What Is TapClicks?

The TapClicks Smart Marketing Cloud provides end-to-end business intelligence capabilities that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis and the creation of interactive visual reports and presentations. TapClicks integrates more than 250 data sources via its Connector Marketplace to provide marketers with the ability to analyze data from the most popular marketing and advertising tools used in the industry today.

Who Uses TapClicks?

Digital agencies, media companies, yellow page/directories, franchise brands, national/global brands and enterprises all benefit from the TapClicks Marketing Operations Platform.

TapClicks Details

TapClicks

Founded in 2009

TapClicks pricing

Starting Price:

US$79.00/month
  • Yes, has free trial
  • Yes, has free version

TapClicks has a free version and offers a free trial. TapClicks paid version starts at US$79.00/month.

Pricing plans get a free trial

TapClicks Details

TapClicks

Founded in 2009

TapClicks videos and images

TapClicks video
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TapClicks deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Phone Support
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • In Person
  • Live Online
  • Documentation
  • Videos

Features of TapClicks

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Assignment Management
  • Billing & Invoicing
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Deadline Management
  • Document Management
  • Drag & Drop
  • Email Management
  • File Management
  • File Sharing
  • Gantt/Timeline View
  • Monitoring
  • Performance Metrics
  • Prioritisation
  • Project Management
  • Project Planning
  • Project Templates
  • Project Time Tracking
  • Project Tracking
  • Projections
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Status Tracking
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third Party Integrations
  • Time Tracking
  • Workflow Management

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  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Query
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Benchmarking
  • Charting
  • Collaboration Tools
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Dashboard Creation
  • Data Connectors
  • Data Extraction
  • Data Import/Export
  • Data Mapping
  • Data Synchronisation
  • Data Transformation
  • Data Visualisation
  • Drag & Drop
  • Forecasting
  • Key Performance Indicators
  • Metadata Management
  • Monitoring
  • Multiple Data Sources
  • Performance Management
  • Performance Metrics
  • Predictive Analytics
  • Profitability Analysis
  • Publishing / Sharing
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Trend Analysis
  • Scorecards
  • Search/Filter
  • Self Service Data Preparation
  • Strategic Planning
  • Third Party Integrations
  • Trend / Problem Indicators
  • Trend Analysis
  • Visual Analytics

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  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
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  • CRM
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  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Drag & Drop
  • Drip Campaigns
  • Email Management
  • Email Marketing
  • Email Templates
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • Social Media Integration
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  • Third Party Integrations
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  • Workflow Management

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  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Query
  • Ad hoc Reporting
  • Alerts/Notifications
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  • Collaboration Tools
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Customization
  • Dashboard Creation
  • Data Connectors
  • Data Import/Export
  • Data Synchronisation
  • Data Visualisation
  • Drag & Drop
  • Forecasting
  • Functions/Calculations
  • KPI Monitoring
  • Mobile Dashboards
  • Monitoring
  • Multiple Data Sources
  • Performance Metrics
  • Predictive Analytics
  • Private Dashboards
  • Projections
  • Public Dashboards
  • Real Time Analytics
  • Real Time Data
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Trend Analysis
  • Scheduled / Automated Reports
  • Scorecards
  • Search/Filter
  • Single Page View
  • Single Sign On
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Website Analytics
  • Widgets
  • Workflow Management

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  • Activity Dashboard
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  • Ad hoc Query
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  • Alerts/Notifications
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  • Customisable Reports
  • Dashboard
  • Dashboard Creation
  • Data Capture and Transfer
  • Data Connectors
  • Data Discovery
  • Data Extraction
  • Data Import/Export
  • Data Mapping
  • Data Migration
  • Data Storage Management
  • Data Visualisation
  • Database Support
  • Drag & Drop
  • Forecasting
  • Metadata Management
  • Monitoring
  • Multiple Data Sources
  • Natural Language Search
  • Performance Metrics
  • Predictive Analytics
  • Query Builder
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sales Trend Analysis
  • Search/Filter
  • Secure Data Storage
  • Self Service Data Preparation
  • Self-service Analytics
  • Sentiment Analysis
  • Storytelling
  • Third Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • Visual Discovery
  • Widgets

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  • Big Data Analytics
  • Data Analysis Tools
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  • Data Mapping
  • Data Synchronisation
  • Data Visualisation
  • Drag & Drop
  • Forecasting
  • Geographic Maps
  • Monitoring
  • Multiple Data Sources
  • OLAP
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  • Predictive Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
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  • Reporting & Statistics
  • Reporting/Analytics
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  • Scheduled / Automated Reports
  • Search/Filter
  • Simulation
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  • Visual Discovery
  • Website Analytics
  • Widgets
  • Workflow Management

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  • Campaign Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Cross Channel Attribution
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Deadline Management
  • Display Ad Management
  • Document Management
  • Drag & Drop
  • Dynamic Content
  • Email Management
  • File Management
  • Heatmaps
  • Monitoring
  • Performance Metrics
  • Personalisation
  • Prioritisation
  • Project Management
  • Project Planning
  • Project Time Tracking
  • Projections
  • Real Time Data
  • Real Time Reporting
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Retargeting Ads
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  • Tagging
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  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Third Party Integrations
  • Workflow Management

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  • Brand Management
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  • Campaign Planning
  • Collaboration Tools
  • Commenting/Notes
  • Configurable Workflow
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard Creation
  • Digital Asset Management
  • Document Management
  • Document Storage
  • Drag & Drop
  • Expense Management
  • File Management
  • Marketing Calendar
  • Metadata Management
  • Multi-Channel Marketing
  • Project Management
  • Project Templates
  • Real Time Reporting
  • Reporting & Statistics
  • Resource Management
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Promotion
  • Status Tracking
  • Strategic Planning
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  • Task Management
  • Task Scheduling
  • Template Management
  • Third Party Integrations
  • Version Control
  • Workflow Management

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  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Attribution
  • Charting
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Engagement Tracking
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Predictive Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
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  • Campaign Analytics
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  • Conversion Tracking
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  • Customer Segmentation
  • Customisable Forms
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  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Engagement Tracking
  • Keyword Tracking
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  • Performance Metrics
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  • Charting
  • Collaboration Tools
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  • Customisable Templates
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  • Data Synchronisation
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  • Monitoring
  • Multiple Data Sources
  • OLAP
  • Performance Management
  • Performance Metrics
  • Predictive Analytics
  • Projections
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Real-time Updates
  • Reporting & Statistics
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  • Sales Reports
  • Sales Trend Analysis
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  • Campaign Segmentation
  • Click Tracking
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  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
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  • Data Visualisation
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  • Image Library
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Reviews of TapClicks

Read all 168 reviews

Average score

Overall
4.3
Ease of Use
4
Customer Service
4.4
Features
4
Value for Money
4.1

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Kiri T.
Kiri T.
Director of Digital Operations in US
Verified LinkedIn User
Marketing & Advertising, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Unrivaled Customization in Order Management and Reporting

5 3 years ago

Comments: TapClicks provides a huge benefit to both us as a company, and to our clients. It is one dashboard where everyone can log into and tell you everything you need to know about a campaign, from it's status, order details, and creative files to the actual campaign data and reporting. This full-cycle tool has made us much more efficient as a company.

Pros:

The ability to customize everything from reporting for us and for our clients, as well as in order management. Everything is fine-tuned to our business model, and we are given the tools to make the adjustments we need in real-time.

Cons:

As with platforms that house a lot of data, there can be issues with the data imports, causing us to have inaccurate data our dashboard. TapClicks works as quickly as they can to remedy any data issues, but sometimes the turnaround is not quick enough for our fast moving business.

Jorge P.
Digital Marketing Strategist in Nicaragua
Marketing & Advertising, 51-200 Employees
Used the Software for: 6-12 months
Reviewer Source

Integrations are awesome in TapClicks, it's got most of my data linked. I love TapClicks.

5 last year

Comments: TapClicks has resolved most of my marketing reporting and communications problems. In the past, we used to download data from Google Ads to an excel workbook and start editing and formatting to make presentable, which used to be very time-consuming and tiring. Additionally, I needed to change my internal call reporting software and I was very worried about how to integrate data with this new software, it is great to know that TabClicks is limitless since it also has integrations for almost all call reporting software, this actually makes it easy for my agency and my clients to create a dashboard and communicate the most important metrics to our partners. Having said this, the experience that I have had with TabClicks solving my reporting issues has been very relieving and satisfactory. I am very happy working with TapClicks and I hope they continue to come up with more features, integrations, and tools to continue to improve the user's experiences.

Pros:

Working with TapClicks gives you access to a relevant and large integrations library for your marketing reporting needs. It is so great to know that you are just a few clicks away from creating and modifying cutting-edge dashboards to present to your clients. Additionally, the interface is pretty user-friendly and makes it easy to come up with new ideas. TapClicks has more upsides than downsides, its automation and the way everything is put together quickly and efficiently is wonderful.

Cons:

Everything is nice, maybe adding more templates would help to have ideas about new ways to create dashboards, and sometimes adding some tutorials will also help.

Alternatives Considered: Google Data Studio

Reasons for Switching to TapClicks: More Integrations and more automated features. This resulted in more time-saving and automated processes. And personalized URL, profile, and accounts.

Phillip W.
Phillip W.
Director of Marketing in US
Verified LinkedIn User
Consumer Goods, 11-50 Employees
Used the Software for: 2+ years
Reviewer Source

Avoid like the plague! After merger, they are garbage!

1 2 months ago New

Comments: My experience is nothing short of disappointing. After three months, I am still unsuccessful in trying to get TapClicks "AdStage" to reply to my tickets (as they continue charging us) all in hopes that they might follow through on their commitment and promise to migrate our prior data over. The process has been inconvenient and undermining to our marketing efforts.

Pros:

Since they were acquired to obtain the unique features of AdStage, I would say the benefits have become reversed. Pushing a lean and well built platform into a bloated system is clearly apparent.

Cons:

The customer service is sub-par, the founders abandoned their earlier customers (like myself, those who were apart of the beta launch) and even more disappointing is the lack of integrity with them honoring the transition of migrating your data from AdStage to Tapclicks during their merger. I was told we would get our data moved over. How does paying paying $99/mo to $499/mo seem fair?

Khalid A.
Mr in Egypt
Design, Self Employed
Used the Software for: 1-5 months
Reviewer Source

best one

4 4 months ago

Comments: Be prepared to do some front end set up work, but it's autopilot after that. Your dedicated success team will be great and available and there is a chat feature for quick issues or questions.

Pros:

The nicest part about this software is that you can use spreadsheets to connect any of your raw data, as well as develop custom channels and algorithms to represent data. The flexibility to design and schedule reports allows me to concentrate on other tasks while my clients receive automated marketing performance reports.

Cons:

There are various data restrictions (mostly on the provider side) that make very specialised reports difficult to display. So, every now and then, we need to go into the individual platforms to gather more information.

Carolyn M.
Digital Marketing Specialist in US
Marketing & Advertising, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source

Excellent for Some Things, Opportunities to Improve in Others

4 10 months ago

Comments: They are aware of the shortcomings of their Live Call functions, and they are receptive to feedback. We appreciate being part of their beta testing to improve the platform. We are concerned about the future with TapClicks as we prepare for Google Analytics 4.

Pros:

We like that we are able to aggregate data from multiple sources easily into a single dashboard. Client permission management and user management is very easy, and data connection is usually easy. We also like the easy drag/drop functionality of the widgets.

Cons:

For some connections, namely Google Analytics, TapClicks is lacking because the store data in a Data Warehouse and siphon metrics into Data Views. We understand the reasoning, but it does lead to discrepancies in certain metrics, forcing us to pull from the native source for certain things. We greatly dislike trying to hunt down specific metrics under various data views, or not having a metric in a particular data view.

Alternatives Considered: Swydo and AgencyAnalytics

Reasons for Choosing TapClicks: User interface did not offer the simple drag/drop functionality we wanted.

Switched From: ReportGarden

Reasons for Switching to TapClicks: It was the only platform with all the integrations we needed.