Who Uses Brand24?

Brand24 caters to small & medium brands all over the world to identify and analyze online conversations relevant to their business in order to get customer insights, grow their satisfaction and sales.

What Is Brand24?

Brand24 is an effective, affordable and user-friendly public relations solution. Thousands of brands and agencies of all sizes use Brand24 to track and analyze online conversations about their clients, brands, products, and competitors.
Brand24 empowers its users to monitor their online reputation, prevent PR crisis, track the results of their campaigns, find brand ambassadors, discover cooperation opportunities to get more coverage and create brandable PDF reports in a matter of seconds!

Brand24 Details

Brand24

http://brand24.com

Founded 2011

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Brand24 pricing overview

See pricing plans

Brand24 does not have a free version but does offer a free trial. Brand24 paid version starts at US$49.00/month.


Starting Price

US$49.00/month See pricing details

Free Version

No

Free Trial

Brand24 deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • Live Online
  • Webinars
  • Documentation
  • Videos

Brand24 Features

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • CRM
  • Campaign Management
  • Change Management
  • Collaboration Tools
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Digital Asset Management
  • Document Storage
  • Drag & Drop
  • Engagement Tracking
  • File Management
  • Filtering
  • Fulfillment Distribution
  • Image Editing
  • Image Library
  • Metadata Management
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Output Formats
  • Project Management
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Version Control
  • Visual Analytics
  • Workflow Management

View full list of Brand Management Software

  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Approval Process Control
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Categorisation/Grouping
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Tracking
  • Customisable Branding
  • Customisable Reports
  • Data Import/Export
  • Data Visualisation
  • Demographic Data
  • Email Marketing
  • Engagement Tracking
  • Faceted Search/Filter
  • Filtering
  • Influencer Discovery
  • Influencer Relationship Management
  • Influencer Tracking
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Payment Tracking
  • Performance Metrics
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Third Party Integrations
  • Trend Analysis
  • Workflow Management

View full list of Influencer Marketing Software

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  • API
  • Activity Dashboard
  • Activity Tracking
  • Approval Process Control
  • Article Author Database
  • Auto Update
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Clippings Management
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Customer Segmentation
  • Customisable Reports
  • Data Import/Export
  • Data Visualisation
  • Digital Asset Management
  • Direct Mail Management
  • Distribution Management
  • Email Distribution
  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Distribution
  • Multi-Channel Marketing
  • Newsletter Management
  • Press Monitoring
  • Press Release Builder
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • SEO Management
  • Scheduling
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Subscription Management
  • Tagging
  • User Management
  • Visual Analytics
  • Widgets

View full list of Public Relations Software

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts / Escalation
  • Alerts/Notifications
  • Benchmarking
  • Brand Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Email Alerts
  • Engagement Tracking
  • Gamification
  • Keyword Tracking
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Location
  • Ratings / Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Generation
  • Review Monitoring
  • SEO Management
  • SMS Messaging
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Surveys & Feedback
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Widgets

View full list of Reputation Management Software

  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • CRM
  • Campaign Management
  • Chat/Messaging
  • Commenting/Notes
  • Communication Management
  • Customer Experience Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Data Import/Export
  • Email Invitations & Reminders
  • Email Management
  • Engagement Tracking
  • Feedback Management
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Language
  • Multi-Location
  • Negative Feedback Management
  • Performance Metrics
  • Purchasing & Receiving
  • Ratings / Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Reminders
  • Reporting & Statistics
  • Response Management
  • Review Badge Management
  • Review Monitoring
  • Review Notification
  • Review Request
  • SEO Management
  • SMS Messaging
  • Sentiment Analysis
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Survey/Poll Management
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Visual Analytics
  • Website Integration
  • Widgets

View full list of Review Management Software

  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Automated Scheduling
  • Benchmarking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Charting
  • Commenting/Notes
  • Competitor Monitoring
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Engagement Tracking
  • Influencer Tracking
  • Keyword Tracking
  • Lead Attribution
  • Monitoring
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Analytics Tools

  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Automated Publishing
  • Automated Scheduling
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Collaboration Tools
  • Commenting/Notes
  • Content Management
  • Customer Engagement
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Drag & Drop
  • Engagement Tracking
  • Filtering
  • Image Library
  • Keyword Tracking
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Post Scheduling
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Management Tools

  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts / Escalation
  • Audience Targeting
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Commenting/Notes
  • Competitive Analysis
  • Configurable Alerts
  • Content Library
  • Content Management
  • Customer Engagement
  • Customisable Reports
  • Dashboard
  • Data Visualisation
  • Email Alerts
  • Engagement Tracking
  • Filtering
  • Impact Measurement
  • Influencer Tracking
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reporting & Statistics
  • Reputation Management
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Monitoring Software

Brand24 Alternatives

More Brand24 alternatives

Brand24 Reviews for UK Users

Read all reviews

Overall rating

4.8/5

Average score

Ease of Use 4.7
Customer Service 4.8
Features 4.4
Value for Money 4.6

Review software

Share your experiences with other software buyers.

Write a Review!
Jakub N.
Jakub N.
Web analyst
Marketing & Advertising, 501-1,000 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 14/02/2021

"Professional web monitoring even for newbies"

Comments: I introduced Brand24 in my previous jobs twice and had used it for a few years. I was amazed by their team and the product itself. If I were responsible for the web monitoring in the current company, I would recommend Brand24 again.

Pros: I like how it's organized. You don't have to think too long about where to look for the information you need. It's effective and precise. Its development is dynamic and based on the users' feedback. And they offer top-notch customer support. They can even set everything up for you!

Cons: If your language is more complicated in word creation than English, and it has multiple versions of one noun (declension), it's likely you will need more keywords than five from the lowest tier. Unfortunately, Brand24 does not accept wildcards, so you have to name every single version of the word.
After a conflict with Facebook, it has also limited capabilities of showing results from Facebook and Instagram.

Alternatives Considered: SentiOne and Mention

Reasons for Switching to Brand24: SentiOne didn't cover the global web at that time, and Mention was too expensive.

  • Reviewer Source 
  • Reviewed on 14/02/2021
Ksenia B.
Ksenia B.
HR manager
Used the Software for: 6-12 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 11/03/2018

"Brand24 is the 1st Email I Look at daily"

Comments: Many times I'm notified of a new link to our website before the writer who may have done a guest post on someone else's website. When I reach out to thank them, this not only starts a great conversation, but they're happy we notified them and they're more likely to mention Social Quant again in a future blog post.

Pros: Simply put, the Dashboard is good. It's ability to quickly provide a once-over look that provides a quick snapshot of everything that's going with the social media profiles I and my team are managing. Also, importantly is the competition tracking on social it also allows. This is very good!

Cons: There are a few things that can be made better. Insight generation and sentiment analysis can be much better. It would also be good for the team to consider providing support with developing negative incidence sentiment audit & analysis reports as well as social media strategic measurement & reporting framework for same client.

  • Reviewer Source 
  • Reviewed on 11/03/2018
Verified Reviewer
Consultant
Market Research, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 10/09/2018

"Brand24 is the backbone of my online reputation business"

Comments: Brand24 provides us with the mentions and reports we analyze for our online reputation clients

Pros: The customer support is very fast and highly trained an very proactive. They hand hold you to customize your monitoring campaigns and projects.

Cons: A lot of spam results or mentions that are completely irrelevant. Their filters must be fixed and once in a while there are bugs (ex: word cloud goes offline frequently). A bit expensive

  • Reviewer Source 
  • Reviewed on 10/09/2018
Bimal C.
Bimal C.
Digital marketing
Marketing & Advertising, 2-10 Employees
Used the Software for: Free Trial
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 26/05/2021

"Brand24 review"

Comments: My experiences with brand24 are great because I can see what people are talking about my brand on all social media with one platform. Which saved me lots of money and time.

Pros: I like brabd24 very much because I can easily monitor my brand across the internet like on Facebook, Twitter, forms, podcast, website etc. I can see what my customers are saying to my brand on social media and if they are facing any kinds of problem I can solve it fast. As a result, I am getting good leads and sale.

Cons: I don't find any disadvantage in brand24.

  • Reviewer Source 
  • Reviewed on 26/05/2021
Anna O.
Anna O.
Head of Growth
Internet, 2-10 Employees
Used the Software for: Free Trial
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 23/07/2020

"The best tool to monitor your presence online"

Pros: - with Brand24 you can be up to date with all mentions of your company (or any other word or phrase) on the web;
- It is crucial to react as soon as possible to everything that is written about your company on the Internet. This allows you to quickly solve your customers' problems, calm down troublesome discussions, or even find great solutions for your business. All this is possible with Brand24;
- apart from a great tool, Brand24 provides a lot of interesting use cases, which can be useful for developing your business;
- UI and UX of their tool make using it pleasant and easy;
- they often introduce updates, test various solutions to make the product as useful as possible for their users;
- aside from that, they have a team of awesome people who are always at your service and are willing to support and help in any case.

Cons: Literally, I didn't find anything I couldn't like

  • Reviewer Source 
  • Reviewed on 23/07/2020