---
description: Discover the benefits and disadvantages of Kajabi.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Kajabi Pricing, Cost & Reviews - Capterra UK 2026
---

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# Kajabi

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> Kajabi is the all-in-one tool created to empower people to create and sell online courses, coaching, memberships, and expertise online.
> 
> Verdict: Rated **4.4/5** by 229 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Kajabi?

Kajabi is used by online course creators, coaches, content creators, educators, podcasters, newsletter publishers, digital product sellers, and entrepreneurs.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 229 Reviews |
| Ease of Use | 4.1/5 | Based on overall reviews |
| Customer Support | 4.1/5 | Based on overall reviews |
| Value for Money | 3.7/5 | Based on overall reviews |
| Features | 4.2/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Kajabi
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$89.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Kajabi offers four pricing tiers.&#10;&#10;Users can choose to be billed monthly or annually. Users save 20% with annual billing.&#10;&#10;Kickstarter: $69 per month or $55 per month when billed annually. This plan offers 1 product, 250 contacts, and up to 50 active members.&#10;&#10;Basic: $149/month with monthly billing or $103/month when billed annually. Includes 5 products, 25,000 marketing emails per month, 1 admin user, 1,000 active members, 1 site, and 25 pipelines.&#10;&#10;Pro: $389/month with monthly billing or $311/month when billed annually. Includes 100 products, 75,000 marketing emails per month, 5 admin users, 10,000 active members, 3 sites, and 100 pipelines.&#10;&#10;Premium: $899/month with monthly billing or $719 when billed annually. Includes unlimited products, 150,000 marketing emails per month, 25 admin users, unlimited active members, 10 sites, and unlimited pipelines.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Activity Dashboard
- Application Management
- Billing & Invoicing
- CRM
- Campaign Analytics
- Catalog Management
- Client Management
- Collaboration Tools
- Communication Management
- Contact Management
- Content Management
- Content Publishing Options
- Customer Segmentation
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Document Management
- Drag & Drop
- Dues Management
- Email Management
- Email Marketing
- Email Tracking
- Engagement Tracking
- For Small Businesses
- Hosting
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Management
- Member Communication
- Member Database
- Member Directory
- Member Portal
- Membership Renewals
- Mobile Access
- Mobile Optimization
- Multi-Channel Campaigns
- Order Management
- Payment Processing
- Pipeline Management
- Pre-built Templates
- Promotions Management
- Real Time Editing
- Reporting & Statistics
- Reporting/Analytics
- Shopping Cart
- Storyboarding
- Subscriber Management
- Template Management
- Third-Party Integrations

... and 7 more features

## Integrations (12 total)

- AWeber
- ActiveCampaign
- ClickFunnels
- Drip
- Google Analytics 360
- Keap
- Kit
- Mailchimp
- PayPal
- Segment
- Stripe
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Content Marketing Software](https://www.capterra.co.uk/directory/30796/content-marketing/software)

## Related Categories

- [Content Marketing Software](https://www.capterra.co.uk/directory/30796/content-marketing/software)
- [Content Management Systems](https://www.capterra.co.uk/directory/10007/content-management/software)
- [eCommerce Software](https://www.capterra.co.uk/directory/3/ecommerce/software)
- [Lead Generation Software](https://www.capterra.co.uk/directory/30963/lead-generation/software)
- [CRM Software](https://www.capterra.co.uk/directory/2/customer-relationship-management/software)

## Alternatives

1. [Brevo](https://www.capterra.co.uk/software/132996/brevo) — 4.6/5 (3446 reviews)
2. [Mailchimp](https://www.capterra.co.uk/software/110228/mailchimp) — 4.5/5 (17604 reviews)
3. [Constant Contact](https://www.capterra.co.uk/software/31898/constant-contact) — 4.3/5 (2923 reviews)
4. [ActiveCampaign](https://www.capterra.co.uk/software/79367/activecampaign) — 4.6/5 (2561 reviews)
5. [MailerLite](https://www.capterra.co.uk/software/136603/mailerlite) — 4.7/5 (2259 reviews)

## Reviews

### "A Powerful All-in-One Platform for Selling Digital Products" — 4.0/5

> **Tony** | *4 May 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: What I liked most about Kajabi is how well it brings everything into one place. You can build landing pages, host courses, manage email campaigns, create offers, and track sales without needing too many separate tools. For creators, coaches, and digital businesses, that simplicity is a major advantage.&#10;&#10;The marketing and sales features are also strong. The funnels, email sequences, checkout pages, and templates make it easier to launch and sell digital products quickly. I also liked that the platform feels premium and professional, especially when building customer-facing pages or course experiences.
> 
> **Cons**: The biggest downside is the pricing. Kajabi is powerful, but it can feel expensive, especially for beginners or smaller creators who are still validating their offer. Some features also have a learning curve, and while the platform does a lot, it can take time to fully understand how everything connects.&#10;&#10;The email management is good, but not as advanced as dedicated email marketing platforms. More flexibility around automation, segmentation, and template customisation would make it stronger.
> 
> Overall, my experience with Kajabi has been positive. It is a strong all-in-one platform for building and selling online courses, memberships, coaching programmes, and digital products. The value really comes from having website, email, sales, payment, and product delivery tools in one system.&#10;&#10;From a marketing and sales perspective, Kajabi is very useful because it reduces the need to stitch multiple tools together. The templates are clean, the checkout flow is smooth, and the customer experience feels professional. Customer support is generally helpful, and the platform feels secure and reliable.

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### "Worth the extra cost" — 4.0/5

> **Jack** | *13 September 2024* | Food & Beverages | Recommendation rating: 7.0/10
> 
> **Pros**: Great all in one platform, has all the marketing tools you will need
> 
> **Cons**: High price compared to competitors making it a hard choice
> 
> Has been very useful due to the sheer amount of tools that come integrated.

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### "If you want a digital product use this" — 5.0/5

> **Chris** | *12 January 2025* | Health, Wellness & Fitness | Recommendation rating: 8.0/10
> 
> **Pros**: I loved the products I have on Kajabi and also how the quality of everything on the app
> 
> **Cons**: Sometimes it was a little difficult to log in if you have multiple
> 
> Brilliant and has been amazing in being able to get work done

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### "Kajabi review" — 4.0/5

> **Jerome** | *23 September 2024* | Sporting Goods | Recommendation rating: 8.0/10
> 
> **Pros**: Kajabi is easy to use for course creation and email automation, which makes it an all-in-one platform.
> 
> **Cons**: Pricing was a bit on the expensive side of my budget.
> 
> Overall Kajabi is easy to use and very convenient as you can do everything on the platform for your online course and memberships.

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### "confusing and expensive" — 3.0/5

> **Katja** | *15 October 2024* | Education Management | Recommendation rating: 4.0/10
> 
> **Pros**: I didn't like anything about it. It is too complicated.
> 
> **Cons**: Too many options. Too many Kajabi tabs are open to interact with people. Very confusing.
> 
> I did'n like Kajabi, because it is too confusing and complicated. It is also mega expensive.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/154682/kajabi)

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