---
description: Discover the benefits and disadvantages of Buyapowa.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Buyapowa Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Referral Software](/directory/30681/referral/software) > [Buyapowa](/software/153180/buyapowa)

# Buyapowa

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> Powering advocacy and acquisition for global enterprise brands in complex industries.
> 
> Verdict: Rated **4.6/5** by 84 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Buyapowa?

Buyapowa works with large brands across ISPs and mobile telecommunications, streaming \&amp; services, energy, insurance, banking \&amp; credit unions etc. across 27 countries and in 21 languages and counting.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 84 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support | 4.8/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Buyapowa
- **Location**: London, UK
- **Founded**: 2011

## Commercial Context

- **Pricing Details**: Pricing is provided on request by Buyapowa.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Arabic, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
- **Available Countries**: Afghanistan, Albania, American Samoa, Andorra, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium, Belize, Bermuda and 153 more

## Features

- Advocate Management
- Affiliate Management
- CRM
- Campaign Analytics
- Campaign Management
- Collaboration Tools
- Communication Management
- Contest Management
- Conversion Tracking
- Customer Segmentation
- Email Marketing
- Employee Engagement Software
- Engagement Tracking
- Fraud Detection
- Gamification
- Goal Setting/Tracking
- Incentive Management
- Influencer Discovery
- Influencer Tracking
- Lead Engagement
- Lead Generation
- Leaderboards
- Multi-Campaign
- Multi-Channel Marketing
- Performance Metrics
- ROI Tracking
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Rewards Management
- Third-Party Integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Referral Software](https://www.capterra.co.uk/directory/30681/referral/software)

## Related Categories

- [Referral Software](https://www.capterra.co.uk/directory/30681/referral/software)
- [Customer Advocacy Software](https://www.capterra.co.uk/directory/31435/customer-advocacy/software)
- [Affiliate Software](https://www.capterra.co.uk/directory/30836/affiliate/software)
- [Gamification Software](https://www.capterra.co.uk/directory/30911/gamification/software)
- [Advocacy Software](https://www.capterra.co.uk/directory/30956/advocacy/software)

## Alternatives

1. [Referral Factory](https://www.capterra.co.uk/software/218230/referral-factory) — 4.8/5 (162 reviews)
2. [Post Affiliate Pro](https://www.capterra.co.uk/software/147442/post-affiliate-pro) — 4.7/5 (703 reviews)
3. [ReferralCandy](https://www.capterra.co.uk/software/119331/referralcandy) — 4.5/5 (387 reviews)
4. [UpPromote: Affiliate Marketing](https://www.capterra.co.uk/software/201885/shopify-affiliate-marketing) — 4.9/5 (197 reviews)
5. [Referral Rock](https://www.capterra.co.uk/software/139089/referral-rock-software) — 4.6/5 (101 reviews)

## Reviews

### "Excellent support and flexible programme\!" — 5.0/5

> **Lucille** | *14 January 2025* | Insurance | Recommendation rating: 10.0/10
> 
> **Pros**: The team at Buyapowa have been so supportive and have provided their expertise and guidance throughout whilst we switched over to our new refer a friend scheme. The flexibility of the programme and the endless technical support has also been brilliant and meant that the set up was smooth. Our account manager \[sensitive content hidden\] is also so helpful, provides us with regular updates and always provides support with our queries. It's a pleasure working with the Buyapowa team and we look forward to continuing to work together for the coming years\!
> 
> **Cons**: Nothing - set up and launch has gone really smoothly and we're pleased with our results so far. I'm really looking forward to working with Buyapowa to grow our customer base on the platform over the coming months\!

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### "Impressed with the team and product" — 4.0/5

> **William** | *9 October 2024* | Printing | Recommendation rating: 10.0/10
> 
> **Pros**: A very flexible product mix that allowed us to deliver a truly custom referral scheme, and a proactive team that supported a complex delivery.
> 
> **Cons**: There are some limitations on the smaller details eg. it would be nice to tailor the scheme to certain individuals or groups
> 
> Friendly, proactive team backed by a flexible product mix.

-----

### "Best in class" — 5.0/5

> **Georgia** | *28 August 2024* | Financial Services | Recommendation rating: 10.0/10
> 
> **Pros**: The technical expertise, flexibility and commercial agreement of Buyapowa really set it apart from competitors in the marketplace. It's great to have additional tools and continual learning opportunities from global experts too.
> 
> **Cons**: Nothing - we've even extended our initial contract with Buyapowa to include additional services.
> 
> The whole team at Buyapowa have been nothing short of excellent throughout my entire experience of working with them. We've been provided with endless support and expertise from our first conversation right through to deployment and beyond\!

-----

### "Fantastic onboarding process" — 5.0/5

> **Melissa** | *6 May 2025* | Telecommunications | Recommendation rating: 10.0/10
> 
> **Pros**: The onboarding process has been extremely well-managed. We had regular touchpoints at each phase with an expert who talked us through what was expected. &#10;&#10;It was particularly useful to have the email content spreadsheet for us to refer to and follow best practice when creating our own content.
> 
> **Cons**: There were no negative experiences or anything I disliked throughout the process. Our launch went very smoothly.
> 
> The overall experience has been extremely positive. From the initial meetings to the understand our needs to getting everything ready for launch, we've felt supported throughout. The communication has been wonderful and we know our Client Success Manager is around to help answer any questions in a timely manner. Following our launch we're excited to see growth from our referrals.

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### "Great experience" — 5.0/5

> **Liam** | *16 July 2026* | Retail | Recommendation rating: 8.0/10
> 
> **Pros**: The team are responsive when it comes to troubleshooting or asking questions. It takes workload of the CRM/IT team by running email campaigns and processes from the portal.
> 
> **Cons**: Sometimes it can be unclear which team member is the right contact for each question. I also don't think the email content is as sharp/up to date sa it could be in terms of layout and responsiveness.
> 
> Overall my experience with Buyapowa is good, they are always trying to find ways to add extra value to our business and are generally good at helping with integrations and setup. Its also handy to have a rewards system not managed internally.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/153180/buyapowa)

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