Agorapulse

The Best Kept Secret: Social Media Marketing Tool, Agorapulse is the magician behind the curtain

Comments: Anytime I have had an issue with Agorapulse (my issues were user errors, lol) my chat interactions with support have been absolutely delightful. The response to any of my inquiries has been surprisingly quick and everyone I have dealt with has felt real and with just the right touch of humor to keep things fun. Agorapulse has made social media management FUN and giving me confidence when managing it all by myself could easily have turned into a scary nightmare! I can't say enough good things about my experience with Agorapulse. I'm a huge fan and advocate!

Pros:

I took over our social media marketing in the middle of last year. Social Media Management is not what I do full time. Instead, it's a tiny portion, and I have minimal time to dedicate myself to it. I began hunting for software to help me quickly balance everything. (I knew from experience I did not want to use Hootsuite. Several of us have tried it and found it challenging to manage our social media accounts with Hootsuite.) After doing a little digging, I stumbled across AgoraPulse and decided to give it a try for a year. And I have been incredibly happy that I made that decision! This platform has made it so simple to set up a posting calendar. (For example, I can have a job post shared on our Facebook page every Monday morning. And our LinkedIn page every Wednesday afternoon.) Once I had my calendar set up with the types of posts I plan to create; I simply had to start adding to the queues. Then, Agorapulse rotates my posts, in those pre-selected slots, for the length of time I determine for each post. Agorapulse is fantastic as a listening tool as well! I love the control that I have. I love the easy-to-understand data that I always have at my fingertips, ready to show upper management of our social reach. I love that I can easily access Agorapulse from online and the app on my phone. And I love how effortless it is to create and post current marketing content across all of our accounts/platforms. Agorapulse has made me look like a professional!

Cons:

My single issue has been in regard to payment. My company requires me to pay vendors by check using an invoice. Unfortunately, Agorapulse is not (or was not at that time) set up to receive payment inside the United States and I am currently unable to set up vendors outside the United States. So, we had to get creative and pay using a one-time-use debit card set up specifically for my annual subscription. We were able to figure it out and everyone I dealt with was very accommodating (they even extended my trial until payment could be arranged), but it would be much easier for our needs if Agorapulse was set up to receive payment to a PO Box or something within the US. Until this is changed, I will have to have these one-time-use debit cards created annually. Agorapulse is absolutely worth it, but it is a teeny bit annoying.

Alternatives Considered: Hootsuite

Reasons for Switching to Agorapulse: Agorapulse is an affordable option, but even over price, I chose this tool because it is clean, simple and easy to use and is presented to me in a way that is fun and exciting to use.

Great Resource for Teams Looking for Ease of Use

Comments: Wonderful. Customer service is great. Just using it is easy and has most everything you will need - especially for the cost.

Pros:

The ease of use both with the setup, daily use and maintenance of this product is by far the easiest tool out there.

Cons:

There are a few features missing, for example being able to search all conversations by a specific word to find select posts.

Alternatives Considered: Sprout and Hootsuite

Reasons for Choosing Agorapulse: Lack of customer support and the high pricepoint.

Switched From: Sprinklr

Feels really clunky and there's a lot of improvement to still do

Comments: It's allowed us to organise comments and DMs

Pros:

I love that we can collaborate as a team and have multiple team members go in to reply etc. I also like the ability to schedule something multiple times.

Cons:

Often comments do not get pulled through. Insta DMs never get pulled through so we have to manually check on another platform Editing a post for multiple platforms is not as smart as other software we've used. i.e. I want to be able to upload different image sizes for the different networks but it's not a feature. 'first comment' on IG isn't an option so hashtags need to stay in main post copy. Sometimes comments will come in days or sometimes weeks after they've been posted so we miss them.

The Best I Have Used, But Always Room To Grow

Comments: Very, very positive. The couple of times that I have needed help with something the staff was there immediately and helped. Also, when COVID first hit Agora was more than willing to forego a month's payment until we knew what was going to happen to our company. Zero pushback, zero arguing. That speaks VOLUMES of the kind of company you are.

Pros:

What I like most about Agorapulse is it the LEAST finicky social media scheduler that I have used. I have tried others (if you can publish the names of other companies: Hootsuite, Buffer. If you can't, just delete this line) and with those I was CONSTANTLY having to fix something. You can tell immediately that Agorapulse is in a different league than other social media schedulers. It is meant for managing multiple different accounts and to scale to use with teams. I recently brought someone on to help with some basic scheduling and I just had to simply add them, give them privileges, they scheduled the content, sent it to me to review and I could review and accept quickly across all of the socials. Easy, breezy, lemon-squeezy.

Cons:

The only large con I can find about the software currently is not being able to easily adjust a post when it is scheduled across multiple different accounts. Example: I have a company that is in several different countries and as such different time zones. If I want to adjust some wording in one of those countries profiles I have to duplicate the original post and then schedule just that countries post. I realize I am probably in the extreme minority that has this problem but just wanted it known. The only other gripe is it's integration with Instagram, but that is NOT Agorapulse's fault. Instagram is a such a diva software to work with and it hates any sort of efficiency or outside API integration. It could honestly leave tomorrow and I would care less.

Alternatives Considered: Sprout

Reasons for Choosing Agorapulse: I constantly had issues with the other schedulers. In fact, one of them I got locked out of my account and customer service didn't even get back to me for TWO WEEKS. Unacceptable.

Switched From: Hootsuite

Reasons for Switching to Agorapulse: Highly recommended from peers in the industry.

Favorite Social Scheduling Tool!

Comments: I have used numerous social media tools over the last 5 years and have found Agorapulse to be the easiest, with the most features available, even at the lowest tier subscription.

Pros:

Ease of use. It is incredibly easy to schedule content, engage with followers, and create custom reports to better understand user behavior.

Cons:

The need to use the app to post more than one photo to a post on IG. There are also often issues when trying to post an image to Facebook through a scheduled post. Many times the image doesn't end up appearing on the post. Would love if Agorapulse did an integration with Pinterest...and maybe even TikTok.