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Showpad
Showpad Overview:
What is Showpad?
Welcome to the new era of revenue effectiveness. The merger of Showpad and Bigtincan unites two industry leaders to create the first AI-powered platform built to strengthen every aspect of field selling. By combining best-in-class capabilities across content, readiness, engagement, and intelligence, we’re building a single operating system that drives scale, speed, and growth for over 2,000 customers worldwide — including global leaders like Dow, Fujifilm, Kaiser Permanente, Johnson & Johnson, Smucker’s, Mitsubishi, and LastPass. Recognized as a Leader in the Forrester Wave™ and a Gartner Customers’ Choice, and backed by nearly 3,000 5-star G2 reviews, our joint mission is simple: to power the next generation of field selling success through a more intelligent, unified, and customer-driven platform. Learn more at showpad.com.
Who Uses Showpad?
Designed to help ENT marketing and sales teams to engage buyers with confidence and grow revenue.
Where can Showpad be deployed?
Cloud-based
On-premise
View 5 more
Overall rating
See all reviews
Based on 69 reviews
Reviews sentiment
Positive
91%
Neutral
6%
Negative
3%
Free trial
About the vendor
- Showpad
- Located in Chicago, US
- Founded in 2011
Showpad support
- Phone Support
- Chat
Countries available
Show more details
Belgium, Canada, Denmark, Finland, France
Countries available
Countries where the product is available. Note: Customer support may not be accessible in that country.
- Belgium
- Canada
- Denmark
- Finland
- France
- Germany
- Iceland
- Netherlands
- Norway
- Sweden
- United Kingdom
- United States
Languages
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Brazilian Portuguese, Chinese, Czech, Danish, English
Languages
Languages that the product is available in.
- Brazilian Portuguese
- Chinese
- Czech
- Danish
- English
- European Portuguese
- French
- German
- Italian
- Japanese
- Korean
- Norwegian
- Polish
- Portuguese
- Russian
- Spanish
- Swedish
- Turkish
Features of Showpad
Other great alternatives to Showpad
Top rated features
Employee Time Tracking
Mobile Access
Top rated features
Course Management
Learner Portal
Top rated features
Course Management
Tests/Assessments
Top rated features
Learning Management
Tests/Assessments
Top rated features
Email Marketing
Marketing Automation
Top rated features
Learner Portal
Tests/Assessments
Top rated features
Direct Deposit
Employee Database
Top rated features
Multi-Language
Progress Tracking
Top rated features
Course Management
Learner Portal
Capterra verified reviews for Showpad
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Overall rating
Based on 69 reviews
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Ronald
Owner in US
Entertainment, 2–10 Employees
Used the Software for: Free Trial
"ShowPad is pretty Rad"
16 June 2025
I give this experience a thumbs up for sure. Once I figured it out, it because easier and easier but the price is a tad high.
Pros:
I thought it was a cool way to track sales and prospect new customers. It seems to be able to integrate with many CRMs
Cons:
It was very hard to get used to during the free trial. I think that with a longer trial, I would have been able to use it more comfortably.
Reviewer Source
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Chiara
Marketing and communication in Italy
Health, Wellness & Fitness, 1,001–5,000 Employees
Used the Software for: 1+ year
"Good tool for document storing and sharing"
11 June 2025
Pros:
What I like the most about showpad is that it's highly customizable, the shared spaces can be built easily and the design can be adjusted easily even by non professional
Cons:
I don't really like how it displays search results. It doesn't put them in order of relevance. If you type something in the search bar the exact result won't be the first which os not good.
Reviewer Source
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Ramkumar
Senior Manager in Canada
Banking, 10,000+ Employees
Used the Software for: 6-12 months
"Exciting Experience"
27 June 2025
Pros:
Its user friendly interface with wonderful experience. Its easy to use and very simple built to look into
Cons:
I do not see any difficulties as of now, everything looks simple. May be a clear demo on the product helps to check on all the functionalities
Reviewer Source
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Verified Reviewer
Verified LinkedIn User
Hospital & Health Care, 11–50 Employees
Used the Software for: 6-12 months
"Game changer for Sales and Marketing Teams"
2 June 2025
I would like to share my overall experience in detail. So, this one time one of our salespeople used to spend more than 30 minutes preparing for client meetings, Finding the right slide deck, which would look professional, updating outdated stats, and guessing what the client cared about.
Now with Showpad, she clicks in the client profile, sees what materials they are engaged and those recommendations for what to present next this feature really makes is more reliable and quicker.
And now her prep time dropped to under 10 minutes and like her close rate actually improved.
Pros:
Imagine you're in middle of a Google meet with a potential client, and they suddenly ask for a case studies in the healthcare sector. With this impressive software, Showpad, you can instantly pull it up and share it during the call or email it afterward''' All from within this same platform. No more panicking or stress and have to go throw emails or outdated folders. Everything is well-organized, searchable, and under your control
Cons:
Only issue I faced using Showpad was in my iOS iPhone 11 was that the mobile app is not as reliable as like the software, especially offline and there is also a slight learning curve for new users and customization options are pretty much limited unless you're an admin. That said, none of these were dealbreakers and the overall value of this software is still strong.
Reviewer Source
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Everett
Documentation Manager in US
Consumer Goods, 11–50 Employees
Used the Software for: 2+ years
"Content management and sales enablement solution."
26 October 2025
Reps were able to find and deliver revised product brochures and presentations more quickly, sales collateral was standardized across markets, and client material feedback was in marketing's hands sooner, enabling faster closing of cycles for large produce shipments.
Pros:
Combines marketing and sales content in an intelligent portal, simplifies training and onboarding, and provides powerful analytics that allow sales reps to monitor engagement and customize presentations when selling to distributors or global customers.
Cons:
More advanced branding or customizing functionality can necessitate more comprehensive training or support, and bringing on a large sales force is time-consuming due to the learning curve associated with managing rich media and interactive content.
Reviewer Source
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