--- description: Discover the benefits and disadvantages of EZ Texting. Learn the software price, see the description, and read the most helpful reviews for UK business users. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: EZ Texting Pricing, Cost & Reviews - Capterra UK 2026 --- Breadcrumb: [Home](/) > [SMS Marketing Software](/directory/30842/sms-marketing/software) > [EZ Texting](/software/145848/ez-texting) # EZ Texting Canonical: https://www.capterra.co.uk/software/145848/ez-texting Page: 1 / 12\ Next: [Next page](https://www.capterra.co.uk/software/145848/ez-texting?page=2) > EZ Texting is SMS marketing software allowing businesses to send bulk texts, MMS, and manage campaigns to connect with audiences. > > Verdict: Rated **4.5/5** by 262 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Who Uses EZ Texting? Real estate firms, healthcare providers, retailers, nonprofits, schools, churches, eCommerce businesses, political campaigns, and rental services. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 262 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support | 4.2/5 | Based on overall reviews | | Value for Money | 4.1/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: CallFire - **Location**: Santa Monica, US - **Founded**: 2004 ## Commercial Context - **Starting Price**: US$25.00 - **Pricing model**: Flat Rate (Free Trial) - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - 2-Way Messaging - Activity Dashboard - Alerts/Notifications - Automated Responses - Campaign Analytics - Campaign Management - Campaign Planning - Campaign Scheduling - Communication Management - Contact Management - Customer Segmentation - Customisable Templates - Engagement Tracking - MMS - Mass Texting - Message Personalisation - Mobile Coupons - Multi-Language - Reporting/Analytics - SMS Marketing - Scheduled Messaging - Survey Builder - Templates - Third-Party Integrations - Two-Way Communication - Visual Analytics ## Integrations (19 total) - ActiveCampaign - Asana - Constant Contact - Function Point - Google Forms - Hub - Hund - Instagram - Mailchimp - Mark - Shopify - Squarespace - Swarm - Track - Trello ... and 4 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Chat ## Category - [SMS Marketing Software](https://www.capterra.co.uk/directory/30842/sms-marketing/software) ## Related Categories - [SMS Marketing Software](https://www.capterra.co.uk/directory/30842/sms-marketing/software) - [Mobile Marketing Software](https://www.capterra.co.uk/directory/31308/mobile-marketing/software) - [SMS Survey Software](https://www.capterra.co.uk/directory/32937/sms-survey/software) - [Emergency Notification Software](https://www.capterra.co.uk/directory/31357/emergency-notification/software) - [Customer Engagement Software](https://www.capterra.co.uk/directory/30906/customer-engagement/software) ## Alternatives 1. [Project Broadcast](https://www.capterra.co.uk/software/1059384/project-broadcast) — 4.9/5 (647 reviews) 2. [SlickText](https://www.capterra.co.uk/software/155430/slicktext-com) — 4.8/5 (268 reviews) 3. [Mobile Text Alerts](https://www.capterra.co.uk/software/152417/mobile-text-alerts) — 4.5/5 (86 reviews) 4. [TextP2P](https://www.capterra.co.uk/software/183310/text-p2p) — 5.0/5 (125 reviews) 5. [Trumpia](https://www.capterra.co.uk/software/131015/trumpia-2-0) — 4.5/5 (117 reviews) ## Reviews ### "Happy Text" — 5.0/5 > **Vance** | *14 July 2025* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: This is by far the easiest Texting system I have used. Easy to use and a robust platform. Great for keeping in touch with my team and clients. > > **Cons**: It get's a little tricky when I cut and paste. Had to take a minute to learn what works and what does not. > > Works great\! I have been using EZ for the past three years primarily to keep in touch with my Agents and I am now begining to use it in my everyday prospecting\! ----- ### "Seamless campaigns, robust workflow automation, and" — 5.0/5 > **Francesco** | *21 May 2026* | Financial Services | Recommendation rating: 10.0/10 > > **Pros**: As a marketer, I've used EZ Texting for over 10+ years now, across multiple different industries and business types - from consumer social apps to investing / fintech platforms. Specifically, EZ Texting's Workflows feature is bulletproof and so easy to set up, saving me hours per week in manual SMS campaign work. Additionally, I use their A/B testing feature to do split tests to gauge which SMS copies are resonating best with our audience to use the top converting copy at all times. EZ texting has fantastic safety features as well, helping ensure our messages are compliant and secure for our audience (love the two-factor authentication as well). Compared to other providers, EZ texting offers superior pricing / rates, and the platform does an excellent job notifying me if there's a pending message for review or any notable account alerts. > > **Cons**: Honestly, none\! I think EZ texting is the most user-friendly SMS platform for marketers, and their support team is always available for assistance. ----- ### "Ease of setup. Not easy getting older adults to login." — 3.0/5 > **Torski** | *26 May 2026* | Health, Wellness & Fitness | Recommendation rating: 1.0/10 > > **Pros**: I appreciate the ease of the application. I also appreciate the young lady that walked me thru set-up as an administrator. > > **Cons**: I still haven't been contacted about technical issues. Help PLEASE\! I'm sharing the number with members but they need an acknowledgement that the text setup was successful. > > Setup was easy peasy. I'm still having issues getting my active older adults to sign-up without challenges. ----- ### "Human Resource User" — 5.0/5 > **Tonya** | *25 February 2026* | Human Resources | Recommendation rating: 8.0/10 > > **Pros**: Easy to use and works great for my use. I do not have the typical sales roll that I believe this platform is typically used rather I am in Human Resources and use it as a recruiting tool as well as for communication to employees. > > **Cons**: Nothing from EZ Texting but wish they were integrated with BambooHR to make it easier to load and off load employees. > > I use this on a daily basis to either send text messages to our employees, or to recruit new employees ----- ### "Great service\!" — 5.0/5 > **Mark** | *21 May 2026* | Sports | Recommendation rating: 9.0/10 > > **Pros**: EZ Texting provides a great service that allows me to connect with my customers. I have seen an increase in the amount of sales and buyer retention while using the service. > > **Cons**: I wish there were more options for pricing levels and bigger discounts when purchasing extra credits. ----- Page: 1 / 12\ Next: [Next page](https://www.capterra.co.uk/software/145848/ez-texting?page=2) ## Links - [View on Capterra](https://www.capterra.co.uk/software/145848/ez-texting) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data