Zoho Campaigns

Who Uses Zoho Campaigns?

Marketing automation software that is ideal for small, medium and large business platforms across the world. Manage your leads and customers with this email marketing software to drive sales.

What Is Zoho Campaigns?

Zoho Campaigns is a feature-rich email marketing software for businesses of all sizes.

From list management to automation and tracking your reports, this easy-to-use email marketing application has it all at a reasonable price.

Create responsive email campaigns using ready-to-use email templates or the drag-and-drop editor to design eye-catching emails. You can also automate your entire email campaign process and track your reports to plan, execute and manage future email campaigns.

Zoho Campaigns Details

Zoho

https://www.zoho.com/

Founded 1996

Zoho Campaigns Pricing Overview

Zoho Campaigns has a free version and offers a free trial. Zoho Campaigns paid version starts at US$5.00/month.

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Starting Price

US$5.00/month

Pricing Details

Monthly&Yearly plans: Email-based, Subscriber-based, Pay by emailcredits

Free Version

Yes

Free Trial

Yes

Deployment

Cloud, SaaS, Web

Mobile - iOS Native

Mobile - Android Native

Training

In Person

Live Online

Webinars

Documentation

Support

24/7 (Live Rep)

Business Hours

Online

Zoho Campaigns Features

  • Channel Management
  • Contact Database
  • Email Marketing
  • Event Triggered Actions
  • Lead Management
  • Multi-Campaign

View full list of Campaign Management Software

  • Archiving & Retention
  • Canned Responses
  • Data Recovery
  • Email Monitoring
  • Queue Management
  • Response Management
  • Routing
  • Shared Inboxes
  • Signature Management
  • Spam Blocker
  • Whitelisting/Blacklisting

View full list of Email Management Software

  • A/B Testing
  • Auto-Responders
  • CAN SPAM Compliance
  • Customer Surveys
  • Drip Campaigns
  • Dynamic Content
  • Event Triggered Email
  • Image Library
  • Landing Pages/Web Forms
  • List Management
  • Mobile Optimised Emails
  • Reporting/Analytics
  • Subscriber Management
  • Template Management
  • WYSIWYG Email Editor

View full list of Email Marketing Software

Zoho Campaigns Alternatives

More Zoho Campaigns alternatives

Zoho Campaigns Reviews for UK Users

Showing 5 of 172 reviews

Overall
4.1/5
Ease of Use
4/5
Customer Service
4.2/5
Features
4/5
Value for Money
4.3/5
Michael K.
Principal
Marketing & Advertising, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 05/03/2019

"ZOHO Campaigns manages 8,000 person newsletter"

Comments: The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Pros: I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Cons: I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

  • Reviewer Source 
  • Reviewed on 05/03/2019
Colin M.
Consultant
Information Technology & Services, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    4/5
  • Ease of Use
    3/5
  • Features & Functionality
    4/5
  • Customer Support
    4/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 20/09/2018

"Powerful email marketing campaign management"

Comments: Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house. Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff. Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well. Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers. However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Pros: - integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress

Cons: - Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be

  • Reviewer Source 
  • Reviewed on 20/09/2018
Jj E.
Marketing Strategist
Media Production, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    1/5
  • Ease of Use
    2/5
  • Features & Functionality
    3/5
  • Customer Support
    3/5
  • Value for Money
    4/5
  • Likelihood to Recommend
    0/10
  • Reviewer Source 
  • Reviewed on 24/07/2020

"I feel like I'm a beta tester."

Comments: Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used. Now all of those things are OK, because functionality is what matters the most, right? This would be true if the functionality of the platform actually worked as intended. We've run into issues like: -Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.
The list goes on and on. I wish this program just worked and I didn't have to write this review. The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs. I don't recommend this software to anyone.

Pros: Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Cons: This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns. When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended. If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

  • Reviewer Source 
  • Reviewed on 24/07/2020
Maria I.
Freelancer
Used the Software for: 2+ years
  • Overall Rating
    4/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    3/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 10/04/2018

"Zoho Campaigns lets us be closer to our target Clients!"

Comments: campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Pros: Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Cons: Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

  • Reviewer Source 
  • Reviewed on 10/04/2018
Abigail N.
Social Media Specialist
Architecture & Planning, 11-50 Employees
Used the Software for: 1-5 months
  • Overall Rating
    4/5
  • Ease of Use
    3/5
  • Features & Functionality
    4/5
  • Customer Support
    Unrated
  • Value for Money
    4/5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 14/12/2016

"Free Email and Social Campaign Software."

Comments: I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I remembered Zoho and decided to check if they supported email marketing. Zoho campaign dashboard and UI is a bit complicated compared to other Softwares, however, once I got over the unfamiliar dashboard design, it was easy to navigate around. Rather than creating an email campaign, I created a social campaign. Which was easy and straightforward. I linked my Zoho campaign to twitter, LinkedIn, and Facebook. The social campaign feature doesn't seem special at first glance but it is. One feature which stood out was that under Social campaign, you can create a post campaign or a page campaign. I still don't understand the difference between a post campaign and creating/scheduling posts normally on Zoho Social but what impressed me was the page campaign feature. A page campaign is a sort of email campaign added as a tab on your facebook page called "My Social Promotion" Most of the templates were unattractive but I preferred building my own template or using their blank/basic template and customizing it to my taste. While I'm not awed by the email campaign function as it functions almost the same as Benchmark email, I am very impressed with the social campaign.

Pros: Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal.
Easy to use... Once you get used to the UI

Cons: Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 14/12/2016