---
description: Discover the benefits and disadvantages of Pricefx.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Pricefx Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Price Optimisation Software](/directory/10064/pricing-optimization/software) > [Pricefx](/software/146889/price-f-x)

# Pricefx

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> Pricefx offers price management  solutions that are 100% cloud-based, and are fast to implement, flexible to adapt and friendly to use.
> 
> Verdict: Rated **4.1/5** by 10 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Pricefx?

Retail and Distribution, CPG, Industrial Manufacturing, Aftermarket Parts, Chemicals, Medical Device, Financial Services, High Tech, Energy.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.1/5** | 10 Reviews |
| Ease of Use | 4.2/5 | Based on overall reviews |
| Customer Support | 4.7/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Pricefx
- **Location**: Chicago, US
- **Founded**: 2011

## Commercial Context

- **Pricing model**: Per User
- **Target Audience**: 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Competitor Price Tracking
- Custom Pricing Rules
- Dashboard
- Dynamic Pricing
- Machine Learning
- Market Data Analysis
- Predictive Pricing Models
- Price Forecasting
- Price List Management
- Pricing Analytics
- Profitability Analysis

## Category

- [Price Optimisation Software](https://www.capterra.co.uk/directory/10064/pricing-optimization/software)

## Alternatives

1. [PriceShape](https://www.capterra.co.uk/software/211519/priceshape) — 4.7/5 (53 reviews)
2. [Smartpricing](https://www.capterra.co.uk/software/203834/smartpricing) — 4.6/5 (44 reviews)
3. [Multiply](https://www.capterra.co.uk/software/1011308/multiply) — 4.9/5 (41 reviews)
4. [Amazon Repricer](https://www.capterra.co.uk/software/196867/amazon-repricer) — 4.8/5 (40 reviews)
5. [Pricing HUB](https://www.capterra.co.uk/software/191982/pricing-hub) — 4.2/5 (25 reviews)

## Reviews

### "Pricefx - Handles Pricing and Quoting Effortlessly" — 5.0/5

> **Tiffany** | *30 November 2023* | Veterinary | Recommendation rating: 9.0/10
> 
> **Pros**: I like the pricing analytics and also the price forecasting features&#10;It also features some great CPQ
> 
> **Cons**: Well, I think Pricefx it meets needs since no major malfunctioning

-----

### "Prices review" — 4.0/5

> **Gary** | *22 April 2021* | Real Estate | Recommendation rating: 7.0/10
> 
> **Pros**: This software has helped me manage my inventory significantly better.  It has help Maximize my profit at all angles.  I would strongly recommend this software to anyone who Is interested in Maximizing there profit.
> 
> **Cons**: I really do not dislike this product software at all
> 
> My overall experience with this software is excellent.  This software has helped me maximize my profit to the fullest I would recommend this product to anyone

-----

### "Not Impressed" — 2.0/5

> **Suzanne** | *2 November 2018* | Chemicals | Recommendation rating: 0.0/10
> 
> **Pros**: I can't think of anything positive to say about this software.   We are using it at a large international company.  This software is very clunky.  There are a lot of steps to put in a quote.  The interface is very slow. Most of my coworkers complain about using it.   I use it every day and find it frustrating and very amateurish.
> 
> **Cons**: My impression of this software is that it's ill thought out.   There are many "upgrades" that we are paying to have and are really things that should be part of the program.   I would not at all recommend this for any large scale or high volume use.
> 
> I've been working in a business environment for over 30 years and the FX software is among the worst I've used in any task.   My coworkers and I all find this software to be very frustrating to use.

-----

### "Make Smarter Decisions" — 4.0/5

> **Paul** | *26 January 2017* | Mechanical or Industrial Engineering | Recommendation rating: 10.0/10
> 
> **Pros**: Complete flexibility
> 
> **Cons**: Can be a bit of a learning curve, but once you've worked with it a bit you realize how powerful the software is.
> 
> PriceF(x) software will provide your sales team with excellent data so that they can make better decisions when pricing a customer.  We have a number of product lines and the software is able to accommodate them all.&#13;&#10;&#13;&#10;The Tech support when needed is outstanding.  &#13;&#10;&#13;&#10;We've been involved with PriceF(x) for over a year on our project and not everything has gone smoothly, BUT, when needed the PriceF(x) team responded and we quickly got back on track.

-----

### "Great tech support" — 4.0/5

> **Alex** | *20 January 2017* | Automotive | Recommendation rating: 6.0/10
> 
> **Pros**: Easy to understand at a base level, mostly linear (for our uses at least).
> 
> **Cons**: Modifications can sometimes be complicated to implement, depending on the change of scope.
> 
> Pricef(x) software is mostly intuitive and easy to use, fixes and updates are easy to recommend and talk through with the systems team. Their tech support is very responsive and quick to resolve issues. It is very easy to customize the software to match your business needs.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/146889/price-f-x)

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