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Oktopost

Who Uses Oktopost?

Oktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing.

What Is Oktopost?

Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost allows marketers to better engage with customers and prospects, get actionable insights, and prove ROI.

Integrating natively with all major marketing automation and CRM platforms, Oktopost helps leverage social data to improve customer experience and drive revenue growth.

Oktopost Details

Oktopost

http://www.oktopost.com

Founded 2013

Oktopost Software - Social BI
Oktopost Software - Post Console
Oktopost Software - Calendar
Oktopost Software - Social Inbox
Oktopost Software - Advocacy Board
Oktopost video
Play
Oktopost Software - Social BI - thumbnail
Oktopost Software - Post Console - thumbnail
Oktopost Software - Calendar - thumbnail
Oktopost Software - Social Inbox - thumbnail
Oktopost Software - Advocacy Board - thumbnail

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Starting price

N/A
N/A
US$25.00
US$10.00/month

Free Version

Free Version No
Free Version No
Free Version Yes
Free Version Yes

Free Trial

Free Trial No
Free Trial No
Free Trial Yes
Free Trial Yes

Oktopost deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • Live Online
  • Webinars
  • Documentation
  • Videos

Oktopost Features

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Advocate Management
  • Alerts/Notifications
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Communication Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Customer Advocacy
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Email Alerts
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Employee Advocacy
  • Engagement Tracking
  • Event Triggered Actions
  • Filtering
  • Forms Management
  • Gamification
  • Multi-Campaign
  • Nonprofit Advocacy
  • Pre-Approved Content Library
  • Real Time Analytics
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Rewards Management
  • Search/Filter
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Surveys & Feedback
  • Template Management
  • Third Party Integrations
  • Widgets

View full list of Advocacy Software

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • CRM
  • Campaign Management
  • Change Management
  • Collaboration Tools
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Digital Asset Management
  • Document Storage
  • Drag & Drop
  • Engagement Tracking
  • File Management
  • Filtering
  • Fulfillment Distribution
  • Image Editing
  • Image Library
  • Metadata Management
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Output Formats
  • Project Management
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Version Control
  • Visual Analytics
  • Workflow Management

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  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Charting
  • Competitive Analysis
  • Customer Profiles
  • Customer Segmentation
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Email Alerts
  • Engagement Tracking
  • Forecasting
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Channel Management
  • Performance Metrics
  • Price / Margin Management
  • Purchasing & Receiving
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Web Traffic Reporting
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  • Website Monitoring

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  • Categorisation/Grouping
  • Content Library
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  • Conversion Rate Optimisation
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  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Distribution Management
  • Drag & Drop
  • Editorial Calendar
  • Email Marketing
  • Engagement Tracking
  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • SEO Management
  • Social Advertising
  • Social Media Integration
  • Social Media Management
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  • Multi-Language
  • Real Time Analytics
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  • Customisable Branding
  • Customisable Forms
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  • Dashboard
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  • Image Editing
  • Layout & Design
  • Magazines
  • Mobile Access
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletters
  • Newspapers
  • Performance Metrics
  • Promotions Management
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  • SEO Management
  • Search/Filter
  • Social Media Integration
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  • Social Promotion
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  • Dashboard Creation
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  • Real Time Reporting
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Oktopost Reviews for UK Users

Read all reviews

Overall rating

4.4/5
From 64 users reviews

Average score

Ease of Use 4.4
Customer Service 4.5
Features 4
Value for Money 4.4

Review software

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Read all reviews
Lucy J.
Head of Content
Internet, 11-50 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    Unrated
  • Customer Support
    5 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    Unrated
  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 07/10/2015

"Reporting, conversion tracking, advocacy - complete social reporting!"

Comments: Strategic Internet Consulting have been using Oktopost for around six months to support social media activity in our Inbound campaigns. More comprehensive than simple scheduling tools, it was the social advocacy board that first drew us to the tool, plus HubSpot integration, and detailed reporting on social conversion. As an agency user, we're now Silver Oktopost Partners.

Pros: - Advocacy board. Any content that is sent via main business profiles appears on a unique user board for everyone in the company to promote via their own work accounts, increasing reach and engagement.
- HubSpot integration and detailed conversion tracking to better assess social effectiveness
- Autoposting features and bulk upload options for faster social message creation and scheduling (across all social platforms, not just twitter)
- Feedly integration to make sharing industry content easy
- Monitoring sections to view engagement and interaction
- Campaign segmentation for easy use, scheduling and tracking

Cons: In the future we'd like to see more segmentation on the leaderboard - by social campaign if possible, as not everyone in the business needs to post on all topics. Having the chrome app pull through images when sharing to twitter would be useful too, but not too big an issue! A paid ads integration might be asking a lot but would be interesting to see.

  • Reviewer Source 
  • Source: GetApp
  • Reviewed on 07/10/2015
Verified Reviewer
Marketing Manager
Information Technology & Services, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
    4 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    3 /5
  • Customer Support
    Unrated
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 28/09/2020

"Overall good social media management, but can use some polish"

Comments: Overall good - once the two liked items in my review get addressed it'll be great.

Pros: Integrations - Oktopost can be connected to the most popular social media accounts (Facebook, Twitter, LinkedIn, Instagram), Bitly, and Google Analytics.

Cons: Editing recurring posts - our previous software would let us edit a whole series of recurring posts if we needed to do any updates to that series. With Oktopost, once you schedule recurring posts, you have to then edit them one by one if you need to.
Scheduling - when scheduling, I want to see which days already have posts in them so we avoid overlap.

  • Reviewer Source 
  • Reviewed on 28/09/2020
Sreenivasulu M.
Student
Computer Software, Self Employed
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 09/06/2021

"Very good product, go for this.."

Comments: The overall experience on this product is very good.I can easily interact with the interface and it is very easy to use.

Pros: The product is very easy to use.And the features are damn good.Best to use this product.

Cons: The product is easy to use.Any user can easily understand the interface and can easily use this software.

  • Reviewer Source 
  • Reviewed on 09/06/2021
Verified Reviewer
Marketing Manager
Information Technology & Services, 5,001-10,000 Employees
Used the Software for: 1+ year
  • Overall Rating
    3 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    2 /5
  • Customer Support
    3 /5
  • Value for Money
    4 /5
  • Likelihood to Recommend
    4/10
  • Reviewer Source 
  • Reviewed on 15/10/2019

"User Friendly - but VERY Basic"

Comments: Generally like it but feel it might be for companies starting their journey out on social and employee advocay.

Pros: It is a tool that is extremely user friendly, making it easy to train teams that are required to use it. Makes post scheduling very easy.

Cons: It doesn't inform a user when their profile is disconnected so someone can still be sharing daily without realizing it isn't going through. Doesn't allow media uploads like large video files for users to share - more link based.

  • Reviewer Source 
  • Reviewed on 15/10/2019
Diego A.
Senior Support Specialist
Information Services, 501-1,000 Employees
Used the Software for: 1+ year
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 23/03/2021

"Oktopost is ROBUST!"

Comments: Our company has solved the problem of not having social connectors. With Oktopost, our company can now provide customers with the ability to post to different social platforms and integrate that with our Marketing Automation software as well

Pros: Oktopost is so robust and provides beautiful analytics for all your social platform interactions. On my end, I use the reseller portal and it is neatly organized and very easy to use. The service itself is great. Customers can easily schedule posts via ClickDimensions in Dynamics CRM and then view that data either in CRM or for more robust data, in the Oktopost portal.

Cons: It is a lot to learn and it may be difficult for some people to fully understand the entire services they deliver -- Going through training webinars is most likely needed.

  • Reviewer Source 
  • Reviewed on 23/03/2021
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