--- description: Discover the benefits and disadvantages of Later Social. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Later Social Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [Social Media Marketing Tools](/directory/30781/social-media-marketing/software) > [Later Social](/software/152254/later) # Later Social Canonical: https://www.capterra.co.uk/software/152254/later Page: 1 / 17\ Next: [Next page](https://www.capterra.co.uk/software/152254/later?page=2) > Later Social is a social media marketing and commerce platform that helps creators \& social media teams grow their brands. > > Verdict: Rated **4.4/5** by 398 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses Later Social? Designed for businesses of all sizes, Later is a visual social marketing platform that helps manage and grow their social media. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 398 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support | 4.3/5 | Based on overall reviews | | Value for Money | 4.3/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Later - **Founded**: 2014 ## Commercial Context - **Starting Price**: US$25.00 - **Pricing model**: (Free version available) (Free Trial) - **Pricing Details**: Starter: $25/month (or $18.75/month when billed annually) for 1 User, 1 Social Set, and 30 posts per month per social platform. Growth: $50/month (or $37.50/month when billed annually) for 2 users, 2 Social Sets, and 180 posts per month per social platform. Scale: $110/month (or $82.50/month when billed annually) for 4 users, 6 Social Sets, and unlimited posts across all social platforms. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more ## Features - Automated Publishing - Engagement Tracking - Multi-Account Management - Social Media Integration - Social Media Monitoring ## Integrations (3 total) - Instagram - Meta for Business - Twitter/X ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [Social Media Marketing Tools](https://www.capterra.co.uk/directory/30781/social-media-marketing/software) ## Alternatives 1. [Instagram](https://www.capterra.co.uk/software/210721/instagram) — 4.7/5 (5170 reviews) 2. [Snapchat for Business](https://www.capterra.co.uk/software/210733/snapchat) — 4.6/5 (1135 reviews) 3. [Meta for Business](https://www.capterra.co.uk/software/213257/facebook) — 4.4/5 (2374 reviews) 4. [Zoho Social](https://www.capterra.co.uk/software/159351/zoho-social) — 4.7/5 (3420 reviews) 5. [Twitter/X](https://www.capterra.co.uk/software/214056/twitter) — 4.5/5 (1801 reviews) ## Reviews ### "Great scheduling platform" — 5.0/5 > **Hannah** | *15 September 2025* | Publishing | Recommendation rating: 10.0/10 > > **Pros**: What I like most about Later is how visual and intuitive it is. I can plan my feed, schedule posts easily, and drag and drop content, which makes managing social media so much simpler. > > **Cons**: What I don’t like about Later is that some features (like analytics and hashtag suggestions) they feel limited compared to other tools, and it can be a bit clunky when managing multiple accounts. > > Overall my experience with Later has been positive\! It makes planning and scheduling content straightforward and visual, however some features like analytics and multi-account management can feel a bit limited... ----- ### "Easy Scheduling Tool" — 5.0/5 > **Maddison** | *23 January 2026* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Later is super user-friendly and it is very easy to schedule organic content out to multiple platforms at one time. The overview also is nice so you can see a birds eye view of where things are at. > > **Cons**: At what point you were able to leave comments - this feature going away felt like a loss. Our QA specialist used to leave comments as edits for our team. Removing this feature made things more manual. > > We've been using later organically for almost two years for both ourselves and clients to publish didn't content across different platforms. Very helpful in terms of mapping out content in advance. ----- ### "Not satisfied" — 3.0/5 > **Lauren** | *16 April 2025* | Information Technology & Services | Recommendation rating: 10.0/10 > > **Pros**: I had to start using a different service since Later only allows planning for social media posting in a fairly simple way. > > **Cons**: It lacks many intuitive functionalities I discovered while trying new services, so I switched to > > I used to use Later before switching to other services. It was decent but I needed more. ----- ### "Love Later\!" — 5.0/5 > **Fiona** | *22 May 2025* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: Later is so easy to use and the visual grid is excellent - it’s also super easy to manage multiple profiles and multiple client social accounts. There are so many features from drafts to analytics to the linkin bio > > **Cons**: It’s missing LinkedIn analytics which would make it perfect and I’d love to be able to auto post stories on Instagram but otherwise all good. > > Overall experience is 99/100 for Later. I’ve tried other scheduling programs but this is by far the best. ----- ### "Better than Hootsuite" — 5.0/5 > **Skyler** | *4 November 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: -Integrations with so many platforms including Pinterest, YouTube \& Instagram reels which aren't always supported with other platforms - I love the calendar lay out and how I can just simply drag and drop to reschedule posts when needed > > **Cons**: I love everything about Later. However, I do wish it supported even more platforms like up and rising social platforms such as Gab. > > I use Later for my acupuncture client to ensure all of her social media posts are published weekly. I have really enjoyed the easy to use drag an drop scheduler. I used to use Hootsuite but I won't go back due to the affordability and ease of use\! ----- Page: 1 / 17\ Next: [Next page](https://www.capterra.co.uk/software/152254/later?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/152254/later) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data