HootSuite

Who Uses HootSuite?

Focused on SMB and Enterprise, Hootsuite is the most widely used platform for managing social media, loved by over 18 million people around the globe and trusted by more than 800 of the Fortune 1000.

What Is HootSuite?

Hootsuite is the world's most widely used social media management platform with over 18 million users worldwide. It is designed for organizations to execute social media strategies across multiple social media networks, including Facebook, Instagram, Twitter, Linkedin, Pinterest and YouTube.

Teams can collaborate within a secure environment across all devices and departments to manage social media profiles, engage with customers, and generate revenue.

HootSuite Details

Hootsuite Media

https://hootsuite.com

Founded 2008

Social Media Monitoring
Social Content Scheduling
Publishing
Customer Engagement
Analytics & Reporting
HootSuite video
Play
Social Media Monitoring-thumb
Social Content Scheduling-thumb
Publishing-thumb
Customer Engagement-thumb
Analytics & Reporting-thumb

HootSuite pricing overview

HootSuite has a free version and offers a free trial. HootSuite paid version starts at US$49.00/month.


Starting Price

US$49.00/month

Pricing Details

Free - 1 user / 2 social profiles Professional @ $49/month - 1 user / 10 social profiles Team @ $129/month - 3 users / 20 social profiles Business @ starting at $599/month - 5, up to 10 users / 35 social profiles Enterprise - contact for pricing

Free Version

Yes

Free Trial

Yes

HootSuite deployment and support

Support

  • Email/Help Desk
  • FAQs/Forum
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

HootSuite Features

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • CRM
  • Campaign Management
  • Change Management
  • Collaboration Tools
  • Commenting / Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Digital Asset Management
  • Document Storage
  • Drag & Drop
  • Engagement Analytics
  • File Management
  • Filtering
  • Fulfillment Distribution
  • Image Editing
  • Image Library
  • Metadata Management
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Output Formats
  • Project Management
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Version Control
  • Visual Analytics
  • Workflow Management

View full list of Brand Management Software

  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Assignment Management
  • Brainstorming
  • Calendar Management
  • Chat/Messaging
  • Collaboration Tools
  • Commenting / Notes
  • Communication Management
  • Contact Management
  • Content Management
  • Customisable Branding
  • Discussions / Forums
  • Document Management
  • Document Storage
  • Drag & Drop
  • Email Management
  • File Management
  • File Sharing
  • File Transfer
  • Live Chat
  • Mobile Access
  • Prioritisation
  • Progress Tracking
  • Project Management
  • Project Planning
  • Projections
  • Real Time Editing
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • SSL Security
  • Screen Sharing
  • Secure Data Storage
  • Single Sign On
  • Status Tracking
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Third Party Integrations
  • To-Do List
  • Version Control
  • Video Conferencing
  • Workflow Management

View full list of Collaboration Software

  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Behaviour Tracking
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Charting
  • Competitive Analysis
  • Customer Profiles
  • Customer Segmentation
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Email Alerts
  • Engagement Analytics
  • Forecasting
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Channel Management
  • Performance Metrics
  • Price / Margin Management
  • Purchasing & Receiving
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics
  • Website Monitoring

View full list of Competitive Intelligence Software

  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Brand Management
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Categorisation/Grouping
  • Content Library
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Distribution Management
  • Drag & Drop
  • Editorial Calendar
  • Email Marketing
  • Engagement Analytics
  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • SEO Management
  • Social Advertising
  • Social Media Integration
  • Social Media Management
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Video Management
  • Visual Analytics
  • Website Analytics
  • Workflow Management

View full list of Content Marketing Software

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Behaviour Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Chat/Messaging
  • Churn Management
  • Communication Management
  • Community Management
  • Content Creation
  • Content Management
  • Customer Database
  • Customer Experience Management
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Drag & Drop
  • Email Management
  • Engagement Analytics
  • Event Triggered Actions
  • Feedback Management
  • Gamification
  • Live Chat
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Media Integration
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Third Party Integrations
  • Video Support
  • Visual Analytics
  • Widgets
  • Workflow Management

View full list of Customer Engagement Software

  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • CRM
  • Campaign Management
  • Chat/Messaging
  • Communication Management
  • Customer Experience Management
  • Customer Segmentation
  • Customisable Branding
  • Customisable Forms
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Dashboard
  • Data Visualisation
  • Drag & Drop
  • Email Management
  • Engagement Analytics
  • Feedback Management
  • Knowledge Management
  • Live Chat
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Language
  • Negative Feedback Management
  • Predictive Analytics
  • Ratings / Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Text Analysis
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Widgets
  • Workflow Management

View full list of Customer Experience Software

  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Reporting
  • Analytics/ROI Tracking
  • Behaviour Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Attribution
  • Charting
  • Content Management
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Journey Mapping
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Engagement Analytics
  • Keyword Tracking
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Predictive Analytics
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Reporting & Statistics
  • Search/Filter
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Website Analytics

View full list of Marketing Analytics Software

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts / Escalation
  • Alerts/Notifications
  • Benchmarking
  • Brand Tracking
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Email Alerts
  • Engagement Analytics
  • Gamification
  • Keyword Tracking
  • Monitoring
  • Multi-Channel Communication
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Location
  • Ratings / Reviews
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Review Generation
  • Review Monitoring
  • SEO Management
  • SMS Messaging
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Surveys & Feedback
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Widgets

View full list of Reputation Management Software

  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Audience Targeting
  • Brand Tracking
  • CRM
  • Calendar Management
  • Calendar/Reminder System
  • Collaboration Tools
  • Communication Management
  • Configurable Workflow
  • Contact Database
  • Contact Management
  • Content Management
  • Customer Database
  • Customer Engagement
  • Customer Social Profiles
  • Customer Support
  • Customisable Reports
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Email Templates
  • Email Tracking
  • Engagement Analytics
  • Lead Capture
  • Lead Nurturing
  • Live Chat
  • Marketing Automation
  • Mobile Access
  • Monitoring
  • Multi-Channel Social Integration
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Sales Pipeline Management
  • Search/Filter
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Tagging
  • Task Management
  • Third Party Integrations
  • Visual Analytics
  • Workflow Management

View full list of Social CRM Tools

  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Automated Scheduling
  • Benchmarking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Charting
  • Commenting / Notes
  • Competitor Monitoring
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Engagement Analytics
  • Influencer Tracking
  • Keyword Tracking
  • Lead Attribution
  • Monitoring
  • Multi-Channel Data Collection
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Search/Filter
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Analytics Tools

  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Automated Publishing
  • Automated Scheduling
  • Brand Tracking
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Collaboration Tools
  • Commenting / Notes
  • Content Management
  • Customer Engagement
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Visualisation
  • Drag & Drop
  • Engagement Analytics
  • Filtering
  • Image Library
  • Keyword Tracking
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Post Scheduling
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
  • Role-Based Permissions
  • Sentiment Analysis
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Management Tools

  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Automated Publishing
  • Automated Scheduling
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Click Tracking
  • Commenting / Notes
  • Contact Management
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Email Marketing
  • Engagement Analytics
  • Image Library
  • Keyword Filtering
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Reporting/Analytics
  • Social Advertising
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Marketing Tools

  • @mentions
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts / Escalation
  • Audience Targeting
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Campaign Scheduling
  • Commenting / Notes
  • Competitive Analysis
  • Configurable Alerts
  • Content Library
  • Content Management
  • Customer Engagement
  • Customisable Reports
  • Dashboard
  • Data Visualisation
  • Email Alerts
  • Engagement Analytics
  • Filtering
  • Impact Measurement
  • Influencer Tracking
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Performance Metrics
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Reporting & Statistics
  • Reputation Management
  • Sentiment Analysis
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Third Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

View full list of Social Media Monitoring Software

  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Advertising Management
  • Alerts/Notifications
  • Blogs
  • Calendar Management
  • Chat/Messaging
  • Commenting / Notes
  • Contact Database
  • Content Management
  • Customisable Branding
  • Customisable Templates
  • Customizable Fields
  • Data Import/Export
  • Data Security
  • Document Management
  • Document Storage
  • Drag & Drop
  • Email Management
  • Engagement Analytics
  • Event Calendar
  • Event Management
  • File Management
  • Filtering
  • Forum / Discussion Board
  • Group Management
  • Knowledge Base Management
  • Live Chat
  • Media Library
  • Mobile Access
  • Monitoring
  • Online Forums
  • Personalisation
  • Real Time Notifications
  • Real-Time Chat
  • Real-time Updates
  • Reporting & Statistics
  • Role-Based Permissions
  • Single Sign On
  • Social Media Integration
  • Social Promotion
  • Tagging
  • Task Management
  • Third Party Integrations
  • User Management
  • User Profiles

View full list of Social Networking Tools

  • Automated Publishing
  • Compliance Management
  • Content Discovery
  • Content Management
  • Employee Advocacy
  • Gamification
  • Lead Engagement
  • Performance Metrics
  • Pre-Approved Content Library
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring

View full list of Social Selling Software

  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts / Escalation
  • Alerts/Notifications
  • Behaviour Tracking
  • Campaign Analytics
  • Campaign Management
  • Charting
  • Conversion Rate Optimisation
  • Conversion Tracking
  • Customer Segmentation
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Dashboard Creation
  • Data Import/Export
  • Data Visualisation
  • Drag & Drop
  • Engagement Analytics
  • Goal Setting / Tracking
  • Keyword Tracking
  • Monitoring
  • Multiple Site Management
  • Pageview Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Sales Trend Analysis
  • Search/Filter
  • Site Search Tracking
  • Social Media Integration
  • Tagging
  • Third Party Integrations
  • Time on Site Tracking
  • Trend Analysis
  • User Interaction Tracking
  • Visitor Tracking
  • Visual Analytics
  • Web Traffic Reporting
  • Website Analytics
  • Widgets

View full list of Web Analytics Tools

HootSuite Alternatives

More HootSuite alternatives

HootSuite Reviews for UK Users

Read all reviews

Overall rating

4.3/5

Average score

Ease of Use 4.3
Customer Service 4.2
Features 4.2
Value for Money 4.2

Review software

Share your experiences with other software buyers.

Write a Review!
Charity R.
Book Reviewer
Entertainment, Self Employed
Used the Software for: 1+ year
  • Overall Rating
    5 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    5 /5
  • Customer Support
    Unrated
  • Value for Money
    5 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 12/12/2019

"Impressive free plan"

Comments: Overall, I'm satisfied with Hootsuite and will continue to use this platform to manage my social media accounts. With the ability to schedule up to 30 posts on the free plan, including scheduling Instagram posts, and viewing different social media accounts all on one dashboard, it beats other social media management platforms that require plan upgrades to access similar features.

Pros: As someone who uses Hootsuite's "Free" plan, I'm incredibly impressed by what Hootsuite offers in the plan. My favorite tool on Hootsuite is the "Streams." I can sort scheduled posts, past posts, mentions, and followers' posts by social media platform using "Streams" on my dashboard. This allows me to see responses or comments on my posts and engage with followers, without having to visit several social media sites. With the free version, I can also schedule more posts on social media than other social media management programs, and the free plan allows me to schedule posts on my business Instagram account.

Cons: "Free plan" users who are needing advanced features beyond basic analytics will need to upgrade and if they shorten links using TinyUrl or Bitly, there isn't a meaningful way to track engagement in the program. Also, users need to be aware that the connections between Hootsuite and social media networks frequently drop, and that the program's connection with Instagram is frequently buggy.

  • Reviewer Source 
  • Reviewed on 12/12/2019
Ben E.
Director of Communications
Higher Education, 11-50 Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    5 /5
  • Customer Support
    5 /5
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 01/10/2020

"Getting Better with Time"

Comments: Overall, Hootsuite provides a single place to monitor multiple social media platforms, create branded and consistent marketing campaigns, schedule content in advance with easy oversight, and get insights into content performance.

Pros: Hootsuite is a great way to set up a multi channel dashboard to have greater oversight of your social media channels. I appreciate that it covers all the major platforms, including Facebook, Twitter, and Instagram.

Cons: At this point in time, users can't directly publish content to the Facebook and Instagram stories, which are major marketing tools. Where as you can pre schedule traditional posts, it's not an option for stories.

  • Reviewer Source 
  • Reviewed on 01/10/2020
Sherrie G.
CDO
Nonprofit Organization Management, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
    5 /5
  • Ease of Use
    5 /5
  • Features & Functionality
    4 /5
  • Customer Support
    Unrated
  • Value for Money
    5 /5
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 23/03/2021

"Great for Nonprofits"

Comments: Overall, we liked Hootsuite and it was simple to use.

Pros: I appreciate Hootsuite's commitment to supporting nonprofits in offering discounts that make it affordable for us to use with our team. We have several contributors to our social media platforms and this made it easier for us to calendar and plan posts amongst different groups.

Cons: An approval feature would be helpful since we have several contributors who need approval on their content before they can post.

  • Reviewer Source 
  • Reviewed on 23/03/2021
Brie S.
Director
Entertainment, 2-10 Employees
Used the Software for: 6-12 months
  • Overall Rating
    2 /5
  • Ease of Use
    2 /5
  • Features & Functionality
    2 /5
  • Customer Support
    3 /5
  • Value for Money
    3 /5
  • Likelihood to Recommend
    5/10
  • Reviewer Source 
  • Source: SoftwareAdvice
  • Reviewed on 19/03/2019

"Mediocre at best"

Comments: Where is the competition in the social media management software space? There has to be a better option than this?

Pros: I run a modeling and acting agency and I was posting between SC, IG, FB, Twitter and YT on a daily basis. Making it very hard to be away from my phone and risk missing prime posting opportunities and viral trends. I was looking for something that would schedule pre-selected posts, videos, pictures and adds. The best option online seemed to be Hootsuite. It was well marketed and seemed very user-friendly... at first.
It does indeed schedule your posts to various social media platforms, and it also allows for multiple streams of social media (i.e other business or personal accounts). That's a very handy feature!

Cons: The user interface is weak, it's not user-friendly nor is it practical or modern looking. It has a tendency to leg, it also isn't mobile friendly, they do have an app, but again it's not easy to navigate. Which is an absolute must when working on social media on the fly. When I created beautiful well-round posts and saved them to a posting schedule. I would check the posts after they had been released, via the online social media site, the posts would always turn out unformatted, with broken links and fuzzy low res images. I was overall very disappointed with this product. especially because it was so highly rated and not free. I felt like I kept putting in a lot of effort just to re-do all my work all the time.

  • Reviewer Source 
  • Source: SoftwareAdvice
  • Reviewed on 19/03/2019
Sean C.
Property Specialist
Real Estate, 1,001-5,000 Employees
Used the Software for: 2+ years
  • Overall Rating
    5 /5
  • Ease of Use
    4 /5
  • Features & Functionality
    5 /5
  • Customer Support
    Unrated
  • Value for Money
    4 /5
  • Likelihood to Recommend
    7/10
  • Reviewer Source 
  • Reviewed on 30/03/2021

"Good centralized tool for managing social media"

Comments: Satisfied with what I am using it for in my social media marketing and engagement.

Pros: Convenient for centralizing all my social media platforms into one spot. Makes them easier to manage and post “platform specific” content.

Cons: There are services that are less expensive so if you are budget conscious this may not be the one to use.

  • Reviewer Source 
  • Reviewed on 30/03/2021