
  • 24/7 (Live rep)
  • Chat

Countries available

Afghanistan, Albania, Andorra, Armenia, Austria and 98 others

Languages

English

OneSignal videos and images

View 1 more

Features of OneSignal

  • A/B Testing
  • Activity Dashboard
  • Alerts/Notifications
  • App Notifications
  • CAN-SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Communication Management
  • Contact Management
  • Conversion Tracking
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customisable Templates
  • Customizable Fields
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Interaction Tracking
  • Marketing Automation
  • Mass Texting
  • Message Personalisation
  • Mobile Optimization
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Personalisation
  • Push Notifications
  • Reporting & Statistics
  • Reporting/Analytics
  • SMS Marketing
  • SMS Notifications
  • Scheduled Messaging
  • Segmentation
  • Subscriber Management
  • Template Management
  • Third-Party Integrations
  • Visual Analytics
  • WYSIWYG Editor
  • Web Notifications
  • Workflow Management

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Reviews of OneSignal

Average score

Overall
4.7
Ease of Use
4.5
Customer Service
4.5
Features
4.6
Value for Money
4.5

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
72%
4
26%
3
1%
2
1%
Victor
Victor
Head of Digital Intelligece in Panama
Verified LinkedIn User
Newspapers, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Using One Signal to increase user retention

5.0 2 years ago

Comments: We are using One Signal to engage visitors of our site and mobile apps.

Pros:

I like the user friendly admin panel for non tech-savvy users and the integration with many services/platforms.

Cons:

I tThe pricing model has a big jump between the free version to the next tier. I will think in a mid-cost plan for small and medium size business.

Alternatives Considered: Firebase and Gravitec

Reasons for Choosing OneSignal: At the moment of the evaluation Pushwoosh doesn't had SDK for mobile apps and doesn't offered free tier for testing or small projects

Switched From: Pushwoosh

Reasons for Switching to OneSignal: The support for many platforms/services and the ease to use

Shaikh Rayyan
Self Employed in India
Computer Software, Self Employed
Used the Software for: 2+ years
Reviewer Source

OneSignal Best Review

4.0 4 months ago

Comments: OneSignal helps me track my daily users and growth.
It helps to engage more users and they are helping us growing our audience.
They provide a very easy way to communicate to our users and provide them updates and up sell products.
They help us making revenue by engaging our customers and keep them uptodate with their in app messege and notofocation services.

Pros:

the best thing that i love about one signal is their dashboard and tools, They provide flexibility for implementation of apis and reach users while they are navigating into our apps. OneSignal's dashboard help us a lot tto keep our users engaged and send them all the updates about our products. They are getting better and better in Analytics and product insights. Also i really like their customer support than any other platform.

Cons:

One thing that annoys me is i would like to have flexibility in their languages, as our platform is multilangual so multi language will be a great thing to use also a more comprehencive API would be quite benificial for us as i may provide greater flexibility.

Alternatives Considered: MoEngage

Reasons for Switching to OneSignal: OneSignal helps me track my daily users and growth. It helps to engage more users and they are helping us growing our audience. They provide a very easy way to communicate to our users and provide them updates and up sell products. They help us making revenue by engaging our customers and keep them uptodate with their in app messege and notofocation services.

Sonu
Admin in India
Marketing & Advertising, 2–10 Employees
Used the Software for: 1+ year
Reviewer Source

Onesignal - The Popular Among All

3.0 3 years ago

Comments: Initially, it was good, i integrated one signal with App and web but when they announce it's not free things got very difficult and I moved to Truepush

Pros:

Onesignal has wide support to almost all kind of platforms, So if you want to use Onesignal for App/Website at the same time this is the best option because they have SDK for every platform and the detailed documentation will help you to implement is quick, They have a WordPress plugin to make your task easy if you are a blogger

Cons:

They promised that it will be free for lifetime when I started using OneSignal. It was I think 2016 and since then I gained 70K subscribers then they set the limit of 3)K and then 10K so it just they offered fake promise I guess, If I move to any other platform I lose 70K users otherwise pay for it.

Janie
Deputy editor of growth, audience in US
Newspapers, 51–200 Employees
Used the Software for: 2+ years
Reviewer Source

Longtime heavy user, company just switched to another vendor

4.0 6 months ago

Comments: They were quick, helpful. Good platform but I didn't know what others were capable of, too. The deployment was reliable to different segments. And the carry-over due to new vendor's back-end was a flop. OneSignal was more stable. But the AI auto-fill, A/N test ease and Web alert CTA "button" are nice. Also I had a real vendor onboarding with new vendor. But that might be on my company, not OS fault, at time of onboarding.

Pros:

Ability to send to segments and know it will deploy. Setting / using segments is wonky with new vendor.

Cons:

Our new vendor lets you enter the link and it will pull in image address, headline and blurb that you can just tweak. Much faster. Also A/B testing is easier too. Does not need some turn-on from OneSignal. Also, I could never maneuver our audience segments to adjust, combine, audit. Maybe that's across all vendors.

Daniel
Director in UK
Computer Software, 2–10 Employees
Used the Software for: 1-5 months
Reviewer Source

OneSignal is robust, well-though through and easy to integrate

5.0 12 months ago

Comments: Before using OneSignal we were relying one emails to get a notification. This is annoying when you just want a quick message to say something is happening, without having to go in and read it and then delete it. Now both us and our users have a quick and easy way of being notified about exceptions and support ticket updates.

Pros:

We needed to get browser notifications up and running for an in-house support portal web-app we were developing. After a little research I quickly settled on OneSignal as the best solution. The API was well documented and easy to use. I got the integration written within a few hours, and it has worked flawlessly ever since. I especially like the ability to click on a notification and have the correct URL open up to deal with the issue / ticket. Also the ability to brand the notifications is a great feature.

Cons:

At this point I really don't have any criticisms. We've only used OneSignal for browser notifications, and have not used the vast majority of features. Our notifications are pushed out to specific subscribers rather than groups. If the rest of the platform is as well written and documented as the parts we use, then I'm sure it is as pleasure to work with.

Alternatives Considered: Firebase

Reasons for Switching to OneSignal: I can't remember all the platforms I looked at, but OneSignal was the most reasonably priced, with the cleanest API and good documentation. It was also recommended by others in various forums and discussion groups.