Who Uses Sprout Social?
Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.
What Is Sprout Social?
Sprout Social offers social media engagement, publishing, analytics, listening and reporting solutions for leading agencies and brands including Loews Hotel, NBC Universal, Macys, Chipotle and Sony. Available via web browser, iOS and Android, Sprout enables brands to simplify social management, collaborate across teams and provide an exceptional customer experience. Sprout Social supports Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
Sprout Social Details
Sprout Social
http://www.sproutsocial.com/
Founded 2010
Sprout Social pricing overview
See pricing plansSprout Social does not have a free version but does offer a free trial.
Starting Price
Not provided by vendor See pricing details
Pricing Details
It is available across three pricing plans, outlined below: Standard: $89 per user/month (billed annually) or $99 month-to-month Professional: $149 per user/month (billed annually) or $169 month-to-month Advanced: $249 per user/month (billed annually) or $279 month-to-month
Free Version
No
Free Trial
Yes, get a free trial
Sprout Social deployment and support
Support
- Email/Help Desk
- Knowledge Base
- Phone Support
- 24/7 (Live rep)
- Chat
Deployment
- Cloud, SaaS, Web-based
- Android (Mobile)
- iPhone (Mobile)
- iPad (Mobile)
Training
- In Person
- Live Online
- Webinars
- Documentation
- Videos
Sprout Social Features
Brand Management Software
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Artwork Management
- Brand Guidelines
- CRM
- Campaign Management
- Change Management
- Collaboration Tools
- Commenting/Notes
- Content Library
- Content Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Digital Asset Management
- Document Storage
- Drag & Drop
- Engagement Tracking
- File Management
- Filtering
- Fulfillment Distribution
- Image Editing
- Image Library
- Metadata Management
- Monitoring
- Multi-Channel Management
- Multi-Channel Marketing
- Multiple Output Formats
- Project Management
- Real Time Analytics
- Real Time Reporting
- Reporting & Statistics
- Role-Based Permissions
- Search/Filter
- Single Sign On
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Template Management
- Third Party Integrations
- Version Control
- Visual Analytics
- Workflow Management
Collaboration Software
- @mentions
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Assignment Management
- Brainstorming
- Calendar Management
- Chat/Messaging
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Contact Management
- Content Management
- Customisable Branding
- Discussions / Forums
- Document Management
- Document Storage
- Drag & Drop
- Email Management
- File Management
- File Sharing
- File Transfer
- Live Chat
- Mobile Access
- Prioritisation
- Progress Tracking
- Project Management
- Project Planning
- Projections
- Real Time Editing
- Real Time Notifications
- Real-time Updates
- Reporting & Statistics
- SSL Security
- Screen Sharing
- Secure Data Storage
- Single Sign On
- Status Tracking
- Tagging
- Task Management
- Task Planning
- Task Progress Tracking
- Task Scheduling
- Third Party Integrations
- To-Do List
- Version Control
- Video Conferencing
- Workflow Management
Competitive Intelligence Software
- API
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Alerts / Escalation
- Alerts/Notifications
- Behaviour Tracking
- Benchmarking
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Charting
- Competitive Analysis
- Customer Profiles
- Customer Segmentation
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Data Visualisation
- Email Alerts
- Engagement Tracking
- Forecasting
- Keyword Tracking
- Mobile Alerts
- Monitoring
- Multi-Channel Management
- Performance Metrics
- Price / Margin Management
- Purchasing & Receiving
- Real Time Analytics
- Real Time Comparisons
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- SEO Management
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Web Traffic Reporting
- Website Analytics
- Website Monitoring
Content Marketing Software
- AB Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Brand Management
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Categorisation/Grouping
- Content Library
- Content Management
- Conversion Rate Optimisation
- Conversion Tracking
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Data Visualisation
- Distribution Management
- Drag & Drop
- Editorial Calendar
- Email Marketing
- Engagement Tracking
- Filtering
- Interactive Content
- Monitoring
- Multi-Channel Campaigns
- Multi-Channel Marketing
- Publish Scheduling
- Real Time Analytics
- Real Time Data
- Real Time Reporting
- Reporting & Statistics
- SEO Management
- Social Advertising
- Social Media Integration
- Social Media Management
- Social Media Monitoring
- Social Promotion
- Tagging
- Template Management
- Third Party Integrations
- Video Management
- Visual Analytics
- Website Analytics
- Workflow Management
Customer Engagement Software
- AB Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Behaviour Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Chat/Messaging
- Churn Management
- Communication Management
- Community Management
- Content Creation
- Content Management
- Customer Database
- Customer Experience Management
- Customer Segmentation
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Drag & Drop
- Email Management
- Engagement Tracking
- Event Triggered Actions
- Feedback Management
- Gamification
- Live Chat
- Monitoring
- Multi-Channel Communication
- Multi-Channel Marketing
- Multi-Language
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Third Party Integrations
- Video Support
- Visual Analytics
- Widgets
- Workflow Management
Customer Experience Software
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- CRM
- Campaign Management
- Chat/Messaging
- Communication Management
- Customer Experience Management
- Customer Segmentation
- Customisable Branding
- Customisable Forms
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Dashboard
- Data Visualisation
- Drag & Drop
- Email Management
- Engagement Tracking
- Feedback Management
- Knowledge Management
- Live Chat
- Monitoring
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Language
- Negative Feedback Management
- Predictive Analytics
- Ratings / Reviews
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Text Analysis
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Widgets
- Workflow Management
Digital Magazine Software
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Approval Process Control
- Booking Management
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Cataloguing/Categorisation
- Circulation Management
- Collaboration Tools
- Content Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Visualisation
- Document Storage
- Drag & Drop
- Email Marketing
- Engagement Tracking
- Image Editing
- Layout & Design
- Magazines
- Mobile Access
- Monitoring
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Newsletters
- Newspapers
- Performance Metrics
- Promotions Management
- Real Time Analytics
- Reporting & Statistics
- SEO Management
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Subscription Management
- Tagging
- Template Management
- Third Party Integrations
- Visual Analytics
- Website Analytics
- Workflow Management
Marketing Analytics Software
- AB Testing
- API
- Activity Dashboard
- Activity Tracking
- Ad hoc Reporting
- Analytics/ROI Tracking
- Behaviour Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Channel Attribution
- Charting
- Content Management
- Conversion Rate Optimisation
- Conversion Tracking
- Customer Journey Mapping
- Customer Segmentation
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Marketing
- Engagement Tracking
- Keyword Tracking
- Monitoring
- Multi-Campaign
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Predictive Analytics
- Real Time Analytics
- Real Time Data
- Real Time Reporting
- Reporting & Statistics
- Search/Filter
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Website Analytics
Reputation Management Software
- API
- Access Controls/Permissions
- Activity Dashboard
- Alerts / Escalation
- Alerts/Notifications
- Benchmarking
- Brand Tracking
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Content Management
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Visualisation
- Email Alerts
- Engagement Tracking
- Gamification
- Keyword Tracking
- Monitoring
- Multi-Channel Communication
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Location
- Ratings / Reviews
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real-time Updates
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Review Generation
- Review Monitoring
- SEO Management
- SMS Messaging
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Surveys & Feedback
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Widgets
Social CRM Tools
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Brand Tracking
- CRM
- Calendar Management
- Calendar/Reminder System
- Collaboration Tools
- Communication Management
- Configurable Workflow
- Contact Database
- Contact Management
- Content Management
- Customer Database
- Customer Engagement
- Customer Social Profiles
- Customer Support
- Customisable Reports
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Lead Capture
- Lead Nurturing
- Live Chat
- Marketing Automation
- Mobile Access
- Monitoring
- Multi-Channel Social Integration
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Sales Pipeline Management
- Search/Filter
- Sentiment Analysis
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Tagging
- Task Management
- Third Party Integrations
- Visual Analytics
- Workflow Management
Social Media Analytics Tools
- @mentions
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Automated Scheduling
- Benchmarking
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Charting
- Commenting/Notes
- Competitor Monitoring
- Content Library
- Content Management
- Customisable Branding
- Customisable Reports
- Dashboard
- Dashboard Creation
- Data Import/Export
- Data Visualisation
- Engagement Tracking
- Influencer Tracking
- Keyword Tracking
- Lead Attribution
- Monitoring
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Sentiment Analysis
- Social Advertising
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Workflow Management
Social Media Management Tools
- @mentions
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Approval Process Control
- Automated Publishing
- Automated Scheduling
- Brand Tracking
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Collaboration Tools
- Commenting/Notes
- Content Management
- Customer Engagement
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Visualisation
- Drag & Drop
- Engagement Tracking
- Filtering
- Image Library
- Keyword Tracking
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Management
- Multi-Channel Marketing
- Post Scheduling
- Real Time Analytics
- Real Time Monitoring
- Reporting & Statistics
- Reporting/Analytics
- Role-Based Permissions
- Sentiment Analysis
- Social Advertising
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Template Management
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Workflow Management
Social Media Marketing Tools
- AB Testing
- API
- Activity Dashboard
- Activity Tracking
- Automated Publishing
- Automated Scheduling
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Commenting/Notes
- Contact Management
- Content Library
- Content Management
- Conversion Tracking
- Customer Segmentation
- Customisable Branding
- Customisable Reports
- Customisable Templates
- Data Import/Export
- Data Visualisation
- Drag & Drop
- Email Marketing
- Engagement Tracking
- Image Library
- Keyword Filtering
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real Time Analytics
- Real Time Data
- Reporting & Statistics
- Reporting/Analytics
- Social Advertising
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Workflow Management
Social Media Monitoring Software
- @mentions
- API
- Activity Dashboard
- Activity Tracking
- Alerts / Escalation
- Audience Targeting
- Benchmarking
- Campaign Analytics
- Campaign Management
- Campaign Scheduling
- Commenting/Notes
- Competitive Analysis
- Configurable Alerts
- Content Library
- Content Management
- Customer Engagement
- Customisable Reports
- Dashboard
- Data Visualisation
- Email Alerts
- Engagement Tracking
- Filtering
- Impact Measurement
- Influencer Tracking
- Keyword Tracking
- Mobile Alerts
- Monitoring
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Real Time Analytics
- Real Time Data
- Real Time Monitoring
- Real Time Notifications
- Real Time Reporting
- Real-time Updates
- Reporting & Statistics
- Reputation Management
- Sentiment Analysis
- Social Advertising
- Social Listening
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Tagging
- Third Party Integrations
- Trend Analysis
- Visual Analytics
- Workflow Management
Social Networking Tools
- @mentions
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Advertising Management
- Alerts/Notifications
- Blogs
- Calendar Management
- Chat/Messaging
- Commenting/Notes
- Contact Database
- Content Management
- Customisable Branding
- Customisable Templates
- Customizable Fields
- Data Import/Export
- Data Security
- Document Management
- Document Storage
- Drag & Drop
- Email Management
- Engagement Tracking
- Event Calendar
- Event Management
- File Management
- Filtering
- Forum / Discussion Board
- Group Management
- Knowledge Base Management
- Live Chat
- Media Library
- Mobile Access
- Monitoring
- Online Forums
- Personalisation
- Real Time Notifications
- Real-Time Chat
- Real-time Updates
- Reporting & Statistics
- Role-Based Permissions
- Single Sign On
- Social Media Integration
- Social Promotion
- Tagging
- Task Management
- Third Party Integrations
- User Management
- User Profiles
Sprout Social Alternatives
More Sprout Social alternatives
Tara C.
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Overall Rating
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Ease of Use
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Features & Functionality
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Value for Money
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 29/04/2021
"Dashboard Metrics and Report Generation Make My Job Easy"
Comments: I really like the customer service experience I've had here. I'm very new to YouTube from a marketing standpoint, and Sprout gave me a lot of resources to learn.
Pros: I work in marketing and report to professionals who don't have as much marketing expertise as me. Having a dashboard view of the social media statistics really helps me explain and analyze the significance of changes.
Cons: The software itself is tough to navigate. Things change around a lot, and that makes it difficult if you present metrics on screen share.
Alternatives Considered: CoSchedule
Reasons for Choosing Sprout Social: Dashboard metrics, budget of company was significant enough to use it.
Switched From: CoSchedule
Reasons for Switching to Sprout Social: It is the easiest option for me to generate reports.
- Reviewer Source
- Reviewed on 29/04/2021
Verified Reviewer
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Overall Rating
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Ease of Use
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Customer SupportUnrated
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 04/03/2021
"Makes Social Media Management so Easy!"
Comments: It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!
Pros: No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!
Cons: The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.
Alternatives Considered: Hootsuite
Reasons for Switching to Sprout Social: When I trialed HootSuite, the platform seemed more complex than Sprout Social and had less reporting capabilities at the time. I believe HootSuite might be a bit cheaper though
- Reviewer Source
- Reviewed on 04/03/2021
Samantha S.
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Overall Rating
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Ease of Use
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Features & Functionality
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Customer SupportUnrated
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Value for MoneyUnrated
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 10/10/2021
"One of the Best I've Used"
Pros: I've used almost every major social media publishing tool out there and this one is my favorite by far. I love the best times to post feature and the "schedule and duplicate" button to eliminate having to retype/reupload the same post when posting across multiple sites. It also integrates with bit.ly which is great for link tracking. It's very user friendly and has so many features that I can't even think of them all! It's a great tool.
Cons: This is more of an API functionality, but Instagram posting is not the easiest because it doesn't schedule it out. It only sends a push notification with the post and then the user still has to manually post from their phone. There are other social management softwares that schedule directly to Instagram so I wish Sprout would get on top of this.
- Reviewer Source
- Reviewed on 10/10/2021
Cassie S.
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Overall Rating
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Ease of Use
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Customer Support
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Value for Money
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 02/12/2019
"Idea is great, follow through not so much.."
Comments: I would say I'm pretty neutral about it. I was so excited about using them but if I could rewind time I never would have switched.
Pros: I manage 13 different social media accounts so I need scheduling software to keep up with everything! The majority of the reports on sprout are the same as you can find on your social media channel, but having everything in one place makes reports easier.
Cons:
We have had some issues with Sprout since we signed up and the customer service along with the follow-through has been less than ideal. First off you have no account manager, the guy who signed us up washed his hands of us the second he got the check. I found this out when we were having issues connecting our Instagram. After 2 MONTHS, yes 2 months, of talking to support and engineers none of which could help us solve the issue we finally spoke with someone who had an idea of what was going on. After a couple of hours on the phone with him, everything was all fixed, except it wasn't truly fixed. The next day we discovered that since they were having issues connecting our business FB to our business Instagram they just created another business page for us to connect it to. So now we have a business page out there that isn't ours that we can't get Fb to remove.
In addition to this major issue we have has small ones such as not being able to post a gif, and not being able to post multiple photos to Instagram through the desktop. It seems the more we use Sprout the more we realize it is not up to par.
- Reviewer Source
- Reviewed on 02/12/2019
Chetan A.
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Overall Rating
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Ease of Use
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Customer Support
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Value for Money
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Likelihood to Recommend
- Reviewer Source
- Reviewed on 04/07/2021
"Amazing Social Media Management Tool I have ever used!"
Comments: It was a wonderful experience with the Sprout Social. We have made many automation campaigns which helped our consumers a lot with no manpower needed.
Pros: Sprout Social is the best tool for the social media management, and analytics as comparison to others.
Cons: It's the complete tool we have ever used. We liked the software a lot. It the best with quick analytics, and automations.
Alternatives Considered: Zoho Social, SocialPilot and Buffer
Reasons for Choosing Sprout Social: It's the best tool we have ever used as comparison to others.
Switched From: SocialPilot and Hootsuite
Reasons for Switching to Sprout Social: We have selected Sprout Social as comparison to others because we have have a great experience from it customer service, and we lot the functions and the deliverability.
- Reviewer Source
- Reviewed on 04/07/2021
