Who Uses Moz Pro?

SEO-focused agencies and in-house marketing teams.

What Is Moz Pro?

A Moz Pro subscription includes: access to site tracking with Campaigns, where you can learn how your site health, link building, and keyword performance impact your SEO success; Research Tools that analyze your competitors efforts, support your keyword research process, and show you new opportunities for link building outreach; and a wealth of resources for learning SEO and inbound marketing. Moz Pro starts at $99/month with the option of a free 30-day trial.

Moz Pro Details

Moz

https://moz.com

Founded 2004

Moz Pro Pricing Overview

Moz Pro starts at US$99.00/month. Moz Pro does not have a free version but does offer a free trial. See additional pricing details for Moz Pro below.

Starting Price

US$99.00/month

Free Version

No

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Training

Live Online

Webinars

Documentation

Support

Online

Moz Pro Features

Brand Management Software
Artwork Management
Campaign Management
Change Management
Fulfillment Distribution
Project Management
Workflow Management
A/B Testing
Campaign Tracking
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
A/B Testing
Auditing
Competitor Analysis
Content Management
Dashboard
Google Analytics Integration
Keyword Research Tools
Keyword Tracking
Link Management
Localisation
Mobile Search Tracking
Rank Tracking
Revenue Management
User Management
Campaign Management
Conversion Tracking
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking
Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Moz Pro Reviews

Showing 5 of 258 reviews

Overall
4.4/5
Ease of Use
4.3/5
Customer Service
4.5/5
Features
4.4/5
Value for Money
4.1/5
Chamath N.
Chief Technology Officer
Computer Software, Self Employed
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 21/03/2019

"One of a best SEO tool with awesome learning resources"

Comments: Moz-Pro not only provides you with SEO software but also tools and training platform. It provides guaranteed results that are to be trusted. Its features are also vast and important for the users' needs.

Pros: Moz-Pro is a combination of various SEO tools. It also has free tools which include keyword explore and open site explorer which are available to use for as many times as you can. Its chrome extension called Moz Bar provides you with information about the domain rank or page authority on the search engine results page. In case you subscribe for Moz-Pro, the tools that you will have access to can’t be available to the person who hasn't subscribed for it. Pros of Moz-Pro -
1. It is a comprehensive toolkit
Since Moz-Pro is a combination of several SEO tools, it has a variety of features that make it have an impressive range that covers any role you want it to play in boosting the search engine’s rank.
2. It has the best learning and resource guides.
Moz-Pro is designed in a way that its users can learn from the various video tutorials and guides it provides. In case you do n’t know how to use it, there are guides, packages, community forums and also posts that are there to make you understand.
3. It is easy to use and operate Moz-Pro.
Although it has many SEO tools, there is no confusion when it comes to using and operating it. Its processes are very easy to follow and in case you have any problem you can get help in its guide or video tutorials.

Cons: Cons of Moz-Pro.
1. Subscription is needed.
Although it has free tools, you need to subscribe so that you can access the other tools that aren’t free. Tools such as campaign crawl test, on page grader and rank tracker can only be accessed by the subscribed users and are not available without subscription.
2. It is very expensive.
Moz-Pro user requires much capital when it comes to subscribing to get important tools that aren’t available without subscription. You are also required to pay an extra amount of money if your operations are large since the campaigns or keywords are limited.

  • Reviewer Source 
  • Reviewed on 21/03/2019
Brooks M.
Digital Marketing Specialist
Marketing & Advertising, 13-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    5/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 27/11/2019

"No longer an industry leader, but still a solid product"

Comments: Moz Pro helps us with Local SEO, keyword tracking (for specific locations which is awesome), backlink analysis, reporting, and technical site crawls. I utilize the community Q&A to bounce questions off of other experts as well.

Pros: Having used many SEO softwares and Digital Marketing Suites, my favorite thing about Moz is its approach to data. The team at Moz is meticulous in producing accurate and responsible data within their tool. Domain Authority (along with the MozBar) are incredibly helpful in gauging a site's ability to rank. I love their keyword tracker - it's really easy to use. Since its most recent update, Moz's link explorer is now one of the best and boasts one of the largest link databases in the industry. Last but not least, the Moz community is incredible. The Q&A is great and high quality, really helpful.

Cons: I don't necessarily dislike anything about Moz (I do think the user interface could be better), but in general almost every one of their tools has a superior option out there. SEMRush has far better keyword and topical research tools, Screaming Frog performs a better crawl, Majestic (subjectively) has better link data, and Ahrefs has better reports (in my opinion). I also think since seemingly changing who they do citation management through, their Local SEO tool is not what it should be.

  • Reviewer Source 
  • Reviewed on 27/11/2019
Verified Reviewer
Test Engineer
Computer Software, 1,001-5,000 Employees
Used the Software for: 2+ years
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 31/03/2020

"Moz can be good if it is accurate."

Comments: The experience has been good initially but as we increased our activity we had to move away from Moz

Pros: Moz is a good tool for organization that are starting to go digital because it is easy to use/navigate. Priced pretty low and with free version the organizations can also extract some value.

Cons: As the organization becomes profecient in digital marketing, Moz kind of becomes obsolete with inaccurate data and lack of powerful tools.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 31/03/2020
Sundeep G.
WaveMaker Consultant
Computer Software, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    Unrated
  • Value for Money
    3/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 30/03/2020

"Moz is good but it can be better."

Comments: As a Digital Marketing manager, I have to explore various tools and pick the best one based on the features provided and also taking into consideration the price. Moz is still a very good tool with good UI/UX however there are a lot of alternatives to this.

Pros: The biggest asset for Moz is easily its community,you add a question there and you will receive a variety of choices in no time. Having said that, Moz is a good tool for SEO and the it the way it represents data is cool and easily readable.

Cons: If you have been in SEO for sometime there is nothing in particular to dislike about MOZ because all most all the other tools match up to it. However subscription is something that needs to be there for the tools to function at its full potential.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 30/03/2020
David h. D.
North America Content Lead
Information Technology & Services, 10,001+ Employees
Used the Software for: 2+ years
  • Overall Rating
    3/5
  • Ease of Use
    3/5
  • Features & Functionality
    4/5
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    6/10
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 28/05/2018

"Search Engine Optimization (SEO) tool with basic features"

Pros: I've tried various SEO-related tools, as part of my work as a content marketing practitioner. Moz can be integrated into the browser as an extension, which makes it easy to use on-demand. I particularly use it to expose 'no-follow' links on Web pages. This is very helpful when considering the application of backlinks via publishing on sites that enable content syndication. The 'free' MozBar will meet the basic needs of most novice or experienced digital marketers, but the 'paid' version offers many more features.

Cons: The tool sometime needs to use browser features that may be turned-off by default - such as 3rd party cookies in the Chrome browser. The user interface is okay for many users, but will require some investment in time.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 28/05/2018