---
description: Discover the benefits and disadvantages of Essentials.  Learn the software price, see the description, and read the most helpful reviews for UK business users. 
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Essentials Pricing, Cost & Reviews - Capterra UK 2026
---

Breadcrumb: [Home](/) > [Car Dealer Software](/directory/20005/auto-dealer/software) > [Essentials](/software/122635/autoloop)

# Essentials

Canonical: https://www.capterra.co.uk/software/122635/autoloop

> Essentials is a marketing platform for auto dealerships. It automates customer communications and supports multi-channel campaigns.
> 
> Verdict: Rated **3.8/5** by 5 users. Top-rated for **Customer Support**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.8/5** | 5 Reviews |
| Ease of Use | 3.4/5 | Based on overall reviews |
| Customer Support | 4.0/5 | Based on overall reviews |
| Value for Money | 3.3/5 | Based on overall reviews |
| Features | 3.5/5 | Based on overall reviews |
| Recommendation percentage | 40% | (4/10 Likelihood to recommend) |

## About the vendor

- **Company**: Affinitiv
- **Founded**: 2005

## Commercial Context

- **Pricing model**: Flat Rate
- **Pricing Details**: Pricing information is provided by Affinitiv.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- Contact Database
- Customer Database
- For Automotive Dealerships
- Service Department

## Support Options

- 24/7 (Live rep)

## Category

- [Car Dealer Software](https://www.capterra.co.uk/directory/20005/auto-dealer/software)

## Alternatives

1. [Carsforsale.com](https://www.capterra.co.uk/software/178449/carsforsale) — 4.6/5 (2363 reviews)
2. [AutoManager](https://www.capterra.co.uk/software/2058/deskmanager) — 4.9/5 (238 reviews)
3. [DealerCenter](https://www.capterra.co.uk/software/71935/dealercenter) — 4.9/5 (1479 reviews)
4. [Frazer](https://www.capterra.co.uk/software/34553/frazer-auto-dealer-software) — 4.7/5 (150 reviews)
5. [Scan123](https://www.capterra.co.uk/software/126440/scan123) — 4.5/5 (62 reviews)

## Reviews

### "When I worked with dealerships we used this product to accept appointments for service customers." — 5.0/5

> **Nathan** | *10 April 2018*
> 
> **Pros**: The customer support is extremely responsive. I always received answers back in an hour. Also, opcode setup was a breeze, they didn't care whether I exported the opcodes to Excel or even printed file, they would enter them for me.
> 
> **Cons**: Handling loaners and rentals was a bit cumbersome. Also, they sent out an initial email with our dealer info slightly wrong. They should have just confirmed the info with us. Still a great company though and I'd use them again.

-----

### "great product for roi" — 5.0/5

> **chris** | *7 November 2016* | Automotive | Recommendation rating: 8.0/10
> 
> **Pros**: the ease of use and roi
> 
> **Cons**: none
> 
> we use this product to mine for equitable customers within our database that are mostly likely in the market works wonders great roi one of the best we have

-----

### "Product for service appointments and data mining." — 3.0/5

> **Douglas** | *28 June 2018*
> 
> **Pros**: Setting up opcodes was very easy, just a matter of giving support a spreadsheet and they imported them.  Training employees went well.  Appointment setting is a breeze.
> 
> **Cons**: Some communication issues during setup.  Perhaps a lack of proofreading.  Cost is high,  rental and loaner agreements are better handled elsewhere.

-----

### "Service Manager" — 5.0/5

> **John** | *21 March 2014*
> 
> The best product with superior support.

-----

### "not efficient" — 1.0/5

> **Jason** | *15 June 2016* | Automotive | Recommendation rating: 0.0/10
> 
> **Pros**: not anything
> 
> **Cons**: the templates
> 
> not efficient, not good customer service, so many input problems (not user error) in templates for email horrible spelling and grammar, ridiculously inept.

## Links

- [View on Capterra](https://www.capterra.co.uk/software/122635/autoloop)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.capterra.com.de/software/122635/autoloop> |
| de-AT | <https://www.capterra.at/software/122635/autoloop> |
| de-CH | <https://www.capterra.ch/software/122635/autoloop> |
| en | <https://www.capterra.com/p/122635/AutoLoop/> |
| en-AE | <https://www.capterra.ae/software/122635/autoloop> |
| en-AU | <https://www.capterra.com.au/software/122635/autoloop> |
| en-CA | <https://www.capterra.ca/software/122635/autoloop> |
| en-GB | <https://www.capterra.co.uk/software/122635/autoloop> |
| en-IE | <https://www.capterra.ie/software/122635/autoloop> |
| en-IL | <https://www.capterra.co.il/software/122635/autoloop> |
| en-IN | <https://www.capterra.in/software/122635/autoloop> |
| en-NZ | <https://www.capterra.co.nz/software/122635/autoloop> |
| en-SG | <https://www.capterra.com.sg/software/122635/autoloop> |
| en-ZA | <https://www.capterra.co.za/software/122635/autoloop> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra UK","address":{"@type":"PostalAddress","addressLocality":"Egham","addressRegion":"ENG","postalCode":"TW20 9AH","streetAddress":"Tamesis, The Glanty, Staines-upon-Thames Egham TW20 9AH United Kingdom"},"description":"Capterra UK helps millions of people find the best business software. With software reviews, ratings, infographics, and the most comprehensive list of business software.","email":"info@capterra.co.uk","url":"https://www.capterra.co.uk/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.co.uk/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/Capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra/","https://www.youtube.com/channel/UCEt7vQSPiPlPAblHdhJAqnA"]},{"name":"Essentials","description":"Essentials is a marketing platform that helps auto dealerships automate customer communications, manage multi-channel campaigns, and more.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/471b1967-cd9b-481e-af3c-2e2da68b72ec.png","url":"https://www.capterra.co.uk/software/122635/autoloop","@type":"SoftwareApplication","@id":"https://www.capterra.co.uk/software/122635/autoloop#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.co.uk/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.8,"bestRating":5,"ratingCount":5},"operatingSystem":"Cloud"},{"@type":"FAQPage","@id":"https://www.capterra.co.uk/software/122635/autoloop#faqs","mainEntity":[{"name":"What is Essentials?","@type":"Question","acceptedAnswer":{"text":"Essentials is a marketing platform that helps auto dealerships automate customer communications, manage multi-channel campaigns, and more.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Car Dealer Software","position":2,"item":"/directory/20005/auto-dealer/software","@type":"ListItem"},{"name":"Essentials","position":3,"item":"/software/122635/autoloop","@type":"ListItem"}],"@id":"https://www.capterra.co.uk/software/122635/autoloop#breadcrumblist"}]}
</script>