---
description: Discover the benefits and disadvantages of Kameleoon.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Kameleoon Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/30965/personalization/software) > [Kameleoon](/software/148281/kameleoon)

# Kameleoon

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> Kameleoon empowers product and marketing-led teams to create better products and digital experiences that fuel growth.
> 
> Verdict: Rated **4.9/5** by 8 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Who Uses Kameleoon?

Kameleoon is best suited for enterprise companies in the Healthcare, Banking/Finance, Media, Ecommerce, Automotive and Travel verticals.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.9/5** | 8 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.9/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.8/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Kameleoon
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$0.65
- **Pricing Details**: A/B testing and personalization flexible plans.
Plans are tailored to the business needs. Contact Kameleoon for further information.
- **Target Audience**: 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Italian, Russian, Spanish
- **Available Countries**: Australia, Brazil, Canada, China, France, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- API
- Analytics
- Audience Targeting
- Behavioural Targeting
- Content Management
- Customer Segmentation
- Customisable Templates
- Engagement Tracking
- Heatmaps
- Multivariate Testing
- Performance Metrics
- Real-Time Analytics
- Recommendations
- Reporting/Analytics
- Split Testing
- Statistical Analysis
- Third-Party Integration
- Third-Party Integrations
- Visitor Tracking
- Visual Editor
- Website Personalisation

## Integrations (17 total)

- AT Internet Web Analytics
- Adobe Analytics
- Comscore
- Conversational Cloud
- Crazy Egg
- Google Analytics 360
- Kissmetrics
- LiveRamp
- Mailchimp
- Mailjet
- Piwik PRO
- Salesforce Marketing Cloud
- Segment
- Tealium Customer Data Hub
- Webtrekk

... and 2 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Phone Support
- Chat

## Category

- [Personalisation Software](https://www.capterra.co.uk/directory/30965/personalization/software)

## Related Categories

- [Personalisation Software](https://www.capterra.co.uk/directory/30965/personalization/software)
- [AB Testing Tools](https://www.capterra.co.uk/directory/30896/ab-testing/software)
- [Website Optimisation Tools](https://www.capterra.co.uk/directory/31557/website-optimization-tools/software)
- [Digital Experience Platforms (DXP)](https://www.capterra.co.uk/directory/32817/digital-experience-platforms-%28dxp%29/software)
- [Artificial Intelligence (AI) Software](https://www.capterra.co.uk/directory/30938/artificial-intelligence/software)

## Alternatives

1. [Mida.so](https://www.capterra.co.uk/software/1058588/mida-so) — 4.6/5 (43 reviews)
2. [ConvertCart](https://www.capterra.co.uk/software/190983/convertcart-tool-suite) — 4.8/5 (45 reviews)
3. [Croct](https://www.capterra.co.uk/software/1052152/croct) — 4.9/5 (13 reviews)
4. [Instapage](https://www.capterra.co.uk/software/141695/instapage) — 4.5/5 (365 reviews)
5. [Echobox](https://www.capterra.co.uk/software/196249/echobox) — 4.7/5 (96 reviews)

## Reviews

### "Kameleoon: A Sensational Personalization Tool" — 5.0/5

> **Mbiuki** | *9 May 2024* | Transportation/Trucking/Railroad | Recommendation rating: 10.0/10
> 
> **Pros**: Kameleoon is a great personalization tool that has been giving us value for money.
Kameleoon is so reliable.
> 
> **Cons**: I have zero reasons to dislike Kameleoon.
Kameleoon is the best.

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### "A complete solution to scale personalization" — 5.0/5

> **Marie** | *13 November 2020* | Professional Training & Coaching | Recommendation rating: 8.0/10
> 
> **Pros**: Kameleoon is a powerfull solution that allows us to run a lot of AB Tests \& personalization campaigns. 
With this tool we are able to launch customizations intended for a very specific audience ; and it allows us to increase conversions and retention of our visitors on the site.
> 
> **Cons**: None for the moment. Kameleoon is user-friendly and their IT team is totally supportive.
> 
> Kameleoon is able to identify visitors who are about to leave in order to trigger an action that could retain them on your website
Moreover, you can perform tests on a specific device and segment, thanks to their 30 targeting criteria. So thanks to this platform, you can run a wide range of AB tests and provide the best experience to all of our visitors.

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### "Un outil de test AB pensé pour tous les utilisateurs" — 5.0/5

> **Claire** | *5 March 2025* | Higher Education | Recommendation rating: 10.0/10
> 
> **Pros**: Ce que j'apprécie le plus sont :
- l'éditeur graphique, très facile à utiliser avec la possibilité de créer une expérience sur plusieurs pages
- l'éditeur de widgets, avec de nombreux gabarits simples à modifier
- les statistiques très complètes pour chaque expérience
- la roadmap d'améliorations à venir pour que l'outil soit toujours au plus près des besoins des utilisateurs
> 
> **Cons**: La géolocalisation des utilisateurs qui n'est pas très performante.
> 
> L'outil est complet, pratique, simple à utiliser et a un très bon rapport qualité / prix.
Je l'utilise aussi pour afficher des popin, bannière et bandeaux d'infos sur le site. Les possibilités sont considérables.

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### "Good and powerful tool" — 5.0/5

> **Verified Reviewer** | *17 December 2020* | Apparel & Fashion | Recommendation rating: 7.0/10
> 
> **Pros**: Kameleoons A/B testing suite offers a good option to test across our eCommerce site to improve various KPIs. Setup is easy and support is great.
> 
> **Cons**: Nothing notable except for our own demise in which we need to figure out whether the tool will make sense for us on the long term financially.

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### "Gerade die Kombination zwischen Beratungsleistung und Software-Einsatz führt richtig zum Erfolg" — 5.0/5

> **Aurel** | *9 February 2021* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: - Datensicherheit: Hosting im EU-Raum. Daten bleiben in eigener Hoheit, ohne dass man sie aus der Hand gibt und ein anderer Konzern die eigenen Nutzerdaten mit anderen aggregiert
- Schnelles Aufsetzen der A/B-Tests
- Auch komplexe Testings lassen sich feingranular abbilden
- Spart Zeit \& Geld, da wir Website-Änderungen erst mit Kameleoon auf Herz \& Nieren durchtesten können, bis wir sie final unserer Typo3-Agentur zur Entwicklung bringen.
> 
> **Cons**: - Diagramm-Darstellung (z.B. User-Flow) könnte noch besser visualisiert werden
- Gewisse Einarbeitung ist notwendig, um selbst eigene Cases aufsetzen zu können, da wirklich die kleinsten Details getracked werden können (\>\>\> hier unterstützt Kameleoon, es lassen sich auch Services hinzubuchen)
> 
> Haben mit kompetenter Unterstützung des Kameleoon-Teams einige Konvertierungs-Strecken optimiert und weitere potenzielle Test-Case gesammelt. Denn vor dem Test ist nach dem Test.

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## Links

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| ja | <https://www.capterra.jp/software/148281/kameleoon> |

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