17 years helping British businesses
choose better software
What is Lucky Orange?
Great A/B tests start with hypotheses informed by studying user behavior. Lucky Orange Dynamic Heatmaps and Session Recordings give you insight into what people do on your site. Uncover bottlenecks and other UX challenges and devise improvements you can AB test. Use our Google Optimize integration to track behavior on your test variants. Gather qualitative data from visitors who engage with your variants through our Survey tool, which allows you to launch on-page surveys at no additional cost.
Who Uses Lucky Orange?
Marketers, UX professionals and business owners at eCommerce and B2B companies and digital agencies rely on Lucky Orange to help find new ways to improve their website conversion rates.
Where can Lucky Orange be deployed?
About the vendor
- Lucky Orange
- Founded in 2012
Lucky Orange support
- Phone Support
- Chat
Languages
English, French, German, Italian, Spanish
Lucky Orange pricing
Starting Price:
- Yes, has free trial
- Yes, has free version
Lucky Orange has a free version and offers a free trial. Lucky Orange paid version starts at US$39.00/month.
Pricing plans get a free trialAbout the vendor
- Lucky Orange
- Founded in 2012
Lucky Orange support
- Phone Support
- Chat
Languages
English, French, German, Italian, Spanish
Lucky Orange videos and images
Features of Lucky Orange
Alternatives to Lucky Orange
Reviews of Lucky Orange
Budget analytics
Comments: Really good decent ux and delivers on most key fetures
Pros:
simple user interface an ability to finf vital data quickly, traffic sources
Cons:
pricing is decent except when you want to add more sites, Can get expensive quick
Lucky Orange Response
2 years ago
Thank you for such kind words, Craige! We strive to provide all of our customers with a great product and great support. Thank you again for sharing the Lucky Orange love, and we're here if you have any questions! Cheers - Bradley from Lucky Orange
Love Lucky Orange and Hope It Continues To Grow
Pros:
Very easy to implement. Quick to start collecting data. Heatmapping visuals are clear and higher quality - great for presentations.
Cons:
It is very difficult to track navigation bars and dropdown menus accurately. This is my biggest issue with the platform!!
Lucky Orange Response
6 months ago
Thank you for taking the time to leave us a review and share the Lucky Orange love! Great that you’ve found Lucky Orange easy to use starting with installation and continuing to visitor insights. Visitor behavior is an invaluable tool that helps you find what's stopping someone from converted. As you mention, the easy-to-understand visuals allows anyone - even those without a technical background - to understand what’s going on behind the digital curtain. Regarding the difficulty you experienced in viewing data for navigation bars and dropdowns, could you please send an email to [email protected] to allow our team to investigate what you’ve experienced? Lucky Orange is designed to be dynamic, and you should be able to get access to the data for these dynamic features. Once we receive your email, our team will work on finding a resolution. Once again, thanks for your review, and we look forward to hearing from you soon! Cheers - Bradley from Lucky Orange
Optimise Customer Experiance
Comments: It was very useful and informative on customer experience on my store, and has helped me optimise areas of my store for engagement.
Pros:
The website analysis with heat maps gives a great indication where your audience drop off to capitalise on user experience.
Cons:
I have not yet gone through any tutorials, but could do with learning more about the functionalities of Lucky Orange.
Lucky Orange Response
6 days ago
Thanks for your review, Jack! We love that Lucky Orange has been pivotal in optimizing your customer experience. Heatmaps are easy to understand and provide insight into exactly where people engaged (and where they didn't) to drive your optimization strategies. In addition to our help center (https://help-preview.luckyorange.com), we also offer a free 15-minute call that walks you through our 20+ features and answers any lingering questions you may have. Please reply to the last email from our team to schedule your call. Thanks again for your review, and don’t hesitate to reach out if you need anything! Cheers - Justin from Lucky Orange
Legacy Lucky Orange was so much better - Hate the new LO
Comments: For the most part customer service is what has kept me here. If there was another option for Visitor monitoring, recording, and analytics I would switch to a competitor in a heartbeat.
Pros:
Been with Lucky Orange for over 10 years for the most part it works for other people. Customer Service has always been there if we need anything.
Cons:
When they upgraded we lost the real time visitor monitoring where we could interact with our customers. The recording helps but does start until a few seconds after the customer arrives on our website. The real time doesn't work, there is such a delay in live visitor tracking/monitoring that by the time they show up on the visitors screen on LO they are gone so it is too late to communicate with the customer while they are shopping on the website.
Lucky Orange Response
last year
Wayne, thank you for your feedback and your business over the past decade. We understand your frustrations and hear your concerns. One reason you may not be seeing some visitors in our real-time monitoring is due to our code loading asynchronously after your website loads for the visitor so it doesn't slow down your website. This is a benefit in terms of not impacting your site speed ratings, but it does mean visitors who come to your site and quickly leave won't be tracked. At your earliest convenience, please respond to our latest email chain. We truly value and appreciate your loyalty over all these years and want to help improve your experience. I look forward to hearing from you soon - Bradley with Lucky Orange
Lucky Orange To Track User Activity
Comments: I was please with the overall functionality of the app and the ability to integrate it with my e-commerce platform.
Pros:
I liked being able to easily track my customers' movement on my website.
Cons:
Sometimes the recording of the customer activity seemed to miss data points.
Alternatives Considered: Hotjar
Reasons for Switching to Lucky Orange: I tried both and ultimately used Lucky Orange more.
Lucky Orange Response
3 months ago
These are words that we love to hear! The more you learn about your visitors and what they experience, the more you can make data-driven updates that result in measurable success. Regarding the issues you experienced with recordings, could you please reply to my last email with more information? Our team would love to see what you've experienced and find a resolution. We appreciate the time you took to write this review and share the Lucky Orange love. We're here if you have any questions, and I'll be watching for your email! Cheers - Jordan from Lucky Orange
Great product, but I wish there was more.
Comments: 90% Positive, I'm left wanting more often than not as we have far too many platforms doing too many things. If there was say a in-built way to marry up orders placed on a e-commerce site to the recording of their journey through the site that would be the best case scenario for us.
Pros:
The customer support uses in heatmaps and live chat are the key reasons for us to purchase Lucky Orange.
Cons:
The pre-made integrations for Bigcommerce seem to leave us wanting. The support and developer docs feel stale and lacking also. The support team itself was very helpful when I had to reach out to them, I'm referring specifically about the support docs at https://help-preview.luckyorange.com/ as all the answers are rather generic.
Alternatives Considered: Hotjar, Twilio and Zendesk Talk
Reasons for Switching to Lucky Orange: Integration into BigCommerce + Price for live chat
Lucky Orange Response
10 months ago
Thank you for your review, Jordan. Love to hear that your team has been able to use heatmaps and live chat to bring a better experience to your visitors and customers. We appreciate your feedback regarding our BigCommerce integration and have already passed along your comments to our help document team. Regarding your request to "marry up" orders to recordings, this capability already exists within our app through our custom API. Using custom API, you can pass in an ordered event which will then connect it to your customer. Our team would be more than happy to show you how to set it up. Simply send an email to [email protected] referencing this review to get started. I look forward to hearing from you soon! Best Regards - Emilia from Lucky Orange
The heatmapping and website analysis tool you need for your business
Comments: It has been quite good and was a good transition away from another provider we used to have that didn't really give us the information we needed.
Pros:
I like that it provides a very easy display of your heatmapping so that you can make changes and adjustments to your site/landing pages for better conversion.
Cons:
The funnel feature doesn't seem to work at all. It doesn't accurately track how far people make it through your funnel...and the data retention that Lucky Orange has is quite minimal. It'd be great if we could see data that extends beyond 60 days...
Lucky Orange Response
10 months ago
Thank you for your review, Quynh! We love that you’ve been able to gain so much insight from our tools! Heatmaps are a powerful way to see where people interact with your website. Visitor behavior really makes a huge difference in your conversion optimization efforts. Regarding your cons, could you please reach out to [email protected] referencing this review? Lucky Orange offers extended data storage beyond 60 days, and we would be happy to walk you through it. Additionally, we would like to investigate what you’re experiencing with our conversion funnels. Simply send us an email to get the ball rolling. We look forward to hearing from you soon! Cheers - Emilia from Lucky Orange
User friendly & Critical For Businesses
Pros:
I find Lucky Orange incredibly user friendly. Not only that but it’s super informative with the most critical info needed to run my business. The visitor recordings are SO helpful and have informed multiple changes on my website.
Cons:
Would love to see more real-time customer service in the future.
Alternatives Considered: Hotjar
Reasons for Choosing Lucky Orange: Hotjar wasn’t user friendly and did not provide information in easy to digest formats.
Switched From: Hotjar
Reasons for Switching to Lucky Orange: Super easy to use and navigate the functionality
Lucky Orange Response
5 months ago
Thanks for your review! We designed Lucky Orange to be user friendly for all, whether it's your first website or you're a website developer. It sounds like we were able to impress you with both the UI and technology! Visitor recordings are our favorite too. Getting the front row seat to watch what someone actually does on your website is truly invaluable. Regarding real-time customer service, we value your feedback and have already shared it with the rest of the team. Thanks again for your review, and don't hesitate to reach out if we can help in any way. Happy tracking! Cheers - Emilia from Lucky Orange
An easy tool to understand your website performance
Comments: Overall, this is a great tool that helps us a lot in measuring the performance of our website.
Pros:
I like the simplicity of setting it up and the clear visualization of the data.
Cons:
I didn't like the funnel-building experience, as it has been a bit too complicated for me.
Lucky Orange Response
8 months ago
Thanks for leaving us a review! We love to hear that Lucky Orange has been the tool you need to dive into visitor insights to understand what they are doing and experiencing on your website. Google Analytics is a great tool, but you’re left to connect the analytic “dots” to make sense of your traffic. Lucky Orange paints the entire picture for you instead! Regarding your comments about funnels, I would be more than happy to walk you through our funnels, how to set them up and how to understand the results. Simply reply to my last email to set up a time to meet. I look forward to hearing from you, and thanks again for your review! Cheers - Emilia from Lucky Orange
It helps me to optimize our website smoothly.
Comments: Lucky Orange also offers user polls, which allow us to get feedback from our visitors. This feedback can be used to make improvements to the website and give our visitors a better experience.
Pros:
Lucky Orange offers heatmaps, which allow you to quickly and easily view how visitors are interacting with a website. This helps to identify problem areas and optimize the user experience.Lucky Orange provides visitor recordings, which allow me to view how individual visitors are interacting with our website. This helps to keep track of their activities and identify any problems or areas for improvement.
Cons:
Lucky Orange is a paid service, so it can be expensive for some businesses.Lucky Orange is only compatible with certain web browsers and operating systems, so it may not work for all users.Lucky Orange is a complex service, so it can be difficult for some users to understand and use.
Alternatives Considered: Hotjar
Reasons for Choosing Lucky Orange: smooth visitor recordings facilities.
Switched From: FigPii
Reasons for Switching to Lucky Orange: Lucky Orange offers analytics, which allow me to track user behavior and identify areas of improvement.
Lucky Orange Response
2 years ago
Appreciative of your detailed review, Ripon! Our user surveys, heatmaps and visitor recordings are all about giving you a clear picture of visitor behavior to improve your website experience. Diving into visitor behavior to identify ways to improve your website is invaluable to growing your business. When you can see what's happening on "the other side of the screen," you get a front seat to your customers' online interactions. Thanks for sharing the Lucky Orange love, and we're always here should you need anything! Cheers - Bradley from Lucky Orange
Effortless Setup and Valuable Features
Comments: My overall experience with Lucky Orange has been largely favorable. Its ease of use combined with powerful features like screen recording and GA4 integration make it a valuable tool in my analytics arsenal. The occasional non-displaying screen recordings and the absence of bot identification are areas for improvement, but they don't overshadow the positive impact Lucky Orange has had on my ability to monitor and enhance user engagement on my website.
Pros:
The setup process for Lucky Orange is remarkably straightforward, eliminating any technical hassle right from the start. Navigating through its features is intuitive, making it accessible even for those who are not as tech-savvy. The screen recording functionality stands out as a particularly useful feature, allowing for an in-depth understanding of user interactions, and I find myself utilizing it frequently. Integration with Google Analytics 4 is seamless, providing a robust way to feed detailed analytics directly for comprehensive data analysis.
Cons:
A notable hiccup is the occasional failure of screen recordings to display, which can interrupt the flow of user experience analysis. Additionally, the lack of a feature to identify and filter out bot traffic on the site is felt, as it would enhance the accuracy of the data collected.
Lucky Orange Response
7 months ago
Thanks for your review, Aaron! We are thrilled to hear that you have been impressed with our easy installation, setup, integrations with GA4, and features. At Lucky Orange, we strive to provide valuable visitor behavior insights to users of all technical backgrounds. Regarding your comments about session recordings, could you please send an email to our team at [email protected] referencing this review? There are many reasons why data wasn’t captured, such as a visitor leaving the site or moving to a different webpage before our code fully loads. Our team would be happy to look at what you’re experiencing in greater detail. Additionally, we appreciate your feedback about filtering out bots. We value your feedback and have already shared this with our development team. Again, thank you for your review, and don’t hesitate to reach out if you need anything. Cheers - Emilia from Lucky Orange
Great product!
Pros:
I've been using LO Classic for many years and not a day's gone by when I haven't referred to the interface. With assistance from their awesome support staff, I've just switched to the new UI which looks like it'll take some getting used to following my long addiction to the old interface.
Cons:
Not sure yet with respect to the new UI.
Lucky Orange Response
7 months ago
These are words we love to hear, Rick! Thank you for your review and your business over all of the years. Visitor behavior is crucial to making your website the best it can be and then continuing to analyze it for optimization opportunities. We think you’ll love the new UI, and we’re here to support you every step of the way. Please don’t hesitate to reach out if we can be of any assistance! Thanks again for your review, and happy tracking! Cheers - Emilia from Lucky Orange
Beautifully designed and simple to use
Pros:
The UI is super simple to use and intuitive. Filters offer visibility into the most important aspects of the visitor experience. We've been using Lucky Orange for about a year, and it's been incredibly helpful for understanding our website. The heat maps and recordings provide insights that Google Analytics just can't match. This tool has truly given us a fresh perspective to spot and address those hidden issues.
Cons:
The only negative is the time it takes to load heat maps and recordings, otherwise its all good.
Lucky Orange Response
7 months ago
These are words we love to hear! Love that you could get that fresh perspective about what people do and experience on your website. Thanks for your review and business over the last year! Thank you for feedback about load time - we've already shared it with our development team. Thanks again, and don't hesitate to reach out if you need anything! Cheers - Bradley from Lucky Orange
Great product
Pros:
The daily reports that we receive gives a great overview.
Cons:
Nothing that we have least liked about the lucky orange so far, great add on.
Lucky Orange Response
6 months ago
Thank you for your review! Seeing exactly what your visitors and customers do and experience on your website through session recordings and heatmaps can make all the difference in improving your website and growing your business. We are glad to be a part of your website's journey and look forward to continuing to work with you! Thanks again for your review! Cheers - Kelsey from Lucky Orange
Useful Tool
Comments: A worthwhile tool that can help, but the cost has risen sharply enough to think about surviving without it in the future.
Pros:
Ability to see when customers are having trouble.
Cons:
The large increase in fees recently. Not all visitor traffic is showing for one of my websites.
Lucky Orange Response
9 months ago
Thanks for your feedback, Julie. Love that you’re able to use Lucky Orange to see when and where your customers experience issues. Regarding your tracking discrepancies, there are many reasons this could be happening: https://help-preview.luckyorange.com/article/275-faq-why-some-visitors-aren-t-tracked. Regarding your pricing feedback, Lucky Orange continues to evolve to bring you more features and scale with you as your business grows. Over the last year we’ve launched multiple question surveys, optimizable segments and a new Optimizely integration among other features. This is in addition to the 20+ features that are included with every Lucky Orange plan. I would be happy to give you a personal tour of our newest features, address your tracking discrepancies and collect your pricing feedback. Use this link to find the best time in your schedule for this tour: https://calendly.com/esmith1214/15min. I look forward to connecting soon. Best Regards - Emilia from Lucky Orange
Useful tool
Pros:
The possibility to view the costumer journey
Cons:
Maybe some lag in the live view; and the possibility to not see the check-out experience
Lucky Orange Response
8 months ago
We appreciate your review, Matteo! We’re so glad that Lucky Orange has been so useful for you and your business. Getting the full view of a customer’s journey from landing page to conversion is invaluable, and it provides that front row view to see exactly what they’re experiencing. Regarding not seeing the checkout experience, this is often the result of platform restrictions, such as Shopify. However, we can track Events that let you continue to follow the customer through the checkout flow. I would be happy to walk you through our Shopify checkout Events and address your concerns about a lag in live view. Use this link to find the best time in your schedule to connect over Zoom: https://calendly.com/esmith1214/15min. I look forward to hearing from you soon! Cheers - Emilia from Lucky Orange
Great App
Pros:
I love being able to see recording in real time. It really help businesses focusing on understanding customer journey and view an issue that need attention. I strongly suggest any e-com business to use this app!
Cons:
So far no negative comes. I still want to take advantage of the segmenting features but I need to scale my business first.
Lucky Orange Response
last year
We love to hear that getting a front seat to your customers’ online interactions has been just what you needed to grow your conversions and business. Our team is always here to help, and we’re thrilled we were able to impress you with both of our support and technology. Thanks for this five-star review, and happy tracking! Cheers - Bradley from Lucky Orange
Useful and Helpful
Pros:
Ability to choose what to review. Heatmaps. Element tracking. Flagging events I want to track more closely.
Cons:
Not all of my recordings are captured. I've had several instances where something failed and a recording couldn't be captured.
Alternatives Considered: Mouseflow
Lucky Orange Response
last year
Kari, thank you for leaving us a review and sharing your feedback. Love to see that visitor behavior has helped to find ways to improve your website. However, we’re concerned about the issues you’ve mentioned about some of your recordings not being captured and would like to investigate it further. When you get the chance, please send an email to [email protected] referencing this review. We look forward to hearing from you soon. Best Regards - Bradley from Lucky Orange
Good overall view of activity
Comments: Good
Pros:
This isn't a service that is used with real urgency at this time. However, it useful to see how individuals interact with our website and to watch how they navigate around the site. Definitely useful.
Cons:
I have noticed very occasionally that data isn't accurate. An example would be not actually recording any conversions. Not paid too much attention to that recently, but maybe something to keep an eye out for.
Lucky Orange Response
last year
Thanks for taking the time to leave us your feedback, James. We appreciate your honesty and insight. It's amazing what a difference visitor behavior can make, especially in finding areas on your website to improve or address. Regarding the data accuracy, have you had a chance to reach out to our support team ([email protected])? We would be more than happy to take a look and investigate potential issues further. Cheers - Bradley from Lucky Orange
Very good analytics tool
Pros:
Easy to use, good analytics tool, gives me insights.
Cons:
Slow down website but that isnt really an issue anymore
Lucky Orange Response
last year
Those are words we love to hear! Nothing feels better than finding ways that make your customer experience better than ever. We’re always here should you need anything! Cheers - Bradley from Lucky Orange
Stenbolaget x Lucky orange
Pros:
I like the heatmaps and element click options, see how people interact on the site
Cons:
Some functionalites, such as javascript elements and in our cases collections dont work
Lucky Orange Response
last year
We appreciate your review, Fabian. Seeing exactly what your visitors and customers do and experience on your website through heatmaps can make all the difference in improving your website and growing your business. Regarding your functionality issues, could you contact our team at [email protected]? This will allow us to begin exploring why these functionalities aren’t working. I look forward to hearing from you soon! Best Regards - Bradley from Lucky Orange
Great to see heatmaps, analytics and identify areas of improvement
Comments: [sensitive content hidden] was great! Very happy with the onboarding meeting I had with him, he was excellent!
Pros:
Heatmaps and live visitor tracking are great
Cons:
Pricing is a little high for a small business
Lucky Orange Response
last year
I love talking with our customers about how to best leverage Lucky Orange, and I'm so glad you found the call beneficial! We're always here to support our customer's success and are thrilled that we were able to impress you with our technology, onboarding and customer support. Thank you for allowing us to be part of your website's journey. Don't hesitate to reach out if we can be of service in any way. Happy tracking! Cheers - Jordan from Lucky Orange
Very Impressed
Comments: Thank you, Jordan, for an extremely helpful and informative session.
Pros:
Very impressed with the depth of data and analytics offered by LuckyOrange, especially the specific information on who is viewing your website. Looking forward to utilizing more in depth.
Cons:
Nothing yet. I am still learning how to utilize the platform and haven't found anything I do not like...yet.
Lucky Orange Response
last year
Thank you for your kind words! We're thrilled to hear that you're impressed with the depth of data and analytics provided by Lucky Orange. We love to impress our users with our technology and support. Thank again for your review, and we're here should you need anything! Cheers - Jordan from Lucky Orange
Lucky Orange
Pros:
The best app out there and the most cheap to start over.
Cons:
No nothing.I dont have anything to say that i dont like in lucky orange .
Lucky Orange Response
last year
We're delighted to hear that you find Lucky Orange to be the best app out there and affordable to start with! We're glad there's nothing you don't like about our tool. Thank you for your positive review and for choosing Lucky Orange! We're here should you need anything! Cheers - Bradley from Lucky Orange
Great tool to learn customer
Pros:
I think Lucky Orange is a great tool to use on tracking customer's activities on your site and improve your site based on the data.
Cons:
It did slow down my site a little. Some of the snapshot shows over 30s but when I opened it, there is no recording.
Lucky Orange Response
last year
Thank you for your review and such kind words! Thrilled to hear that our tracking capabilities have been beneficial for you. We continuously work on optimizing our tool's performance, and we appreciate your feedback. Always here to ensure you get the most out of our platform! Cheers - Bradley from Lucky Orange
