15 years helping British businesses
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What is Yotpo?

Yotpo’s eCommerce Retention Marketing Platform helps brands of all sizes to strengthen their relationships with consumers. With unified, data-driven solutions for loyalty, SMS and email marketing, reviews, subscriptions, and more, Yotpo helps brands deliver winning, cohesive customer experiences that drive eCommerce growth. Yotpo is a Forbes Cloud 100 company with offices worldwide including the United States, Canada, Israel, United Kingdom, Bulgaria, and Australia.

Who Uses Yotpo?

Yotpo helps more than 30,000 brands like Princess Polly, Rothy’s, Moroccanoil, and Steve Madden build stronger customer relationships that drive long-term retention.

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Reviews of Yotpo

Average score

Overall
4.6
Ease of Use
4.4
Customer Service
4.5
Features
4.4
Value for Money
4.0

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Patrick
Patrick
ecommerce administrator in US
Verified LinkedIn User
Food & Beverages, 2–10 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

a great solution for onsite and integration with PPC Shopping ads

5.0 last year

Comments: We were happy with a previous reviews solution until we couldn't integrate with Google shopping ads but then discovered so many more options

Pros:

works great, clean interface, integration with other software and services

Cons:

A lot of options to scroll through and pricy compared to previous solution

Yotpo Response

last year

Thank you so much for your feedback. If you'd like to learn more about pricing and packaging, please reach out to our customer support team.

Jeanette
Owner in US
Retail, Self Employed
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Goodbye Mailchimp! Hello Yotpo!

5.0 3 years ago

Comments: I'm very pleased. I'm also impressed with the staff. They've been super helpful and friendly.

Pros:

I loved the ability to keep everything all in one place. It's super user friendly (although I'm still learning every day) .

Cons:

Wish there were more options for email templates. Sometimes I don't have time to custom create a new look so if there were more options where I could just plug in my over verbiage and photos of products it would be super helpful.

Yotpo Response

3 years ago

Thank you for leaving a review! We really appreciate your feedback.

Philip
Philip
Owner in US
Verified LinkedIn User
Restaurants, 11–50 Employees
Used the Software for: 1+ year
Reviewer Source

Avoid! Their "Premium" is a Dumpster Fire.

1.0 3 weeks ago New

Pros:

I did not like my experience with them. They overcharge and far underdeliver. They are all about sales.

Cons:

YOTPO was a complete disappointment and is not recommended. The birthday discount feature is a chaotic mess, causing issues with pricing, dates, and customer service. Support tickets lack basic functionality, the support portal is a security disaster, they sent me a login to a a rep, not a customer, and then just swept it under the rug. Contribution reports are unreliable. Their team even confirmed this! Their admin interfaces are a nightmare to navigate. If it was free the user interface would be terrible. For $$$$ is a joke! Too many confusing reps. A dumpster fire of code in the web reviews widget make matters worse. YOTPO's impact on site speed has been detrimental. The promised platform synergies are meh. SMS Bump is a usability disaster. Meetings with their team are a waste of time. Other platforms have proven to be far more beneficial, while YOTPO has only added frustration, complexity, and countless hours of troubleshooting. Avoid YOTPO at all costs.

Jacki
Owner in US
Consumer Goods, 2–10 Employees
Used the Software for: 2+ years
Reviewer Source

Love the new widget upgrades!

5.0 4 months ago

Pros:

I like the customization aspect. It flows nicely with our site and looks very natural. The new widgets are great! They made the customer images larger which looks really nice!

Cons:

I do wish it was a bit less expensive but I also feel it is worth it.

Justin
Director of Daily Operations in US
Retail, 11–50 Employees
Used the Software for: 2+ years
Reviewer Source

Alternatives Considered:

Easy To Use

5.0 4 years ago

Comments: It's been great for the most part.

Pros:

I like that I get notified of every review that comes in or if there is a negative review that need attention. I also like that there is a feature for a customer to select they did not receive their product if they did not receive it.

Cons:

I don't like that I don't believe there is an option for users to amend their reviews. If somebody leaves a negative review but we take care of them, it would be nice to send a follow up prompt saying something like. "It looks like the company was able to resolve your issue or concerns, would you like to amend your review?" It's very unlikely that the person will go back and write a new review since they are now no longer prompted to do a review.

Yotpo Response

4 years ago

Hi Justin, thank you so much for leaving a review! We really appreciate hearing your feedback and are happy to hear you're having a positive experience with Yotpo. As far as changing or updating reviews, we absolutely understand your frustration, but to confirm- do not offer that capability. What you can do is resend an Automatic Review Request email which will replace the existing review that's no longer relevant. Here's a link that should help: https://support.yotpo.com/en/article/resending-an-automatic-review-request-email