Who Uses This Software?

Small & Medium Businesseses. Marketers, Salespeople, Designers, Developers and more!

Average Ratings

1,393 reviews
  • Overall 4.7/5
  • Ease of Use 4.3/5
  • Customer Service 4.4/5
  • Features 4.6/5
  • Value for Money 4.5/5

Product Details

  • Starting Price US$20.00/month
    See pricing details
  • Free Version Yes
  • Free Trial Yes, get a free trial
  • Deployment Cloud, SaaS, Web
  • Training Documentation
  • Support Business Hours

Vendor Details

  • Zapier
  • https://zapier.com/
  • Founded 2011

About Zapier

Founded in 2011, Zapier helps more than four million customers grow their businesses with the power of automation. The company connects over 1,500 apps to help people be more productive at work, saving customers up to 20 hours per week. By helping to discover and weave together web applications that increase productivity and success, Zapier is changing the way people work. For more information, visit zapier.com.

Zapier Features

  • Dashboard
  • ETL - Extract / Transfer / Load
  • Metadata Management
  • Multiple Data Sources
  • Web Services

Zapier Most Helpful Reviews

A powerfull door opener

Reviewed on 03/12/2019
Janosch F.
Human Resources Consultant
Human Resources, 51-200 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
Customer Support
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Encountering and getting to use Zapier really was an enlightening experience. There have been a lot of occasions on which I run into a wall before I knew about Zaps. Although it might scare of some people on the more sceptical side I must say, I am a convinced and excessive user of Zaps and would recommend anyone who is considering tools to look for Zapier integration and check which additional doors this opens. Definite recommendation.

Pros: whenever we evaluate a product for use, be it internally, be it for use with a customer or a team wether or not it is integrated with Zapier has made a great difference. Zapier manages to open the door for many many tools we would not have considered as standalone solutions, but with Zapiers easy and quick integration we are able to combine best-of-breed tools into robust, custom-tailored, specific, effective solutions for scenarios and - most often - also solve side cases in the same run.
ZAier makes it easy to connect Applications on API basis and actually makes the "lets make tool A talk to tool B whenever C happens" reality. Also, there are already many so called "Zaps" (integrations between applications) in place that fit many common usecases. For example - I can create the Stub for an Offer in my accounting solution automatically whenever I move an Opportunity in the sales-pipeline to the "offer" stage. Things like this save time every day and this is just one example. I would call an existing Zapier Integration critical for my tool selection and recommendation process.

Cons: The subscription modell of Zapier is sometimes somewhat tricky. Most often it is recommendable to start with a number of Zaps that are free in a certain timeframe. Thex are limited by the latency and overal number they are applicable, lets say per day. Sadly there is no fallback, such as when an experimental Zap really takes off and is required to go live asap I have been debuging for extended ammounts of time before I understood, that latency issues might be caused by my subscription choice. I wouldn't complain about the cost of zaps, as Cost is actually beneficial because it makes you think wether or not a Zap really is worth it or not.

Automates Every Day Tasks

Reviewed on 13/12/2019
Verified Reviewer
Sr. Associate Director of Web Communications
Online Media, 201-500 Employees
Used the Software for: 2+ years
Reviewer Source 
5/5
Overall
4/5
Ease of Use
5/5
Features & Functionality
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Like I said before, we use Zapier to automate tasks that we would normally have to do manually. Things that used to require extra man power and time are done automatically by integrating your every day apps in Zapier.

Pros: Zapier is great at taking the monotony out of your every day tasks and automates them, saving you both time and money. Zapier does this by connecting to your most used apps and triggering actions depending on conditions that you set up yourself. A few examples of tasks that I personally use Zapier for include:
- If our organization posts a new Instagram story, Zapier automatically takes that data and posts it on on our WordPress website to the social media section of the website.
- We have a project request form where with any submission, projects are automatically created in Asana. - If I tag a project in Asana, Zapier automatically sends an email to the client that the project is complete.

Cons: Sometimes it can be somewhat of a hurdle to set up certain integrations. Also, the integrations will at times stop working and it can be a challenge to nail down the exact cause. Usually the integrations stops working because of api changes with the individual apps, or if there was a password change with a user in the account.

Switching to Zapier has saved us many headaches!

Reviewed on 03/01/2020
Alexandra G.
Social Media Specialist
Marketing & Advertising, 501-1,000 Employees
Used the Software for: 1+ year
Reviewer Source 
5/5
Overall
5/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: We've had an amazing experience switching to Zapier. Our previous vendor disconnected all the time and wasn't great about notifying us, and was considerably more expensive. Zapier is responsive, intuitive and exceeded our expectations. It's really helped us create value for our clients.

Pros: I love that Zapier is intuitive to setup and warns us of any disconnections, and has an amazing support staff, all features our previous vendor was seriously lacking. We initially made the switch to Zapier simply to link Facebook Lead Ads to email, but since have utilized many other "zaps" to create workflows for clients that our clients are thrilled about. We've linked Facebook Ads to CRMs and email marketing platforms, text messages, Google Sheets and auto-emails, and we've turned our internal marketing team and SEO and PPC teams onto the service. In my opinion, the best feature of Zapier is the ability to build out entire flows (e.g. Facebook Lead Ads submitted triggers adding it to an email list, updating a CRM and sending a text - you don't just have to choose one feature).

Cons: Facebook's API causes Zapier to disconnect frequently, but Zapier is quick to send an email letting us know our Zap isn't functioning correctly, I just wish they would tell us WHY it isn't functioning correctly. The emails should include more details so that we can isolate the particular part of the service that isn't functioning.

I like Zapier, and appreciate its value. But when there's an issue, customer service is nonexistent

Reviewed on 03/01/2018
Dianne M.
LLC Partner
Retail, 2-10 Employees
Used the Software for: 1+ year
Reviewer Source 
3/5
Overall
2/5
Ease of Use
4/5
Features & Functionality
1/5
Customer Support
3/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: Zaps help automate data flow from one software package to another, reducing the amount of redundant manual data entry.

Pros: I love that Zapier can automate data integration between the several software packages that I use as a small business owner (QBO, Shopify, Zoho, etc.).

Cons: I've had Zaps suddenly stop working (after functioning properly for months) for no discernible reason. Worse, customer service is woefully inadequate. You can't actually speak to anyone and walk through the issue and how to fix it. Instead, you're confined to sending an email -- wait for a reply -- see if the reply is helpful -- if not, send a second email and wait -- get a reply with advice that may or may not solve the problem -- try the suggested fix -- if it doesn't work (which it often doesn't), start the whole process over again. I currently have a Zap that hasn't been working for 4 months, and I have tried everything I can think of to fix it without success. The advice I've received doesn't help, and there is no way to actually work WITH someone to walk through potential solutions until it's resolved. As a result, I am not getting the benefit of having customers in QBO automatically set up in Zoho -- which means I'm not getting the benefit of sending those customers automated email campaigns. Extremely frustrating.

The most comprehensive automation tool

Reviewed on 21/10/2019
Dustin w. S.
CEO
Marketing & Advertising, 2-10 Employees
Used the Software for: 1+ year
Reviewer Source 
4/5
Overall
3/5
Ease of Use
5/5
Features & Functionality
5/5
Customer Support
5/5
Value for Money
Likelihood to Recommend:
Not Likely Extremely Likely

Comments: The overall experience is good. Although overwhelming, and sometimes time-consuming to figure out how to get exactly what I need, Zapier does what it promises. The support team has also been great as well each time I've needed their help.

Pros: The amount of options that Zapier has for integrations is astounding. The possibilities really are endless as far as tying multiple apps/services together to perform automated tasks regularly. Their interface also makes it relatively easy to put together the automations so that it's not rocket science.

Cons: Its greatest strength is also its greatest weakness in that because there are so many options, it's overwhelming. There are so many things you can do with the integrations that I have often felt like I am not getting nearly as much out of it as I could be. I found myself relying on reading their blog and suggested zaps to see if I get any ideas. Ultimately I'm left with a feeling of "I don't know how to get the most out of this service."

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