Who Uses Falcon.io?

Medium-sized to enterprise companies across a broad array of industries. Key industries include: agencies, retail, CPGs, education, automotive, and travel and leisure.

What Is Falcon.io?

Falcon.io is a unified platform for social media and customer experience management. This platform is a one stop shop for any marketer's social listening, engagement, publishing, measuring and benchmarking needs. Falcon helps marketers deliver more personalized brand experiences across all digital touchpoints, based on enriched customer profiles. This platform features a highly intuitive and collaborative UI and is complemented by the best support team in the business.

Falcon.io Details

Falcon.io

https://www.falcon.io

Founded 2010

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Falcon.io pricing overview

See pricing plans

Falcon.io does not have a free version but does offer a free trial. Falcon.io paid version starts at US$108.00/year.


Starting Price

US$108.00/year See pricing details

Free Version

No

Free Trial

Falcon.io deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

Falcon.io Features

  • API
  • Access Controls/Permissions
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  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • CRM
  • Campaign Management
  • Change Management
  • Collaboration Tools
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Digital Asset Management
  • Document Storage
  • Drag & Drop
  • Engagement Analytics
  • File Management
  • Filtering
  • Fulfillment Distribution
  • Image Editing
  • Image Library
  • Metadata Management
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Output Formats
  • Project Management
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Version Control
  • Visual Analytics
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  • Customizable Fields
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  • Document Storage
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  • Email Marketing
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  • Forecasting
  • Interaction Tracking
  • Interaction Tracking
  • Internal Chat Integration
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  • Lead Generation
  • Lead Management
  • Lead Qualification
  • Marketing Automation
  • Mobile Access
  • Opportunity Management
  • Pipeline Management
  • Projections
  • Quotes/Estimates
  • Referral Tracking
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Forecasting
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  • Data Visualisation
  • Distribution Management
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  • Editorial Calendar
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  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
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  • SEO Management
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  • Image Library
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  • Content Management
  • Customisable Branding
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  • Data Security
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Falcon.io Reviews for UK Users

Read all reviews

Overall rating

4.2/5

Average score

Ease of Use 4.3
Customer Service 4.6
Features 3.8
Value for Money 3.8

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Michael H.
Co-Founder | Creative Director
Marketing & Advertising, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    3 /5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 27/04/2019

"Best in class software, easy to use, and feature-rich"

Comments: We use Falcon.io to monitor the sentiment, mentions and overall trends/virality of our clients social media profiles.

Pros: First of all, the biggest benefit of Falcon is that it comes in significantly cheaper than the market leader (Salesforce) and 100x easier to use and get started. While customization may not be as extensible as Salesforce (also without the headaches), there's still a good degree of tuning to be found within Falcon such as setting up automatically generated reports, custom dashboards, and brand monitoring options. Falcon also works great in a multilingual setting (French and English in our case), though will sometimes report some false-positives in non-English sentiments. The ability to monitor brand mentions, sentiments, and callouts across all social media platforms and the web in one convenient dashboard is amazing.

Cons: The mobile version of the site, and mobile apps for iOS/Android (Called Engage) are a bit buggy sometimes, and leave a bit to be desired feature-wise. Though, thankfully it appears that the app is regularly updated and maintained, so I'm holding out hope that it grows to be much more serviceable in the future.

  • Reviewer Source 
  • Reviewed on 27/04/2019
Roderick B.
Social Media Manager
Marketing & Advertising, 11-50 Employees
Used the Software for: 6-12 months
  • Overall Rating
    4 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    5 /5
  • Value for Money
    3 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 23/03/2020

"Great product with lots of features but be prepared to pay!"

Comments: Overall my experience with Falcon has been very positive. Having used multiple SMM tools, I've been impressed with the efficiency of the software. More development on the accompanying Hub app will really benefit a seamless operation across both desktop and mobile.

Pros: Falcon is really easy to manage multiple social media channels, allowing you to easily post, interact and report. The UI is really easy to digest, meaning you can quickly pick up and get used to the software with minimal training. The customer support staff are always readily available should you need them, offering great advice and checking back to make sure the issue has been resolved. Regular webinars also give key insight into the changes going on in the social landscape, as well as demonstrating new product features.

Cons: Falcon is one of the pricier social media scheduler tools. The value is there with the quality and detail in the social listening/reporting, however it doesn't make the software too accessible for smaller businesses or individuals.

  • Reviewer Source 
  • Reviewed on 23/03/2020
Suzanne M.
Content Marketing Strategist
Marketing & Advertising, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
    3 /5
  • Ease of Use
    1 /5
  • Features & Functionality
    1 /5
  • Customer Support
    3 /5
  • Value for Money
    1 /5
  • Likelihood to Recommend
    3/10
  • Reviewer Source 
  • Reviewed on 18/03/2020

"Shiny but Meh."

Comments: Meh.

Pros: No limited on # of social accounts that we can have connected has been helpful.

Cons: There are constantly API and posting errors. There are some features I was sold on but weren't actually what I asked/needed. It's very high maintenance to upkeep. Reports weren't as customizable as expected.

  • Reviewer Source 
  • Reviewed on 18/03/2020
Nicole G.
Social Media Manger
Marketing & Advertising, 11-50 Employees
Used the Software for: 1-5 months
  • Overall Rating
    4 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    3 /5
  • Customer Support
    4 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    6/10
  • Reviewer Source 
  • Reviewed on 14/01/2021

"Good overall tool but could be better"

Comments: The overall experience has been good, the onboarding process was thorough and customer support is really helpful

Pros: Offers all the features you're looking for in a full social media management suite including reporting, listening, publishing

Cons: The listening tool does not pick up Facebook comments and is often wrong around picking up the sentiment

  • Reviewer Source 
  • Reviewed on 14/01/2021
Rynie O.
Marketing assistant
Marketing & Advertising, 2-10 Employees
Used the Software for: 1-5 months
  • Overall Rating
    5 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    4 /5
  • Customer Support
    5 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 13/03/2020

"How Falcon made my day to day life easier"

Comments: Overall experience is very positive. Like mentioned above, I really like the Publishing tool. Engaging with the audience is also much easier than before (I do however wish that Instagram DM's could pull through to Falcon as well because then all my engagement could be done from one platform). But yes, overall I'm very positive. The team is also always very ready and prepared to help.

Pros: The Publishing tool saves me so much time. Instead of designing a content plan on other software or programs, I can now create my content on Falcon's calendar. I also save time then on briefing our designers, because I send it directly to them for approval where they see exactly what I have in mind and design it accordingly.

Cons: I really dislike that I have to create my audience from scratch every time I set up my ads. I don't want to create an audience from the listening tool, which is the only way you can save an audience. I would like to create an audience from scratch once, save it for that specific channel, and have it ready the next time/month I create my ads. Also, a recommendation - That you can edit published content as well (sometimes you want to change a small thing in the caption, but now you have to delete the whole post and add everything again).

  • Reviewer Source 
  • Reviewed on 13/03/2020