Who Uses Cision?
Whether you're a communications professional or a member of the media, Cision brings together all the elements you need to get your story out.
What Is Cision?
Cision Ltd. (NYSE :CISN) is a leading global provider of earned media management software and services to public relations and marketing communications professionals. Cision's software allows modern communicators to target key influencers, distribute strategic content, track and measure meaningful impact through text and images. Cision has over 4,000 employees with offices in 15 countries throughout the Americas, EMEA, and APAC. For more information about its award-winning products and service.
Cision Details
Cision
http://www.cision.com
Founded 1867
Cision pricing overview
Cision does not have a free version.
Starting Price
Not provided by vendor
Free Version
No
Cision deployment and support
Support
- Email/Help Desk
- Knowledge Base
- Phone Support
- Chat
Deployment
- Cloud, SaaS, Web-based
- iPhone (Mobile)
- iPad (Mobile)
Training
- In Person
- Live Online
- Webinars
- Documentation
- Videos
Cision Features
Content Marketing Software
- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Brand Management
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Categorisation/Grouping
- Content Library
- Content Management
- Conversion Rate Optimisation
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Data Visualisation
- Distribution Management
- Drag & Drop
- Editorial Calendar
- Email Marketing
- Engagement Analytics
- Filtering
- Interactive Content
- Monitoring
- Multi-Channel Campaigns
- Multi-Channel Marketing
- Publish Scheduling
- Real Time Analytics
- Real Time Data
- Real Time Reporting
- Reporting & Statistics
- SEO Management
- Social Advertising
- Social Media Integration
- Social Media Management
- Social Media Monitoring
- Social Promotion
- Tagging
- Template Management
- Third Party Integrations
- Video Management
- Visual Analytics
- Website Analytics
- Workflow Management
Public Relations Software
- @mentions
- API
- Activity Dashboard
- Activity Tracking
- Approval Process Control
- Article Author Database
- Auto Update
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Clippings Management
- Communication Management
- Contact Database
- Contact Management
- Content Library
- Content Management
- Customer Segmentation
- Customisable Reports
- Data Import/Export
- Data Visualisation
- Digital Asset Management
- Direct Mail Management
- Distribution Management
- Email Distribution
- Filtering
- Interactive Content
- Monitoring
- Multi-Channel Distribution
- Multi-Channel Marketing
- Newsletter Management
- Press Monitoring
- Press Release Builder
- Real Time Analytics
- Real Time Data
- Real Time Reporting
- Reporting & Statistics
- SEO Management
- Scheduling
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Subscription Management
- Tagging
- User Management
- Visual Analytics
- Widgets
Reputation Management Software
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts / Escalation
- Alerts/Notifications
- Benchmarking
- Brand Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Content Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Visualisation
- Email Alerts
- Engagement Analytics
- Gamification
- Keyword Tracking
- Monitoring
- Multi-Channel Communication
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Location
- Ratings / Reviews
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real-time Updates
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Review Generation
- Review Monitoring
- SEO Management
- SMS Messaging
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Surveys & Feedback
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Widgets
Social Media Monitoring Software
- @mentions
- API
- Activity Dashboard
- Activity Tracking
- Alerts / Escalation
- Audience Targeting
- Benchmarking
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Commenting/Notes
- Competitive Analysis
- Configurable Alerts
- Content Library
- Content Management
- Customer Engagement
- Customisable Reports
- Dashboard
- Data Visualisation
- Email Alerts
- Engagement Analytics
- Filtering
- Impact Measurement
- Influencer Tracking
- Keyword Tracking
- Mobile Alerts
- Monitoring
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real Time Reporting
- Real-time Updates
- Reporting & Statistics
- Reputation Management
- Sentiment Analysis
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Workflow Management
Cision Alternatives
More Cision alternatives
Cision Reviews for UK Users
Read all reviewsOverall rating
Average score
Heather W.
-
Overall Rating5 /5
-
Ease of Use5 /5
-
Features & Functionality5 /5
-
Customer Support5 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 06/11/2019
"One stop shop for PR professionals"
Comments: Use it as a daily tool for media and influencer outreach.
Pros: You get contact info from journalist that you wouldn't be able to find online. And they all have opted in. Great search tool to find new outlets and great monitoring service.
Cons: Expensive software but you are purchasing a lot of contact information. Great if you have a big PR initiative, otherwise it's hard to validate the expense
- Reviewer Source
- Reviewed on 06/11/2019
Bruce F.
-
Overall Rating4 /5
-
Ease of Use4 /5
-
Features & Functionality4 /5
-
Customer Support4 /5
-
Value for Money4 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 08/04/2019
"An integral tool for social media marketing"
Comments: We have an opinion that this service is a great solution for social media marketing. It can help you to build new contacts, make researches and communicate with clients. Moreover, it is easy to use, so you need to try it for sure.
Pros: There is no doubt that Cision is a perfect tool for marketing. This service offers the easiest way to find a particular influencer. With a help of a special menu, you can choose a precise category and choose a proper category in order to get an exact outcome. Moreover, it offers to pick up a theme or a location in order to find a person that is connected with the same informational field as you do. Cision is a great service for social media marketing. It has a solid database, flexible and user-friendly interface and many useful tools for marketing. With its assistance, you can turn into reality different marketing strategies within a second.
Cons: Unfortunately, Cision isn’t perfect. An automated search doesn’t work properly, so you to rely only on your personal research. Despite the fact that Cision has a profound database, it still lacks the data itself. Sometimes, their researches can be a little bit slow and there is no chance to find a particular person that you really want to find. Moreover, if you don’t know the right name of the influencer, you won’t find him or her at all.
- Reviewer Source
- Reviewed on 08/04/2019
Shantel C.
-
Overall Rating5 /5
-
Ease of Use5 /5
-
Features & Functionality5 /5
-
Customer Support5 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 12/04/2021
"Cision Review"
Comments: We save research time and can build a contact list with ease.
Pros: Finding the perfect outlets with accurate contact information to build our media lists for the pitching team has been the most reliable.
Cons: The software is user-friendly and no technical complications have occurred. We use Cision every day.
- Reviewer Source
- Reviewed on 12/04/2021
Chris C.
-
Overall Rating3 /5
-
Ease of Use3 /5
-
Features & Functionality4 /5
-
Customer Support4 /5
-
Value for Money4 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 10/07/2020
"Quality of information gathering seems to have gone down"
Comments: We use Cision to monitor media mentions and for their media database
Pros: I've used Cision on and off throughout my (long) career. It has always been 'on top of things'. I always felt it was innovative and did a good job of gathering media data.
Cons: I've found that the database isn't as user friendly as some of the other databases that are out there. I also have a subscription to a competitor and have found that Cision does not pull in the same articles as this competitor.
- Reviewer Source
- Reviewed on 10/07/2020
Christine J.
-
Overall Rating4 /5
-
Ease of Use4 /5
-
Features & Functionality5 /5
-
Customer Support3 /5
-
Value for Money5 /5
-
Likelihood to Recommend
- Reviewer Source
- Reviewed on 14/03/2019
"A publicist's dream - perfect for researching media contacts"
Comments: We use Cision for all of our pitching needs, and it's an invaluable tool for us. I've built lists for specific media campaigns using Cision's "covering..." function, and found niche outlets that I wouldn't have otherwise found. Overall, Cision is a great one-stop for most publicity needs.
Pros: I love how easy it is to look up an outlet and find the correct contact to reach out to with a particular pitch. It's also extremely easy to look up outlet circulations, which we research all of the time in order to maximize visibility. Cision is normally pretty up-to-date with different outlets, which is impressive in a constantly shifting media landscape.
Cons: Sometimes the search requirements can be a little too specific, and an outlet has to be typed in a very specific way to appear (i.e. with or without "the" in front, etc.) It'd be great if there were suggested terms, similar to Google, so that if you don't know the exact spelling of a last name you could still track down the contact.
- Reviewer Source
- Reviewed on 14/03/2019
