What Is DivvyHQ?

DivvyHQ is a cloud-based, content planning and production workflow tool built to help marketers and content producers get/stay organized and successfully execute demanding, complicated and content-centric marketing initiatives. Divvy's unique functionality combines web-based calendars, content management and online collaboration to help global content teams capture content ideas, assign and schedule content projects, produce any type of content and stay on top of production deadlines.

Who Uses DivvyHQ?

DivvyHQ is built for overwhelmed content teams who are battling in the trenches of corporate marketing communications. Specifically, we target large brands, agencies, media companies and publishers.

DivvyHQ Details

DivvyHQ

Founded in 2011

DivvyHQ videos and images

DivvyHQ video
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DivvyHQ Software - User Dashboard - thumbnail
DivvyHQ Software - Content Calendar - thumbnail
DivvyHQ Software - Sandbox Interface - thumbnail
DivvyHQ Software - 4 - thumbnail
DivvyHQ Software - Content Analytics - thumbnail

DivvyHQ Details

DivvyHQ

Founded in 2011

Compare DivvyHQ pricing with similar products

Starting price

US$29.00/month
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US$99.00/month
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Free Version

Free Version No
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Free Version No

Free Trial

Free Trial Yes
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Free Trial Yes
Free Trial No

DivvyHQ deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • Chat

Deployment

  • Cloud, SaaS, Web-based

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

Features of DivvyHQ

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Categorisation/Grouping
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Distribution Management
  • Drag & Drop
  • Editorial Calendar
  • Email Marketing
  • Engagement Tracking
  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • SEO Management
  • Social Advertising
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Video Management
  • Visual Analytics
  • Website Analytics
  • Workflow Management

View full list of Content Marketing Software

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Assignment Management
  • Budgeting/Forecasting
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Collaboration Tools
  • Commenting/Notes
  • Configurable Workflow
  • Customisable Reports
  • Deadline Management
  • Drag & Drop
  • Email Management
  • File Management
  • Gantt/Timeline View
  • Goal Setting / Tracking
  • Marketing Calendar
  • Media Planning
  • Multi-Channel Marketing
  • Planning Tools
  • Predictive Analytics
  • Presentation Tools
  • Prioritisation
  • Progress Tracking
  • Project Management
  • Project Planning
  • Project Templates
  • Project Time Tracking
  • Project Tracking
  • Project Workflow
  • Projections
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Roadmapping
  • Role-Based Permissions
  • Spend Management
  • Status Tracking
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Third Party Integrations
  • To-Do List
  • Workflow Management

View full list of Marketing Planning Tools

  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Automated Publishing
  • Automated Scheduling
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Collaboration Tools
  • Commenting/Notes
  • Content Management
  • Customer Engagement
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Drag & Drop
  • Engagement Tracking
  • Filtering
  • Image Library
  • Keyword Tracking
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Post Scheduling
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Management Tools

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Reviews of DivvyHQ

Read all 63 reviews

Average score

Overall
4.2
Ease of Use
4
Customer Service
4.7
Features
4
Value for Money
4.2

Reviews by score

5
21
4
36
3
6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001
Waynette T.
Waynette T.
Director of Marketing Communications in US
Verified LinkedIn User
Computer Software, 51-200 Employees
Used the Software for: 2+ years
Reviewer Source

Custom workflows, automagic due date shifts, alerts to next task owner

5 3 years ago

Comments: Manually managing project workflows for multiple projects was very problematic. With DivvyHQ, I can see all of the projects we're working on and assign and alert the next person in the chain automatically.

Pros:

I've used DivvyHQ at two different companies: When at Bronto Software, our 30-person marketing team used the solution for all marketing projects from white papers to ad banners. We created campaigns for our larger projects, such as yearly conferences. Now at Devada, we have a much smaller team, but the workflow management functionality is still as valuable. Top capabilities: - Campaigns allow you to tag/categorize a collection of projects. - Creating custom workflows without the need to contact DivvyHQ support - When you change task or project due dates, DivvyHQ asks if you want to automatically shift all remaining task due dates - You can set up multiple calendar views - You can view, edit, comment, and attach files from multiple locations - The dashboard is customizable at the user level so that each person has an intuitive way to track their progress and deadlines

Cons:

None I can think of. Over the years, DivvyHQ has been super responsive to our ideas for enhancing and improving the product.

DivvyHQ Response

3 years ago

Thank you for the kind review, Waynette. We are happy that Divvy has allowed you to efficiently manage the content creation process at Bronto and now Devada. Thanks and happy Divvy-ing!

Mary S.
Senior Manager, Writing & Communications in US
Nonprofit Organization Management, 201-500 Employees
Used the Software for: 2+ years
Reviewer Source

A Game-Changer

5 last month New

Comments: It really is one of the best parts of my job knowing that our entire content team has one place to create, approve and archive content. It makes managing our time and projects so much easier.

Pros:

I want to give a shout-out to DivvyHQ [SENSITIVE CONTENT]. Divvy is an amazing platform for managing and collaborating on content for your organization. We are a small, but mighty team of writers and editors with demanding clients: 30,000 + CEOs around the globe. Intuitive and easy to use, our team loves Divvy. The WordPress integration is essential for us and it makes it so easy for us to push articles over to our website. The new personalized analytic dashboards are fabulous and their support team is extremely responsive. I'm not sure how we ever organized and pushed out as much content as we do without it.

Cons:

One source of frustration involves the customization for production tasks for certain types of content. If you manipulate steps for the template, the new production schedule only applies to any content jobs you create moving forward. The current job template tasks have to be manually updated to reflect the new production schedule template.

Karina C.
Editor in US
Marketing & Advertising, 51-200 Employees
Used the Software for: 6-12 months
Reviewer Source

Could be more intuitive

3 2 years ago

Comments: DivvyHQ has helped my team organize our work but keeping track of items can become difficult.

Pros:

I like that you can set up deadlines and the rest will auto-populate.

Cons:

It's kind of hard to see the "bigger picture" with Divvy. The program isn't very intuitive and is a little hard to navigate. Once items are complete, they still remain viewable which makes reviewing all works in progress confusing and clunky.

DivvyHQ Response

2 years ago

Thank you for the review, Karina. We value your feedback and comments, it's through engaged users like yourself that help us make Divvy better. We value you and the Imagination team and respect your input. As always you can reach out directly to your customer success manager or [email protected], we are always available and eager to help! Thanks and happy Divvy-ing!

Lindsay M.
Director of Content Marketing in US
Nonprofit Organization Management, 1,001-5,000 Employees
Used the Software for: 2+ years
Reviewer Source

Great for audience "traffic control," demonstrating content marketing's value

4 2 years ago

Comments: Our content output and our ability to deliver on an editorial strategy daily have grown since adopting Divvy. And it's acted as a valuable system of record for recurring campaigns and has provided our stakeholders more visibility into what we're contributing and coordinating in service of our members and program participants, among other audiences.

Pros:

As a large and complex nonprofit running everything from gyms to after-school child care to outreach programs, we have so many audiences to speak to and channels in which to speak to them. Divvy’s calendar overlays give us the at-a-glance view we need to coordinate content across our email, blog, and social platforms, and the robust content approval system helps our small team stay nimble and ensure quality control on everything we publish.

Cons:

Lack of flexibility. Unlike some comparable tools, Divvy requires each content item to be unique to the channel calendar on which it appears if that's how you set it up (as in, a blog post that's shared on social media as is must be manually entered on the blog calendar and on the social calendar as separate items). From an editorial standpoint, this is a best practice in every respect, but for a small team executing a high volume of content daily, dual entry can prove tedious. It also lacks the ad-hoc task management functionality from which teams like ours (who are called upon for external publishing and internal creative projects) could benefit.

Richard P.
Marketing Campaign Analysis Manager in US
Telecommunications, 501-1,000 Employees
Used the Software for: 6-12 months
Reviewer Source

DivvyHQ Review - ALL IN ONE !

5 2 years ago

Comments: I enjoy using this tool - very user friendly !! and customer service reps there are very assertive to our needs.

Pros:

All in one place to store data, content, lists, and production assignments.

Cons:

Not a 3 tier content management too.. In other words - if we have a full campaign - and a Trade show falls under that campaign - but the trade show needs supporting assets as signs, collateral, booth graphics, email promotion...etc - they have to be attached to the trade show - which should be attached to the campaign...but the hierarchy doesnt allow us so we are forced to create trade shows as separate campaigns even though they are the initiative as the other campaign.

DivvyHQ Response

2 years ago

Thanks for the review, Richard! We appreciate the feedback, it's through suggestions from our users that we are able to make Divvy better everyday. We will be sure our product team is aware of the campaign/content relationship mentioned. We're happy you are enjoying Divvy and that it's been very user friendly! Thanks and happy Divvy-ing!