---
description: Discover the benefits and disadvantages of Airtable.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
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title: Airtable Pricing, Cost & Reviews - Capterra UK 2026
---

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# Airtable

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> Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required.
> 
> Verdict: Rated **4.6/5** by 2222 users. Top-rated for **Likelihood to recommend**.

-----

## Overview

### Who Uses Airtable?

For companies looking to build scalable, flexible no-code apps with AI to power their business.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 2222 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support | 4.4/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.5/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Airtable
- **Location**: San Francisco, US
- **Founded**: 2013

## Commercial Context

- **Starting Price**: US$20.00
- **Pricing model**: Per User (Free version available) (Free Trial)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English, French, German, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua & Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- Asset Categorisation
- Brand Guidelines
- Business Process Automation
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Chat/Messaging
- Communication Management
- Contact Management
- Content Management
- Content Publishing Options
- Customer Database
- Dashboard
- Data Capture and Transfer
- Data Synchronisation
- Deadline Management
- Deployment Management
- Digital Asset Management
- Document Review
- Drag & Drop
- Engagement Tracking
- Forms Management
- Goal Setting/Tracking
- Graphical User Interface
- Integrated Development Environment
- Integrations Management
- Interaction Tracking
- KPI Monitoring
- Knowledge Management
- Lead Generation
- Lifecycle Management
- Marketing Calendar
- Multi-Campaign
- Multi-Channel Campaigns
- No-Code
- Product Roadmapping
- Progress Tracking
- Project Management
- Project Planning/Scheduling
- Project Tracking
- Real-Time Updates
- Reporting/Project Tracking
- Tagging
- Task Editing
- Ticketing
- Time Tracking
- Visual Modeling
- Visualisation
- Workflow Configuration
- Workflow Management

... and 79 more features

## Integrations (36 total)

- Box
- ChatGPT
- Claude
- Dropbox Business
- GitHub
- Gmail
- Google Calendar
- Google Contacts
- Google Docs
- Google Drive
- Google Sheets
- Google Slides
- Instagram
- Jira
- Jira Integration+

... and 21 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base
- Chat

## Category

- [Artificial Intelligence (AI) Software](https://www.capterra.co.uk/directory/30938/artificial-intelligence/software)

## Related Categories

- [Database Software](https://www.capterra.co.uk/directory/18/database-management/software)
- [CRM Software](https://www.capterra.co.uk/directory/2/customer-relationship-management/software)
- [Collaboration Software](https://www.capterra.co.uk/directory/15/collaboration/software)
- [Task Management Software](https://www.capterra.co.uk/directory/10030/task-management/software)
- [Project Management Software](https://www.capterra.co.uk/directory/30002/project-management/software)

## Alternatives

1. [Jira](https://www.capterra.co.uk/software/19319/jira) — 4.4/5 (15312 reviews)
2. [monday.com](https://www.capterra.co.uk/software/147657/monday-com) — 4.6/5 (5726 reviews)
3. [Clockify](https://www.capterra.co.uk/software/169607/clockify) — 4.8/5 (9235 reviews)
4. [Asana](https://www.capterra.co.uk/software/120550/asana-pm) — 4.5/5 (13547 reviews)
5. [Trello](https://www.capterra.co.uk/software/1010321/trello) — 4.5/5 (23487 reviews)

## Reviews

### "Comprehensive PM/TM and Project Collaboration Software" — 5.0/5

> **Stephen** | *4 October 2025* | Printing | Recommendation rating: 10.0/10
> 
> **Pros**: Airtable automates over 85% of manual business processes ranging from project management, task management and content marketing - this is the best thing that I like most so far.
> 
> **Cons**: Ever since I started using Airtable to plan, track and manage projects, I have never come across an issue that lasted for over 24 hours unresolved.
> 
> Collaborating on projects help save time by allowing remote teams in my organization to work together from anywhere.

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### "Automation Data Repository" — 5.0/5

> **Colin** | *9 June 2025* | Computer Software | Recommendation rating: 3.0/10
> 
> **Pros**: API-centric with great notes on how to use the APIs, very high uptime, affordable if service accounts are used.
> 
> **Cons**: Limitations on amount of data and number of transactions mean it can be hard to work out a price to the client. The mobile app is quite limited.
> 
> Very positive, it has become our go-to data repository for automation. It is always there and follows our instructions.

-----

### "Airtable is the Real PM & TM G.O.A.T" — 5.0/5

> **Martha** | *13 September 2025* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: As BPM, I must oversee the future of my organization by acquiring as many partners as the work can give. I like that Airtable offers marketing planning tools that aid in my day-to-day activities.&#10;In addition, Airtable manage task and projects through automation of manual workflow.
> 
> **Cons**: I am fully contented with the features that I access via Airtable since they accomplish my needs without any pressure.
> 
> Airtable is a robust tool that I have had a remarkable experience with for nearly six years now. It is my go-to solution for TM, PM and marketing planning.

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### "A Flexible and UX Friendly tool to organise your work" — 5.0/5

> **Saqib** | *27 June 2025* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: It is extremely helpful to automate the business workload, and it's super easy to use and feels like a mix between a spreadsheet and a database. very innovative solution for the business for the automation and data in one place.
> 
> **Cons**: Some of the features are locked behind the paid plan, which can limit the ability of the small team who are progressing in the business and can't afford the paid plan.
> 
> Overall, we have excellent experience with Airtable, which helps our organisation manage projects without feeling overwhelmed.

-----

### "Fantastic, vital piece of software" — 5.0/5

> **Sannah** | *2 April 2025* | Architecture & Planning | Recommendation rating: 8.0/10
> 
> **Pros**: I like being able to track all our projects and plan our business activities on this software.
> 
> **Cons**: The views and forms can get complicated sometimes and require a lot of sifting/filtering in order to get the information you want.
> 
> Airtable is a vital part of our business activity. We use airtable every minute of every day to record and view client data. We have integrated Airtable to various other software such as Xero in order to help us with invoicing too.

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## Links

- [View on Capterra](https://www.capterra.co.uk/software/146652/airtable)

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