Who Uses Sprout Social?

Sprout helps agencies and businesses - both large and small - extract real business value out of social media through effective engagement, publishing, listening and analytics tools.

What Is Sprout Social?

Sprout Social offers social media engagement, publishing, analytics, listening and reporting solutions for leading agencies and brands including Loews Hotel, NBC Universal, Macys, Chipotle and Sony. Available via web browser, iOS and Android, Sprout enables brands to simplify social management, collaborate across teams and provide an exceptional customer experience. Sprout Social supports Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

Sprout Social Details

Sprout Social

http://www.sproutsocial.com/

Founded 2010

Sprout Social Software - Engage with messages
Sprout Social Software - Measure your analytics
Sprout Social Software - Content calendar
Sprout Social Software - Schedule upcoming posts
Sprout Social Software - Social Listening
Sprout Social video
Play
Sprout Social Software - Engage with messages - thumbnail
Sprout Social Software - Measure your analytics - thumbnail
Sprout Social Software - Content calendar - thumbnail
Sprout Social Software - Schedule upcoming posts - thumbnail
Sprout Social Software - Social Listening - thumbnail

Sprout Social pricing overview

See pricing plans

Sprout Social does not have a free version but does offer a free trial.


Starting Price

Not provided by vendor See pricing details

Pricing Details

It is available across three pricing plans, outlined below: Standard: $89 per user/month (billed annually) or $99 month-to-month Professional: $149 per user/month (billed annually) or $169 month-to-month Advanced: $249 per user/month (billed annually) or $279 month-to-month

Free Version

No

Free Trial

Sprout Social deployment and support

Support

  • Email/Help Desk
  • Knowledge Base
  • Phone Support
  • 24/7 (Live rep)
  • Chat

Deployment

  • Cloud, SaaS, Web-based
  • Android (Mobile)
  • iPhone (Mobile)
  • iPad (Mobile)

Training

  • In Person
  • Live Online
  • Webinars
  • Documentation
  • Videos

Sprout Social Features

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Artwork Management
  • Brand Guidelines
  • CRM
  • Campaign Management
  • Change Management
  • Collaboration Tools
  • Commenting/Notes
  • Content Library
  • Content Management
  • Customisable Branding
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Digital Asset Management
  • Document Storage
  • Drag & Drop
  • Engagement Tracking
  • File Management
  • Filtering
  • Fulfillment Distribution
  • Image Editing
  • Image Library
  • Metadata Management
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multiple Output Formats
  • Project Management
  • Real Time Analytics
  • Real Time Reporting
  • Reporting & Statistics
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Tagging
  • Template Management
  • Third Party Integrations
  • Version Control
  • Visual Analytics
  • Workflow Management

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  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Assignment Management
  • Brainstorming
  • Calendar Management
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Contact Management
  • Content Management
  • Customisable Branding
  • Discussions / Forums
  • Document Management
  • Document Storage
  • Drag & Drop
  • Email Management
  • File Management
  • File Sharing
  • File Transfer
  • Live Chat
  • Mobile Access
  • Prioritisation
  • Progress Tracking
  • Project Management
  • Project Planning
  • Projections
  • Real Time Editing
  • Real Time Notifications
  • Real-time Updates
  • Reporting & Statistics
  • SSL Security
  • Screen Sharing
  • Secure Data Storage
  • Single Sign On
  • Status Tracking
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Third Party Integrations
  • To-Do List
  • Version Control
  • Video Conferencing
  • Workflow Management

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  • Benchmarking
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  • Campaign Management
  • Campaign Planning
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  • Charting
  • Competitive Analysis
  • Customer Profiles
  • Customer Segmentation
  • Customisable Reports
  • Customisable Templates
  • Data Import/Export
  • Data Visualisation
  • Email Alerts
  • Engagement Tracking
  • Forecasting
  • Keyword Tracking
  • Mobile Alerts
  • Monitoring
  • Multi-Channel Management
  • Performance Metrics
  • Price / Margin Management
  • Purchasing & Receiving
  • Real Time Analytics
  • Real Time Comparisons
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
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  • Sentiment Analysis
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  • Distribution Management
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  • Editorial Calendar
  • Email Marketing
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  • Filtering
  • Interactive Content
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Publish Scheduling
  • Real Time Analytics
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  • SEO Management
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  • Image Editing
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  • Magazines
  • Mobile Access
  • Monitoring
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Language
  • Newsletters
  • Newspapers
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  • Search/Filter
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  • Data Visualisation
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  • Influencer Tracking
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  • Monitoring
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  • Multi-Channel Management
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  • Performance Metrics
  • Post Scheduling
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
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  • Reporting/Analytics
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  • Image Library
  • Keyword Tracking
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  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Post Scheduling
  • Real Time Analytics
  • Real Time Monitoring
  • Reporting & Statistics
  • Reporting/Analytics
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  • Social Advertising
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  • Image Library
  • Keyword Filtering
  • Monitoring
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Sprout Social Alternatives

More Sprout Social alternatives

Sprout Social Reviews for UK Users

Read all 462 reviews

Average score

Overall
4.4
Ease of Use
4.4
Customer Service
4.3
Features
4.1
Value for Money
4

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >10,001
Tara C.
Tara C.
SEO Content Writer
Defense & Space, 11-50 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    8/10
  • Reviewer Source 
  • Reviewed on 29/04/2021

"Dashboard Metrics and Report Generation Make My Job Easy"

Comments: I really like the customer service experience I've had here. I'm very new to YouTube from a marketing standpoint, and Sprout gave me a lot of resources to learn.

Pros: I work in marketing and report to professionals who don't have as much marketing expertise as me. Having a dashboard view of the social media statistics really helps me explain and analyze the significance of changes.

Cons: The software itself is tough to navigate. Things change around a lot, and that makes it difficult if you present metrics on screen share.

Alternatives Considered: CoSchedule

Reasons for Choosing Sprout Social: Dashboard metrics, budget of company was significant enough to use it.

Switched From: CoSchedule

Reasons for Switching to Sprout Social: It is the easiest option for me to generate reports.

  • Reviewer Source 
  • Reviewed on 29/04/2021
Verified Reviewer
Demand Generation Manager
E-Learning, 51-200 Employees
Used the Software for: 2+ years
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 04/03/2021

"Makes Social Media Management so Easy!"

Comments: It's been a great experience so far. They also have a great support team that you can work with to ensure that you're utilizing all of the platform features as best as you can. For teams who struggle to plan and manage their social accounts, I highly recommend Sprout Social. The platform also can help you uncover trends for future planning too!

Pros: No one has the time to sit there and individually schedule out social posts so that's where Sprout Social comes into play! We purchased this software to help us plan and manage our organic social media calendar easily. They also can integrate with paid ads, but that's not something we use it for. I love that you can see a calendar of upcoming posts so I can see if there are any gaps in our calendar. Sprout Social also has very robust reporting for each platform and it has allowed me to have deeper insights into how our accounts and posts are doing. It's been a big lifesaver. Prior to this, I would always forget to post so this has made it easier to make a plan!

Cons: The platform is kind of pricey, especially as you add on more licenses. You can't create any custom reports. However, they have a lot of robust reports so I imagine you don't need to. We haven't needed to yet.

Alternatives Considered: Hootsuite

Reasons for Switching to Sprout Social: When I trialed HootSuite, the platform seemed more complex than Sprout Social and had less reporting capabilities at the time. I believe HootSuite might be a bit cheaper though

  • Reviewer Source 
  • Reviewed on 04/03/2021
Samantha S.
Marketing Manager
Education Management, 51-200 Employees
Used the Software for: 6-12 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
    Unrated
  • Value for Money
    Unrated
  • Likelihood to Recommend
    9/10
  • Reviewer Source 
  • Reviewed on 10/10/2021

"One of the Best I've Used"

Pros: I've used almost every major social media publishing tool out there and this one is my favorite by far. I love the best times to post feature and the "schedule and duplicate" button to eliminate having to retype/reupload the same post when posting across multiple sites. It also integrates with bit.ly which is great for link tracking. It's very user friendly and has so many features that I can't even think of them all! It's a great tool.

Cons: This is more of an API functionality, but Instagram posting is not the easiest because it doesn't schedule it out. It only sends a push notification with the post and then the user still has to manually post from their phone. There are other social management softwares that schedule directly to Instagram so I wish Sprout would get on top of this.

  • Reviewer Source 
  • Reviewed on 10/10/2021
Cassie S.
Digital Marketing Manager
Automotive, 5,001-10,000 Employees
Used the Software for: 6-12 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    6/10
  • Reviewer Source 
  • Reviewed on 02/12/2019

"Idea is great, follow through not so much.."

Comments: I would say I'm pretty neutral about it. I was so excited about using them but if I could rewind time I never would have switched.

Pros: I manage 13 different social media accounts so I need scheduling software to keep up with everything! The majority of the reports on sprout are the same as you can find on your social media channel, but having everything in one place makes reports easier.

Cons: We have had some issues with Sprout since we signed up and the customer service along with the follow-through has been less than ideal. First off you have no account manager, the guy who signed us up washed his hands of us the second he got the check. I found this out when we were having issues connecting our Instagram. After 2 MONTHS, yes 2 months, of talking to support and engineers none of which could help us solve the issue we finally spoke with someone who had an idea of what was going on. After a couple of hours on the phone with him, everything was all fixed, except it wasn't truly fixed. The next day we discovered that since they were having issues connecting our business FB to our business Instagram they just created another business page for us to connect it to. So now we have a business page out there that isn't ours that we can't get Fb to remove.
In addition to this major issue we have has small ones such as not being able to post a gif, and not being able to post multiple photos to Instagram through the desktop. It seems the more we use Sprout the more we realize it is not up to par.

  • Reviewer Source 
  • Reviewed on 02/12/2019
Chetan A.
Chetan A.
Director
Apparel & Fashion, 2-10 Employees
Used the Software for: 1-5 months
  • Overall Rating
  • Ease of Use
  • Features & Functionality
  • Customer Support
  • Value for Money
  • Likelihood to Recommend
    10/10
  • Reviewer Source 
  • Reviewed on 04/07/2021

"Amazing Social Media Management Tool I have ever used!"

Comments: It was a wonderful experience with the Sprout Social. We have made many automation campaigns which helped our consumers a lot with no manpower needed.

Pros: Sprout Social is the best tool for the social media management, and analytics as comparison to others.

Cons: It's the complete tool we have ever used. We liked the software a lot. It the best with quick analytics, and automations.

Alternatives Considered: Zoho Social, SocialPilot and Buffer

Reasons for Choosing Sprout Social: It's the best tool we have ever used as comparison to others.

Switched From: SocialPilot and Hootsuite

Reasons for Switching to Sprout Social: We have selected Sprout Social as comparison to others because we have have a great experience from it customer service, and we lot the functions and the deliverability.

  • Reviewer Source 
  • Reviewed on 04/07/2021