Who Uses Direct Mail?

Individuals and small- to medium-sized businesses and organizations looking to expand their reach via easy-to-use email marketing.

What Is Direct Mail?

macOS app that features a suite of powerful email marketing tools: a fun and easy-to-use email template editor, mailing list sign up forms and advanced list management tools, and insightful campaign analytics reports.

Direct Mail Details

e3 Software

http://directmailmac.com

Founded 2002

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Direct Mail pricing overview

Direct Mail has a free version and offers a free trial. Direct Mail paid version starts at US$15.00/month.


Starting Price

US$15.00/month

Free Version

Yes

Free Trial

Yes

Direct Mail deployment and support

Support

  • Email/Help Desk
  • Knowledge Base
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Mac (Desktop)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • Live Online
  • Documentation

Direct Mail Features

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Auto-Responders
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Segmentation
  • Canned Responses
  • Chat/Messaging
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Data Recovery
  • Drag & Drop
  • Drip Campaigns
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Inbox Management
  • Monitoring
  • Queue Management
  • Real Time Analytics
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • Search/Filter
  • Shared Inboxes
  • Signature Management
  • Social Media Integration
  • Spam Blocker
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • Whitelisting/Blacklisting
  • Workflow Management

View full list of Email Management Software

  • AB Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Auto-Responders
  • CAN SPAM Compliance
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Contact Database
  • Contact Management
  • Customer Segmentation
  • Customer Surveys
  • Customisable Branding
  • Customisable Forms
  • Customisable Templates
  • Customizable Fields
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Image Library
  • Landing Pages/Web Forms
  • Lead Capture
  • List Management
  • Mailing List Management
  • Mobile Optimised Emails
  • Multi-Campaign
  • Multi-Channel Marketing
  • Real Time Analytics
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Template Management
  • Third Party Integrations
  • WYSIWYG Editor
  • Web Forms

View full list of Email Marketing Software

Direct Mail Alternatives

More Direct Mail alternatives

Direct Mail Reviews for UK Users

Read all reviews

Overall rating

4.8/5

Average score

Ease of Use 4.8
Customer Service 4.7
Features 4.6
Value for Money 4.8

Review software

Share your experiences with other software buyers.

Write a Review!
Ian G.
Ian G.
Producer
Entertainment, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 26/05/2021

"Perfect Platform for Small Batch Mailing"

Comments: This is a core part of my communication toolkit. While I still use other mailing list platforms for specific purposes, this solves very specific bulk mailing needs.

Pros: I use this program for lists which have small and specifically targeted audiences. This mainly includes press lists for producing events, and for teaching large classes or workshops. It allows me to create simple mailings where I do not want a lot of noise or fuss, more like direct mail as opposed to broadcasting a message. It's the perfect scale and I love the ease of understanding the reporting, which becomes of direct benefit for following up and moving between lists. It functions for me like the perfect basic database for supporting the ways I need to communicate.

Cons: At this point I don't have a lot of complaints, as I've been using it for probably a decade. The cloud synchronization has been greatly improved more recently. I often send things which are just this side of plain text for ease of reading and sharing the content with the audiences I send to, and I do find that it's best to bring in any text unformatted and do the formatting within Direct Mail as the styles can get funky when one copies and pastes.

  • Reviewer Source 
  • Reviewed on 26/05/2021
Jens K.
Sales, Support & Training
Computer Software, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 17/07/2021

"Great Newsletter Software"

Comments: Love it! I have used Direct Mail for many years, brought it with me into different companies and into different projects and it always does the job.
Despite the pleasantly simple and light user interface, Direct Mail has really advanced and professional features that cover everything I need, from tracking to unsubscribing. Even though I'm not a marketing professional, I was able to run several well received newsletters and very successfull campaigns with it.
I don't use Direct Mail very often (just running the odd newsletter or campaign), but I have used it for EVERY mass email I have sent since appx. 2014 and cannot think of any other software that does what I need it to do as well as this.

Pros: I really like the ease of use, the WYSIWIG editor and the long list of imported address formats. Direct Mail ist fun to use and easy, while still having all features needed for a professional campaign (it even connects to Google Analytics which will make the marketing guy helping on my next campaign very happy).

Cons: In some areas the content block management feels slightly clunky and needs one or two more clicks than necessary.

  • Reviewer Source 
  • Reviewed on 17/07/2021
Matthew S.
Pastor
Religious Institutions, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 09/08/2021

"Direct Mail to the Rescue"

Comments: When we moved from sendblaster on the PC to Direct Mail - well, actually we had used Direct Mail for years, then sendblaster and when we moved back to the M1 Macs, it was such a relief to pick up with such a well-designed product. In the intervening years there had been some changes, but our older archives of templates just worked. I am at the point where I would recommend a church to purchase an inexpensive Mac Mini JUST for email usage and in particular Direct Mail. I appreciate the longevity of the product and look forward to what lies ahead. Great work team!

Pros: Direct Mail makes email management for notification to members as well as mailing lists a breeze. In religious organizations, being able to quickly send one-offs as well as weekly updates is essential.

Cons: I think the templates are dated. I also think folder management is a must.

  • Reviewer Source 
  • Reviewed on 09/08/2021
Pascal G.
Director
Publishing, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
  • Likelihood to Recommend
    5/10
  • Reviewer Source 
  • Reviewed on 13/07/2018

"Sending mails from an external database was easier before"

Comments: Time

Pros: It is doing what I want. Connect to an external database, send mail via an externa provider. But things are not working so well. The thing is that data in database are evolving and, in the new version, I have to re-right the request to the database each time in different adress group coming from different database. Spam test is not working. Preferences ares sometime not kept, situation on the screen for exemple.

Cons: Again it does exactly what i want but less easier than previous version . Main point is database connection.

Vendor Response

by e3 Software on 17/07/2018

Thanks for your review, Pascal. If you are having any trouble with importing, spam tests, or preferences, please contact our support team and they'll be happy to get things straightened out. Thanks!

  • Reviewer Source 
  • Reviewed on 13/07/2018
Ilan M.
Director
Medical Devices, 2-10 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 06/07/2021

"I've never looked back!"

Comments: Without a doubt the best system I've used and I love that it's simple and smart at the same time.
It's easy to use and I never feel overwhelmed. Other systems go too far and make the experience feel like you need to be an expert (even though they say it's "easy").
We currently have the smaller of the packages but look forward to expanding to the next level soon - thanks to Direct Mail.

Pros: Where to begin?
• import from Google Sheets (because we use Google forms to add to our database)
• personalised emails with reference to specific fields (with a fallback)
• the reporting (especially the bounce report)
• smart groups
• templates

Cons: Four features I would love to see developed:
1) The ability to include a table with rows and columns
2) The ability to embed HTML/iframe
3) Some widgets like a countdown timer.
4) I would like to feature all our previous newsletters on our website and short of creating a button to each web version, I would love to see an archive site that we could use.

Alternatives Considered: MoonMail and Mailchimp

Reasons for Choosing Direct Mail: Direct Mail makes developing communications to clients easy and very good looking - not the case with competitors.

Switched From: MoonMail and Mailchimp

Reasons for Switching to Direct Mail: SEE "Why did you make the switch?"

  • Reviewer Source 
  • Reviewed on 06/07/2021