Who Uses Zapier?

Small & Medium Businesseses. Marketers, Salespeople, Designers, Developers and more!

What Is Zapier?

Founded in 2011, Zapier helps more than four million customers grow their businesses with the power of automation. The company connects over 1,500 apps to help people be more productive at work, saving customers up to 20 hours per week. By helping to discover and weave together web applications that increase productivity and success, Zapier is changing the way people work. For more information, visit zapier.com.

Zapier Details

Zapier

https://zapier.com/

Founded 2011

Zapier Pricing Overview

Zapier has a free version and offers a free trial. Zapier paid version starts at US$20.00/month.

Starting Price

US$20.00/month
See pricing details

Free Version

Yes

Free Trial

Deployment

Cloud, SaaS, Web

Training

Documentation

Support

Business Hours

Zapier Features

System and Data Integration Software
Dashboard
Data Management
ETL
Multiple Data Sources
Web Services

Zapier Reviews for UK Users

Showing 5 of 1,489 reviews

Overall
4.7/5
Ease of Use
4.3/5
Customer Service
4.4/5
Features
4.6/5
Value for Money
4.5/5
Stephen W.
Marketing Associate
Veterinary, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    4/5
  • Features & Functionality
    4/5
  • Customer Support
    4/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 08/10/2019

"Zapier - Taking the extra steps out of extra steps."

Comments: Zapier has been a great product to use. The "Zaps" you can setup reply help save time. Right now I use it to automate our workflow for incoming marketing requests. Requests come in through a Google Form that synched the data input into a Google sheet form. Zapier takes all new data rows and parses them into an approval request e-mail, Trello board item, and a current project doc Google Sheet.

Pros: Zapier added extra functionality to existing software and apps we were already onboarded with and saved us time by streamlining our workflow.

Cons: There is a bit of a learning curve between setting up automation and testing it, in some cases it's difficult to determine where the error is.

  • Reviewer Source 
  • Reviewed on 08/10/2019
Alexandra G.
Social Media Specialist
Marketing & Advertising, 501-1,000 Employees
Used the Software for: 1+ year
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 03/01/2020

"Switching to Zapier has saved us many headaches!"

Comments: We've had an amazing experience switching to Zapier. Our previous vendor disconnected all the time and wasn't great about notifying us, and was considerably more expensive. Zapier is responsive, intuitive and exceeded our expectations. It's really helped us create value for our clients.

Pros: I love that Zapier is intuitive to setup and warns us of any disconnections, and has an amazing support staff, all features our previous vendor was seriously lacking. We initially made the switch to Zapier simply to link Facebook Lead Ads to email, but since have utilized many other "zaps" to create workflows for clients that our clients are thrilled about. We've linked Facebook Ads to CRMs and email marketing platforms, text messages, Google Sheets and auto-emails, and we've turned our internal marketing team and SEO and PPC teams onto the service. In my opinion, the best feature of Zapier is the ability to build out entire flows (e.g. Facebook Lead Ads submitted triggers adding it to an email list, updating a CRM and sending a text - you don't just have to choose one feature).

Cons: Facebook's API causes Zapier to disconnect frequently, but Zapier is quick to send an email letting us know our Zap isn't functioning correctly, I just wish they would tell us WHY it isn't functioning correctly. The emails should include more details so that we can isolate the particular part of the service that isn't functioning.

  • Reviewer Source 
  • Reviewed on 03/01/2020
Verified Reviewer
CEO
Marketing & Advertising, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    5/5
  • Features & Functionality
    5/5
  • Customer Support
    5/5
  • Value for Money
    5/5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 28/06/2020

"The magic connection software!"

Comments: Zapier has been to great to get old and new software alike to cooperate effectively. We built an entire industrial-grade text messaging platform powered on the back end by Zapier.

Pros: Zapier makes it quick and easy to connect almost any two pieces of software in the cloud via webhooks, API calls, or web-accessible flat files!

Cons: rate limiting is probably the biggest issue to give this a real go, along with the inability to easily call in external modules, e.g., custom JS written externally, or to front an API.

  • Reviewer Source 
  • Reviewed on 28/06/2020
Dianne M.
LLC Partner
Retail, 2-10 Employees
Used the Software for: 1+ year
  • Overall Rating
    3/5
  • Ease of Use
    2/5
  • Features & Functionality
    4/5
  • Customer Support
    1/5
  • Value for Money
    3/5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 03/01/2018

"I like Zapier, and appreciate its value. But when there's an issue, customer service is nonexistent"

Comments: Zaps help automate data flow from one software package to another, reducing the amount of redundant manual data entry.

Pros: I love that Zapier can automate data integration between the several software packages that I use as a small business owner (QBO, Shopify, Zoho, etc.).

Cons: I've had Zaps suddenly stop working (after functioning properly for months) for no discernible reason. Worse, customer service is woefully inadequate. You can't actually speak to anyone and walk through the issue and how to fix it. Instead, you're confined to sending an email -- wait for a reply -- see if the reply is helpful -- if not, send a second email and wait -- get a reply with advice that may or may not solve the problem -- try the suggested fix -- if it doesn't work (which it often doesn't), start the whole process over again. I currently have a Zap that hasn't been working for 4 months, and I have tried everything I can think of to fix it without success. The advice I've received doesn't help, and there is no way to actually work WITH someone to walk through potential solutions until it's resolved. As a result, I am not getting the benefit of having customers in QBO automatically set up in Zoho -- which means I'm not getting the benefit of sending those customers automated email campaigns. Extremely frustrating.

  • Reviewer Source 
  • Reviewed on 03/01/2018
David H.
Co-Founder
Media Production, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
    5/5
  • Ease of Use
    4/5
  • Features & Functionality
    5/5
  • Customer Support
    Unrated
  • Value for Money
    4/5
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 17/04/2020

"Zapier is a key part of our company workflow"

Comments: Outstanding...we use it to connect various data sources and ensure things transfer without loss or error. It is seamless and has saved us a tonne of time.

Pros: It connects apps that don't normally integrate - keeping our data at the forefront and reducing manual input - and potential errors.

Cons: For a beginner there is a small learning curve but if you have good technical skills you can get running quickly so it's not too significant.

  • Reviewer Source 
  • Reviewed on 17/04/2020